Red Collar

We created the site and brand identity for a QR-code payment service from California. Our task was to showcase the benefits of the service for two types of clients: businesses and individuals, and to prove to them why it is more convenient to use Mogney instead of familiar payment methods.

To show that Mogney was to transform to a day-to-day payment solution, we designed an imaginary currency symbol for the logo, which would showcase that using Mogney is as easy as using cash. Good UX is seen in tiny details. On the desktop version the QR-code slightly turns with the movement of the mouse cursor while on the mobile version it is connected with the device’s position: the website gets data from the gyroscope and when the user tilts the device, the QR-code mimics the device’s movements.

We designed six 3D models for the site. They are laid over the main design and, thanks to that, they take the best position on any screen at any resolution and do not become distorted. And the cherry on the top: we came up with the slogan "All you need is a QR-code" which is easily perceived and remembered as it is a reference to the famous hit by the Beatles.

VitaKey is a Washington-based company specializing in nutrition science.

Our goal was create a corporate website and clearly present the transformative technologies, to communicate the image of professionals who are open to cooperate with their target audience – technical experts of big manufacturing companies.

As a result, 70% of the page's traffic came from organic search and every 20th user filled in the application form.

The "Skolkovo Park" business district is a world-class venue for entrepreneurs with office buildings developed by the best architects and interior designers. Our task consisted of demonstrating the innovativeness of the district. We needed to create a memorable user experience that would emphasise the technological and advanced image of the complex.

We developed a 3D model of the business district, embedded it into the website and optimised the speed and loading time. We used the storyboard video to create a VR tour with a motion controlled camera flying over the buildings. In addition to 3D modeling, we undertook website development. All the animations were designed on the frontend: the webpages transitions, interface mini-hovers and scrolling reactions, including full optimisation of high-load elements and micro-animations.

As a result, the users are able to have a better understanding of the district and can view it from multiple angles. 

Tula are state-of-the-art microphones by David Brown, Brazzaville frontman. Our goal was to create a promotional website for USB microphones. It was vital to create realistic visualisations of the product: to demonstrate the mics' convenient features, including its size, and provide realistic expectations to the users. 

Tula mics are an epitome of both modernity and nostalgia, smoothness and sharp angles: that is why the website design had to stylistically combine both brutalism and retro. The website features all color variations of the mics — red, black and cream. The main scheme adapts to the chosen color for further emphasis.

Sally is a company based in New York that offers vehicles to taxi drivers. 

We had to inform the drivers about the offer and the benefits of working with Sally and to create an image of a modern service that cares about its clients and cars as well. Also, we wanted to convey the brand's character through a design that would differentiate it from its business rivals. 

The key idea of the project was to show the website through the driver's perspective: while using the site, the client felt like they were driving. 

As the company doesn't sell cars, we didn't need a detailed model, so we created a low poly one, which looked like a real car and was able to load fast on any device. 

We developed over 70 animations: the car feels real when you’re scrolling, going from selection to selection or moving the mouse cursor.

Our tasks were as follows:

• To develop a website for a modern financial service
• To highlight the benefits of the service and come up with a easy-to-use interface
• To create a modern and friendly brand image for successful client communication

In order to fully shape the image of the company we created the corporate identity of the brand. We designed an adaptable logo: the symbol may be used separately from the text part depending on the medium.

For the calculator of things on the first page we created 3d models of the items in Blender and got photorealistic 2D images after rendering them. To imitate physical motion and to add a nice interactive element, we turned to Matter.js — a collection of high-quality solutions for animations.

We designed the service in such a way that for users to get the service they need to do only three things: sign up, fill out the application form and choose how they’d like to receive the money. They don’t even need to leave their house to get it all done.

Our task was to design a mono-brand image-building eCommerce platform, to show the combination of the product’s quality and affordability and to help the brand in expanding into both online and international markets.

Lincor produces watches of a considerable number of styles: classic, glamor, sports, minimalistic. Considering the business’ goals, we developed a design that unites all of the mixed collections into a casual, day-to-day style for the target audience.

ECommerce design depends on the quantity of the goods that are to be displayed. In the case of a mono-brand website with a limited number of collections like this one, we opted for a wide grid with a good view of each watch. Every collection is of no more than a dozen items: displaying goods singularly in high quality causes the emotional value of the product to rise.

We also carried out a two-day professional photoshoot with stylists and makeup artists under our direction. While working hand-in-hand with stylists, we picked out the best looks, chose the fabrics and the cuts.

Humans is a fintech product that combines financial services and a mobile carrier. The main goal was to create a visual language to aid communication with a broad audience and to develop a website, which could be expanded alongside the product development. We created a solution, which was viable at the start and was able to undergo expansion later on.

Throughout this project more than two hundred 3D objects were created, each one of which was worked through carefully. During the following year the design was scaled to fit new requirements, more pages and services were added.

As a result, more than eighteen thousand potential customers viewed the website during the first month after the launch and the website went on to win the Red Dot Design Award in 2021.

A statement in-house project promoting the ways to help prevent marine creatures from going extinct. 

This project was a challenging yet exciting one: it was to be done in fourteen days and the goal was to draw everyone's attention to an important environmental problem. To achieve this, everything on the website had to look as realistic as possible. 

Five kinds of whales appeared on the website in the form of animated 3D models. The animals ‘float’ onto the screen, while the user can rotate and observe them. The transition between pages, which looked like a wave, was done manually through the use of sixty-six frames. 

In the first two weeks following the launch, more than two hundred people shared the project on social media. After the project was published on international platforms, more than 30 thousand users visited the website.

We were set to make a vision come true and were able to deliver it within just fourteen days. 

Awwwards, a well-known professional web design and development competition body, asked us to create a website for their conference Digital Thinkers in New York. 

We were set to impress the design community and the leaders of the digital crowd by making a site that would capture the city's atmosphere through the use of American fast food 3D models.

Every page has its own 3D model and the main page features a 3D model of a hot dog. After being opened, the website is monochromatic, but after it is held down by the mouse, it changes colors and textures.

The gemstone of the site is as follows: you can mess with the best known web designers and get away with it. On any photo of a designer, the cursor transforms into a bottle. When you click, the bottle is squeezed and the color splashes out of it right onto the faces of the speakers. Every color theme has its own color of the ‘sauce’.

Meet FMEC, a forward-thinking agribusiness firm with a global reach. Their vision was to create a distinct brand identity that would resonate with farmers worldwide, setting them apart in a highly competitive industry.

Concept: Our approach was rooted in extensive collaboration and a deep dive into the intricacies of the farming community. We started by analyzing existing logos in the agro and agrotech sector to define our brand's core attributes. The brand needed to exude progressiveness, approachability, precision, and a touch of unconventional charm. Not too masculine or feminine, it had to be both loud and friendly, highlighting their journey into the digital realm.

Execution: Despite our initial scope not including a mascot, we decided to introduce this element into our project. The mascot, a farmer robot, became the embodiment of the safe transition into the digital world, guiding the client with a friendly and reassuring hand. The choice of the mascot wearing a hat emerged as a symbolic representation of our concept. We also explored the world of animated text and, instead of directly incorporating it into our primary concept, we derived inspiration from the idea that letters create a visual style, translating this principle into the digital domain through distinctive ASCII art.

Result: Thanks to effective client communication and a robust analytical foundation, we created a corporate style and brand book that truly sets our client, FMEC, apart from their competitors. Our concept, rooted in the convergence of farming reality and digital transformation, successfully encapsulated the essence of their mission. The iconic farmer robot mascot in a hat became the hallmark of FMEC's identity, perfectly bridging the gap between the farming world and the digital future. An original, industry-defining corporate identity and brand book that proudly stands out in the world of farmers worldwide.

Bronitex is a renowned glove manufacturer with a rich legacy in the industry. They approached us with a visionary project aimed at revitalizing their online presence. Bronitex sought a website that would not only serve as a showcase for their premium glove products but also unravel the intricate art of glove production, from the meticulous selection of textiles to the final delivery.

Concept: At the core of our creative concept lay the aspiration to narrate the entire journey of crafting gloves, from inception to fruition. To bring this concept to life, we envisioned transforming gloves from mere accessories into sophisticated digital entities, akin to state-of-the-art smartphones.

Work: Our journey commenced with the meticulous creation of intricate 3D models that would breathe life into the gloves on the website. These models underwent rigorous optimization by our skilled 3D artists, ensuring swift loading times and peak performance, even on devices with limited resources. The outcome was an interactive experience that enabled users to delve into the minutiae of gloves, from the stitching intricacies to the luxurious texture of the materials employed. The catalog experience was carefully tailored to enhance the user's shopping journey. We crafted a catalog page featuring exhaustive descriptions for each glove in Bronitex's collection. Simultaneously, we provided Bronitex's factory staff with a user-friendly admin panel, granting them autonomy to efficiently manage product listings. We introduced an innovative feature that allowed users to effortlessly switch between product photos by simply hovering over a card.

Result: It's an intuitive platform for shoppers and an indispensable tool for Bronitex's team to effectively manage their extensive inventory. This project transcends a mere website; it's a work of art that mirrors the unwavering commitment and excellence that Bronitex brings to the world of glove manufacturing.

Bell Curve Labs is a cutting edge player in the dynamic world of game development. With a passion for innovation and a drive to create compelling games, Bell Curve Labs has taken over the gaming industry. In 2023, they launched Starfall Arena, an online multiplayer online arena (MOBA) that pushes the boundaries of technology and storytelling.

Concept: Bell Curve Labs approached us to create a dynamic landing page for Starfall Arena, a Web3 Multiplayer Online Battle Arena (MOBA) game. The challenge was to craft a captivating MVP version within just three weeks, targeting potential investors at the Solana Conference in Lisbon. We needed a design that would not only reflect the game's aesthetics but also tell its compelling narrative.

Work: Our design concept was inspired by the game's logo, reminiscent of falling stars and celestial phenomena. The landing page featured a comet's luminous tail, with particles offering glimpses into the game's immersive world. Users embarked on a cosmic journey, concluding with a narrative that blended nature and technology seamlessly. Optimization was a priority, and we used a custom framework to ensure the landing page loaded lightning-fast on all devices.

Result: The collaboration with Bell Curve Labs produced an visually stunning, fast-loading landing page that seamlessly merged the game's aesthetics and narrative. It captivated investors at the Solana Conference and engaged gamers and enthusiasts. The landing page perfectly encapsulated the epic clash between nature and innovation within the Starfall Arena universe, proving that art and technology can coexist harmoniously in the world of Web3 gaming.

ADBRO – a groundbreaking force in high-impact contextual advertising. ADBRO specializes in embedding their creatives into prominent article images and positions, all skillfully recognized through AI. Their Full Cycle Ad Network ensures high impact and cost-effective contextual advertising.

Concept: Our concept revolved around capturing the essence of ADBRO's innovation and uniqueness. We aimed to create a brand identity that not only resonated with their audience but also made a powerful statement in the advertising world. ADBRO's approach is driven by technology and precision, and we wanted their brand to reflect this cutting-edge spirit.

Work: Our collaboration with ADBRO was a harmonious synergy of creativity and technical precision. We began by conducting in-depth marketing analytics, which laid the foundation for our creative strategy. The process continued with the creation of prototypes that visualized the brand's evolution, providing a clear roadmap for the project. We adhered to a principle of full-service delivery, ensuring ADBRO's brand was not only visually stunning but also fully adaptable and targeted with precision. Our design work complemented their groundbreaking approach, aligning seamlessly with their High Impact Contextual Advertising Platform.

Result: The outcome of our partnership with ADBRO was nothing short of spectacular. ADBRO's brand identity now radiates the spirit of innovation and precision that defines their advertising platform. The brand transformation was not just about aesthetics; it was about creating a visual language that resonated with their audience and communicated their commitment to high-impact marketing. Their brand now stands as a symbol of high-impact marketing, guaranteed results, and innovative advertising solutions. We are proud to have played a role in ADBRO's journey towards redefining the marketing landscape.

Agapium, a premium women's clothing brand, sought to bring their vision to life online. Their brand essence revolved around aesthetics, comfort, and luxury. They needed a web development partner that could translate these values into a seamless online shopping experience.

Concept: Red Collar's mission was clear: create a monobrand e-commerce platform for Agapium that embodies aesthetics, comfort, and premium quality. The goal was to establish an online platform that offers more freedom than conventional social networks.

Work: Our journey involved market research, design analytics, and a comprehensive approach to web development. We designed a website that merged front-end and back-end elements, crafted a user-friendly personal account section, and provided mood boards for photoshoots and packaging.

Result: The end result was spectacular. Agapium's website, agapium.ru, now exudes luxury and comfort, reflecting the brand's aesthetics and values. Customers experience a seamless shopping journey with a clear and straightforward checkout process, along with easy mobile access.

In partnering with Red Collar, Agapium has found not only a web development agency but a collaborator who understands and values their brand's aesthetics, comfort, and premium identity. The resulting website is a testament to the success of this partnership, where every detail has been finely tuned to create a memorable online shopping experience.

Enter the world of ROWL, the pioneering international network in the realm of premium automotive lighting. These visionaries aren't just redefining car lighting; they're crafting automotive artistry. ROWL takes pride in being the sole studio in the automotive lighting industry to exhibit at the prestigious Custom Show Emirates in Dubai. When ROWL declared, 'When the ordinary is the enemy,' they set the stage for a brand transformation like no other. And that's where Red Collar comes into play.

Concept: To design a brand that would position ROWL as an industry leader in the UAE market. This entailed the creation of a distinctive logo, a corporate identity, and the development of a captivating brochure for the Dubai exhibition. ROWL's slogan, 'When the ordinary is the enemy,' became the battle cry that would guide our creative journey.

The Story Everything beneath the ROWL emblem is a masterpiece, a testament to artistry that transcends mere tuning. We took their existing owl logo as the foundation, a symbol of wisdom and grace, and reimagined it in contemporary, visually captivating interpretations that harmonized with the new corporate style.

To accommodate the need for differentiation between product groups or distinct target audiences, we even devised a logo system. Each version embodied the brand's overall aesthetic, providing a cohesive yet adaptable branding solution.

Result: In the end, Red Collar's branding efforts for ROWL did more than just elevate the brand; they established ROWL as an icon in the world of automotive lighting, where artistry and innovation are one and the same.

Belka Games, a prominent game publisher, sought a vibrant revamp for their corporate website. Our design agency answered the call, creating a digital masterpiece that captures the essence of fun and excitement.

Concept: We introduced a lively coral theme with a light background and bold, bright coral text elements accented with black, creating a captivating and readable visual experience. Playful fonts added a fun vibe to the site.

Technologies: Our journey began with in-depth analysis, leading to a creative concept that resonated with the brand. Using Jmix, Java Spring Boot, Postgres, and Gradle for the back-end and React, Next, TypeScript, and SCSS for the front-end, we seamlessly merged technology and design.

Result: Our work earned an Honorable Mention after submitting the website to Awwwards in August 2023. Belka Games now boasts a dynamic website that mirrors their gaming experiences, setting a new standard in the industry. This project combines creativity, technology, and a dash of coral magic, promising an engaging journey for gamers