AAA Agency

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Drive client growth with an authentic Brand Story

AAA Agency is an international influencer marketing and special projects agency. We create authentic brand stories through collaborations with the best influencers, and build audience trust with our clients. We will create brand advocates and level up your engagement game. We go beyond traditional influencer marketing, believe in the power of creativity, and produce fantastic brand stories.

We specialize in crafting and implementing profitable Influencer Marketing initiatives tailored for various industries. Our experience is proven by 100+ successful cases from satisfied clients: Wargaming, NCSoft, Lilith Games, Ubisoft, Exness, etc. And for 2023, the total reach of our campaigns in the Gaming vertical was about 11,000,000.

Serbia

Ulica Kneza Mihailova 1 Zgrada Zepter, ulaz kroz Zepter radnju ili Zepter office, 4 sprat, Belgrade, Belgrade 11000

+381611005062

Service Focus

Focus of Digital Marketing

Content Marketing - 5%
Mobile App Marketing - 10%
Video Production - 15%
Market Research - 5%
Media Planning & Buying - 5%
Influencer Marketing - 60%

Industry Focus

Gaming - 55%
Financial & Payments - 15%
E-commerce - 15%
Food & Beverages - 15%

Review Analytics of AAA Agency

3
Total Reviews

5.0/5
Overall Rating

2
Recent Reviews

What Users Say

showcase new character class, motivate loyal players to try it, and increase engagement.

Ülkü Özdenak , CMO at Pixelab

Great partnership with AAA Agency to win over the audience

Danielle Russell

The agency helped us run an influencer campaign aimed at attracting new players to our game.

Pavel Lomachenko , Marketing Manager at Wargaming

What Users Like The Most

We were impressed with the agency’s research capabilities and the ability to find the perfect fit among influencers. But even more impressive was how they handled all the blogger communication and made sure the campaign ran smoothly.
We appreciate AAA Agency's robust approach to eliciting our requirements, their quick deployment of intermediate solutions, and their constant communication and transparency throughout the campaign.
Their ability to identify the ideal influencers for our goals was remarkable. However, what we value the most about their work is their creative spark: they developed an entirely new concept for our brand. We sought something unique, and AAA Agency delivered.

What Users Like The Least

Sometimes they were going a little too much into the details, which made this more complicated for us: the agency team organized meetings to agree on every single change they made. But in the end, it led to great results, so we are not complaining!
There were no areas of dissatisfaction; AAA Agency has exceeded our expectations, and we look forward to continuing working with them.
We are highly satisfied with the agency’s work, so no major improvements are to be noted.

Detailed Reviews of AAA Agency

5.0 3 Reviews

Ülkü Özdenak, CMO at Pixelab

Posted 1 month ago

showcase new character class, motivate loyal players to try it, and increase engagement.

We are fully satisfied with our choice of agency. AAA Agency suggested a variety of creative ideas for our special project, and after thorough discussion we agreed on the plan to bring the new character to life through cosplay.
The agency team found a talented cosplay influencer who was a perfect fit for our goals. After crafting the costume, they shot a video blending real-life and virtual adventure, and produced limited edition gift boxes inspired by the cosplay.
The results exceeded expectations: the cosplay video garnered high impressions on social media, and game downloads doubled in the first week of the campaign.
Communication with the team was excellent: we could contact them anytime and receive timely responses.

What was the project name that you have worked with AAA Agency?

Pixelab special project: Cosplay video and gift box

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

To highlight a new character class released in our game, we aimed for a special project that would captivate our player base and a new audience. We sought out an agency with a strong focus on creative campaigns, and they suggested the idea of a cosplay video and a limited giftbox based on it.

What is it about the company that you appreciate the most?

Their ability to identify the ideal influencers for our goals was remarkable. However, what we value the most about their work is their creative spark: they developed an entirely new concept for our brand. We sought something unique, and AAA Agency delivered.

What was it about the company that you didn't like which they should do better?

We are highly satisfied with the agency’s work, so no major improvements are to be noted.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$10001 to $50000
Completed
Gaming

Danielle Russell

Posted 2 months ago

Great partnership with AAA Agency to win over the audience

We had great time working with AAA Agency team. They showed their professionalism from step one when they did great market research into the European regions. They created a strategy for Instagram and TikTok and found over 100 local micro-influencers with a loyal follower base. They handled all the blogger communication by themselves: they made sure each blogger clearly understood their role, agreed with them on the content, and monitored that it was posted on time. Most importantly, they resolved all the issues about the content and the timing- and with over 100 bloggers there were lots of them. They also made a convenient system to deliver all the payments to bloggers on time. It would have been difficult for us to carry out a campaign with so many influencers without their help. We are very happy with the results, and we will be glad to

What was the project name that you have worked with AAA Agency?

Big influencer campaign for SilkHaven

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

We are a skincare brand based in South Africa, and we hired an agency to build our brand’s visibility among the youth in Europe. They created a campaign on TikTok and Instagram that spanned 3 countries and involved over 100 local micro-influencers.

What is it about the company that you appreciate the most?

We were impressed with the agency’s research capabilities and the ability to find the perfect fit among influencers. But even more impressive was how they handled all the blogger communication and made sure the campaign ran smoothly.

What was it about the company that you didn't like which they should do better?

Sometimes they were going a little too much into the details, which made this more complicated for us: the agency team organized meetings to agree on every single change they made. But in the end, it led to great results, so we are not complaining!

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$10001 to $50000
In Progress
Productivity

Pavel Lomachenko, Marketing Manager at Wargaming

Posted 10 months ago

The agency helped us run an influencer campaign aimed at attracting new players to our game.

My experience with AAA Agency was nothing short of exceptional. Their team integrated seamlessly with our data science team, setting up dashboards for business intelligence and monitoring. They advised us on integrating and processing data from heterogeneous sources, enabling us to react more quickly and appropriately to signals and improve our day-to-day operational outcomes. We especially appreciated their robust approach to eliciting our requirements and iterating on these, as well as their understanding of our need to deploy intermediate solutions quickly. They always had an ace up their sleeve for tackling any snags, such as handling inconsistencies and optimizing load times. The constant communication and transparency throughout the campaign were what I enjoyed the most. We sincerely look forward to further collaboration with such an excellent team.

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

The agency helped us run an influencer campaign aimed at attracting new players to our game.

What is it about the company that you appreciate the most?

We appreciate AAA Agency's robust approach to eliciting our requirements, their quick deployment of intermediate solutions, and their constant communication and transparency throughout the campaign.

What was it about the company that you didn't like which they should do better?

There were no areas of dissatisfaction; AAA Agency has exceeded our expectations, and we look forward to continuing working with them.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

Other Industries

Client Portfolio of AAA Agency

Project Industry

Financial & Payments - 28.6%
Gaming - 71.4%

Major Industry Focus

Gaming

Project Cost

Not Disclosed - 100.0%

Common Project Cost

Not Disclosed

Project Timeline

Not Disclosed - 71.4%
1 to 25 Weeks - 28.6%

Project Timeline

Not Disclosed

Clients: 3

Lilith Games
Wargaming
Exness

Portfolios: 7

Micro-influencers Campaign for a Fintech Company

Background

Capital.com — an international fintech company offering a unique CFD trading and investment platform.

Goal:

Europeans are very cautious with their finances: most have reliable investment plans, work with brokers, and are not inclined to take risks investing on their own.
We needed to present Capital.com as a reliable online trading tool and platform, and increase brand recognition in Europe.

Strategy

Engage local micro-influencers with an engaged target audience.
Place advertisements on channels with a male audience and strictly financial content (trading, investments, cryptocurrency).
Ensure precise targeting.

Influencers:

Juan Two Three (30k subscribers) - https://www.youtube.com/watch?v=NI4UUi9_Vvk
Charlie Seddine (42k subscribers) - https://www.youtube.com/watch?v=hgxfC4hqZMc
Investi sul Web (30k subscribers) - https://www.youtube.com/watch?v=Q6pM7Cprdqo

Target Markets:

France (FR), Italy (IT), Germany (DE)
Males, 25+ years old

Platforms and Content:

YouTube
Integrated video: 90-120 seconds
Dedicated video: 5-7 minutes
Content focus: Trading, investments, cryptocurrency

Result

Number of placements: 6
Views: over 310k

Web App

Ambassador Project for Exness

Background

Exness — a global Forex and CFD broker focused on new technologies.

Goal:

Increase brand recognition in the Arab region.
Build a loyal professional community.
Foster trust and respect for the brand among the audience.

Strategy

Ambassador Program:

Brand Ambassador: Momen Medhat — entrepreneur, professional online trader with 6 years of experience in financial markets, and mentor to thousands of students worldwide.
YouTube Channel: Momen Medhat (125k subscribers) - https://www.youtube.com/@Momen.Medhat.Official/videos.

Ambassador Tasks:

Present the brand in a positive light.
Embody corporate identity through appearance, behavior, values, and ethics.
Create stories and content dedicated to the broker’s products, unique features, and authority.

Result

Expanded reach of the target audience.
Conveyed Exness’s interests through personal success stories, testimonials, and trading experience.

Web App

Call of Dragons Influencer Marketing Campaign

Call of Dragons is an MMO fantasy conquest game from the creators of Rise of Kingdoms, offering an incredible strategic combat experience.

The goal:

Brand awareness
New players

Strategy:

To collaborate with top gaming streamers

Formats:

Twitch Stream
YouTube Live

Results:

7 placements
- DreadzTV – https://www.twitch.tv/videos/2073208024?t=02h24m19s
- VooDooSh – https://www.twitch.tv/videos/2072584998?t=03h11m19s
- Веля – https://www.youtube.com/live/DY349Ku7VGI?feature=shared&t=3867
- Holdik – https://www.youtube.com/live/2skIBNrK1eo?si=VpNgysZZ77XpMMnZ&t=6913`
More than 500,000 views

Web App

Warpath Influencer Campaigns on Social Media

Warpath is a thrilling modern military real-time strategy game that can be played on both PC and mobile for free.

The goal:

Brand awareness
New players

Strategy:

To attract the most relevant influencers whose content is directly related to military technology
Placements in the channels with a male audience
Collaborations with top gaming streamers

Formats:

YouTube Integrated video
Twitch Stream
YouTube Live

Results:

8 placements:
More than 3 mln views

Web App

Special Project: Lineage II Essence

Introducing "Hiding In The Shadows" — our Influencer Marketing Case that truly embodies our passion for creativity 💡🚀

Background

On March 9, 2023, Lineage 2 Essence scheduled the release of a new character class — Assassins.

Challenges

to promote a new character class — Assassins
to reach new audiences
to retain current players

At the same time, there was the promotion campaign of the Assassins Creed. So we needed to stand out from the competitors!

Strategy

Bring a fictional character to reality

We:

collaborated with a famous cosplay artist Angie Arrow (@roga_na_noge)
designed the costume in detail so that it 100% matches the image of the Assassin
shot a breathtaking OLV in which the Assassin is embodied in reality

Result

Total number of views: 323,000

We:

outshined competitors
reached new audiences
retained current players
got additional ad coverage because the blogger posted the video on her social media

Web App

LINEAGE II Hot Calendar - Special Project

Influencer Marketing Case

HOT CALENDAR

LINEAGE II

15 years

A Special Project

КАРТОЧКА 2.

BACKGROUND

In December 2023, Lineage II turned 15 years old.

CHALLENGE

Make a large-scale and memorable special project to honor the Lineage II anniversary

A project that would leave no one indifferent

STRATEGY

Lineage II is beautiful with its characters — elves and other magical races

That's why we decided to make a WALL CALENDAR with 12 unique monthly pages — photos of girls in the style of the game

WALL CALENDAR

One page — One girl

in the style of Lineage II

with various game attributes

- developed the concept of each page, set design and artwork

- found professional cosplayers for various characters

- organized and executed the shooting

- developed the design and made the layout of the printed version of the calendar

- printed a large print run

We also shot an incredibly beautiful and spectacular backstage video of the shooting process and interviews with the project participants.

The girls told personal touching stories related to the game.

Web App

Announcement of WoWs: Legends on mobile devices

Ahoy, everybody! ⚓️

We're thrilled to share our latest Influencer Marketing case “Welcome to the real Warship”.

This time, we embarked on a journey to promote the epic game ‘World of Warships: Legend’ (WoWS) by Wargaming.

🐚 Background

WoWS: Legends is the revived history of the fleet:

- Flotillas of legendary warships of the first half of the XX century converge in battles

- Players command, fight and upgrade new ships, create their clans, and conquer the seas

🌊 Challenge

Attract new audiences to the game

🦈 Strategy: Go beyond standard integration and tell a story

• We found a YouTube creator called Squire (592K followers), who makes historical sketches

• Then we went to a real C-class cruiser of the Royal Navy that took part in the fighting in World War I

• And shot a little comedy story about a captain and his hapless mate fighting on the ship

⛵ Result

402,000 views
14,000 likes
775 comments

We showed the gameplay of WoWS: Legends in reality. History has come to life!

Web App