Alpha Traccia

Alpha Traccia was founded in 2015 by two engineers who had spent years delivering enterprise platforms for other companies. The pattern they kept seeing was the same: capable teams building the wrong thing because nobody had spent enough time understanding the business first.

The company started with one client and a web platform that replaced a spreadsheet-driven process. It is still in daily use. Since then we have added quality assurance, mobile, design and growth services, but the way we begin a project has not changed: we sit with the people who do the work before we write a line of code.

Today the team works across the GCC, Europe and South Asia, organised into small senior groups per project rather than a large pool.