Wolfzhowl Strategic Instigations

WolfzHowl is a behavioural strategy consultancy built on one principle: belief change must precede and sustain behaviour change. Our diagnostic mother-system, BbOS, the Belief and Behaviour Operating System, turns that principle into brand strategy, communications and growth. Our foresight practice, Nostradamus, maps where a category’s beliefs and behaviours are heading next. Our consumer intelligence arm, WolfSight, breaks insight parity by triangulating modern data, traditional data and culture. For fourteen years, across India, South East Asia and MENA, we have helped brands in BFSI, healthcare and pharma, FMCG, retail and social impact move the belief that governs the behaviour, rather than running one-off campaigns.