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List of Best Logo Design Companies & Designers

  • 360 Degree Technosoft

    Web and Mobile App Development Company
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    360 Degree Technosoft is global solution provider of web development and mobile applications development dealing in various platforms like iOS and android. Having developed more than 600+ mobile applications on various platforms, 360 Degree Technosoft is well-accustomed with Google and Apple tools desired to develop a ... read more about 360 Degree Technosoft

    "We are more than satisfied, and look forward to 5 more years of working together."
    Carter Arnold, CEO/Founder at Xrundan / Rowing Nation AB
    $25 - $49/hr
    10 - 49
    2010
    Ahmedabad, India
  • Brainbean Apps

    Full-cycle software development company
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    Brainbean Apps (BBA) is a full-cycle software company building an infrastructure behind sophisticated hardware products. BBA’s competences in IoT-related projects include: development of firmware, software, and cloud solutions, engineering the connectivity between the smart devices, quality assurance, user exp ... read more about Brainbean Apps

    "Digital Solutions Engineer"
    David Monk, Digital Solutions Engineer at Eskimo Media & Technology
    $25 - $49/hr
    10 - 49
    2015
    Tallinn, Estonia
  • The world of business is ever changing and one of the most important things you need is, is to stay ahead and have the ability to adapt. Everything around us is going digital and the technological advancements are ceaseless. This calls for the need for experts in the field. Hitaishin realizes this phenomenon and the ... read more about Hitaishin infotech Pvt. Ltd.

    < $25/hr
    50 - 249
    2007
    Indore, India
  • WorksDelight is an industry-leading mobile ,web and software  development company  along with a consultative approach for the best possible result. WorksDelight is backed by only the experienced and creative mobile app developers who have a successful track record .Our apps have in Top Rated in Appstores. Not ... read more about WorksDelight

    "Thank you! "
    Mo Touzani, Founder at Phonecure
    < $25/hr
    10 - 49
    2015
    Mohali, India
  • eSparkBiz Technologies Pvt. Ltd

    One Stop Solution For Your Digital Success
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    eSparkBiz has established itself as a leading IT organization in the Software solution and web development sectors. Within a short span, the organization has admirably been recognized as a symbol of excellence concerning the successful development of mobile applications and website development. Governed by the enthusia ... read more about eSparkBiz Technologies Pvt. Ltd

    "Best Web Application Development Company By A Distance.!"
    Yogesh Surati, Project Manager at Hitech Outsourcing
    < $25/hr
    50 - 249
    2008
    Ahmedabad, India
  • Canopus, an ISO/IEC 27001:2013 Company founded in 2011, is a leading IT services provider for outsourced Software Product Development, Data Science, and Analytics Services. We specialize in cutting-edge Mobility Solutions, Custom App Development, Cloud & Web Solutions, IoT, Drone Solutions, AR/VR, Artificial Intell ... read more about Canopus Infosystems

    "Canopus team has excellent knowledge and expertise in Cloud consulting services"
    George Taylor, Co Founder at Business Intelligence Data
    $25 - $49/hr
    50 - 249
    2011
    Indore, India
  • KSBM INFOTECH is led by a cohesive team of IT professionals with ample experience in the field of technology and an intense passion to innovate. Our team’s expertise lies in all areas encompassed within the digital world of world wide web. The team comprises highly qualified and experienced Designers, Developers, ... read more about KSBM INFOTECH

    "Ecommerce Application"
    Lalit Sharma
    $25 - $49/hr
    2 - 9
    2008
    Ghaziabad, India
  • ItsGuru

    Smart Technology For Enhanced Business Results
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    ItsGuru is a Houston, TX based consulting firm providing solutions to small and medium sized businesses. Services offered includes online marketing like SEO, PPC and Social Media Marketing, Software and web-based application development and IT Services.  

    "Excellent IT service provider, I highly recommend ITsGuru.... thank You"
    Jessica Smith, Manager at Docupile
    $50 - $99/hr
    10 - 49
    2006
    Sugar Land, Texas
  • We Pragmatic Solutions Inc, Providing Web and Mobile App Development solution in Various Domain (Finance website, Travel Website,Jewllery Website ,School Website, Ecommerce website) for multinational Clients

    "They're trustworthy"
    James
    < $25/hr
    10 - 49
    2012
    Coimbatore, India
  • Who We Are Greenedu Digital is a leading digital marketing agency located in Nigeria. Our mission is to help small and medium scale companies achieve their marketing goals through social media marketing, search engine optimization (SEO) and other digital marketing channels. We also offer training services for corpor ... read more about GreenEdu Digital

    "Trustworthy"
    Will David
    $25 - $49/hr
    2 - 9
    2016
    Lagos, Nigeria
  • Squareboat

    Best Web & Mobile Development Company
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    Squareboat is an IT company that provides best Web and app development services. Apart from Web and App Development we also provide DevOps services, UI/UX Design, Branding, Animation, Videography, Growth Hacking etc.  We serve nothing less than perfect. With numerous successful projects, we have been ranke ... read more about Squareboat

    "Energetic Team , innovative solutioning and proactive approach with laser sharp customer centric mindset. ."
    Abhishek Jadia, Head - Data Science at TaskUs
    $50 - $99/hr
    50 - 249
    2013
    Gurugram, India
  • Techforce provides solutions for every business need and has been serving global customers since 2015.Focused on industry-leading technology, Techforce supports its customer’s growth with flexible, scalable, and intelligent solutions implemented and supported by an experienced technical force.

    "Metaversity SmartContract"
    Tarsha Weary, Web 3 Founderâš¡ Metaverse Creator âš¡Masters Degree in Failing; Ph.D. in Getting Back Up! at SW Design Metaversity
    $25 - $49/hr
    50 - 249
    2015
    Naperville, Illinois
  • Stafflancer LLC

    We Develop Sophisticated Digital Projects
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    Stafflancer is an offshore web and web application development, founded for the sole purpose of providing web solutions to our dedicated clients. We firmly believe in integrating our skills with our clients’ needs and we achieve the right results. We have developed our own performance measurement systems that sup ... read more about Stafflancer LLC

    "Outstanding"
    Cyril
    $25 - $49/hr
    10 - 49
    2018
    Luts'k, Ukraine
  • HOLA! We are a coterie of passionate techie and marketers and we primarily focus on our objective of “Client’s Growth”. Digital Hangover is a one-stop solution for all your marketing pursuits and our results are driven by constant research and efforts. We intend to understand your requirements by ... read more about Digital Hangover

    "Sr Account Manager"
    Pratish Bhosale, Sr. Campaign Executive/SEM Executive at iDigitalise - Digital Marketing Company
    < $25/hr
    10 - 49
    Navi Mumbai, India
  • A Leading and top-rated web design company in India for website and mobile app design, web development, eCommerce solutions, mobile apps, and search engine optimization (SEO) services. Our expert team of iOS & Android app developers, web designers, web developers, graphic designers, and SEO offer quality busin ... read more about SOFT RADIX TECHNOLOGIES PRIVATE LIMITED

    "Amazing experience building B2B and B2C software!"
    Eric Leider, CFO at REN Athletics
    $25 - $49/hr
    50 - 249
    2014
    Mohali, India
  • Team of great developers with 12+ years in software development, led engineering teams, co-founded startups. Our main technology stack is: Ruby on Rails, Javascript, React, Vue.js, Angular, Node, Go, Java, Spring, iOS. In terms of products we like to focus on: Marketplaces, SaaS, Shared Economy applications.

    "They are very easy to work with."
    Sepideh Ebrahimi, Assistant Professor, Emerging Technologies at University of Waterloo
    $25 - $49/hr
    50 - 249
    2016
    Tallinn, Estonia
  • Delta Web Developers

    We Transform Businesses from Alpha(α) to Omega(Ω)
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    We build and deliver Website Development, Website Redesign, Digital Marketing, (S.E.O & S.E.M services), Email Marketing, Branding and Logo, Fixing Website Errors, PWA (progressive web apps), E-commerce website, Online Marketplace for small businesses on different channels.  

    "Good experience with Delta web developer and his employee bharadwaj. "
    Prafull Gupta, graphic designer at
    $50 - $99/hr
    2 - 9
    2021
    Mumbai, India
  • Jaguar Team

    Web Design & Development | Ukraine
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    Jaguar Team is an IT company of a new generation of specialists based in Ukraine. Web technologies are our job, hobby, and life. Jaguar team is an IT company based in Ukraine prioritizing quality, creativity and user experience. We have assembled a team of flexible and versatile professionals who can adapt to practi ... read more about Jaguar Team

    $25 - $49/hr
    10 - 49
    Kharkiv, Ukraine
  • Focusteck

    Building Apps that Inspires
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    Focusteck is a full-service digital agency, busy designing, engineering and marketing products, brands, and experiences from idea to launch.

    "Design, Development and Marketing"
    LT Ladino
    $25 - $49/hr
    10 - 49
    2013
    Leesburg, Virginia
  • NR Creative Marketing

    Prestigious Digital Marketing Specialists
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    A digital design agency that thinks differently As a bootstrap start-up we know the difficulties every business faces at any level. We have a set our stool out to provide a world-class service for each and every brand and company we work with. Despite that we are young in the industry does not define us. We work ... read more about NR Creative Marketing

    $50 - $99/hr
    2 - 9
    2018
    Wellingborough, United Kingdom
  • FNF Creations

    A Key for Successful Business
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    We, FNF Creations are a reliable and trustworthy digital marketing, web development and designing company. We assure to provide result-driven services for search engine marketing. We are the fastest growing company and work with an aim to enhance the presence of the website over digital media and channels. From designi ... read more about FNF Creations

    < $25/hr
    50 - 249
    2017
    London, United Kingdom
  • Proelement Creatives

    Branding & Web Development Company
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    We are one of the leading advertising agency and design space with a bunch of creative and passionate team born in 2015. We are a combo of old and new, real and virtual, large and small, unique and extraordinary. We strongly believe in quality more than quantity. We create or recreate a fresh and attractive identi ... read more about Proelement Creatives

    NA
    2 - 9
    2019
    Malappuram, India
  • RainCrossPRO

    Enabling organizations to grow.
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    We produce Marketing & content creation that communicates your core message in a way that resonates and engages your audience to take action.

    $300+/hr
    10 - 49
    2019
    Sheridan, Wyoming
  • Empower Web Design

    Creating Beautiful Websites!
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    Web Design Adelaide, SEO Adelaide - Empower Web Design Get started with the essentials needed for every business, Empower Web Design is your only destination for amazing websites in Adelaide. Quality is our main focus and with one of our SEO packages you can rest assured you will be getting a competition beating web ... read more about Empower Web Design

    NA
    2 - 9
    2013
    Adelaide, Australia
  • Ozodeck

    We Design Modern Creative Websites.
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    Ozodeck is a leading product & web design agency based in USA. We create User Interface (UI) and User Experience (UX) for Mobile and Web Applications, Responsive Websites, and E-commerce solutions. Our collaborations are built on a bedrock of transparency, communication, expert project management, and attenti ... read more about Ozodeck

    $50 - $99/hr
    2 - 9
    2021
    Los Angeles, California
  • Responsive Web Design

    Organically Growing Your Business
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    At Responsive Web Design, we pride ourselves in putting our clients first. We create bespoke packages, tailored to each business, finding the right digital marketing solution for each and every business. We believe in growing a business organically online to fulfil its highest potential. We make marketing easy, by inve ... read more about Responsive Web Design

    NA
    2 - 9
    Stoke on Trent, United Kingdom
  • ST Srl

    Web Engineering Delivered
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    ST Srl is a web agency based in Vicenza that supports companies in the process of Digital Transformation. We are specialized in designing, realizing and communicating in the digital world. We are a young and dynamic company, specialized in the development of innovative IT solutions. Our experience has b ... read more about ST Srl

    NA
    10 - 49
    2011
    Vicenza, Italy
  • Typebar

    We shape brands + strategies that excite + engage
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    Expert in brand identity and development, public relations and marketing, web design and digital media, we make people think what you want them to think when they think about your brand Although we’re relatively new as a company – we’ve spent the last year perfecting the operations of a newborn age ... read more about Typebar

    $100 - $149/hr
    2 - 9
    2021
    London, United Kingdom
  • Fineart Design Agency

    Bringing Your Visions to Life
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    Fineart, a UX agency specializing in UX Research, UX UI Design, UX Strategy & Audit for web and mobile apps with an emphasis on crafting a better user experience for businesses to stand out online. We follow a user-centered design(UCD) process and understand your requirements and deliver trustworthy designs. Start ... read more about Fineart Design Agency

    $25 - $49/hr
    2 - 9
    2007
    Toronto, Canada
  • AcuTech Design

    Helping Small Business Prosper
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    Starting and running your own small business can be one of life’s most exciting and rewarding experiences. AcuTech understands that as much as anyone. We have the experience and knowledge to help make your small business run smoothly. As technology evolves and the world shrinks it is more important than ever t ... read more about AcuTech Design

    NA
    2 - 9
    2013
    Springfield, Missouri
  • BlockchainLabs.ai Co., Ltd.

    Full service software agency in Bangkok
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    We are a full service software development agency based in Bangkok, Thailand, and we love building high quality web and mobile apps, from design to development. We also have special expertise in AI Chatbots based on Google Dialogflow, mobile and web apps based on Flutter, and creating beautiful UI / UX design.

    NA
    10 - 49
    2018
    Bangkok, Thailand
  • Medifactor

    We are specialized in making healthcare providers
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    Medifactor is a company that specializes in making healthcare providers more easily found online. We know exactly what healthcare practitioner needs to keep their chairs occupied thanks to years of experience in the sector.

    NA
    2 - 9
    Uden, Netherlands
  • Elitech Co

    We engineer products and solutions.
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    At Elitech, we help organizations from across industries to achieve their business goals with our new, smart, entertaining, and unprecedented e-learning content solutions, cloud platforms, content transformation and technology services. Our endeavor is to deliver a holistic user experience through the latest technol ... read more about Elitech Co

    NA
    2 - 9
    2019
    Amman, Jordan
  • Augment IT Solutions

    Get a website that works with Augment IT Solutions
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    Welcome to Augment IT Solutions, your trusted partner for all your technology needs. We are a South African based company with a mission to provide innovative and cost-effective solutions to businesses of all sizes. Our team of experienced professionals is dedicated to delivering the highest quality service and support ... read more about Augment IT Solutions

    $25 - $49/hr
    2 - 9
    2019
    Pretoria, South Africa
  • Offshore IT Staffing

    Mobile Application Development Company
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    Your idea, our innovation. Right from the beginning to the finished product, OIS team works as resourcefully as probable. We deliver the exceptional web based applications that add value to businesses.We are your trusted partner. Customer satisfaction is our top priority. OIS team works around-the-clock to ensure best ... read more about Offshore IT Staffing

    "Software Development"
    Graham Serllsa
    NA
    50 - 249
    2007
    Ludhiana, India
  • pxlpear

    It’s our goal to help you reach yours.
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    As a proudly dedicated design and marketing agency, we strive to not just help you meet your current goals, but to empower and equip you with the tools, knowledge, and strategies to reach future dreams. So, get in touch with our team today to see if pxlpear is the right pair for you.

    $50 - $99/hr
    2 - 9
    2016
    Austin, Texas
  • CDL Media Blackpool SEO Agency

    TOP Rated Digital Marketing Agency in Blackpool
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    Looking to increase leads, sales, awareness or gain clients? We specialize in providing SEO, website design, mobile app development and managing Facebook advertising to businesses in Lancashire.

    NA
    2 - 9
    2015
    Blackpool, United Kingdom
  • We are Soch Production, the multi-channel Branding Agency. Whether it be brand repositioning, redesign, or innovation, our team of experts provides holistic, tailored, and seamless services like Branding & Strategy creation, Graphic Designs, Photography, Animation Videos, Corporate Videos, and Presentations. Our mu ... read more about Soch Production

    $100 - $149/hr
    2 - 9
    2016
    Chandigarh, India
  • HEADSHOT

    Marketing and Communication Agency
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    We are a Marketing and Communication Agency based in Reggio Emilia, serving clients throughout Italy. With a team of 30 creative professionals, we stand out for our innovation and strategy. We offer comprehensive services, including marketing strategies, branding, web and social management, events, advertising, media, ... read more about HEADSHOT

    NA
    10 - 49
    Reggio nell'Emilia, Italy
  • Sneakers Apps, LLC

    We design and build apps that grow businesses.
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    There’s nothing worse than launching an app for your business and not getting results. It wastes time & money to build, lowers employee morale, and leaves you with an app that costs money every month to support. That’s why at Sneakers Apps we create a strategy for your app that fully aligns with your ... read more about Sneakers Apps, LLC

    "Like an extension of our team"
    Jesse Rose, Head of Product at The Infatuation
    $100 - $149/hr
    10 - 49
    2014
    NYC, New York
  • Netforce Infotech

    Awesome apps happen when trust meets innovation!
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    We at Netforce Infotech use cutting edge technology and employ exceptionally talented professionals to deliver high-quality results so that you can stand out from the crowd. By Strategic planning and judicial use of resources, we try to make our services affordable, so that everyone can take advantage of quality at poc ... read more about Netforce Infotech

    "Approachable and proactive."
    Delon Lin, Owner at ChengeDe Tech
    $25 - $49/hr
    50 - 249
    2014
    Noida, India
  • OutworX Corporation

    Solutions that make a difference
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    OutworX is a global provider of Web & Mobile App development, Quality Assurance, ecommerce and HR Outsourcing services. Headquartered in CA, USA, we work closely with you to understand your needs and apply best practices to implement, manage and support your technology needs. We as certified partner of Microsoft, I ... read more about OutworX Corporation

    < $25/hr
    250 - 999
    2003
    San Jose, California
  • IDIOSYS TECHNOLOGIES is a private limited company, based in UK and INDIA, providing the best standard web design and development, App development, Graphic design, Animation video creation, Digital Marketing and software consultancy services to UK, USA, CANADA,PANAMA and all over the world.   The backbone of ... read more about IDIOSYS TECH PRIVATE LIMITED

    NA
    10 - 49
    2015
    Kolkata, India
  • Gashwa Technologies

    Gashwa, Technologies, in, Himachal,
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    Gashwa Technologies makes sure that its services are of higher quality and are priced reasonably. By making use of premium quality material and pioneering apparatuses, these presented products are developed in strictness with the values laid down by the market. Besides, the complete variety is accessible with them in d ... read more about Gashwa Technologies

    < $25/hr
    250 - 999
    2018
    Shimla, India
  • Bonoboz is a full-service digital marketing company that enhances your online presence. Using experience in scaling digital businesses, creative thinking and execution we help companies and brands achieve their online potential. Our services include: Digital marketing, Social Media, Search Engine Optimization (SEO), UI ... read more about Bonoboz Marketing Services Pvt. Ltd.

    < $25/hr
    10 - 49
    2014
    Ahmedabad, India
  • PSDtoWordPressExpert

    PSD to WordPress Conversion Service Provider
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    PSDtoWordPressExpert, a Webby Central LLC Company, is a reputed and creative WordPress web design & development company with office in Boston. We are a large team of talented and creative web development professionals building elegant WP themes, plugins, custom websites with secure code... Who We Are? PSDtoWo ... read more about PSDtoWordPressExpert

    < $25/hr
    50 - 249
    2013
    Boston, Massachusetts
  • MAP Systems

    Web Design & Development
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    MAP Systems provide result-driven and customer centric web design &development  services to diverse clients across the globe. We specialize in all kinds of design and development services. We are proficient in all open source platforms such as Word press, Drupal, Joomla and programming languages including ... read more about MAP Systems

    < $25/hr
    250 - 999
    1993
    Bengaluru, India
  • Techware Solution

    Innovation Imagination Inspiration
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    Techware Solution is an India based software and web development company that focuses on highly qualitative, timely delivered and cost-effective offshore development solution located at the heart of Kochi. We develop solutions that give your business an edge over your competitors with a rich and varied experience in pr ... read more about Techware Solution

    $25 - $49/hr
    10 - 49
    2007
    Kochi, India
  • Uakami Studio

    Creating Digital World
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    We specialize in solving communication problems through digital media (internet) and mobile devices. We take our projects to the next level through new technologies and global standards to achieve innovative and high impact results. We develop powerful, creative and easy-to-use websites, use state-of-the-art tech ... read more about Uakami Studio

    $25 - $49/hr
    10 - 49
    2010
    Toluca, Mexico
  • Gervais Group

    Complete Web & Marketing Solutions
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    Since our founding in 2001 with a commitment to delivering full-service IT solutions to businesses of all sizes, the Gervais Group has focused on helping companies seize the opportunities that can maximize visibility, build brand recognition and increase sales. Our consulting and research-driven approach with each clie ... read more about Gervais Group

    $50 - $99/hr
    50 - 249
    2001
    Atlanta, Georgia
  • Ventra Local

    We bring a unique vision
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    You run a business. You have given up a lot of family time to get here. It reflects your creativity, your sacrifice & dedication. Let us help you. Of course we know the internet, but just as important, we understand the core of a local serving small business. Local is even in our name. Your gorgeous new website wil ... read more about Ventra Local

    $25 - $49/hr
    2 - 9
    2015
    Columbus, Ohio

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Frequently Asked Questions

What is a custom logo design?

Logos are visual representations of a brand. As the name implies, custom logos align with a business's vision and mission. The most promising part, and perhaps the most likable part of custom logo design, is that the business owner's input is prioritized over everything else, which means the outcome always aligns with the actual vision of the company.

More than that, the custom logos convey what the company stands for and tug at the consumer's heartstrings, making them cut above the rest.

Custom logos prove to be memorable and, more than anything, motivate customers to understand the brand up close and personal.

What is the importance of good logo design for any brand or business?

Logos represent a brand globally. So it’s not about drawing some lines and shapes, putting them together in a frame, and then calling it a Logo. Contrarily, every line, shape, and dot in the logo stands for something meaningful, as do color and fonts. Put another way, every minor and major thing displayed in the logo conveys company characteristics, values, and attributes.

Indeed, a lot of thought process goes into logo creation. All these efforts help the brand differentiate itself from the competition and catch consumers' attention. Not surprisingly, businesses of all sizes are prioritizing logos these days.

Do I need to copyright or trademark my logo created by a logo maker?

Yes, of course, you need to copyright or trademark the logo created by a logo maker. Why? For one, competitors are free to copy your logo if you haven't copyrighted it, or they can turn it around on you, saying that your logo is their property and consequently can file a lawsuit against you. To avoid all this rigmarole, get your logo copyrighted in the first place before you go out in the market with the same.

Another thing, once your logo is done, it's important to scour the market to ensure no other company has the same business logo or business name that you have decided to adopt.

What different types of logo design services do companies offer?

Logo design services companies build custom logos that become visual representations of the brand. Some of the key services these companies offer include Client Consultation, Market Research, Concept Development, Sketching and Drafting of Potential Logos, Color and Typography Selection, Iconography selection, Iteration and Feedback.

The different types of logos that logo design services companies provide include Monograms, Pictorial Marks, Mascot Logos, Abstract Logo Marks, Word Marks, Lettermark Logos, Letterform Logos, and Combination Marks.

How do I select the best logo design company for my project?

Selecting the best logo design for your project is easy, provided you do the required groundwork. Wondering what this groundwork involves? Okay, check their experience, portfolio, testimonials, and research process. Also, the logo design company should be able to guide you in terms of the type of logo that would go with your brand message, given that there are multiple types of logos for multiple types of businesses. For instance, there are wordmarks, letter marks, pictorial marks and even abstract logos, among many others. The logo design company should help you nail down the one that would absolutely align with your products or services.

How much does it cost to design a logo?

Typically, logo design costs depend on project complexity, designer experience, and if the client has any special requirements. That being said, logo design agencies charge $1,000 to $5,000 or more for a logo design project. Freelancers charge $20 to $150 per hour for a project. Then there are online logo makers who charge around $20 to $100, but you may have to compromise on originality a bit. You can even think of crowdsourcing platforms to get your logo made. To that end, you must create a budget ( $200 and above) and invite multiple designers to submit their ideas.

Can logo design agencies help me brainstorm ideas for my brand logo?

Yes, it goes without saying. It's part of the logo design agency's job profiles to help brands brainstorm ideas for their logos. In fact, the good ones will go the extra mile to help you narrow down the right one that sits well with your brand message. While doing so, they will first undertake the required market research and analysis. Next, they'll aid in concept development and sketching, followed by iteration and feedback gathering, and lastly, revision, refinement, and finalization of the logo.

And given that there are multiple types of logos for multiple types of businesses, they'll help you design one that perfectly fits your business profile. For starters, there is one logotype for startups called a Letter mark a Pictorial mark for those with a bouquet of well-known products, and for those with a stable, solid positioning in the marketplace, there is a Wordmark logo. Yes, of course, there's an Abstract Logo for those who wish to convey a modern angle in their business messaging.

The logo design agencies help you finalize the logotype that plays along with your business type and message.

Should I hire a freelance logo designer or a logo design company for my project?

Well, it depends on the project requirements and the budget you are setting up for your logo design project. Hiring a freelance logo designer won't leave you light-pocketed, and you will get a lot of personalized attention from the freelancer as well. More importantly, if there's any change in project scope or timeline, it's easier for such designers to adapt to the changes quickly. Even a portfolio review is a piece of cake, as you can quickly check out their portfolios to get a first-hand account of their style and capabilities.

On the other hand, logo design companies have their own plusses. Unlike freelancers, they boast of designers who bring fresh ideas, skills, and styles to the table. More often than not, they have a superior understanding of branding and design principles. Moreover, their workflows are fixed, ensuring that timelines and expectations are met. If the project calls for a quick turnaround, betting on design agencies is ideal.

What steps are followed by a professional logo designer?

A professional logo designer first tries to get the hang of the client brief and develops a story following that. Next, he unlocks words that align with the storyline and then designs sketches for those chosen words. He even conducts market research and analysis for inspiration; next, the illustrations get tested in the marketplace, followed by feedback and iterations. Now is the time for layout development employing free design software tools and chosen colors and fonts. And lastly, revision, refinement, and finalization of the logo happen.

What skills and tools knowledge should a good logo designer have?

A good logo designer should have both hard and soft skills. Hard skills, as in he should be able to juggle artistry, functionality, and practical appeal of the design without much hassle. When it comes to soft skills, a designer should bring excellent ideas to the table and articulate and convey the concept clearly in exchange for company briefs. How good or bad the articulation part is depends on the communication skills the designer has come to hone over the years.

Communication skills come in handy for the designer not only in articulating the concept but also for offering consultation services, customer service, and building rapport with the clients. Developing active listening skills and being open to constructive criticism should be considered of extreme significance.

When we speak of Logo design tools, the market is flooded. There are Adobe Illustrator, Inkspace, Hatchful, Coreldraw, Canva, Laughing Bird, UCraft, Tailor Brands, and so many others.