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SEO has proved its significance in all areas of businesses on this planet. Big or small, any business can benefit using exceptional search engine marketing and optimization techniques to generate excellent revenues, attain goodwill, and get a steady position in the market. The only thing one needs to be sure of is – ‘not to fool Google so that your business doesn’t punish you in return.’

Generally, start-ups and small business owners take search engine marketing casually. They even don’t realize how their small-term marketing goals have become an outcome of their cheap marketing and promotional tactics that could hardly take their business to rise further. And when they come to know, it is already very late.

On the other hand, appropriate SEO practices can get a lot of benefits. How investing in SEO can reap enormous benefits and advantages to the small business are what we are going to check further in this post.

· SEO improves your website and lets you create a better and user-friendly platform for the visitors.

· It will let you find new customers and help you in growing.

· It will let you explore new markets.

· It will help you with improving your business’s conversion rates.

· It generates awareness through enhanced rankings.

· It helps in building a dedicated fan base involving email marketing

· SEO makes you stay-in-sync with the latest developments in the market and technology.

· It bypasses competition and paves a straight way for you to develop.

· It makes you open around-the-clock business, i.e., 24x7.

· It is perfect for social media marketing.

Now, here is a secret of implementing a promising SEO strategy to benefit your business.

Create an SEO-friendly website. Stress over implementing best on-page optimization techniques. As per a Google survey, businesses using the web for their marketing and promotion activities grow 40% faster than those who don’t.

Design and implement a digital marketing strategy. Consider the money spent on SEO as an investment and not a cost. You

Either hire an SEO company to work for you or learn how to do SEO yourself.

SEO is vital for businesses competing online, and it always worth all the companies investing in it. It gives lasting results, especially when you are a budding business.

If you’re a newbie startup entrepreneur, and you haven’t implemented marketing automation yet, here are a few reasons you should consider doing so:

1. To Increase The Expandability

It is observed that startups have limited resources. It becomes difficult to expand your business by adding more resources. Hence, you’ve to utilize the resources you got and be more efficient smartly. With marketing automation, you can increase the expandability and efficiency of your company.

2. To Create A Machine That Benefits Customers

Sales automation and marketing automation combining produce a customer acquisition machine. Startups don’t have a lot of customers, and most don’t have any as they’re just starting up. It takes lots of effort for a startup to build a clientele. Hence, some measures should be accompanied by implementing client communication plans to nurture your new customers.

3. To Highlight Sales and Marketing

Sales and marketing are very critical aspects of any startup. A marketing automation platform will save lots of your time, which you can then invest in planning campaigns. It helps your product reach out to your audience and gain potential customers.

4. To Evaluate The Efforts

Your business needs efforts, whether its a startup or a large enterprise. It would be best if you could track website visitors continually, form conversions, social media engagement, prospect engagement, qualified leads, and a lot more. A marketing automation platform views your startup from a holistic approach. Additionally, it also checks your growth or track trends over time as your database and business expand.

5. Making Tasks Easier

One of the challenging tasks for a startup is to hold periodic meetings, prepare data, and present it at the board meeting, among others. It consumes a lot of your time and effort. A marketing automation platform makes it a more manageable task by quickly analyzing data and preparing charts. Alternatively, your investors can keep a check on how their money is working for them.

6. To Save Time

You can save much of your time by implementing a marketing automation platform for your business. It automates many tasks for your business like disparaging email, form, landing page builders, and allowing operations of multiple tasks from a single platform.

7. To Attract New Employees

As a startup, you’ve got to give people a reason to want to work for you. A company employing the latest technologies like a professional sales and marketing automation platform can help attract talent.

Looking at the competition everywhere, it is a necessity for you as a startup owner to implement a marketing automation platform.

The inventory storage in your warehouse is one of the many necessary expenses that you should consider while creating a business plan. It helps in determining the amount of money you would need to start a business.  

How to Estimate a Start-up Inventory Cost?  

Inventory cost estimation is, of course, a difficult thing for the new retailers.  

On your request, vendors and suppliers will send you the catalogs with the dealer price list for establishing your business. Hence, getting an accurate estimate is essential so that you can show it to the bank or finance companies if you are looking for a loan.  

You have to know some basic facts to estimate your inventory cost:  

· What product lines you are going to stock with your business?  

· How many items would you need to stock to start the store?  

· What will be MSRP Manufacturer Suggested Retail Price?  

You should also know that the typical retail mark-up price for a product run between 30% and 40% of the actual cost of the product, depending upon the industry segment. Remember, higher mark-ups are possible with the hand-crafted and luxury merchandise.  

Let us take an example:  

So, you want to stock 20 sweatshirts from popular brands in your inventory.  

If regular selling price of a sweatshirt is $60, the mark-up price will be = $60 x .40 = $24 (as per 40% retail mark-up percentage)  

Wholesale price of the sweatshirt = $60 - $24 = $36  

Wholesale cost of 20 sweatshirts = $36 x 24 = $864  

So, your inventory may cost up to $864 for 20 sweatshirts.  

Now, pay attention to these two points:  

· Be consistent with the above research process and estimates for all the products you are planning to sell.  

· Also, consider factors like shipping, handling, and other relevant expenses to obtain the merchandise.  

Doing industry research and checking out reports from trade associations can help you get an insight into what mark-up price your retail segment uses.  

Always remember that the plan may have differences from actual revenues and expenditures. So, always keep a marginal capital for risk coverage.  

Now, when you are ready with your retail business, I will always suggest you to use inventory management software. It will help you to manage your orders, inventory, bills, accounts, reports, and everything that accounts important and needs security in your business. Here are a few of them that will help you to manage your stocks well, along with providing many other benefits.  

1. TradeGecko  

2. Orderhive  

3. Zoho Inventory  

4. NetSuite ERP  

5. Vend  

You can try any of these according to your business needs and get to the successful management of your inventory, warehouses, and customers.

For any start-up, the thought of SEO is always at the back of their mind because they know, sooner or later, their startup would be battling for the number one position on search engines. With so many online business out there aiming for the top position, it’s no less than herculean tasks for startups to identify a perfect SEO strategy that could beat the giants.

While few startups have a laser focus approach on their SEO strategy, the majority of them fail to figure out the right approach for the SEO.

They all jump on the SEO bandwagon out of FOMO (Fear Of Missing Out) without knowing what they want to derive from it. Some of them entirely focus on accumulating traffic—not on quality traffic that has high potential to convert.

Like this, there are other SEO factors that, if overlooked by the startups, could land them to no man’s land. It is crucial the start-up understands and incorporates sound SEO practices and habits.

Also, it is essential a startup has the product or service that's is saleable in the market. SEO should come second to creating a valuable product or service.

For your startups’ SEO, you will have two scenarios.

• Scenario 1: Hire an SEO consultant OR
  
• Scenario 2: You will do it by yourself following the sound SEO practices
  

Scenario 1: Hire an SEO consultant

If you are hiring an SEO consultant, then you might not be actively involved in SEO planning. In that case, here are a few questions you must ask before hiring them.

( Image source: wpaisle.com)

1. May I have a list of past and current clients?
   
2. What is your plan or strategy to improve my search engine rankings?
   
3. How will we communicate, and how often?
   
4. Do you adhere to search engines’ webmaster guidelines?
   
5. What SEO tools do you use?
   
6. What are the odds my website will rank number one on Google, Yahoo, and Bing?
   
7. Are you experienced in improving local search results?
   
8. How do you measure the success of your SEO campaigns?
   

Scenario 2: SEO done by the in-house SEO team

Startups can actually make meaning out of SEO if they reach to their real customers. A startup should initiate working on SEO from day 1, especially for on-page SEO. Also, whether you are doing SEO by yourself or in-house SEO team, the SEO resources for startups are their real assets.

( Image source: seo-hacker.net)

Best SEO resources for startups

SEO Blogs

There are some interesting websites and blogs that will give you deep insight into how SEO works. You can even connect to peers or influencers on social media to know what are the latest updates on SEO. There are also some great SEO QnA forums where you can enroll and keep your knowledge base upbeat.

• Search Engine Journal
  
• Search Engine Land
  
• The Moz blog
  
• SEMrush blog
  
• Backlinko
  
• Neil Patel’s blog
  
• Yoast SEO blog
  
• The SEM Post
  
• Mangools blog
  

Free SEO Tools

Startups’ main concern is their low budget. They have to look for the resources that are less expensive and within their budget. There is a list of free SEO tools that can be helpful for startups.

• Ahrefs’ Backlink Checker and SEO toolbar
  
• Moz Link Explorer
  
• Yoast SEO
  
• SERP Robot
  
• Google PageSpeed Insights
  
• XML Sitemaps
  
• Browseo
  
• SEO Site Checkup
  
• Robots.txt Generator
  
• Keywordtool.io
  
• Keyword Sheeter
  

Free SEO Tutorials

SEO tutorials are a great way to enhance your SEO knowledge. There are tons of online websites that provide online SEO tutorials for free. Here we have listed some popular ones.

However, SEO is constantly changing; some of the courses may not upgrade on its content. So you have to read current blogs in parallel to see if the course content is updated or not.

• SEMrush Academy-SEO courses
  
• Moz.com- one hour guide to SEO
  
• Udemy.com - SEO tutorials for beginners
  
• Yoast.com- free SEO training for beginners
  
• Hubspot academy- SEO Training Course
  
• Google webmaster youtube channel
  

Besides online tutorials, some SEO websites also provide e-books and learning guides for free. You can also use those guides for SEO best practice.

If you are looking to connect with SEO experts on social media here is the list.

• Rand Fishkin – Founder of Moz
  
• Barry Schwartz – Founder of Search Engine Roundtable
  
• Aleyda Solis – International SEO Consultant
  
• Danny Sullivan – Founding Editor of Search Engine Land & Marketing Land
  
• Neil Patel – Co-Founder of Crazy Egg, Hello Bar & KISSmetrics
  
• Jon Cooper – Expert Link Builder
  
• Julie Joyce – Owner of Link Fish Media and Co-Founder of SEO Chicks
  
• Matt Cutts – Former head of the Webspam team at Google
  

By using the above resources wisely, as a startup, you have more chances to make your website visible online. SEO is an on-going process, and only by trying, testing, and reiterating, you may reach your end-goal.

On-page SEO is the process of optimizing web pages to rank higher and gain relevant traffic in search engines. On-page optimization tactics apply to both the content and HTML source code of a web page.

The following techniques should be used while starting on-page SEO:

1.Publish High-Quality Content

High-Quality content is the most critical aspect of SEO as the website with excellent content can survive with or without SEO.

The following content can be considered as High-Quality content:

Original content: The content that does not copies or rewrites existing articles, text, images, videos, presentations, infographics, comments, and more.

Exclusive Content: Try to keep your content exclusive, which means that even if your content is published on another website, it is not suitable for your site.

Text Elements Content: Try to add a text description to your image or videos to describe them in detail.

Helpful Content: Ensure that your content solves problems of the readers for which they are seeking it and delivers relevant information to them.

Researched Content: Take proper time in carrying out your research and then provide the information to the users

Long Content: It is marked that long articles get higher rankings than short articles.

Neutral content: Try to be neutral, focusing on both sides of the story unless it is required to share your point of view.

2. Enhance Page Titles and Meta Descriptions

Page titles and meta descriptions are noticed first when search engine crawlers read your pages; it provides them the information about your page.

How to Optimize Page Title?

• Include keywords at the beginning of your page title.
  
• Write brief and vivid titles.
  
• If relevant, add numbers.
  
• Do not mention your domain in the title.
  

How to Optimize Meta Descriptions?

• Do not include auto-generated descriptions.
  
• Include your target keyword in the description.
  

3. Optimize Page Content

Content SEO is an integral part of on-page SEO and optimizing the actual content for your target keywords.

You need to follow a simple process for keyword research:

• Examine your keywords and form a set of those with similar topics and interests.
  
• Search with those keywords on search engines. Analyze the top ranking articles on SERPs. After the evaluation of such keywords, identify the type and format of the content. Focus on some crucial characteristics of ranking pages such as:
  

1. Is the size of the image- or video large?
   
2. Is the content lengthy or short?
   
3. Is the content formatted adequately in lists, bullets, or paragraphs?
   

• Always ensure that you are offering unique value to make your page better than the other pages that are currently ranking for your keyword.
  

4. Headings and Content Formatting

A page needs to be formatted appropriately with headings and subheadings.

H1 Tag

Each page needs to have only one H1 tag, Alternatively, you can choose to have the same <title> and <h1> tag. Search engine results display what they find in the title tag and not the h1 tag.

H2, H3 tags

The following things should be focused on while using H2, H3 tags:

• Include more than one word for a heading, making it exciting and useful for users who like to skim read an article.
  
• Use headings <h1>, <h2> and then <h3>, <h4> and so on hierarchically.
  
• Utilize subheadings for related keywords in your content.
  

Content Formatting

• Include bold, underline, or italics to highlight the essential parts of a page.
  
• Pay attention to the size of the font.
  
• Divide the text into small paragraphs.
  
• Apply enough spacing between the paragraphs.
  
• Create sections using CSS that break the text into smaller, manageable parts.
  

5. Multimedia Elements

Images and multimedia elements make a page exciting and easy to understand.

Many times, the multimedia elements add to the loading speed of a page.

You can follow these steps for SEO optimizing images:

• Always include original images.
  
• Try to optimize the images in as small size as possible.
  
• Use an ALT tag as it helps search engines understand the purpose of the image.
  
• Use filenames that provide detailed information about the image.
  
• Make use of Content Delivery Network - This network reduces the page loading time if there are multiple images on a single page.
  

6. URL optimization

URL optimization and the URL structure are the two essential elements for maximum SEO. It has two parts.

URL Optimization

A permanent link is the unique URL of every page. It is considered that the URL

should be less than 255 characters and use hyphens to ‘-‘ separate various parts.

The URL that is short, descriptive, and includes target keyword is considered SEO friendly URLs.

URL Structure

The structure of the URL should describe the original structure of a website.

You can follow these best practices for optimizing your URL structure:

• Include a Categories Tab, which helps users and search engines to identify what they require quickly.
  
• Include a Breadcrumb menu that enables users to navigate your website in a structured format as they always know where they are and how far from the home page.
  

7. Internal Links

Internal links are used for linking pages within your website. By including internal links, you can build your web, enable search engines to identify relevant pages and increase the users on your site.

8. External Links

External links are the links created by linking to other high-quality websites.

9. Page Loading Speed

Google is investing in huge capital to make the web faster, as it is crucial for SEO and ranking. Fast-loading websites are useful for SEO, customer retention, and conversions.

Avoid The Following Black-Hat SEO Tactics:

Your web content should be such that it helps and answers searcher’s questions. Getting a high rank on SERPs should not be the only purpose of creating content, it should instead be meaningful, helpful, and informative.

I’m listing below some low-value tactics you should avoid while designing search engine optimized content.

• Thin Content
  

There are unique pages available for various topics on a website. The strategy of Google is clear that you should have a full page on a topic rather than having multiple, weaker pages for each variation of a keyword.

• Duplicate Content
  

The term duplicate content refers to content that is common between domains or between multiple pages of a single domain. Google promotes the use of a rel=canonical tag to point to the original version of the web content. Hence, your content should be unique in word and value.

• Cloaking
  

Cloaking is an SEO approach where the content offered to the web crawler is different from that presented to the user's browser. This technique is made possible by delivering content based on the IP addresses or the User-Agent HTTP header. In some cases, Google may allow practices that are technically cloaking pass as they might contribute to positive user experience.

• Keyword Stuffing
  

Including keywords in your content is the most critical aspect of SEO. Many users mistakenly think that if you include a keyword multiple times within your content, you will automatically rank for it. But this can actually backfire as Google penalizes the site that uses this tactic. So, ensure you add keywords in the right proportion.

• Auto-Generated Content
  

Auto-Generated content is the low-quality content that is created programmatically with the intent of manipulating search rankings and not helping users. The advancements in machine learning led to more specified auto-generated content.

If you establish a page on a keyword that is ten times better than the pages displayed in search results, Google will reward you for it by ranking you higher on SERPs for that particular keyword. This will boost your organic traffic generated for that keyword.

I am sure with this answer you have got the basic idea on how to start with the basic on-page SEO.

You should learn DBMS concepts along with establishing the types of data connection methodologies. Also, as you mentioned for competitive programming, you must learn the OOPS paradigm and HLL features.  

There is no dearth of software companies around the globe but finding the right technology solution partner can be a challenging task. So, herein, saving your research time and energy, I'm sharing a consolidated list of top software development outsourcing companies for startup size firms. These companies are bagged by skillful people, easy public policies and service-based economies, making them favorable for mobile and web development.

Moreover, they cater to a plethora of clients, including fintech, hospitality, retail, automobile, and so on.

1. Code Brew

If you're looking for quality software development solutions, then Code Brew fits the bill. It aims to provide top-notch quality services at the most affordable rates. Code brew comprises of diligent and enthusiastic app developers who act as building bricks of the company. They have their offices in India, US, and Dubai.

2. ValueCoders

Value Coder has been into offshore software company for 13 years now. Their skill and expertise into software development and proven methodologies make them an ideal partner. They are proactive, professional, and cost-effective. If you're looking to scale beyond local capabilities, then look no further than ValueCoders.

3. OpenXcell

OpenXcell is a team of talented, passionate, and skilled software enthusiasts, technology enthusiasts, and creative designers. Established in 2008, it is a CMMI level 3 software development company pioneering in web and mobile app development, real-time systems, bot development, and IOTs. They are focused on delivering high-performance and scalable software products to different industries. Catering to a plethora of diverse clientele, they're maintaining successful software products, eCommerce portals, marketplaces, social networks, real-time business analytics, and composite sync and integrations. Openxcell has its development center in India.

4. Intellectsoft

It is a full-cycle software development company providing services to over 800 clients in more than 30 countries globally. It includes development, adjustment, and integration of complex enterprise-level solutions, advanced mobile and web apps. Not just startups, it also serves fortune 500 companies. You can connect with them Application Development, IT consulting, QA and testing, customer support, mobile app development, Web App development, and so on. Intellectsoft is headquartered in the US and the UK.

If you want to find more such leading outsourcing companies, click here.

Majority of small businesses are affected by operational challenges such as sales decline, high client attrition, and misalignment between corporate revenue targets and sales person’s commission policies. Hence, using a client tracking and management tool becomes essential to streamline the entire business process. Top players in this niche offer affordable and effective all-in-one CRM systems that give small businesses operational superiority in all key areas. Let us review some of the most powerful and reasonable CRM software solutions that are in huge demand among small businesses and start-ups.

1. ActiveCampaign

You can get started with ActiveCampaign for a little investment of $9 per month. The best thing about ActiveCampaign is that its price increases gradually with the growth of your business and contact list of customers. It can be called as the most popular and feasible CRM software that offers a comprehensive set of email marketing, marketing automation, and sales CRM features.

2. HubSpot

HubSpot is hard to beat as a leading CRM app. The best thing is you can use this CRM for free. It can create an impressive contact list and company profiles. It effectively tracks your deals, offers a single detailed dashboard, and controls the performance of your agents with keeping track of the company’s activities. Additionally, HubSpot CRM is one of the best integrated CRM platforms. It integrates with Microsoft Dynamics, Salesforce, Zapier, Shopify, and many other popular apps.

3. SuiteCRM

SuiteCRM is an open source CRM platform. It offers an extensive collection of robust and highly customized processes and features. Here, you can create your own templates and pipeline models that too, for free. Only certain complex customization options are chargeable. The open source feature lets you explore endless opportunities to modify the software source code according to your preferences.

4. Zoho CRM

Zoho offers both free and paid versions of its CRM platform, and the paid version is also very cost-effective i.e. $12 per month. The platform provides you with a robust set of email marketing, customer feedback, user tracking, and social media features. Automation features are available in the upgraded Professional ($20/month) and Enterprise ($35/month) versions. Zoho CRM Plus is another higher version that charges $50 per month for more complex features.

5. Insightly

Insightly takes care of its customers from the first ‘hello’ to delivery and beyond. It is a modern customer relationship platform. It offers powerful CRM features and reporting procedure at very reasonable prices and so, it has been a favourite choice of small businesses. The paid version of the software start from $29 per month that is a bit higher than other similar options. Insightly’s Professional and Enterprise versions are available at $49 per month and $99 per month respectively.

6. Agile CRM

Agile CRM is an all-in-one, affordable and next-generation CRM that is trusted by more than 15,000+ customers. It is free up to 10 users and 1,000 contacts. Thus, you get plenty of opportunities to explore the platform and see how it suits your business. In terms of features, this version is quite limited. You will have to opt for the enterprise version of the software to acquire the automation features. The latest version: 63.3 of the software were released in June 13, 2019.

7. MailChimp

You can get very basic CRM functionality for free with MailChimp. GDPR compliant MailChimp CRM comes with built-in security tools. This platform gives more emphasis on email marketing process and connects you to 300+ integrations. The paid version of the software can be obtained at $10 per month, but for automation and segmentation features, you need to opt for a higher version charging $299 per month.

8. OnePageCRM

OnePageCRM works with a different approach to manage your customers. It reduces the complexity of the job providing a to-do-list. The company offers no free version of the software, but its entire pricing structure is as simple as paying $12 per month per user. Here you can add and manage an unlimited number of contacts and set up deals faster and smarter. It just takes 30 seconds to build and email quotes to the customers and prospects.

9. CapsuleCRM

For small businesses, CapsuleCRM helps in making their customer relations simple. This CRM software is available in both free and paid versions. The free version is available up to 2 users and 250 contacts. The paid version of the software costs you $18 per month per user for up to 50,000 contacts. Contact management, task & calendar management, sales pipeline, and tracking users are some of the functional features of the software.

10. Apptivo

Apptivo is categorized among the most basic CRM software solutions, but it also offers some features that you get while using HubSpot and ActiveCampaign software programs. The basic version of the software is free up to three users. Though the software comes up with restrictions in its free version, the paid version is available at just $8 per month per user with pretty reasonable features of the software. Apptivo CRM is trusted by more than 200,000 organizations and has been gaining popularity for the power of its integrated software.

There are many more CRM software solutions available on the Internet that are most suitable for the start-ups and small businesses and are in huge market demand as well. But, you have to wisely choose one for the benefit of your business. 

Blockchain technology is the best-in-class technology to address the common pain-points of a start-up. Maybe that is one of the reasons startup entrepreneurs are so passionate about the blockchain technology.

They have explored the technology capabilities in various sectors, including banking, capital markets, governance, healthcare, and pharmaceuticals, among others.

Blockchain is a peer-to-peer series of locked digital data repositories (the blocks). These blocks are linked together (the chain) and continuously checks each other for error. It is essentially a shared database filled with entries that must be confirmed and encrypted. It is designed to record transactions or digital interactions. It makes technology the most secure way to store sensitive information.

Also, there are added advantages of blockchain that propel the momentum of the existing business operations.

• Decentralized
  
• Data protected against malicious attacks and technical failures
  
• Great transparency
  
• No middle man commission - reduced cost
  

Why startup uses blockchain technology,

• Funding is a critical aspect of any startup. Blockchain opens the door for Foreign Direct Investment (FDI) which is usually restricted due to government policies and other regulations
  
• All the accounting and financial data can be made secure and accessible to all the authorized stakeholders of the company
  
• Business owners can have data from all the previous customer queries. By acting on these queries, customer support can become fast and efficient
  
• Startups can maintain a record of products that they use during their operation. It helps to trace the product during the entire operation and check whether they have any faulty or duplicate product in operation.
  

Most people see blockchain technology as a cryptocurrency, but very few know that blockchain technology has far more applications than mere cryptocurrency. Blockchain technology is centralized around a token-based system, and based on it; new avenues are explored for its implementation.

Here are the courageous few who have implemented blockchain technology for their start-ups.

1) StaTwig Technologies

This India based company is focusing on transforming extended supply chain management in the food and life sciences sectors. They are the two sensitive areas were tracking the expiry of the product as well as fake products are essential. StaTwig’s blockchain cloud platform allows customers to monitor products in the extended supply chain. They can continuously track the product's health information in a tamper-proof data registry, provide permissioned access to the information on-demand, and prevent third-party interference to data or contracts.

2) Hedera Hashgraph

Hedera Hashgraph is a public ledger- it means a secure, shared database that everyone can read from and write to. The public ledger is stored on the main nodes initially run by the Hedera Governing Council. “Acoer” developer of blockchain-enabled applications recently used Hedera Hashgraph technology to release updates on the Coronavirus outbreak with its HashLog data visualization engine. It helps healthcare and life sciences clients to easily track the progress and condition of the deadly virus or any crucial information related to epidemics.

3) Colendi

High-interest rate of credit cards is a significant concern for all the users. Besides that, the customers having a good track record can only posses the credit card. To solve this issue, Colendi has a new micro-financing idea. It is a Fintech company that introduced a blockchain-based democratized credit scoring evaluation method. It offers instant credit with optimized rates and lets you enjoy financial freedom anywhere in the world. Colendi’s credit score provides a novel alternative for the current financial technology landscape.

4) ODEM

ODEM is probably making the Blockchain worth. It is the world's first decentralized on-demand education marketplace. It enables professors and students to interact directly and participate in the exchange of education and learning, without the involvement of intermediaries or high-end institute. It means education becoming cheaper.

5) Authenteq

Authenteq allows customers to verify their identity through any channel without compromising their privacy. A blockchain-based, self-owned & controlled digital ID. It is fully automated, and it works seamlessly throughout your mobile and desktop channels.

6) Photo Chain

It is a decentralized stock photography platform built on the blockchain. The technology enables photographers to claim up to 95 percent of their potential earnings. The company's Digital Copyright Chain (DCC) solution ensures all copyrights and protections are in place. It helps to eliminate the copyright issues currently observed in the stock photography market.

7) Ship Chain

This start-up wants to take logistics to a new level. They have integrated blockchain to track the entire freight process from start to finish. It allows for an efficient logistics process across the whole supply chain. Every shipment is federated & validated in transparent blockchain contracts. The business owners have complete control over who & how their data is queried.

8) Buzz Show

Buzz shows incorporate blockchain technology to the music industry. It is a decentralized social video ecosystem with a full economic cycle and rewards for viewing, sharing, creating and curating videos. The most exciting thing about this platform is that it rewards viewers each time they watch something on Buzz show or invite friends.

The blockchain technology is not just influencing the business regimes but also leaving their footprints to government affairs. Recently, leading South Korean politician Ahn Chul-soo announced that their new party would use a blockchain-powered platform for voting, accounting, and budgetary matters – in an effort to boost transparency.