I was looking to change the brand's image to improve communication and visibility. Visually, we wanted something harmonious to convey health, equilibrium, and professionalism, yet strong at the same time, to reinforce our athletic side. Gonni really do a great job improving the idea.
What do you like most about the company?
They understood the tone of the brand and that the guidelines had to be simple while encompassing a large variety of aspects. They also simplified the design with an attractive and professional visual imprint.
What they should improve on?
I cant give an opinion on this topic