OnAir

Do you encounter the recent challenges of the industry trying to maximize the yield across channels avoiding cannibalising your inventory whiles supporting various sales methods (Fixed Spots vs. Rating) and delivery methods of both Primary and Secondary ads. These are the issues that have instant impact on a successful business bottom line; both on revenue and efficiency. Operative’s industry-leading OnAir Sales and Traffic platform, built up over our 20 years experience in the industry, has a new Open Architecture so that, integrated with AOS and Freewheel helps solve these issues, while still maintaining your core Linear Revenue streams with zero disruption.