Embacy

Embacy is thrilled to share this project – the new brand and website for Spexigon, the world's first platform to reward drone pilots for capturing aerial imagery.

Our team worked closely with Spexigon to create a bold and future-focused design that reflects their mission to capture the whole Earth in high resolution with the help of drone pilots.

Embacy created a brand identity and website for Dubai-based company HAQQ, which aims to make a more fair and sustainable financial system accessible to everyone. Embacy designed the brand identity and website to represent the values of Shariah-compliant blockchain and cryptocurrency. The design was inspired by the sunrise in the desert and incorporates natural elements such as sand flows, light rings, and rays. The design is intended to represent HAQQ as a symbol of new beginnings and change in the world of Web3. Embacy aimed to attract new contributors and developers who share the vision for a better, more sustainable financial system by creating a unique and memorable brand identity. The photostyle is reminiscent of sand or water.

The Christmas collection of NFTs is created to celebrate the end of 2023 with the clients and employees. Each NFT out of 200 is a special gift for those who helped the agency develop and grow.

Embacy created a brand identity and website for Xpanceo, a leader in extended computing (XC), a next-generation computing category powered by extended reality, neurotech and technologies. Its current product range consists of an XC platform and smart contact lens that seamlessly blends digital content into the world around you.

For this project, Embacy created a visual style representing the company as a team of progressive and stylish researchers. They build the future and move forward with a confident step.

The graphic constant of the style is the 3D octahedron diamond. It metaphorically refers to the last piece of the puzzle that humanity was looking for. In this way, Xpanceo's innovative products complement reality, like a puzzle piece completing an unfinished painting.

Embacy created a brand identity and website for Cashew, the leading “buy now, pay later” payment provider in the Arab states, focused on instant point-of-sale financing for e-commerce and in-store transactions.

The mission of Embacy was to embody the idea of being happy and secure about the shopping experience into a design. It tried to bring excitement and care to Cashew's fashion-forward audience with bold text slicing. The latter is a visualization of the brand’s tagline “split into parts, enjoy at once”. To do this Embacy employed text masking, putting text in a frame and pressing the “clip content” button.

Taking into consideration Cashew’s Arab roots, Embacy paid homage to the region’s rich culture through floral and abstract patterns. The brand floral pattern captures the spirit of stability and follows the ongoing concept of infinite possibilities.

Spectrum is a cross-chain and cross-platform DeFi ecosystem. It allows for quicker and cheaper transactions and has cross-chain liquidity and interoperability out of the box. It’s a layer that unites blockchain. 

The product features inspired us to create a visual style. At the heart of it is a prismatic glow beam passing through the glass plates. As you can guess, the glass plates are blockchain networks, and the light going through them unites previously separate layers of blockchain. This metaphor represents the limitless possibilities of crypto with Spectrum.Finance.

While redesigning the website, Embacy aimed to reflect all changes and metamorphoses that took place for the past year. At the same time, Embacy wanted to stay almost as simple and humane as before.

Embacy’s new website shifts the focus from illustrations to the projects the team has worked on. This includes more streamlined structure as well as animated covers for the cases.

We’ve made a bright and vibrant brand identity and website for Finom, a product for entrepreneurs, combining accounting and financial banking functions into a single mobile platform.

Finom is a product with a magical superpower in the world of online banking. Our goal was to create a visual style that would give a sense of magic at all stages of product interaction.

Magic stream, space glow and glare are the main graphic elements – you can see them in different variations across the case.

Branding for Kranus Health, German medtech startup that rethinks male healthcare comprehensively and improves treatment within the healthcare system for patients and doctors. Kranus employs a step-by-step approach to men’s health. One of Kranus’ sub-brands is Kranus Edera, the app on prescription to treat erection problems. 

Our goal was to create a visual language for the umbrella brand. And we came up with a solution – the color system for different sub-brands. 

The style is built on minimalist blocks, which symbolise the stages of treatment. The cohesion of these blocks and the development in the style symbolises medical sterility, the text enclosed in the blocks – evidence, expertise and stability of the methods. 

Photostyle plays a significant role in branding, it should create the feeling that people from the photos are no Alain Delons, but men just like any other user of the app.

Embacy created an original project about the color black. The idea was born from the corporate culture of Embacy itself.

The original project is thematically divided into ten small parts. These ten parts tell their own story about the color black: color of space, color of mystery, color of fashion, color of sophistication, color of cinema, color of print, color of power, color of day-to-day, color of fear, and color of rebellion. Each part presents different artworks, photographs, and animated images.

One of the central visual elements is a 3D model of a black cube on the first page. 3D-cube is placed on the black background. The idea behind this was to apply the art technique of black on black.

For the project, Embacy used a neo-Grotesk sans-serif font Aeonic. It is minimalist and eye-catching at the same time. As far as the major color of the project is black, it was important to choose a font that would be user-friendly.

Working closely with Coinflect, we created a vibrant brand identity with charred orange and metallic 3Ds at its core.

Coinflect is a DeFi Blockchain, striving for openness, speed, and affordable transactions. Its solution allows being flexible with DeFi.

The central graphic element of the style is 3D images of metal astrolabes and chains. Like the astrolabe helping travellers navigate by the stars, blockchain is necessary for navigating in the crypto world — we found this metaphor an apt choice for the Coinflect visual language.

We've rebranded visual identity of Kodland. 

Kodland is an online education platform for kids. It helps to channel children’s unrestrained creativity into real digital projects.

New visual language is all about openness to children’s development and creativity. It’s colorful and dynamic. Mission of the new brand identity is to speak directly and openly with kids in one language. Vivid color combination and small visual elements create a feeling that Kodland is a children territory. And it is indeed. We designed the website as a friendly, joyful environment full of children’s happy faces.

It’s a branding and website for Uno.Farm, a yield farming aggregator. Yield farming is considered one of the most popular investment strategies in DeFi. Uno.Farm brings together all the best yield sources in DeFi into one tool.

The brand identity will bring back memories about the old American comic books, posters and cartoons. Throughout the case study you will see a flying saucer. It moves quickly through the space to let Uno.Farm users earn more and safer.

We used texture brushes that mimic screentone and traditional materials such as markers and ink to create the atmosphere of comic book story.

LaborX is a blockchain jobs platform that helps clients and freelancers connect providing efficient transactions and robust protections through smart contracts. 

As is usually the case, crypto apps and products are difficult to use, and there are high barriers of entry. During the redesign, our goal was to make LaborX platform easy-to-use for everyone. To do this, we eliminated complex scenarios, reduced the number of repetitive actions, defined the correct visual accents and information hierarchy.

We’ve minted a collection of 35 utility NFTs. Enter Embacy Coin. Each coin is equivalent to a five-day design sprint of our team. Our clients could buy 3 Embacy Coins to make a simple landing page or 5 — to create a great branding project. For the collection we've also created a landing page. 

Branding and web for the Swedish company NextML, a small team of very talented machine learning engineers and programmers.

NextML is a small team of very talented machine learning engineers and programmers. Their approach’s hands-on and efficient work. No time for long discussions! They’re focused on solving real problems, for example, how to detect damage on railroad or diseases in blood samples from cats and dogs.

Our goal was to create such a style that would visually reflect NextML’s approach. No extras, no non-sense.

We’ve created minimalist design. It turned out to be neat and clean due to the lack of visuals and well-thought palette of three colours. 

A branding and web design for WeMeta, the go-to platform for all things Metaverse. It offers simple and clear tools and integrations to manage Land portfolios. Our goal was to make people navigate through the Metaverses informatively and easily. 

The project turned out futuristic with illustrations of flying transport and skyscrapers of complex forms. Beautiful gradient enhances the feeling that the project is kinda from the future.

Behance Case: https://www.behance.net/gallery/140403535/WeMeta-Brand-Identity

Branding and website for the performance marketing agency Olifant. It helps entrepreneurs to get more clients and to grow their businesses to the fullest potential. We created visuals that reflect this idea metaphorically, for example, the trees stand for growing businesses.

Brand identity and website for the London-based company that created a unique service Slash. This service slashes prices for all products and services with a browser extension.

Behance Case: https://www.behance.net/gallery/139384917/Slash-Brand-Identity-Website

This interface design is made for the London-based fintech company Vauban. Our agency initially created a brand identity and website for Vauban, and then the interface design was elaborated. The most important task was to improve the customer experience and bring clarity in the dashboard both with UI and UX. Plus we needed to make the most important features accessible for the mobile version. The result is an intuitive, user-friendly interface that allows users of the Vauban’s infrastructure easily access all the opportunities of it.

A brand identity and website for Seen, the norwegian-swedish provider of data-driven video for communication with customers.

Its technology offers to create a spectrum of personalised video messages tailored specifically to each receiver. We have incorporated this idea in our design. The 3D crystal prism is a metaphor for the collected data information that has been transformed and then used in personalised messages.

We have made brand identity and website for Nexio Projects, an international consulting firm that helps organizations achieve their sustainable development goals.

The style is based on three main aspects: minimalism, simplicity and humanity. Clean design, minimalistic graphics and custom collages show a fresh approach to the business, Nexio Projects’ creativity, and most importantly, humaness.

The symbol is based on the idea of a circular or iterative sustainable development process, which is in constant motion. It also represents the incremental or 'step by step' approach promoted by Nexio Projects.

A brand identity and website for QUASAR, a private financial and investment company founded with the aim of consolidating and managing assets in various parts of the Russian economy.
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The key visual of the brand is a supernova flash.
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Quasar manages assets in many areas of the economy, and we created visual identification for all of them. Each industry has a pictogram that demonstrates its meaning and impact.
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The website that is short, informative and impactful. Based on the universe theme of the branding, we designed the main visual of the site — a colourful flowing explosion with Quasar at the center.

Behacne Case: https://www.behance.net/gallery/135429823/Quasar-Brand-Identity-Website

Website: https://img-quasar.webflow.io/

A website for a Saudi Arabian company that is developing Malaa's financial ecosystem to manage personal finances. The brand identity was based on the idea that everyone is able to grow their own personal flower of prosperity, and the Malaa app will help them with this. 

A website for Kinescope, a company that builds video infrastructure for the Internet. This company has several technological products, but they are all as affordable and business friendly.

A website for the Swiss company Scrypt, which provides a unified platform for trading, yield, credit, and custody of digital assets.

Behance Case: https://www.behance.net/gallery/129091313/Scrypt-Brand-Identity-Website

Website: https://www.scrypt.swiss/

Branding and website for the American tech company Vade that with the help of wireless cameras and computer vision get hundreds of types of parkings data.

Website for SaaS Labs company that creates software solutions for business process automation, powered by experiments and brave creativity.

These guys prove that technology is not boring standards. We wanted to reflect this in branding - we did it.

Branding and website for Neural Concept, a Swiss company that specializes in Computer Assisted Engineering and Design. Neural Concept Shape is software that helps to acheive powerful simulation and design optimization using Deep Learning technology.

Behance Case: https://www.behance.net/gallery/126377219/Neural-Concept-Branding-Web

Branding and website for Bravecash, a startup that streamlines the digital assets of its clients and helps them create a coin for a business or passion project.

Behance Case: https://www.behance.net/gallery/126080091/Bravecash-Branding-Web

A website for Reload, a Berlin-based company that creates a new generation of hydrogen-powered commercial vans, driving the industry of zero-emission LCV’s to the next technological era. 

Behance Case:https://www.behance.net/gallery/124862539/Reload-Motors-Website

Ledger is a collaboration tool that combines all the functions your team needs in a single environment. Checkmarks are used throughout the identity, showing how everything gets easily done, and then they come together in the logo. 

Behance Case: https://www.behance.net/gallery/124371219/Ledger-Branding-Web

Website redesign for an agency that creates branding, websites, and UI for digital companies from Australia to California, from Sweden to South Africa.

Behance Case: https://www.behance.net/gallery/122254255/Embacy-Website-Redesign

We made a website for Galactic Energy, a South African company that develops cutting-edge technology to simplify how we track, control, and trade energy.

Case: https://www.behance.net/gallery/120721005/Galactic-Energy-Website

Branding and website for Vauban, a London fintech company. Vauban is lowering the barriers by removing the absurd cost and complexity of creating and maintaining Wealth Containers.

Tools: Figma, Webflow

A brand identity and a minimalist website for CMA, a market-leading provider of systems solutions to companies operating in financial markets. The website features a lot of 3D and motion, bringing the brand identity to life. Despite this, due to careful and deliberate optimization, the website is more than well-optimized and can load quickly on any device, in any part of the world.

https://www.behance.net/gallery/118582465/CMA-Brand-Identity-Web

Deutsch Online is a huge edtech. It’s the largest digital school of the German language in the Russian-speaking world, with near 80k subscribers on YouTube and 330k followers on Instagram. While they grew, their website grew dated, in both its visual direction and UX: the number of different courses snowballed to the point of it being extremely difficult to find your exact course, and the website itself is an eyesore.

SeamPay is a digital bank for Nigeria. To make their website suit the product, we decided to focus on the market. A Nigerian website for a Nigerian bank. We had to thoughtfully dive into Nigerian culture and create something that acknowledges it, rather than a bland fintech website.

We have developed the brand identity for SaaS product. Simla is a CRM that integrates and collects information from other systems and organizes the database.