Overview

About The Alternative

The Alternative is a UK counter-culture creative studio. We build brands, content, film and campaigns for hospitality and leisure, arts and culture, record labels and alternative brands who would rather stand for something than blend in.

We're lean by design: senior people on every brief, no bloated agency layers, no work handed down a chain of juniors. The person who pitches the idea is the person who makes it, and our film work is directed, shot and edited in-house so the craft stays close from first thought to final cut. Our clients' audiences are culturally literate and quick to spot anything that doesn't belong, so we make work that lives in their world and still moves the numbers, pairing cultural credibility with commercial rigour.

Selected clients include Honest Burger, Market Halls, Pizza Pilgrims, Mutt Motorcycles and Sodexo Live!, alongside film and content for independent artists and labels.

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Focus

Service Focus of The Alternative

How the team's effort is distributed across services.

49%21%20%10%

Industries Focus

30%25%20%15%10%

Client Focus

Small Business25%
Medium Business25%
Large Business50%

The Positioning

AI Tools & Purpose

The stack the team uses to move faster.

Claude
Long-form copy, briefs and content planning
Midjourney
Concept and mood visuals for pitches
Adobe Firefly
Image generation and edits for content
Runway
Video generation and AI edit tasks
ElevenLabs
Voiceover and scratch audio for edits
Figma
Design, UI and layout for brand and web
Adobe Photoshop
Retouching and generative fill on images
Adobe Premier Pro
Video editing with AI transcript tools
Adobe After Effects
Motion, VFX and AI roto for film
Adobe Lightroom
Photo grading and AI-assisted edits
Notion
Notes, planning and internal docs
Perplexity
Research and fact-checking for briefs
Selected Work

Client Portfolio of The Alternative

Where their work concentrates - by industry, budget, and timeline.

Clients: 5

Honest BurgerMarket HallsPizza PilgrimsMutt MotorcyclesSodexo Live!

Where we are

Locations (1)

Offices where The Alternative operates.

Headquarter
United Kingdom

United Kingdom

Banbury Road, Lighthorne
Warwick, England CV35 OAE
07818 589222