Elton Media

Advertising, Production & Digital Marketing

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Elton has been advertising and brand building for over 30 years. Based in Vancouver, we offer a full suite of creative, production and media services. Specializing in providing companies with creative solutions for their branding and communication needs, through cohesive creative and media strategies, and with a full array of production services, making elton a one stop media shop.

We’ve been at the helm of many campaigns that derived from our creative and this is truly a part of the business that we love! Exploring creative concepts while being focused on what will resonate with and motivate the target audience, while also being mindful of the potential costs and logistics to produce said creative.

$50 - $99/hr
2 - 9
10 E Pender St., Vancouver, British Columbia V6A 1T1
+1 (604) 559-4810

Focus Areas

Service Focus

  • Digital Marketing
  • Advertising
  • Web Designing (UI/UX)

Industry Focus

  • Advertising & Marketing
  • Automotive
  • Healthcare & Medical

Elton Media Clients & Portfolios

Cap-it Truck Accessories
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Cap-it Truck Accessories
  • Cap-it Truck Accessories screenshot 1
  • Cap-it Truck Accessories screenshot 2
Not Disclosed
100 weeks

In 2012, when told by other agencies that they didn’t have the budget to get onto TV, Cap-it came to Elton to see what we thought. We proved that a focused plan that utilized appointment viewing in sports could give them the exposure they were looking for across Western Canada.

It’s been a great relationship since, and we’ve become a part of the Cap-it family, providing media strategy, buying, creative and production services across the franchise.

A key to the success of the initial television campaign was being able to fit a lot of information into 15 second ads.  While there was a general perception that Cap-it was a brand of truck cap, our goal was to increase awareness of Cap-it as a physical store that sold more than truck caps. So the ads included shots of the store’s interior & exterior, featured various products and we included a shot of the franchisee store owners. 

In addition to putting Cap-it on television, Elton ran local Youtube campaigns (starting in the early days of Youtube’s pre-roll advertising), which has been an excellent way for the stores to market themselves locally, especially in some of the smaller markets where we’ve made a few local celebrities.

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