Second Spectrum

We are bringing everyone closer to the game in ways never before imagined, with new forms of interaction, immersion, and personalization. From mobile apps, to giant touchscreens, to smart TVs, to VR/AR, we deliver exactly what each fan, commentator, coach, or player wants to see.

We are pushing the boundaries of deep tech -- machine learning, computer vision, big data, augmented and virtual reality. Our passion for cutting-edge design and decades of experience playing college and professional sports is an equal part of the magic that brings unique and innovative products to life. These products have helped Second Spectrum partners to multiple NBA championships, to win matches on football pitches around the world, to entertain and educate millions of fans on TV and digital. We're just getting started.