BECKON

Beckon pulls in ALL the data that matters, not just the sources with APIs. Whatever best-of-breed tools you use, whatever agency partners you rely on, Beckon integrates them in real time. Between marketing’s messy data and omnichannel insight sits Beckon’s spend and performance data hub, where data is brought together, cleaned, organized and made ready to use. At last, an omnichannel analytics engine with a marketing point of view. Beckon comes preloaded with hundreds of best-practice marketing performance analyses for omnichannel insight right out of the box. Plus, build your own formulas, whether simple or complex. Tell a powerful story of marketing’s impact on the business. Bring data, images, rich media and the voice of the customer to life in one beautifully simple dashboard. Leverage Beckon’s suite of best-practice reports, or build and publish your own.