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List of Best Search Engine Marketing Companies & Top SEM Agencies

  • Againsoft

    Way of Innovation
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    Againsoft is a software development and web development Company based in Bangladesh. Since our establishment, we have been growing every day to meet the growing demands of our clients and surpass their expectations. Our expertise in providing industry-specific services and custom solutions has enabled us to deliver ... read more about Againsoft

    $25 - $49/hr
    10 - 49
    2017
    Dhaka, Bangladesh
  • Cloud Software Solution

    WE ARE A TECHNOLOGY SERVICES PARTNER
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    Cloud Software solution is a varied website development team at silicon valley of India Bangalore. We render the assorted digital assistance to entities and individuals. With a decade of domain expertise and highly skilled technical work force, we are proud of being a leading IT Company serving towards diversified busi ... read more about Cloud Software Solution

    < $25/hr
    10 - 49
    2016
    Bengaluru, India
  • Orbish Infotech

    Software Development Company
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    Orbish Infotech is committed to delivering quality software and website solutions within the given time and budget. Orbish Infotech follows a well-defined software development structure, which includes requirement gathering, design, development, testing, and deployment.   Orbish Infotech services ... read more about Orbish Infotech

    NA
    2 - 9
    Lucknow, India
  • Founded in 2012, Codingkart IT Services is a dynamic and innovative web development company that has been at the forefront of providing top-notch IT solutions. Specializing in WordPress, WooCommerce, Shopify, and PHP frameworks, Codingkart offers a wide array of services tailored to meet the unique needs of businesses ... read more about Codingkart IT Services Pvt Ltd

    $25 - $49/hr
    10 - 49
    2012
    Indore, India
  • Sanvi Technolabs

    Do More With Less - Quality Over Quantity is Key
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    We are one of the best software development agencies located in the heart of Ahmedabad. We have an in-house team of proficient team of designers, developers, and marketers experts in understanding clients’ requirements and turning them into an amazing app. Our web and mobile app development company has diversifie ... read more about Sanvi Technolabs

    $25 - $49/hr
    10 - 49
    2023
    Ahmedabad, India
  • Logix BPO

    Smart Outsourcing Company
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    Logix BPO is a Business Process Outsourcing (BPO) and Recruitment Process Outsourcing (RPO) company, providing managed remote staffing solutions to partners all over the word. Logix prides itself on providing our partners with the best talent on the market, with highly competitive pricing structures, high staff retenti ... read more about Logix BPO

    NA
    250 - 999
    Cebu City, Philippines
  • Interadsion Studio

    Making the Internet a more Beautiful Place
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    Interadsion Studio is known for our custom web design services and an impressive portfolio of modern, creative websites. As a leading custom web design and development company in Malaysia, we're deeply passionate about our craft. Our mission is to deliver websites that are not only visually striking but also imbued ... read more about Interadsion Studio

    NA
    2 - 9
    2022
    Petaling Jaya, Malaysia
  • Technofyx IT Solutions

    Transform Your Ideas into Innovative App & Website
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    Technofyx IT Solutions is a App Development & Web Development 👨‍💻company dedicated to providing custom and innovative solutions to all business. Our app development company specializes in providing a range of services, including Android app development, iOS app development,  cross-platform app d ... read more about Technofyx IT Solutions

    NA
    10 - 49
    2024
    Delhi, India
  • Caspian Digital Solutions

    Asia's no.1 Digital Solution Company
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    Caspian Digital Solutions provides services tailored to achieve a company’s digital objectives. With expertise in various aspects of digital solutions,  we recognise that each client is unique and offer bespoke services aimed at meeting specific goals. Our wide experience of working in education, energy, eng ... read more about Caspian Digital Solutions

    "Very cooperative team"
    Matthew M T J
    $25 - $49/hr
    10 - 49
    2017
    Kuala Lumpur, Malaysia
  • Launched in 2020 at the height of the pandemic, Trajex exists to meet the marketing needs of startups at an exceptionally high level, with SMS, social media, email, SEO and branding solutions all in our wheelhouse. We’ve worked on projects ranging from multiple campaigns for the world’s first heelless shoe ... read more about Trajex Marketing Solutions

    $25 - $49/hr
    2 - 9
    2020
    Boston, Massachusetts
  • Leading Solution Pte. Ltd.

    Trusted Digital Marketing Leader in Singapore
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    Singapore's digital marketing company that specialises in Search Engine Optimisation (SEO).  We work with our clients to produce result-oriented digital marketing campaigns. If our results do not produce any SEO improvement, we will return you 100% of the money, no questions asked.

    < $25/hr
    2 - 9
    2015
    Singapore, Singapore
  • 1 Internet Marketing is a web based marketing company. We specialize in custom Online Marketing Solutions​, offering a wide range of marketing services that will help establish and grow your business's web presence. We take passion is creating custom designed websites that look great and fit your personality. We ... read more about 1 Internet Marketing

    "Great Webpage; Thank You"
    Starling Black
    $25 - $49/hr
    2 - 9
    2013
    Albuquerque, New Mexico
  • Onqanet Technologies Pvt.Ltd.

    Simplifying Technology, Before Time, Every Time!
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    Onqanet Technologies is a registered company in India. Within a span of just 2 years, we have been successful in delivering world class services to our esteemed clients. Onqanet Technologies has a truly global presence with a turnover in excess of $.5 Million per annum. Onqanet Technologies offers web & mobile a ... read more about Onqanet Technologies Pvt.Ltd.

    "Highly recommend for website related services"
    Belinda Walke
    $50 - $99/hr
    50 - 249
    2014
    Kolkata, India
  • VIS Mountain is the industry-leading marketing agency in Chicago, simplifying success for our valued customers with subscription-based SEO services. We have you covered from On-Page and Off-Page SEO to Technical SEO, SEM, SMM, and PPC. Originally specializing in Dental and Medical Marketing, we have expanded our exp ... read more about VIS Mountain Marketing and Advertising

    "Total Marketing Solution With Compliance"
    Arlo Dollam, Medical Director at Urgent Care at Urgent Cares
    $150 - $199/hr
    250 - 999
    Elmhurst, Illinois
  • Established in 2017 by a team of young expert software professionals, Exavibes is one of the largest IT majors today in providing companies integrated software solutions to manage all their processes online.Consistently delivering mission, our team has been delivering technically challenging projects under tight timeli ... read more about Exavibes Services Private Limited

    "The journey with the development team was marked by innovation and dedication."
    Chris Drew, Vice President at ECS at ECS
    < $25/hr
    10 - 49
    2017
    Mumbai, India
  • ReadersMagnet

    Market your book is through digital marketing.
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    ReadersMagnet exists to assist aspiring and veteran authors in fulfilling their dreams. We guide them through the self-publishing process through expert recommendations, publishing and marketing package options, editorial services, and other resources.

    < $25/hr
    50 - 249
    2016
    San Diego, California
  • DigiMarketings

    Build Your Brand's Voice
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    DigiMarketings is a trusted and experienced full-service digital marketing agency in Kolkata, with more than 9 years of experience. We have a proven track record of helping small and medium-sized businesses in improving their online visibility.

    NA
    2 - 9
    2020
    Hooghly, India
  • Media Proper

    The Proper Way To Do Digital
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    Media Proper is a full-service website design and optimization firm. We offer clean, fully-custom, user-centered websites that effectively connect your business to your digital audience. Our capabilities include web design, ongoing SEO services, website care and maintenance, and practical hosting solutions for long-ter ... read more about Media Proper

    $150 - $199/hr
    2 - 9
    2001
    Media, Pennsylvania
  • N2R TECHNOLOGIES

    eCommerce Website Development Company
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    N2R TECHNOLOGIES is an unified eCommerce Website Development Company based in India. Our company was established in 2013. Since then we have successfully Delivered 700+ Online Shop with 500+ Clients around the World over a span of 5+ years of experience in eCommerce Development Services. We at N2R work with passio ... read more about N2R TECHNOLOGIES

    "Looking forward to work with them on a regular basis"
    mere mart, Vintage periodicals at
    < $25/hr
    10 - 49
    2013
    Noida, India
  • Next-Gen Software Development Company delivers innovative solutions for SMBs and Enterprises with a proven track record in Product Development, Technology Consulting, and IT Outsourcing. Our Experience Design, Complex Engineering, and Agile Delivery give the best software product for better business outcomes. SERVICE O ... read more about S2CODE Technology LLP

    < $25/hr
    10 - 49
    2020
    Noida, India
  • Ink, Inc. is a full-service marketing agency in Brooklyn, NY. We believe that the best work is done at the precise intersection between strategy and creativity. That is why we remain highly-focused on fulfilling our passion for connecting meaningful brands with an audience that stands to benefit, providing a valua ... read more about Ink, Inc. Creative Group

    $100 - $149/hr
    2 - 9
    NYC, New York
  • Wired Media

    Web Design Bristol, Marketing & PR Specialist
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    Our values underpin our approach to working with you. Our current client list can vouch for the quality of our work. We stand by these values and the ethos we promote at Wired Media. We’re passionate about being an extension of your team. We work hard to evolve your online presence. Without compromising on value ... read more about Wired Media

    < $25/hr
    10 - 49
    2000
    Bristol, United Kingdom
  • Chromozome

    #NO.1 DIGITAL MARKETING AGENCY IN BANGALORE
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    We are a 360-degree Digital Marketing Agency Based in Bangalore. We provide solutions for Lead Generation and Brand Awareness through Social Media Marketing, SEO, SEM, Google Adwords, Mobile App Marketing, Movie Marketing, Political Image Management, Public Relation News and E-Mail Marketing, Content Mar ... read more about Chromozome

    < $25/hr
    50 - 249
    2016
    Bengaluru, India
  • Backlinks Wallet

    #1 Lead Generation Company in Delhi
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    Backlinks Wallet is India’s best marketing firm and SEO Services Company. We are an internet marketing company based in New Delhi and provide full-suite online marketing services. We implement the entire digital marketing strategy from conceptualization and strategy to final-sta ... read more about Backlinks Wallet

    < $25/hr
    2 - 9
    Delhi, India
  • FiveDot Sdn Bhd

    Your Digital Presence Solution Provider
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    It is the era of digital where small business & startups can leverage their playing ground in digital marketing to start their business smartly and efficiently. To make your presence online, digital marketing and its essential tools can be your best guide, and we are here to aid you through the journey. FiveDot lau ... read more about FiveDot Sdn Bhd

    NA
    2 - 9
    2018
    Petaling Jaya, Malaysia
  • Aghori Media House

    EMBOLDENING AND EMPOWERING BRANDS
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    AGHORI Media House seeks to design, ideate and create innovative as well as outstanding digital marketing campaigns for your brand that not only let your efforts stand out but also enhance customer retention through effective engagements. We build your presence on social media from scratch so that the right kind o ... read more about Aghori Media House

    NA
    2 - 9
    Mumbai, India
  • Webdrino Media

    Digital Marketing SEO Agency
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    Sacramento Digital Marketing by Webdrino Media, a full stack Digital Marketing Agency & Web Development power house. Our Team consists of industry experts and we are dedicated to helping businesses like yours increase their online presence and reach their target audience through a range of effective and proven top digi ... read more about Webdrino Media

    $100 - $149/hr
    50 - 249
    2016
    Sacramento, California
  • Team Rhino Marketing Consultants FZE

    Perfect Marketers of Your Business
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    The recipe for successful marketing strategy is simple. Work with a professional digital marketing agency that has a proven track record of generating exceptional ROI, with a team that will get your brand in front of a laser targeted, interested audience of customers. Team Rhino has over a decade of experience helping ... read more about Team Rhino Marketing Consultants FZE

    $50 - $99/hr
    2 - 9
    2022
    Dubai, UAE
  • Bold Solutionz

    Leading Digital Marketing Agency
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    At Bold Solutionz, we make it our mission to help businesses reach their goals by improving SEO, providing website design, increasing website traffic and more! Not only will we provide you with the results you want, but also educate you on how to receive these results. Our experienced team is located in Toronto, Ontari ... read more about Bold Solutionz

    $100 - $149/hr
    10 - 49
    2020
    Thornhill, Canada
  • AppInnovative

    A Full Service Digital Agency
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    Welcome to AppInnovative. We have a mission to make the world more tech-enabled. 'AppInnovative is a full-service digital agency based in NYC, Toronto and DXB. Our professionals will provide you with all the necessary support and technical know how to support your growth and expansion leading you towar ... read more about AppInnovative

    $25 - $49/hr
    10 - 49
    2015
    Mississauga, Canada
  • Cyboticx

    Your Digital Catalyst
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    Cyboticx is a full-service digital agency that specializes in creative campaigns, website design, mobile app development, and ML/AI Engineering. Our clients range from fortune 1000 companies to innovative startups. Cyboticx has managed to grow rapidly with its presence in the USA, Poland, Greece, and Ghana. Cyboticx is ... read more about Cyboticx

    $100 - $149/hr
    10 - 49
    2013
    Austin, Texas
  • MindEncoder

    Making your vision into a reality
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    About MindEncoder   We thrive on providing first-rate solutions because of our skilled team of engineers, project managers, and leaders. We get excited when we see how enthusiastic our clients are about their ideas. We are constantly looking for new ways to provide answers and produce better products. &nb ... read more about MindEncoder

    < $25/hr
    10 - 49
    2020
    Ahmedabad, India
  • Tenetizer Technologies

    Tenetify Salesforce Best Practices
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    Tenetizer Technologies is a top Salesforce consulting firm in India that specializes in providing high-quality CRM consulting services to businesses of all sizes. Our team of experienced professionals is dedicated to delivering exceptional solutions that help our clients streamline their sales operations, enhance custo ... read more about Tenetizer Technologies

    < $25/hr
    10 - 49
    2021
    Delhi, India
  • Simpro Business Solutions Pvt. Ltd

    Simplified Process.Accelerated Growth
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    Simpro was started in the year 2012 with the idea of standing out in the clutter through deep collaborative thinking. Our diverse background helps us to engage seamlessly with client, which allows our experts to design solutions in line to their goals and objective. We offers a broad range of services and off the shelf ... read more about Simpro Business Solutions Pvt. Ltd

    NA
    10 - 49
    2012
  • Blackmount

    India's premier Business Portal!
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    Blackmount is an established Web Development company delivering Web Development services of any complexity to clients worldwide. With more than a decade of IT business expertise, Blackmount has a strong team of 30 skilled and experienced IT experts. Blackmount's customer list includes companies of all sizes, rangin ... read more about Blackmount

    < $25/hr
    10 - 49
    2014
    Chennai, India
  • Essence Software Solutions

    Best Software Development Company in Gurgaon
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    We are a Top-Rated Software Development Company in India. Essence Software Solutions is one of the Best Software Development companies in Gurugram, India, we continuously redefine and realign ourselves with the trends, technologies, and opportunities in the current digital and media advertising world. We have 12+ years ... read more about Essence Software Solutions

    $25 - $49/hr
    10 - 49
    2015
    Gurugram, India
  • Builder Hall Pvt. LTD

    Simplified Your Business With Technology
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    Builder Hall is a leading software, mobile app, web development, graphic design, and digital marketing company from Bangladesh that utilizes – the latest technology, creative design, and optimized business strategy to help businesses grow their brand. We work in collaboration with our clients to cultiva ... read more about Builder Hall Pvt. LTD

    NA
    50 - 249
    2022
    Dhaka, Bangladesh
  • G-Tech Solutions is the best choice for all your digital needs in Sydney. We offer a wide range of services such as web design, ERP software, SEO services, digital marketing, graphics design and logo design and web development. Our team of experts use the latest technologies and strategies to build your online presence ... read more about G-Tech Solutions - Web Design Sydney

    NA
    10 - 49
    2013
    Sydney, Australia
  • UNO Digital

    Successful Solutions with a Design Methodology
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    We provide online business solutions for every business in a very effective and specialized way to support your business to lead the track of success by paying attention towards customer satisfaction. UNO Digital have a team of experienced web & mobile (iOS & Android) developers as well as expert UI/UX desig ... read more about UNO Digital

    NA
    2 - 9
    2003
    Kuwait, Kuwait
  • Seen Technologies is a young company In Kenya ,  We Seen Technologies say we’re young because we’re peopled by young, energetic, curious and committed minds who are excited about solving complex business problems, ethically. Conceived with a vision to leave behind a legacy of transformed peoples as an ... read more about Seen Technologies

    "Review Seen Technologies for Developing my Website"
    Dev Twenties
    NA
    2 - 9
    2019
    Nairobi, Kenya
  • Fingerprint Marketing is a full-service, award-winning Design and Marketing Agency. We design a unique fingerprint for your business through branding, graphic and web design, online marketing and strategy. Specialties: Website Design and Maintenance, Print Design, Branding and Identity, Graphic Design, Marketing Str ... read more about Fingerprint Marketing

    "First Class Web Design and Marketing"
    Rochelle Clark, Owner at The Art of Healing Touch
    NA
    2 - 9
    2007
    Bellevue, Washington
  • We hustle. We innovate. And We create tomorrow's innovations, today! Systango is a specialised software studio, headquartered in London, UK. We are the partner of choice for 5 of the Top 100 Fortune Companies. We are a technology powerhouse geared to add value to the digital ecosystem via agile web and mobile ap ... read more about Systango Technologies

    "Positive experience with Systango"
    Esther Garibay, Project Officer at The Wellcome Trust Brighton and Sussex Centre for Global Health Research
    $25 - $49/hr
    250 - 999
    2007
    Tysons Corner, Virginia
  • Star World Web

    Design, Development, Marketing
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    Star World Web is one amongst the leading digital media agencies within the Asia pacific like a professional in web designing, Internet Marketing (SEO, PPC and Google AdSense) & Mobile Apps Development. We designs dynamic websites, manages internet marketing networks, develops mobile apps and provides durable hosti ... read more about Star World Web

    "Truly Professional web developer "
    Sarvjeet Sankrit (Saurav), Founder at Ghum India Ghum
    < $25/hr
    10 - 49
    2014
    Faridabad, India
  • The Internet Eagle is a full-service information development company that creates high-value web and mobile applications, using agile methodology and cutting-edge technologies. We have been developing web apps in Laravel / VueJS since 2010, and iOS/Android apps since 2012. Today we are one of the top agile software dev ... read more about The Internet Eagle

    "Great Skilled People."
    Owais Noor, Web Application Developer at CodeMites
    $50 - $99/hr
    50 - 249
    2004
    Texas City, Texas
  • Orangedice Solutions FZC LLC

    Inventing Marvels, Simply, Smartly, Swiftly
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    Orange dice was found, formulated and entrenched in Kerala, India an emerging Hub of  Information technology. we are deep-rooted for well over a good decade of time. we hit high, catering needs of the business house by resolving  IT silos with the care of our paragons behind the scene. We offer a wide span of ... read more about Orangedice Solutions FZC LLC

    "Best service provider"
    Haksar, owner at Erigo Group Qatar
    < $25/hr
    10 - 49
    2010
    Ajman, UAE
  • Legit Coders

    We don't just build Websites, we build Trust
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    Over these years we’ve been helping creative bring their visions to life in the digital world. Legit Coder is actively involved in the development & delivery of specially designed IT solutions. We have emerged as an approved vendor for custom web and application development, ERP, mobility and digital mar ... read more about Legit Coders

    "Passionate team of web developers and designers. Highly recommended for their service and quality."
    Aman Ali
    < $25/hr
    10 - 49
    Kolkata, India
  • Manna Media Hub is a design and digital marketing firm providing solutions in Branding and communication, Video Production, Animation, Graphic design, Website development, and Digital Marketing. We deliver innovative solutions that add value to the business through the deployment of technology and creativity. We have b ... read more about Manna Media Hub

    "Very good quality work and business behaviour"
    Christy John, Director Technical at Confiado power Solutions
    NA
    2 - 9
    Delhi, India
  • is Information Technology and Digital Marketing Company in Noida, Delhi NCR India, established in the year 2016. Our offered services are Website Design & Development, Android Mobile App Development, Web Application Development, Software Development, Brand Building, Digital Marketing, Social Media Marketing, Searc ... read more about Acwits Solutions LLP

    "What do you like most about the company?"
    Sahil Goel
    NA
    10 - 49
    2016
    Noida, India
  • We at, The Yellow Strawberry believe that our clients come first and they are our first priority. We expertise in creating Customized solutions for our clients. Also, our services range from Website and App development, Designing and Digital Marketing. We believe in following a traditional approach to transform your ... read more about THE YELLOW STRAWBERRY

    "TYS succeeded in building a more manageable solution that is much easier to maintain."
    Yogesh, media Head at PURNIMA ADVERTISING AGENCY PVT.LTD.
    < $25/hr
    10 - 49
    2015
    Navi Mumbai, India
  • BCC UNITED

    Software Solutions and Marketing Agency
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    BCC UNITED is an enterprise offering marketing, software, and staffing solutions to clients across the globe. Founded in 2013, we believe that companies of all sizes-small, medium, and large – should have access to the best ideas, technologies, and resources. We strive to strengthen your business with eff ... read more about BCC UNITED

    "Advertising Agency in Hyderabad"
    Sateesh Kumar
    $50 - $99/hr
    50 - 249
    2013
    Hyderabad, India
  • Coumba Win is a boutique brand experience and UX consultancy. From digital product design to brand development, experience design, and design systems, we exceed the needs of modern companies that play to win. Our track record of revenue lift has consistently outperformed our cost by 5-50X+. "Loved how you made ... read more about Coumba Win

    "Absolutely amazing! I got more than what I was expecting and everything was professional "
    Dr. Rachel McClain PharmD, RPh, FPC, Solutions Consultant at Ultimate Kronos Group
    NA
    10 - 49
    2016
    Burlington, Vermont

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Frequently Asked Questions

What is an SEM?

SEM refers to using paid advertising and organic search engine optimization (SEO) to improve a website’s visibility in search engine result pages. It is also referred to as paid search or pay-per-click. As consumers search and shop for products online more often, search engine marketing has become crucial to expanding a company’s market share.

In Search Engine Marketing, companies only pay for impressions that convert into visitors. Thus, it becomes an efficient way for companies to spend their marketing funds. Additionally, each visitor improves the website’s rankings in organic search. Such visitors are also more likely to purchase than those on social media. SEM is the fastest way to increase traffic; the results are almost immediate.

What does an SEM agency do?

An SEM agency provides a wide range of services, including paid advertising(PPC) and organic SEO, to increase your website traffic. They manage their client’s PPC campaigns across platforms like Microsoft Advertising, Google Ads, and Bing Ads. This includes keyword research, content writing, bid management, and campaign budgeting. SEM agencies also optimize landing pages for conversions.

They also set up conversion tracking to measure the effectiveness of PPC campaigns and use it to optimize campaigns to increase conversions. They also work on Search Engine Optimization(SEO), including On-page optimization, technical SEO, and content strategy. On-page optimization includes working on website content, tags, meta description, and keywords. SEM agencies also work on technical aspects of SEO, such as improving website loading speed, architecture, and mobile responsiveness.

What are the different types of SEM services that companies provide?

There are two main types of SEM services: paid SEM and organic SEM. In paid SEM, one directly pays the search engine to display ads. The most common type of paid SEM is pay-per-click (PPC) advertising. It involves bidding on keywords that potential customers might use to search for your products/services. The company pays only when someone clicks on the ad.

Organic SEM involves improving a website’s ranking in natural search results with Search Engine Optimization(SEO) practices. This involves optimizing a website’s content and technical structure to make it more relevant to search terms. Local SEO is another SEM service that ranks websites in local search results. Mobile SEO is about optimizing your website for mobile devices.

What are the benefits of working with an SEM agency?

There are a number of benefits of working with an SEM agency for your requirements. They have in-house specialists who know the latest trends and algorithms of popular search engines. As a result, they can craft effective strategies which are suitable for your niche and target audience. They can manage your SEM campaigns, which can be time-consuming and require keyword research, content creation, and performance monitoring.

They have specialized tools and software that provide deeper insights into campaign performance. SEM agencies dedicate their resources to ensure your campaign remains effective and competitive. All this is done with a data-driven approach and the use of analytics. Thus, you save a lot of time to focus on your core business area.

What should I look for when choosing an SEM agency?

You should look for some specific factors while choosing an SEM agency. First and foremost, look for agencies that have experience in your industry. They will be able to understand your target audience and the competitive landscape. Look for case studies or testimonials from companies already working with the SEM agency. Although it does not necessarily guarantee success, Certifications from Google or Bing ads give some credibility.

The other things you should look for include the data analytics they use, communication style, and transparency. You should be comfortable asking them questions and getting updates regarding your campaign. Finally, be clear about their pricing structure and the services included, not just the total cost.

What is the difference between SEM and search engine optimization (SEO)?

Search Engine Marketing(SEM) is a term that encompasses all the strategies to increase the visibility of websites in search engine results. SEM includes both organic SEO and paid advertising campaigns. So, SEM is about driving traffic to your website via any means search engines provide.

SEO or Search Engine Optimization are practices specifically meant to improve your website’s ranking in organic search results. You do not have to pay for where you are placed in Search Engine Result Pages(SERPs). It involves optimizing a website’s loading time, technical structure, content, and other aspects to make it more relevant to search terms. The results of SEO are much slower than those of SEM and take time.

When can I expect to see results from my SEM campaigns?

You can see results from SEM campaigns comparatively quickly, but for significant results, the time varies. You may get early signs within 1-2 weeks with initial impressions, clicks, and even conversions within the first few weeks. Within 1 to 3 months, you will get a clear picture of your campaign's effectiveness. This can be done by analyzing Click-through Rates(CTR), conversion rates, and ROI.

For complete results, you may have to wait for three months or even longer to see the full impact of your SEM campaign. If you are in a highly competitive industry, it will take even longer to see full results, as you will be competing for ad space with competitors. You can expect faster results if you have a larger budget than competitors.

What is the cost of SEM services?

For small and medium-sized businesses, the price ranges from $3,000 to $10,000 per month. Several factors have an impact on overall cost. More competitive industries will have higher costs due to keywords, which are more costly and sophisticated campaign strategies.

SEM agencies with a proven track record will charge more than inexperienced agencies. The amount a particular company is willing to spend on advertising will directly impact the cost. So, to be sure about the price, get a detailed cost structure that mentions the services offered and how they will measure success.

What are some questions I should ask potential SEM agencies?

You should start with their experience working with clients in your industry. Ask questions related to the manpower they have, their skill sets, and expertise. Enquire about the communication and transparency present during your collaboration with the SEM agency. You should also be crystal clear about the cost structure and how the payment will be made.

You should also ask questions about what will be included in the services and how they will measure success. Enquire about the tools and technologies they will use for your SEM requirement. Ask them about certifications or awards they have received from reputed organizations, which add to their credibility.