“LIFT Agency pointed out gaps in the company's processes, allowing incremental improvement since the product's launch.”
Our project had two broad objectives, one to deliver an adherence platform as a foundation for analytics and the second to deliver a patient engagement solution for patient outreach and self service. We collaborated with LIFT from the ideation phase onwards to clearly explain our business model, our client mix and new market opportunities. LIFT and our product team then entered an iterative phase of exchanging prototypes and ideas before we finalized the designs for the analytics and patient UX/UI. When the sponsors were satisfied with the results, we approved the designs for implementation.
