Overview

About ANODA

🟠 Who is ANODA?

ANODA Product Design Agency. We create the best clean designs for SaaS and mobile apps.

Supercharging product teams, we use common experience, collaboration, and design to solve complex problems.


🟠 Whom do we work with?

ANODA typically partners with FinTech businesses and trading platforms that want to improve underperforming platforms and establish or consolidate their position as market leaders.

To fulfill our mission to share the knowledge we help Tech Startups achieve their product strategy and MVP.

🟠 Why choose ANODA ?

We make businesses more profitable by ensuring their users are happier.

We apply our proven user-centered design process that translates complex systems into simple ones, make straightforward user experiences, and clean design that keeps user attention focused on product data.

🟠 Our UX design and team organization services can help you better:
• Reduce customer support budgets through easily understandable design
• Engaging and delighting your users
• Win the market through design
• Aligning your internal teams
• Prioritize for growth
• Bringing efficiency to complex systems

🟠 Among the design needs we cover:
• Digital Product Design
• UX/UI Design
• Design Process Consultancy
• UX/UI Audit & Improvements
• Product Management
• Market & User Research
• Product Vision & Strategy

❗️Remember that high-quality and clear app design is a good investment in your business.

What clients say

Review Analytics of ANODA

Every review is verified through Goodfirms before it's published.

5.07 Verified Reviews
Quality5.0
Schedule & Timing5.0
Communication5.0
Overall5.0
Review Summary
Summarized from 7 verified reviews · Updated August 2026
ANODA is a Ukrainian development team known for strong technical expertise across mobile and backend development, UI/UX design, and end-to-end solutions. Clients consistently highlight their practical understanding of project requirements, reliable communication, and attentive approach to work. The team delivers on commitments with quality output and is noted for competitive pricing and professional conduct throughout projects.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of ANODA
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What reviewers mention most

Eugene Yushenko
Eugene Yushenko, CEO at GroupBWTVerified Review
Posted on Jun 3, 2022

I was impressed by their high professionalism and quality of work!

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Mobile App Development

We went to ANODE because we needed to design the interface of a new Health and Fitness app for smartphones and watches. And we are very pleased with the cooperation. Their team quickly and efficiently completed all tasks and demonstrated a high level of project management. The main goal was to combine many figures and workout analytics together with a user-friendly interface. ANODA did this job perfectly. The appl motivates athletes to continue training and provides all the necessary information.

Pavlo Baranchuk
Pavlo Baranchuk, CEO at DewaisVerified Review
Posted on Jun 2, 2022

ANODA developed our Health and Fitness app from scratch. They helped us with UI/UX design and iOS development.

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Mobile App Development

We are very glad that we turned to ANODA. Their team did an excellent job. We came to them just with an idea and some hand-drawn sketches on paper. They immediately understood what we needed. ANODA has a very holistic approach. They started with UX research and provided us with a lot of interesting customer insights. We currently use this information in our marketing campaigns. We are also very pleased with their project management style. All issues were resolved very quickly and we were always in touch.

Сhristine Hibbert, Product Owner at BtconNectVerified Review
Posted on May 11, 2022

(IOS) Mobile app Development for Marketing Sales Company (marketing analytics tool)

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Mobile App Development

I’m currently working as operations and program manager for a medium-size company. I’m experienced in web and traditional advertising, and promotions. I’ve also spearheaded the business development of new products and programs, working closely with software developers, marketing teams, while also developing business processes and SOP for customer facing teams.

Aaron O'Donoghue
Aaron O'DonoghueVerified Review
Posted on May 11, 2021

Excellent Developers With A Proven Track Record

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
App Designing (UI/UX)Mobile App Development

I hired ANODA to develop a company application to assist in writing our Pre-Purchase Inspection Reports. The project took around a year, and I am extremely happy with the outcome. The app was quite comprehensive and difficult to explain, and the ANODA team did a great job in translating my dreams into a reality and incorporating all the features I needed. I continue to use ANODA to update and improve the app to this day.

Maloney	 Alvira
Maloney AlviraVerified Review
Posted on Oct 7, 2020

Reliable team to work with

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
App Designing (UI/UX)Mobile App DevelopmentTesting Services

ANODA is developing native iOS and Android app for simplifying personal trainings. Their full-stack development included business analysis, UI design for both platforms along with UX. The first phase was successful, the ANODA team has completely satisfied me, and while work on the project is in full swing, I have something to say. Their fully-packaged service covers all my business needs. Moreover, transparency and responsiveness made them a valuable partner.

Christopher Relyea CFA
Christopher Relyea CFA, Founder / President at Communify HealthVerified Review
Posted on Oct 17, 2017

ANODA does excellent UI/UX graphic design work

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
App Designing (UI/UX)Web Design

We've worked with ANODA for ~4 years when we need pixel perfect mockups and they do exceptional design work. They really think things through and it makes things much smoother for our development team.

Mike Jirout
Mike Jirout, Founder at C Monster Solutions (acquired by Cruiseline.com)Verified Review
Posted on Oct 5, 2017

Anoda & Oksana are a Ukranian Gem

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Mobile App DevelopmentApp Designing (UI/UX)

I had the pleasure of working with Oksana and her team for over a year. They are highly qualified and very capable. Oksana's personality adds an enjoyable element to the mix. She's not afraid to speak her mind by any means, and provides a refreshing, no-filtered & honest opinion to the dev process.

Focus

Service Focus of ANODA

How the team's effort is distributed across services.

100%

Industries Focus

30%25%25%20%

Client Focus

Small Business85%
Medium Business10%
Large Business5%
Selected Work

Client Portfolio of ANODA

Where their work concentrates - by industry, budget, and timeline.

Project Industry

Other Industries17%
Entertainment3%
Business Services13%
Other7%
Social7%
Healthcare13%
Travel7%
Education7%
Startups7%
Banking3%
Manufacturing3%
Advertising & Marketing3%
Fintech3%
Automotive3%
Food & Beverage3%
Major industry focus
Other Industries

Project Cost

$50001 to $10000040%
$10001 to $5000050%
Not Disclosed10%
Common project cost
$10001 to $50000

Project Timeline

1 to 25 Weeks70%
26 to 50 Weeks17%
51 to 100 Weeks13%
Typical timeline
1 to 25 Weeks

Clients: 10

Balboa Water GroupTeslaAirbnbNeobankFitTrainSEOSpaceWildcastKitcasterTechstarsArk Mortgage

Portfolios: 30

Executive Interview

Executive Interview of ANODA

Oksana Kovalchuk
Oksana Kovalchuk
Founder & CEO
Visit Profile

Kindly share your feedback on how Goodfirms has been doing so far in increasing your visibility among potential clients.

One of the main sources where our potential partners can check and confirm our experience and portfolio of cases.

Please introduce your company and give a brief about your role within the organization.

ANODA is a Mobile Development agency. We deliver MVPs for startups and entrepreneurs working in such niches as FinTech, Healthcare, CRM, and E-learning. We can help with UX Research, Wireframes, and Design. Also, we provide Full Cycle Development solutions, including Front-end and Back-end Development.

I am the founder of the company and the CEO.

What is the story behind starting this company?

I have great experience working in big outsourcing companies. At that time, most of them suffered from the same project management problems. It was not clear who was responsible for certain tasks and stages of the project. Customers seemed to be left alone with their requests, while designers and developers were working on tasks without synchronization with the team. The process often lacked structure, estimation, and clear communication. Therefore, a large number of changes appeared, expectations did not coincide with the results, deadlines were missed, and solving issues with clients was too complicated.

Of course, we still created outstanding products, but I wanted to make the process more enjoyable, both for the customer and for employees. I analyzed my frustrating experience in the industry and realized that I had ideas that could make this world a little better. I started ANODA in 2013 offering another way to develop software.

We created a clear and understandable flow from project onboarding to final delivery. Clients control works on the project, they always know what is happening with it at each stage, what changes are implemented, etc. We are proud of the project management structure we have created.

What are your company’s business model–in house team or third party vendors/ outsourcing?

We have an in-house team of talented specialists from all over the world. On average, our employees stay with us for 3+ years. At ANODA, we have built a strong remote culture and excellent work environment.

How does your company differentiate itself from the competition?

Our main difference is coaching and a full cycle of client consultations. Even if the client needs help only with design, we advise him on the choice of a monetization model, ways to promote his product, development solutions, etc. We have years of experience working with products from various niches, so our expertise allows us to offer a comprehensive approach to the client. ANODA does not just deliver a bunch of tasks for the client, we help the product become successful.

Our task is to develop a high-quality MVP with the lowest possible cost. We are frugal with our client's budget, because most often at the product launch stage, very expensive solutions are not needed for its test on the market. We offer the perfect mix of quality and price.

What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?

We concentrated on FinTech and Healthcare, but our portfolio includes a lot of works from other categories. So just contact us, and we will discuss each request individually.

Most clients hire us primarily to do an MVP, but they stay with us for years. The average duration of cooperation with the client who hired us for a full-cycle development is two to two and a half years. 90% of our contracts become long-term cooperation. On average, a client who hires us to do a design then makes 17 additional purchases. In my opinion, this demonstrates a high level of trust, the quality of our work, and our ability to provide good communication between teams.

And we are often hired on the recommendations from other clients, which is one more reason to trust us.

Please share some of the services that you offer for which clients approach you the most for?

More than 50% of clients come to us only with an idea or draft wireframes. So most often we create apps and web products from scratch.

Before signing the contract, we study the project and the client's wishes in detail in order to offer the best solutions. We have to be sure that we can add value to this product. Then we provide general consultations on the project and introduce the team to it. We develop a clear road map of work on the project with the cost of each milestone and coordinate it with the client.

Some clients hire us for the full development cycle. In this case, we start with the design and management of client expectations.

A very popular service we offer is UX research for products that have been on the market for a long time. We conduct interviews with users, collect feedback, and analyze information. After that many clients hire us to redesign. They want to make their product more modern, clean, and user-friendly.

What is your customer satisfaction rate according to you? What steps do you take to cater to your customer’s needs and requirements?

Our customer satisfaction rate is close to 90%. We pay maximum attention to better understanding the needs of our clients and learn all the details about the future product before signing contracts. We always start with a detailed creative brief and intro call. Then we discuss it again at the meeting. We believe that the better we prepare for the start of the project, the better workflow we can expect. We talk about all the details and nuances in advance. And we are very flexible and Agile.

Also, of course, our years of experience in developing mobile applications, SaaS platforms, and designs for various products help us a lot. Therefore, we immediately know what to offer the client and how to achieve his business goals as quickly as possible.

What kind of support system do you offer to your clients for catering to their queries and issues?

Our cooperation with the client begins with providing him with the following documents:
  • The customer playbook is a guide for the customer, where he can find information about responsible ANODA's team members and their contacts.
  • The document for project management. This is a document where we collect all edits from the client, recordings of our calls, and client feedback. When the team implements something, it must be noted in the document.
  • The list of releases is a timeline of each release and links to deliverables.
  • The internal scope is a project proposal with milestones and estimations.

What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)

Pay per Milestone. Our Milestone is a mini release with a duration of up to two weeks (like a sprint). This applies both to design and development. We take a 100% upfront payment for each milestone.

Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?

We take projects for design starting from $1000 and for development starting from $10,000.

What is the price range (min and max) of the projects that you catered to in 2021?

The average cost of small design projects is $5000 to $7000. Large projects, such as banks with a lot of features on several platforms, usually cost about $20 000.

If we talk about development, here the cost starts from $35 000 for MVP. The total cost of large projects with a full-cycle development and design, for example, products in the banking category, is usually in the range of $200 000 to $250 000.

Everything is very individual.

Where do you see your company in the next 10 years?

Nowadays, it is quite difficult to look so far into the future, because every year there are many challenges that need to be responded to. But we want to open a marketing department soon to also offer digital marketing services to our clients. Also, we are now actively helping clients with UX copywriting.

We have always strived to provide our clients with a comprehensive approach. So we want to cover all the client's needs for the successful development of his startup.

We are also hungry for awards, so we aim to become the best design agency in the USA, become a part of the list of the best mobile app developers in the market, and become a part of the top mobile development companies on Goodfirms by 2025, of course.

Where we are

Locations (2)

Offices where ANODA operates.

Headquarter
Estonia

Estonia

Kaupmehe 7-120
Tallinn, Harju 10114
United States

United States

515 Madison Avenue
NYC, New York NY 10022
+1 (646) 980 6428