Skalski Growth

Growth Marketing Team for Turbulent Times
5.0 (15 Reviews) Write a Review
Overview
$50 - $99/hr
2 - 9
2014
Skalski Growth is a full-service results-oriented digital marketing agency. We help startups and scale-ups with achieving product-market fit, lead generation, conversion optimisation, marketing automation, and business analytics. From strategy to hands-on implementation.

Skalski Growth is a full-service results-oriented digital marketing agency. We help startups and scale-ups with achieving product-market fit, lead generation, conversion optimisation, marketing automation, and business analytics. From strategy to hands-on implementation.

Key Clients

Business.com, Luxury Retreats (acquired by Airbnb), Brainly, Bvlgari Hotels, Omni Calculator, Pomelody, Greenpoint, Tree Development Group, Push Push Go, UIG Studio, Omnipack, Printbox, Studio Pigeon, Sphere.it

pl
Poland
Skalski Growth
Chelmonskiego 134C/2, Krakow, Malopolskie 31-340
+48 512 873 735
gb
United Kingdom
Skalski Growth
Kemp House 152-160 City Road, London, London EC1V 2NX
+44 20 3514 1401
Focus Area
Service Focus
  • Digital Marketing
  • E-commerce Development
  • Web Development
80%
10%
10%
Client Focus
  • Small Business(< $10M)
  • Medium Business($10M - $1B)
80%
20%
Industries Focus
  • Business Services
  • E-commerce
  • Startups
  • Consumer Products
  • Enterprise
  • Industrial
  • Information Technology
40%
20%
20%
5%
5%
5%
5%
Customer Reviews
5.0 (15 Reviews)

Reliable and smart partner who makes your business grow

Konrad Łapin
posted on 15/4/20
Throughout 20 years of experience as a leader of an innovative sotwarehouse I have had many disappointments with marketing specialists. Their approach was either not comprehensive to our goals nor effective and successful. After having met Wojtek Skalski at an amazing startup conference in Kraków, I have decided to get his attention. It is only three months we work together, but his company already made our 1koszyk (1cart) grow. The effects are very impressive. The Skalski Growth crew is smart, agile and responsive. They are open to our needs and expectations, and they are good listeners too. It is not “if”, but “when” I'll recommend them to my best clients with no doubt, they will do the best effort possible to grow brand or product they are responsible for.

What is it about the company that you appreciate the most?

They are very agile yet methodical and professional

Project Details
Digital Marketing
$0 to $10000
posted on 15/4/20
  • Quality of deliverable
  • Value for money
  • Customer support
  • Overall ratings

Huge value was delivered on an initial consultation by Wojtek where he gave the clearest overview of digital marketing I have seen.

Matthew Denham
9 months ago
We have been speaking with various agencies and freelancers for some time to find the right fit, and the only reason we did not move forward with Wojtek is that he didn't have room for us. It was great to speak to someone who was happy to provide and volunteered solid arguments for his opinions and suggestions. Both myself and my partner left with a sense of clarity about our next steps, despite Wojteks schedule being too full to take us on right now. We hope to work with him further in the future.
Pros :
  • Transparency and willingness to sharing knowledge and answer questions when asked.
Cons :
  • Only, that they were too busy to take us on as a client, and I am only saying this as this is a required field in order to submit a review.
Project Details
Digital Marketing
9 months ago
  • Scheduling & Timeline
  • Value for money
  • Communication
  • Quality of deliverable
  • Customer support
  • Overall ratings
10 User Score
User Recommendation Score

Online growth experts

Rosario S. Muñoz
posted on 9/10/19
Wojtek is a vetted growth marketing expert, who can take care of both strategy and execution. His team can cover end-to-end growth needs from digital marketing (paid & organic), through analytics to automation. They helped us accelerate organic traffic in LATAM markets, where we watched a growth over 125% YoY. Besides they leave a good legacy of practices and know how with your team members. Would highly recommend to anyone who is trying to maximize the ROI of their current marketing investment, or needs some impactful growth hacking techniques.
Project Details
Digital Marketing
$0 to $10000
posted on 9/10/19
  • Quality of deliverable
  • Value for money
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  • Overall ratings

Growing our B2B software business

Piotr Kononow
posted on 8/4/20
Wojtek and his team are results focused marketers that for he past few months helped us with growth of our B2B software business. The first thing they did was to rebuild our trial onboarding campaign an we noticed 3-4 fold growth in trial conversion rate. We are since then implementing various initiatives and campaigns. They helped us carry out email campaigns, research competition, improve messaging, website to name a few. I really like their agile approach with weekly plans and update meetings.
Project Details
Digital Marketing
posted on 8/4/20
  • Quality of deliverable
  • Value for money
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  • Overall ratings

Paid Search & Social Strategies for a Market Disruptor

Swapnil Desai
posted on 21/2/20
Their strategical approach for Performance Marketing have enhanced campaigns to a different level. In particular, content is reaching the right target audience (students) who are not only creating content on the website, but staying active and helping other students. Also, conversion rates have met desired success metrics & high ROI. The collaboration has progressed smoothly. The team is a bunch of awesome people and they were always responsive and methodical, and they worked quickly.

What is it about the company that you appreciate the most?

Wojtek Skalski! He's a genius who will dive into your business metrics, identify what's going wrong, implement changes in the right direction & drive ROI from negative to positive.

Project Details
Digital Marketing
$10001 to $50000
posted on 21/2/20
  • Quality of deliverable
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  • Overall ratings

Web Development and Digital Marketing for Psychotherapy Practice

Nina Babińska-Skalska
posted on 7/10/19
Skalski Growth built an online presence for my psychotherapy practice. They developed a new website, created and optimized a Google My Business listing, as well as listings in top doctor directories, kicked-off SEO activities and tested some PPC campaigns.

As a result, besides having a professional online presence, I managed to get my appointment calendar fully booked within about 1 month from the start of our cooperation.

What is it about the company that you appreciate the most?

The best thing about Skalski Growth is that they can work really well with small companies like mine. They move really quickly, listen to feedback and adjust their actions. They can operate within a small budget and prove business value very quickly.

What was it about the company that you didn't like which they should do better?

I don't see any significant areas for improvement.

Project Details
Digital Marketing
$0 to $10000
posted on 7/10/19
  • Quality of deliverable
  • Value for money
  • Customer support
  • Overall ratings

Great cooperation

Joanna Worotyńska
posted on 26/3/20
Skalski Growth is a team of great SEO, FB/Google ads and content marketing professionals with unconventional ideas! They helped us in PushPushGo to create a thought-out SEO and ads strategy for PushPushGo website and the first positive results can be seen after one month. I highly recommend working with them to all online marketers who care about results and not promises

What is it about the company that you appreciate the most?

they are punctual and proactive

What was it about the company that you didn't like which they should do better?

Nothing, everything is fine

Project Details
Digital Marketing
$0 to $10000
posted on 26/3/20
  • Quality of deliverable
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  • Customer support
  • Overall ratings

Digital Marketing for Design and Development Studio

Paweł Hersztowski
posted on 4/10/19
Skalski Growth was responsible for digital marketing efforts for our design and development studio. This included email, social media, and paid marketing strategy.

We received quality marketing efforts at a good rate. Skalski Growth possesses the necessary knowledge and experience to produce successful results.

What is it about the company that you appreciate the most?

Wojtek's (CEO) personal knowledge and growth hacking experience.

What was it about the company that you didn't like which they should do better?

All was well done.

Project Details
Digital Marketing
$0 to $10000
posted on 4/10/19
  • Quality of deliverable
  • Value for money
  • Customer support
  • Overall ratings

My experiences with Skalski Growth

Karol Milewski
posted on 7/4/20
Skalski Growth is a boutique agency focusing on everything which is vital in the early days for any startup in the digital space. They not only deliver performance marketing services but also are experts in automation, data collection, web development and analytics. Their relentless focus on optimization, coming up with new ideas and solutions proactively is what makes them stand out. I wholeheartedly recommend working with Skalski Growth.
Project Details
Digital Marketing
posted on 7/4/20
  • Quality of deliverable
  • Value for money
  • Customer support
  • Overall ratings
Executive Interview
Wojciech Skalski
Wojciech Skalski
CEO/Owner, Skalski Growth
Please introduce your company and give a brief about your role within the company?
We are a boutique digital marketing agency, specialized in driving rapid and sustainable growth for startups, small and mid-sized companies. We provide tailored, end to end services: growth strategy, digital marketing, web development and analytics. As the CEO and owner, I’m a part of every project, working on strategy and overseeing its implementation.
Mention the objectives or the parameters critical in determining the Digital Marketing Strategy for a client.
Ultimately, our goal is improving the bottom line of the client’s company. In order to achieve it we work on actionable KPIs that can be tracked and optimized daily, weekly or monthly. The actual set of metrics depends on the client’s business model and may include, among others,  MRR, ROAS, LTV, paying customers, various conversion rates, registrations and installations.
To determine the best Digital Marketing Strategy for our client we combine the following:
1.    Client’s goals and budget
2.    In-depth research of the client’s business model, products and historic performance
3.    Customer research and competitive analysis
4.    Our expertise in driving growth from various digital channels and mediums (search, social, paid, email etc.)
How does your company differentiate itself from the competition?
There are several main factors which make us special:
1.    Quality over quantity. While some other marketing companies aim to lead as many projects as possible, we concentrate on the quality of our projects, providing complete, detailed service from top to bottom for a few selected clients.
2.    We offer a wide range of services which cover all the needs of our client. From web development to digital marketing to marketing automation and analytics. Every element of growth marketing strategy and execution can be provided by the experts of Skalski Growth.
3.    The results of our work are shown in numbers. You can easily track the process of improvement watching the growth of your key metrics. Don’t trust promises, trust data.
4.    We work in an agile environment, which enables us to instantly react to any changes and to keep the communication process fluent. The client’s business is being constantly improved in rapid, weekly sprints - each of them with new experiments and learnings.
5.    Our team is highly experienced - working with us, you can be sure that you work with skilled experts with a proven record of successful projects completed. Our Growth Marketers are professionals with years of experience, not beginners.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We work with startups, small and mid-sized companies. Most of our clients are from B2B (professional services and SaaS), but we also have vast experience with the B2C sector.

We prefer long-term cooperation with our customers. We often start with a trial period of 3 months. We have worked with some of our clients for over three years. Our clients recommend us to their partners and come back to us to work together when they kick start new ventures. Over 80% of our projects come from referrals from happy customers.
Please share some of the services that you offer for which clients approach you the most for?
We offer three types of services:
1.    Full Service Growth Marketing - which consists of 360 degree Digital Marketing Strategy and Management, Market and Competitive Research, SEO, Marketing Automation, Data Analytics and more.
2.    Single project - for example creating a website/online shop, preparing a digital marketing strategy or conducting an audit.
3.    Coaching and consulting services - 1-1 sessions with the client’s top management to guide their digital marketing initiatives
What do you find to be some of the most key factors for running a successful agency in the field of Digital Marketing?
Our crucial advantage is a close relationship with the client. We get to know the client’s product and industry extremely well. We work together in the whole project, keep learning what works and what doesn’t in the client's case and communicate fast. In most of our projects we work directly with the CEO or CMO of the client’s company.
What are the key factors that you consider before deciding the cost of a project?
There are several key issues when it comes to estimating the cost of the project. First one is budget and the chosen model of cooperation - whether the client chooses Growth Team or Consulting Service or Single Project. Other factors influencing the cost are: geographical range (is the project international?), how many Marketers will be in the Marketing Team  and whether the services of any additional experts, like graphic designers or SEO Specialists, will be needed.
What kind of payment structure do you follow to bill your clients?
Payment structure depends on a model of cooperation. For Growth Team projects, payment consists of monthly retainer fee. Consulting Services are to be paid per every hour of consultant’s work. Single Projects are paid once.
What is the price range (min and max) of the projects that you catered to in 2019?
Price range depends on the project. For example, Growth Team service prices last year  were about $4 000 - $6 000 per month, excluding marketing budget.
Name a couple of activities that you think provide the best ROI in terms of benefit/impact when it comes to different areas of Digital Marketing.
Most beneficial activities differ depending on the project - they are being tested to achieve the best possible result. In most cases, we make use of Google Ads, SEO combined with Content Marketing (result-oriented, bringing measurable profits), CRO (optimizing landing pages, websites and online shops to boost conversion rate) and Marketing Automation (focusing on conversion and engagement of the customers).