Business-Driven Software, Integrations & Automation

WebMagic is a custom software development and systems integration company headquartered in London, UK. We help e-commerce, logistics, and B2B teams streamline operations by turning business goals and workflow logic into production-ready web applications, integrations, and automation.

Our work is business-driven: we begin with structured discovery to understand how your processes run in reality, where data breaks, and which steps create cost or operational risk. Based on this, we define clear requirements, success metrics, and a delivery plan with acceptance criteria—so scope stays aligned with ROI.

A core focus of WebMagic is integration engineering. We build reliable connections between platforms such as Shopify, ERP/WMS/TMS systems, CRMs, payment providers, and carrier/shipping services. Typical projects include product and inventory synchronization, order and fulfillment workflows, shipping and returns automation, delivery exception management, and API integrations across internal tools and third-party systems. We design integration layers for resilience with validation, retries, idempotency, and monitoring to reduce manual intervention and keep reporting trustworthy.

Where it creates measurable value, we implement AI-enabled automation for support workflows, knowledge retrieval when needed, request routing, and internal assistants—designed with clear boundaries, auditability, and safe fallbacks.

Delivery is milestone-based with continuous QA, regular demos, and documented handover. We also provide DevOps and infrastructure support to ensure stable operations in production: cloud environments (AWS/DigitalOcean), containerized deployments (Docker/Kubernetes where appropriate), CI/CD pipelines, observability, security fundamentals, and performance optimization. After launch, we offer a 30-day stabilization period and ongoing support plans on a monthly or annual basis.

If you need a partner to design, build, integrate, and operate software that improves logistics or e-commerce operations, WebMagic provides a practical, enterprise-oriented delivery approach.

Certifications/Compliance

Great Place To Work
United Kingdom United Kingdom
1 Coldbath Square, London, London EC1R 5HL
$50 - $99/hr
10 - 49
2014

Why WebMagic Agency?

  • Business outcomes tied to KPIs
  • Integration reliability to reduce operational risk
  • Reduced manual work through automation and AI

Service Focus

Focus of Web Development
  • HTML5 - 18%
  • CSS3 - 18%
  • Gulp - 16%
  • PL/SQL - 16%
  • Vue.js - 16%
  • Webpack - 16%
Focus of Software Development
  • PHP - 10%
  • Javascript - 10%
  • AngularJS - 10%
  • Node.js - 10%
  • Laravel - 10%
  • Yii - 10%
  • ReactJS - 10%
  • Amazon API - 10%
  • Bitbucket - 10%
  • MongoDB - 10%
Focus of IT Services
  • Outsourcing - 70%
  • IT Consulting - 10%
  • MySQL - 10%
  • PostgreSQL - 10%

Industry Focus

  • Enterprise - 15%
  • Business Services - 10%
  • Transportation & Logistics - 10%
  • Retail - 10%
  • E-commerce - 10%
  • Startups - 10%
  • Education - 5%
  • Financial & Payments - 5%
  • Government - 5%
  • Healthcare & Medical - 5%
  • Information Technology - 5%
  • Media - 5%
  • Real Estate - 5%

Client Focus

90% Small Business
10% Medium Business

Detailed Reviews of WebMagic Agency

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Cameron Hornsby
Cameron Hornsby, Partner Relations at Fulfillment Australia
Posted 5 months ago

An essential element for us has been the diligent help and assistance from our project manager

We now have a sophisticated website that effectively drives international traffic and showcases the full complexity of our services. This deep, intricate site has become a powerful tool for building credibility. Their team was indispensable to this success, as we lacked the internal resources to navigate the technical challenges. Anna, in particular, was incredibly helpful, proactively solving our problems by consulting both her internal developers and external support channels.

What was the project name that you have worked with WebMagic Agency?

Webflow Website Dev for Fulfillment Australia

What service was provided as part of the project?

Web Development, Software Development

Describe your project in brief

They handled the Webflow development for our website, working directly from our Figma files. What really made the difference was their project manager, Anna. They were vey incredibly helpful and patient, making sure to fully resolve every question we had along the way.

What is it about the company that you appreciate the most?

What stood out most was the seamless collaboration between the developers, our business team, and the project management. Having a skilled intermediary like Anna was crucial—she brought everything together, ensuring perfect alignment and smooth coordination among all stakeholders.

What was it about the company that you didn't like which they should do better?

Not at all, The website very responsive and optimized, which was to our expectations

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • Completed
  • Other Industries

Client Portfolio of WebMagic Agency

Project Industry

  • E-commerce - 22.2%
  • Information Technology - 44.4%
  • Healthcare & Medical - 11.1%
  • Education - 22.2%

Major Industry Focus

Information Technology

Project Cost

  • $50001 to $100000 - 33.3%
  • $10001 to $50000 - 55.6%
  • $0 to $10000 - 11.1%

Common Project Cost

$10001 to $50000

Project Timeline

  • 1 to 25 Weeks - 66.7%
  • 26 to 50 Weeks - 22.2%
  • 51 to 100 Weeks - 11.1%

Project Timeline

1 to 25 Weeks

Clients: 7

  • Calbot Ltd
  • Spatial Media
  • Groupe 3DM
  • Scigeniq
  • Best Cabinet Brands LLC
  • UAB Mistero LT
  • Biuronet

Portfolios: 9

Amazon Marketplace Management Web Solution

Amazon Marketplace Management Web Solution

  • Amazon Marketplace Management Web Solution screenshot 1
$50001 to $100000
80 weeks
E-commerce

A client came to us complaining about the unproductiveness of his service. So, at his request, we have modernized the whole system and upgraded it with new features.

As a result, we increased productivity from 40 thousand items per night to 2 million. All the processes can now be accomplished instantly, literally.

Furthermore, there appeared an option to add any other marketplace with several clicks. There are the freshest statistics for every action, product, and supplier availability.

Also, one of the most useful functions of this tool is filters, which can be used for every little detail, like prices, weights, suppliers, etc. This helps to stop importing and eliminate all unnecessary items from the stock.

So, we got an extremely useful tool with a wide range of functions that is easy to use.

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/e-stock?utm_source=gf&utm_medium=portfolio

Huge eCommerce Marketplace Solution

Huge eCommerce Marketplace Solution

  • Huge eCommerce Marketplace Solution screenshot 1
$10001 to $50000
25 weeks
E-commerce

The client came to us with a legacy custom e-commerce solution based on PHP old version. He felt pain with scaling, support, and updating. He wanted to do a redesign and improve functionality but the old codebase was given no possibility to do all this in a reasonable time and with a reasonable budget.

We fully recreated all functionality with PHP 7+ and the Laravel framework. We reused all that was possible to reuse. We improved and reworked all other functionality. We rebuilt the front end and add a new admin panel

As a result, the client got a fully rebuilt and redesigned web solution. The solution is built with a modern PHP version and the most powerful Laravel framework. The stable and secure solution which is ready for scaling and growth

Developed with: - Laravel - AWS

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/marketplace-e-commerce?utm_source=gf&utm_medium=portfolio

Multifunctional Meeting Scheduler

Multifunctional Meeting Scheduler

  • Multifunctional Meeting Scheduler screenshot 1
$50001 to $100000
50 weeks
Information Technology

Calbot applications help the client to arrange meetings easily. You can select whomever you want to meet and instantly see all the available slots. It is connecting Google, Outlook, and Exchange calendars. It is powered by different APIs integrations and creating. It is safe, secure, and private. Your team members won't see your schedule and Calbot won't store any of your personal data. Calbot helps teams find the best time to meet by scanning everybody’s calendars and finding a time that works for everybody.

Thanks to a well-executed MVP by our agency, this client managed to attract investment (about 200 thousand $) and continue to develop the project with us for 1,5 years.

Stack: PWA, Laravel, Angular, Google API Integration, Microsoft API Integration, iCloud API Integration, Stripe Integration, Zoom Integration, Whereby Integration

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/multifunctional-meeting-scheduler?utm_source=gf&utm_medium=portfolio

Databases Synchronization

Databases Synchronization

  • Databases Synchronization screenshot 1
$10001 to $50000
25 weeks
Information Technology

Our client requested a tool that would give him the possibility to choose essential information from throughout the huge database immediately. Moreover, he wanted it to be me privately as it should save personal information about his clients

Our team has generated a multifunctional database with extremely flexible filters. There you can find a really secure login system and a huge storage facility for all the data. This web solution collects and filters the essential information for forming a sample. We also added automotive-generating leads for auto dealers. The main aim of this tool is to mark all the phone calls and plan them according to some rules. In conclusion, this web service stores and filters a colossal amount of information with one click.

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/databases-synchronization?utm_source=gf&utm_medium=portfolio

CRM System Development

CRM System Development

  • CRM System Development screenshot 1
$10001 to $50000
17 weeks
Information Technology

Our client came to us with a huge issue: his managers spent way too much time forming the commercial proposal, calculating discounts, and using the item’s information

We constructed a service, where users can easily switch between companies and manage an enormous database of products and customers. Additionally, new items can be imported fast and easily.

Although, the most significant feature of this tool is generating all essential information into a commercial proposal in pdf format and easily sending it via email, which takes several seconds to be done. Moreover, this offer contains a link to the website, where your chosen items are already added to your basket.

Another extremely convenient solution is a flexible and personalized system of discounts, that can be applied to every product and order.

As a result, we provided our client with a powerful service, which performs long-term work in a few clicks
 

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/crm-sysrem?utm_source=gf&utm_medium=portfolio

Pharmaceutical Records Tool

Pharmaceutical Records Tool

  • Pharmaceutical Records Tool screenshot 1
$50001 to $100000
26 weeks
Healthcare & Medical

The main client’s requests for this tool were for high levels of security and a convenient database for all the pharmaceutical recordings. So we made it and added some extra features

This tool helps to manage enormous quantities of pharmaceuticals in different countries and versions simultaneously. It provides the opportunity to add all the essential information about every single pharmaceutical element on its own card, with the option of saving history, soft deleting, and uploading files. All records can be easily updated and exported, and actions are achieved.

This web solution is extremely secure. Every single user can have their own set of rights. In addition, at the request of the client, this tool is going to store all the information for 20 years. This way, we created a reliable and safe space for comfortable inner company use.

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/pharmaceutical-records-tool?utm_source=gf&utm_medium=portfolio

The SAAS Tool for Training Singers

The SAAS Tool for Training Singers

  • The SAAS Tool for Training Singers screenshot 1
$10001 to $50000
17 weeks
Education

The client's idea was to help singers to practice in sing pitch. We spent a lot of time together with him in a discussion about the conception. As a result, we have built a powerful education web application for singers.

We found a way to implement and integrate all the best and modern practices to sing pitch training. Additionally, we implemented a lot of functionality for working together with the teacher and progress tracking.

The web service is working as SAAS and provides the possibility for anyone in the world to train his sign pitch skills.

We get impressive feedback from the users and believe that we created something unique and useful.

Developed with: - Laravel framework - PayPal integration

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/edtech-singing-learning?utm_source=gf&utm_medium=portfolio

EdTech Learning to Count

EdTech Learning to Count

  • EdTech Learning to Count screenshot 1
$10001 to $50000
13 weeks
Education

The client's idea was to give children practice in the quick count methodology and for their teachers to manage the progress. The methodology is called Abacus. We spent a lot of time in communication and research before got the conception.

As a result, together with the client, we realized that it should be a mobile-first web application with a powerful admin panel for teachers.

We used all the power of Laravel and Angular and a lot of creativity in solutions to create this really impressive app. Together with the main logic we also added a lot of cool features for improving the motivation of children. We created a power admin panel with a lot of analytics and controls for teachers.

As a cherry on the cake, we have also added an audio accompaniment. And all this with the support of multilingualism.

Wow, we were really impressed with the result and got great feedback from the users.

Developed with: - Laravel framework - Angular

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/edtech-learning-to-count?utm_source=gf&utm_medium=portfolio

Photo and Files Exchange Service

Photo and Files Exchange Service

  • Photo and Files Exchange Service screenshot 1
$0 to $10000
4 weeks
Information Technology

The client's main idea was to help photographers demonstrate and deliver photos for customers in an easy way. As a result, we created a light and professional web solution which provide the possibility for anyone to deliver photos and any other files

The service has a nice web interface with useful preview, upload, and download features. Additionally, we implemented the client's ideas about messaging and voting for photos

As a result, we got a powerful and scalable web-based solution with a nice design for photographers and others to share, deliver and discuss photos

Developed with: - Laravel framework - AWS - Intercom integration - SendGrid integration - HubSpot integration

You can find more info about this project on our website: https://webmagic.agency/portfolio/project/photo-and-files-exchange-service?utm_source=gf&utm_medium=portfolio