Hestabit was the overall solution for me. For this project, they’ve done the web and mobile app development (for both iOS and Android). They’ve also taken on our digital marketing, so they are moving all of our accounts on Facebook, Instagram, etc. They’re basically taking care of everything online for us — our online presence and digital marketing campaigns. We first implemented my ideas in an alpha version of the product that came out about 2.5 years ago. It went well, and after that, we went to the beta version. We currently have a web app, but we’re still testing the mobile apps. Hestabit started with SMM and then moved to SEO and URL restructuring. They also have shown me a plan for how we can go forward with the mobile app marketing on social media.
What do you like most about the company?
I’d say they have a good feeling for almost every industry. When I started working with them on this sports project, I thought it would be hard for them to understand an industry outside of their own, but they did extremely well. It’s hard to find someone who is well-versed in both technology and sports. They’ve worked hard to understand everything they need to know about the sports industry in order to mold the product. They want the users to have a better journey using the platform every time they use it. They worked hard on analyzing and managing the project, and the project manager was good at letting me know how we could address the feedback we were receiving. It was good.
What they should improve on?
Nothing, They helped me work on the roadmap for the platform. I didn't know much about this industry before working with Hestabit, and they’ve helped me a lot.