real. Marketing

real. is an email marketing and retention agency for e-commerce and DTC brands. Most agencies obsess over the first sale. We focus on what happens after it, the post-purchase window where a one-time buyer either becomes a loyal customer or quietly disappears.

We build connected retention systems: lifecycle email flows, brand content, and ad creatives that work together to grow repeat-purchase rate, email revenue, and customer lifetime value, while taking load off your support team. Every line of copy is written by a person and validated against how real audiences actually respond, not generated by AI and pushed live.

We don't sell fixed packages. Each engagement is scoped to your brand's size, goals, and starting point, and backed by a 90-day guarantee: if your numbers haven't moved, we keep working at no extra cost until they do. Based in Germany, working with DTC brands across the EU, UK, and US, in English and German.