Thence

While employee engagement teams adopt new-age wellness programs, they face the challenge of lack of active engagement and participation, as for example with Getactive – India’s largest corporate wellness gamification program.

Our Solution

GetActive reached out to us to improve the user experience of their digital eco-system to boost participation and engagement in its programs.

We collaborated closely with GetActive’s tech and business teams over the last 3 years, wherein we implemented our proprietary progressive UX design framework: KiaXen powered by RIVO.

- Research: Intense research on the yesterday, today, and tomorrow of employee wellness.
Arriving at the design hypothesis of a two-pronged approach: Address the millennial & focus on HR.

- Implement: Optimizing user journeys, quick prototyping for seamless UX and vibrant, enthusiastic UI appealing to today’s millennial. 

- Validate: In-house and external user testing to quickly test the prototype’s usability.

- Optimize: Constantly measuring the UX performance based on qualitative and quantitative analysis to ensure the progressive growth of the UX as the product metamorphoses into being the industry pioneer.

Read the full case study here: https://www.thence.co/getactive/

Asian Paints intended to mark its nuance in the Bath and décor segment as a premium and authentic player.

The objective was apparent. Furnish a web experience that not only showcases the brand and product catalog but drives action! Create a lasting impression on the minds of the consumer and the market.

Solution

It was in our favor that the consumers already were avid researchers. This provided us the opportunity to integrate a sophisticated approach serving as a one-stop solution for all home proof and décor needs.

Tackling all needs of the consumer as well as Asian Paints’, with one thorough platform. Pre-meditated to provide an accurate visualization of the end-result, enabling the consumer to acquire tailor-made solutions to treasure their homes with.

Thence, enabling Asian Paints to branch out to all those in need of home solutions! Through a UI design so simplistic, vibrant and invigorating with a keen affinity to allure millennials.

A refreshing way to build and preview bathrooms, explore the range of hues through Visualiser and identify the perfect shade with an array of wall designs!

Read the full case study here: https://www.thence.co/asian-paints

Taking a good look

As the behavior of secured saving among the audience leans towards the traditional approach (FD, RD, shares etc), it was necessary to gain their confidence in the services Golden Pi offered.

A business model with such potential could only reach its peak by facilitating a seamless, interactive and informatively encouraging website to pique investor interest.

Solution

Not only did we transform their website design to cater to all demographic appetite, but we also compiled detailed learning material to create a thorough wide-spread tutorial on bond markets to ease the investor into understanding the dynamics and make a learned choice on their investments.

Our team developed a simplistic and lively design to engage the user in interacting more and encouraged to explore all facets of the information provided. Thence, enabling the user’s confidence in the platform and influencing a lasting experience.

Rolling the numbers in!

With our user-centric approach, Golden Pi has been more effective in creating wealth for investors through

- Detailed solutions and guides as per investor need.

- Boosted Golden Pi’s online customer base.

Read the full case study here: https://www.thence.co/golden-pi