We have used SoftLoft several times for developing our very complex platforms which were within eCommerce and financing. Softloft always kept their timeframe and budget within the milestones that was set for them. The support was afterwards and still is to perfection.
I highly recommend Softloft for development within that sector.
What do you like most about the company?
The reliability and their perfection of coding.
What they should improve on?
Continue providing their service exactly as they do now.