UPDOT® drives digital innovation, expertly crafting your brand's journey from conceptualization to market presence. Specializing in digital transformation, we offer a suite of services designed to establish and amplify your brand identity. Our focus is on channelling your unique ideas into the digital realm, enhancing visibility and engagement to foster growth in sales and brand desirability.
Leveraging extensive real-time experience across diverse markets, including India and the UAE, our team is dedicated to navigating the complexities of the digital landscape. At UPDOT®, we're not just passionate about digital strategy—we're committed to transforming your brand’s digital future.
Focus Areas
Service Focus
- Mobile App Development
- Web Development
- Web Designing (UI/UX)
- Maintenance & Support
- Digital Marketing
Client Focus
- Small Business
- Medium Business
- Large Business
UPDOT Clients & Portfolios
Key Clients
- Hyundai Motor Group
- Chaumet Paris
- Hisense
- Upgrad
- REMAX
- IIMB
- Synamedia
- KIA
- RTT
- Agthia
- Barbeque Nation
- Envnt
- GE Healthcare
- Hudayriyat Mar Vista
Gain exclusive insight into our strategy for maintaining optimal uptime, and unleash the full potential of your digital assets.
Requirements
- Rectifying the website’s codebase errors and other programming mistakes that hindered the website's optimal functionality.
- Ensuring uniform rendering of the website's code across various browsers and devices.
- Fixing broken links that were causing navigation disruptions and impeding users' ability to access vital content.
- Identifying and resolving bugs that were affecting the website's performance, and responsiveness.
- Mitigating instances of server downtime and bolstering loading speed to prevent user frustration and enhance overall site accessibility.
Challenge
Hudini's website encountered a series of issues that hampered its performance and detracted from the seamless user experience it aimed to offer. Syntax errors, misplaced code, broken links, and server downtime were all impeding the website's effectiveness in conveying Hudini's innovative hospitality solutions to its audience.
Approach
Our expert team conducted a thorough code audit, pinpointing syntax errors, misplaced code segments, and programming glitches. Employing best practices, we meticulously adjusted the code to ensure consistent rendering across various browsers. Broken links were identified and promptly rectified to restore seamless navigation for users. Proper redirection strategies were employed to guide users to the intended content even if the URLs had changed. UPDOT collaborated with Hudini's IT team to optimize server settings, minimizing downtime occurrences and significantly enhancing loading speed.
Result
By collaborating with UPDOT for comprehensive website maintenance, Hudini experienced quantifiable enhancements in both technical aspects and user experience. User engagement increased with a 25% longer average session duration and a 15% lower bounce rate.
Discover how we successfully simplified the digital complexities and helped the stakeholders to fully focus on their core business.
Requirements
- Dedicated pages to offer in-depth insights into the company's array of services, educational materials, and product offerings.
- Incorporation of a video section to disseminate information, parenting tips, and industry updates, fostering engagement and sharing.
- Integration of a workshop section to showcase upcoming parenting workshops, classes, and events, enhancing the website's value as an informational hub.
- Ensuring the website's responsiveness across diverse devices and screen sizes, providing an optimal browsing experience.
- Application of SEO best practices to heighten the website's visibility on search engines, bolstering its reach.
Challenge
UPDOT was tasked with crafting an elegant website that emulated warmth and care of motherly love. The web solution had to make Content Management and digital marketing easy for the stakeholders to focus on their core business efficiently without having to worry about the digital aspect.
Approach
After a detailed analysis of the brand and the target audience, a visually appealing design was conceptualized in alignment with the brand's ethos, focusing on a seamless user experience. In order to make content management effortless, the website was developed on the WordPress platform, incorporating custom themes and plugins tailored to the client's needs. Rigorous testing was carried out to ensure the website's functionality across various devices, browsers, and usage scenarios.
Result
The website witnessed a 45% increase in organic traffic within the initial three months of launch. Each video post garnered an average of 150 shares on social media platforms. Thereby delivering measurable positive outcomes, driving growth, and enhancing their online presence within the parenting community.
UPDOT helped NDS make a groundbreaking online comeback, reestablishing its position as a pioneer of India's electric scooter manufacturing industry.
Requirements
- Easily manageable web solution for seamless post-development content updates.
- Sublime product segment to showcase product range and facilitate vehicle comparisons.
- Exclusive map integration to display nationwide outlet locations.
- Single-page website for one of their subsidiaries, NDS Eco Drives.
- Comprehensive Brandbook that laid out in detail the tone of voice, typography, and all the other aspects of their brand identity.
Challenge
The task at hand was to create an impactful website that showcased their electric vehicles, communicated their commitment to sustainability, and facilitated seamless user interaction – all without the need for intricate coding.
Approach
To simplify content management, our team of experts chose Webflow because of its no code-building feature. This strategic choice enables future modifications and rudimentary design updates without necessitating coding expertise. Delving deep into NDS's vision and mission, we devised a Brandbook that authentically echoes the brand's essence across both the brand book itself and the website.
Result
With this new website, NDS Eco Motors truly transformed its digital presence and reached a wider audience across India. This streamlined not only the content management aspect for the stakeholders but also enabled the users to get better insights into the company’s products and services.
Get an insider look at how we designed and developed a one-of-a-kind car booking platform, perfectly tailored to RTT’s brand needs and goals.
Requirements
- A refined website that facilitates car listings and bookings
- Easy-to-use admin dashboard to manage content swiftly and efficiently
- Automated location-based display of car listings
- Website migration without affecting the SEO rankings
- A responsive website that functions consistently on all devices
Challenge
The main agenda was to revamp RTT’s digital platform using modern web technologies while implementing a robust CMS to manage their expanding inventory and ensure a smooth booking process. The client also needed a secure database architecture to handle user information and reservations easily and securely.
Approach
The front-end team designed an elegant and responsive user interface using HTML, CSS, and JavaScript. Laravel, a robust PHP framework, was employed to develop the content management system (CMS). This allowed RTT to efficiently manage vehicle listings, pricing, availability, and other content. We used PHP for server-side scripting, and MySQL for the database, ensuring secure and scalable data storage. The integrated booking system allowed users to check availability, select rental dates, and complete the booking process seamlessly. In addition, a user registration and login system were also implemented, in order to enable customers to create accounts, save preferences, view booking history, and manage their profile information.
Result
This new platform built using the latest technologies contributed to reducing bounce rates by 35%, and increasing session duration by 48%, demonstrating enhanced user interest in browsing luxury car listings. The website migration was successfully executed without any significant disruption to SEO rankings or user experience. In fact, after migration, 90% of the website's primary keywords improved their positions in overall search engine results.
Designing a digital experiences that tell a compelling story for this MNC giant.
Requirements
- WordPress website design that incorporated the company’s brand identity consistently throughout the site.
- WPBakery was to be utilized to create visually stunning and interactive layouts.
- A well-organized catalog that showcased Agthia's diverse range of F&B wings
- Multi-language support to reach customers from different regions effectively.
- Dynamic blog section to share industry insights, company updates, and engaging content related to F&B trends, recipes, and lifestyle tips.
- Optimization for search engines, implementing best practices such as meta tags, structured data, fast-loading pages, and SEO-friendly URLs
Challenge
The challenge lay in devising a fresh website that would effectively showcase Agthia's commitment to using simple, natural ingredients. This involved incorporating striking photography and engaging illustrations that would resonate with their audience and ultimately improve their visibility in top Google search results
Approach
WPBakery's intuitive backend interface allowed effortless content update updates, such as adding new products, editing existing pages, and uploading images, without the need for extensive technical knowledge. By employing a minimalist design approach, the website reflected Agthia's commitment to simplicity, thereby staying true to its core values.
Result
Overall, the collaboration between Agthia Group and UPDOT culminated in a triumph—a website that not only reflected the company's values but also provided an immersive and enjoyable browsing experience for users. The seamless blend of aesthetics, user-friendly navigation, and captivating content played a pivotal role in expanding Agthia Group’s market reach and solidifying its position as a leading F&B company.
Requirements
- Creating an immersive car interior environment that accurately simulates a realistic in-car experience.
- Enabling real-time customization and interaction while maintaining smooth performance.
- Implementing various customizable options for users to explore body color, Rim design and color, tire pattern selection, day and night mode, doors open and close functionality, and much more.
- Incorporating appropriate and synchronized sound effects to enhance user experience during interactions
- Enabling users to pan and zoom the camera to focus on specific features when they select a customization option from the menu.
- Implementing a slow and smooth auto-rotation of the car model to showcase it from all angles in the interactive mode.
Challenge
The task at hand was to design and render a highly detailed, immersive, customizable, and realistic car model, interior, and environment. It was imperative to conduct meticulous scripting, coordination, and implementation for a smooth experience with every interactive element.
Approach
We adopted a strategic planning approach and phase-by-phase execution. The project was broken down into distinct stages and regularly tracked using Gantt charts and other project management tools. This approach facilitated regular feedback sessions with the client on a weekly basis, providing an avenue to manage expectations concerning project delivery. Our primary objective centered on crafting an unparalleled user experience by accurately replicating a realistic car interior environment within the Unity platform.
Result
As a result of our dedicated efforts, the client expressed profound satisfaction not just with the outcome but also with the way our team handled this project by regularly maintaining prompt feedback cycles, and successful management of expectations.
Our team of experts helped this leading healthcare brand unlock its true digital potential.
Requirements
- A custom WordPress website.
- An intuitive and user-friendly interface to provide seamless navigation for patients seeking medical information and appointment booking.
- Robust security measures to ensure data privacy and compliance with healthcare regulations.
- Optimisation for various devices to accommodate the increasing number of mobile users.
Challenge
This project not only required technical prowess but also a deep understanding of the healthcare industry’s unique demands. Taiba Rare, as a top healthcare brand, had a wealth of complex data that needed to be intricately integrated and distributed with a systematic and user-centric approach.
Approach
The project started with in-depth consultations to fully understand the client's needs and business objectives. Then, using modular design concepts for scalability, our team devised a thorough plan to create a WordPress site with a tailored theme. In order to establish an appealing and accessible user interface that makes it simple to retrieve medical information, preliminary wireframes, and designs were made. We set up a user-friendly content management system, allowing easy content updates and implementing SEO best practices for better search engine visibility.
Result
Taiba Rare's patient care and accessibility have considerably enhanced as a result of the website's successful creation and launch. We managed to build a website that offered patients seeking medical information and appointment scheduling, a hassle-free experience by placing a heavy emphasis on user-friendliness, security, and mobile responsiveness. This case study exemplifies the transforming effects of a solid custom WordPress healthcare website, favorably impacting patient interaction and bolstering the client's brand reputation in the healthcare sector.
With our tailored web solution, Saddle gained an upper hand in seamlessly managing menus, showcasing events, and engaging with its food-loving community.
Requirements
- Custom CMS tailored to the client's needs, allowing them to update content without technical expertise.
- A sleek website design with aesthetics that match the latest design trends.
- A visually appealing responsive website that works seamlessly across all devices.
- Menu Section to display all their items with high-quality images and prices.
- Map integration to showcase the current and upcoming locations of the food trucks.
- Section to display previous events or announce upcoming events, festivals, and special promotions.
Challenge
Saddle places a strong emphasis on the visuals, making it imperative for us to impeccably meet their visual expectations. This presented us with a central challenge: finding the delicate balance between minimalism and enthralling visuals, all while portraying their novelty in changing the landscape of the pop-up food culture.
Approach
We conducted comprehensive market research and leveraged cutting-edge design practices and trends to craft a modern design that also highlighted their brand identity. Employing the Laravel framework, we constructed custom database models for menu items, events, reviews, and promotions. This effort led to the creation of a user-friendly admin panel, empowering the client to effortlessly modify menu items, update event schedules, oversee customer reviews, and showcase promotions.
Result
Both the client and users were full of admiration for the website's look and feel. Following the website's launch, Saddle witnessed a substantial 55% surge in monthly website visitors in contrast to the previous static site. Menu updates and blog posts that previously took an hour to implement were reduced to just 15 minutes, allowing the marketing team to allocate more time to creating valuable content instead of grappling with technical tasks.
We developed a custom Drupal website with an exquisite blend of rich visuals and innovative design, catalyzing a new era of online identity for Hudayriyat Mar Vista.
Requirements
- Refining and aligning the website design with current web design trends and practices.
- Implementing Drupal as the CMS to simplify content updates and facilitate collaboration among multiple stakeholders.
- Improving navigation and accessibility to ensure a supple browsing experience for all users.
- Optimizing the website for mobile devices to cater to the growing number of mobile users.
- Finetuning speed and performance to reduce bounce rates and improve user retention.
- Employing SEO best practices to bring more traffic to the website.
Challenge
The task at hand was balancing the inclusion of rich media content and performance optimization. Migrating a large volume of content from the old website to Drupal was also another big challenge.
Approach
The project began with an in-depth examination of the existing website's performance, user behavior, and pain points. Drupal's scalability, versatility, and a broad assortment of modules were key factors in selecting it as the platform. To capture the audience, engaging multimedia material such as videos and high-quality photographs were integrated, all while preserving the website's performance and speed. We also made certain that the assets used reflected the district's distinct culture and identity. The website was made multilingual, offering content in major languages spoken by tourists, to cater to international visitors.
Result
This holistic approach to website makeover brought Hudayriyat Mar Vista to the top of Google searches and increased traffic from 58% to over 93%. The revamped website garnered huge positive feedback and attracted an astounding number of visitors, thereby boosting tourism and generating interest in the district's offerings.
Dive into the details of how UPDOT built a rock-solid e-commerce platform from ground zero.
Requirements
- The main objective was to build a robust e-commerce platform that could handle tremendous traffic spikes from scratch.
- Incorporate a Content Management System (CMS) to allow the client to update menus, promotions, and other website content easily.
- Ensure cross-platform compatibility, responsiveness, and optimal performance on various devices and browsers..
Challenge
This project required us to intensively plan and execute every aspect, from designing an intuitive user interface to developing a solid backend that would spontaneously accommodate Dumsafar’s ever-growing customer base. The challenge extended to automating customized offerings for diverse geographic regions across India and maintaining steady functionality even during peak hours.
Approach and execution:
The team created a visually appealing and intuitive website design that aligned with the client's brand image using a tool called figma. With a stipulated round of revisions, screen-by-screen designs were done and prototyped. Modern UI/UX principles were employed to ensure seamless navigation, clear calls-to-action, and optimal user engagement.
The website was developed using Next Js. for the front end and Drupal for both the back end and CMS. The idea was to opt for a decoupled solution where the front-end and back-end were connected by Rest APIs.
The website was hosted and deployed on AWS with adequate security measures. The development team provided comprehensive training to the client's staff, enabling them to manage and update website content through the implemented CMS.
Results:
We were able to build a scalable web application that could handle 25,000 to 50,000 traffic and data flow at its peak time without any breakage or delay.
The client experienced sustained growth in online orders and the website served as a valuable marketing tool, attracting new customers and generating repeat business.
We designed a tantalizing landing page for GE Healthcare’s “REVOLUTION” marketing campaign to advertise Maxima CT, their imaging solution product.
Requirements
- Developing a responsive website with easy navigation and a modern design.
- Showcasing their extensive portfolio of medical technology, diagnostic tools, and digital solutions.
- Creating an intuitive user experience to allow medical professionals and customers tofind the information they need quickly.
- Organising and presenting healthcare services, products, physician information, and contact details in a clear and intuitive manner.
- Enabling online consultations, telemedicine, and virtual services for specific medical conditions.
- Enhancing search engine visibility to attract more organic traffic and potential patients.
Challenge
The primary goal was to build a clean, dynamic website capable of presenting a vast volume of data seamlessly, ensuring no compromise to the overall performance or visual coherence.A key emphasis was placed on enabling simple and easy access for users looking for information about their healthcare services, products, or appointments.
Approach
To fulfill GE Healthcare's requirements, our team of experts decided to build the website on the WordPress platform. WordPress offers flexibility, ease of use, and excellent customization capabilities, making it an ideal choice for the project. The website's layout was optimized for easy navigation, ensuring that visitors could quickly find relevant information about GE Healthcare's products and services.
Result
The integration of WPBakery empowered GE Healthcare's team, enabling them to publish new products, updates, and resources effortlessly. This dynamic content management approach kept the website up-to-date and engaging. In its entirety, the GE Healthcare WordPress website has emerged as a compelling tool, amplifying its innovations, establishing a strong online presence, and fostering meaningful connections with its target audience.
UPDOT successfully aided Hyundai in launching a Digital Experience(DXP) iPad app during the World Expo 2020 in which Hyundai showcased 3 car models.
Requirements
- Develop an iPad app to showcase 3D car models
- Enable users to view products from different angles, zoom in and out, and interact with them.
- Provide a realistic representation of products with accurate colours, textures, and dimensions.
- Optimize the app for performance, loading times, and compatibility across various iPad models.
- Devise effective marketing campaigns.
Challenge
One of the key challenges UPDOT faced with this project was the tight timeframe. With a limited window of time, our team had to ensure that the product was developed and launched on time without any compromise on the quality and performance. Balancing creativity and technical precision under such time constraints was a formidable task.
Approach
After a deep dive into the demands and preferences of the target audience, we explored various 3D modelling and rendering technologies to determine the most suitable approach. Simultaneously, our design team created wireframes and mockups to visualise the design using Photoshop and Illustrator. With Unity as the modelling technology and by using the latest iOS frameworks and tools, our experts successfully built a 3D Model iPad app that wasn’t just intuitive but also highly responsive.
Result
By leveraging 3D modelling, rendering, and user-friendly design, the app provided an interactive and immersive environment for users to explore products before making purchasing decisions. Sales escalated from about 35% to 60% and positive customer feedback regarding the enhanced product visualization experience flocked in. The integration of this innovative technology improved customer engagement and ultimately contributed to increased sales.
UPDOT took on the ambitious project of creating an immersive experience journey for Envnt, tailored for a large touchscreen display unveiled at the GITEX event in Dubai, UAE. This endeavor aimed to transcend traditional digital presentations by offering an interactive and engaging showcase of Envnt's brand services, setting a new standard for event-based brand experiences.
The project kicked off with a comprehensive planning phase, where the UPDOT team mapped out an interactive journey that would captivate attendees while providing insightful information about Envnt's offerings.
A significant part of the project involved the technical and creative development of a bespoke software solution. This solution was designed to run seamlessly on a large touchscreen, a format chosen for its potential to engage users in a direct and tactile manner.
Throughout the development process, UPDOT focused on creating a user interface that was not only visually appealing but also user-friendly, ensuring that visitors of all tech-savviness levels could navigate the experience effortlessly.
The unveiling of the immersive experience journey at the GITEX event was a resounding success. Attendees were drawn to the Envnt booth by the innovative presentation, and the interactive journey provided them with a memorable and engaging way to learn about Envnt's services.
UPDOT customized an agile online reservation system and an admin portal to simplify the management of bookings, guest lists, and more.
Requirements
- An event booking website for a smooth online booking experience.
- A booking management admin panel to monitor the bookings and create new bookings.
- A robust event booking system with real-time availability, secure payment processing, and automated confirmation emails.
- Smooth integration of the website's front-end (HTML) with Laravel's back-end framework to achieve dynamic functionality and database management.
- The admin panel required real-time data synchronization to provide instant updates on event bookings, cancellations, and attendee details.
Challenge
The challenge ahead of us was to create a visually captivating website that embodied the brand's sophistication and exclusivity, appealing to its high-end clientele. Given the nature of the event and the prominence of the attendees, top-tier security measures were necessary to protect personal information and payment data.
Approach
For the back-end functionalities, Laravel was utilized to develop event management, user authentication, and secure payment processing, with seamless database integration enabling easy event updates and booking management. As for the admin panel, it was built using a combination of React Js and Laravel, ensuring handy functionality, data management, and enhanced security to cater to the brand's discerning clientele.
Result
The development of a luxury event booking website for the Tiara Dream Exhibition, 2021, using HTML and Laravel was a resounding success. The combination of stunning visuals, flawless event booking process, and top-notch security measures resulted in an engaging user experience for the client’s high-profile clientele.
The RE/MAX project is one of UPDOT's early endeavors and our longstanding partnership stands as proof of UPDOT's expertise.
Requirements
- PHP programming language for server-side development.
- Bootstrap framework for front-end development to ensure a responsive and mobile-friendly design.
- Utilizing the most effective SEO techniques to enhance visibility on search engines.
- A secure platform for data storage and user interactions.
- Contact form integration for users to inquire about properties and a newsletter subscription feature.
Challenge
Our main task was to create a modern and responsive website that effectively displayed properties, services, and expertise. Additionally, we aimed to optimize the website for search engines (SEO) to enhance organic traffic and ranking on search engine result pages (SERPs), ultimately driving valuable leads and boosting conversion rates.
Approach
Leveraging the powerful Bootstrap framework, UPDOT meticulously crafted a customized website that not only exuded professionalism but also delivered an unparalleled user experience. The use of PHP allowed for dynamic content management and seamless integration of real-time property data. Engaging sliders, captivating property images, and clear call-to-action buttons were incorporated to immediately capture visitors' attention.
Result
By combining the power of Bootstrap and PHP for website development with a well-executed SEO strategy, UPDOT's team succeeded in creating a digital masterpiece for their real estate client. As a result, the client experienced increased traffic, higher engagement, and ultimately, a significant upsurge in lead generation and conversions, solidifying their position as a key player in the industry.