ManyChat

Whilst email is not ‘dead’ it generally only starts to provide a ROI when used to communicate with a large audience. Generally speaking, email attracts *20% open rates. With 2-5% click through. For this reason, many are now leveraging Messenger as an effective alternative or addition to their communications strategies. As a comparison, chatbots for which can be designed to act comparably to email layouts that deliver via Messenger attract 80-90% open rates. And 40% click through. At our company(AD Social), we use ManyChat which combines both email and Messenger. And soon, SMS. Recently voted #1 chat marketing software is rapidly becoming the ‘go-to’ for businesses of all sizes.