Ravel is a strategic marketing and creative agency with studios in Brisbane and the Gold Coast. We deliver unique and engaging creative for marketing campaigns, across all platforms. Combining consultative strategy, highly creative ideas and innovative technology solutions t...
Ravel is a strategic marketing and creative agency with studios in Brisbane and the Gold Coast. We deliver unique and engaging creative for marketing campaigns, across all platforms. Combining consultative strategy, highly creative ideas and innovative technology solutions to be at the forefront in delivering measurable results for our clients. Engaging our client's brand with their customers, and building a sustainable relationship is always our end goal.
Saanvi SinghSr. Content Writer and Social Media Strategist
Answered on Friday September 18, 2020 11:02 AM
In the wake of COVID-19, if there’s one industry that has come to standstill it’s travel and tourism. The industry took a major hit because of global lockdowns and social distancing norms. However, now it is critical for them to pivot to latest technological trends to accommodate the shifting expectations of travellers. Presently, new technological advancements are permeating in all areas of business so to make your brand more competitive, you need to implement the new digitization techniques. It delivers the best customer service, enriches brand credibility and boosts the revenue. Gone are the days when you spent hours booking flight tickets through an agent. Now you can plan the entire trip with an itinerary in a few taps of fingers on your smartphone. Technology has made travelling convenient, time-saving affordable and accessible for everyone. Reasons why is digital transformation required in the travel industry: It makes your offerings hyper-personalisedWith business intelligence, you can harvest data to cultivate an optimized marketing approach which is highly personalised. The travel apps and websites act as your true confidante and help you find the right hotels, flights at cheap rates, taxi/cars, restaurants and assure safety standards as well. Business intelligence helps companies get into the shoes of customers and anticipate their needs. Exceptional customer support with AI botsChatbots are transforming customer service in numerous industries and the travel industry is no exception. Integrating AI bots in websites/app can streamline the interaction of a customer with a brand, it can handle a myriad of customers and talk in the same tone. They are smart and efficient; they jump in to help customers when they feel they are stuck in the booking process.Seamless service with robotics technologyTo reduce human contact and to follow social distancing, many airports and hotels are now relying on robots for cleaning, luggage handling, pre-screening, announcements and even serving food. Convenience with contactless payments In response to COVID-19, the authorities are now instructing people to use digital payment methods. And in the coming days, you will see massive adoption of contactless payment in the travel industry as well – it will become a faster, safer and secure way of collecting payments.Voice search and IoTWith the penetration of smartphones, smart speakers and AI assistants, customers are now using voice search to enquire about the flight, book rooms, gather travel information and more. It is vital for travel apps and websites to be optimized for voice search. And while travelling, people love it when the room has voice-controlled devices to control the heating, cooling, lighting and collecting information without talking to the staff. It helps in delighting the customers and creates an impressive experience. Way forwardThe travel industry will see a big change with big data, Augmented Reality, Virtual Reality and adoption of automation in the near future. The digital revolution is on to enhance the experience of customers.
In the wake of COVID-19, if there’s one industry that has come to standstill it’s travel and tourism. The industry took a major hit because of global lockdowns and social distancing norms. However, now it is critical for them to pivot to latest technological trends to accommodate the shifting expectations of travellers. Presently, new technological advancements are permeating in all areas of business so to make your brand more competitive, you need to implement the new digitization techniques. It delivers the best customer service, enriches brand credibility and boosts the revenue. Gone are the days when you spent hours booking flight tickets through an agent. Now you can plan the entire trip with an itinerary in a few taps of fingers on your smartphone. Technology has made travelling convenient, time-saving affordable and accessible for everyone. Reasons why is digital transformation required in the travel industry: It makes your offerings hyper-personalisedWith business intelligence, you can harvest data to cultivate an optimized marketing approach which is highly personalised. The travel apps and websites act as your true confidante and help you find the right hotels, flights at cheap rates, taxi/cars, restaurants and assure safety standards as well. Business intelligence helps companies get into the shoes of customers and anticipate their needs. Exceptional customer support with AI botsChatbots are transforming customer service in numerous industries and the travel industry is no exception. Integrating AI bots in websites/app can streamline the interaction of a customer with a brand, it can handle a myriad of customers and talk in the same tone. They are smart and efficient; they jump in to help customers when they feel they are stuck in the booking process.Seamless service with robotics technologyTo reduce human contact and to follow social distancing, many airports and hotels are now relying on robots for cleaning, luggage handling, pre-screening, announcements and even serving food. Convenience with contactless payments In response to COVID-19, the authorities are now instructing people to use digital payment methods. And in the coming days, you will see massive adoption of contactless payment in the travel industry as well – it will become a faster, safer and secure way of collecting payments.Voice search and IoTWith the penetration of smartphones, smart speakers and AI assistants, customers are now using voice search to enquire about the flight, book rooms, gather travel information and more. It is vital for travel apps and websites to be optimized for voice search. And while travelling, people love it when the room has voice-controlled devices to control the heating, cooling, lighting and collecting information without talking to the staff. It helps in delighting the customers and creates an impressive experience. Way forwardThe travel industry will see a big change with big data, Augmented Reality, Virtual Reality and adoption of automation in the near future. The digital revolution is on to enhance the experience of customers.
In the wake of COVID-19, if there’s one industry that has come to standstill it’s travel and tourism. The industry took a major hit because of global lockdowns and social distancing norms. However, now it is critical for them to pivot to latest technological trends to accommodate the shifting expectations of travellers.
Presently, new technological advancements are permeating in all areas of business so to make your brand more competitive, you need to implement the new digitization techniques. It delivers the best customer service, enriches brand credibility and boosts the revenue.
Gone are the days when you spent hours booking flight tickets through an agent. Now you can plan the entire trip with an itinerary in a few taps of fingers on your smartphone. Technology has made travelling convenient, time-saving affordable and accessible for everyone.
Reasons why is digital transformation required in the travel industry:
It makes your offerings hyper-personalised
With business intelligence, you can harvest data to cultivate an optimized marketing approach which is highly personalised. The travel apps and websites act as your true confidante and help you find the right hotels, flights at cheap rates, taxi/cars, restaurants and assure safety standards as well. Business intelligence helps companies get into the shoes of customers and anticipate their needs.
Exceptional customer support with AI bots
Chatbots are transforming customer service in numerous industries and the travel industry is no exception. Integrating AI bots in websites/app can streamline the interaction of a customer with a brand, it can handle a myriad of customers and talk in the same tone. They are smart and efficient; they jump in to help customers when they feel they are stuck in the booking process.
Seamless service with robotics technology
To reduce human contact and to follow social distancing, many airports and hotels are now relying on robots for cleaning, luggage handling, pre-screening, announcements and even serving food.
Convenience with contactless payments
In response to COVID-19, the authorities are now instructing people to use digital payment methods. And in the coming days, you will see massive adoption of contactless payment in the travel industry as well – it will become a faster, safer and secure way of collecting payments.
Voice search and IoT
With the penetration of smartphones, smart speakers and AI assistants, customers are now using voice search to enquire about the flight, book rooms, gather travel information and more. It is vital for travel apps and websites to be optimized for voice search.
And while travelling, people love it when the room has voice-controlled devices to control the heating, cooling, lighting and collecting information without talking to the staff. It helps in delighting the customers and creates an impressive experience.
Way forward
The travel industry will see a big change with big data, Augmented Reality, Virtual Reality and adoption of automation in the near future. The digital revolution is on to enhance the experience of customers.
This company profile has not been claimed by anyone till now. If you belong to this company and have the authority to own this GoodFirms profile, then please claim it now.
