Zapier

United States HQFounded 2011

Deployment

Web-basedWindowsMac

Best for

SmallMediumLarge

Overview

About Zapier

Connect your apps and automate workflows. Easy automation for busy people. Zapier moves info between your web apps automatically, so you can focus on your most important work. Link your web apps with a few clicks, so they can share data. Pass info between your apps with workflows called Zaps. Build processes faster and get more done—no code required. Discover how Zapier makes automation accessible to everyone. Stick with the tools that work for you. Zapier connects more web apps than anyone, and we add new options every week. We integrate with apps such as Facebook Lead Ads, Slack, Quickbooks, Google Sheets, Google Docs, & many more!

No more waiting for developers to bring order to your apps. Use Zapier to tame the chaos with automation and accomplish more with less work.

You dream up what to automate—Zapier will handle the rest. Combine user interfaces, data tables, and logic with 6,000+ apps to build and automate anything you can imagine.Zapier will help you grow twice as fast.

At a glance

Software information

Industries served, licensing and the support Zapier provides.

Industries

  • Information-technology-services
  • Marketing-advertising

Licensing

  • Proprietary
  • Monthly Payment
  • Annual Subscription
  • Free trial
  • Free version

Support

  • Email
  • Phone
  • 24x7 Support

Training

  • Documentation
Languages (1)
English

Review analytics

What customers report

4.3
Based on 17 verified reviews
Ease of use5.0
Features & functionality4.0
Customer support4.0
Value for money4.0
Integrations4.0

What users like the most

  • A comprehensive collection of contemporary apps is available.
  • Unless you are scripting, no coding experience is required.
  • It is both inexpensive and scalable.

What users like the least

  • There's always one obscure program that they don't support natively.
  • There is no synchronization of two-way workflows. Some rule-based automation necessitates the use of third-party services.
  • There is no native iOS app.

What users say

Review Analytics of Zapier

Every review is verified through Goodfirms before it's published.

4.217 Verified Reviews
Ease of use (1 review)5.0
Features & functionality (1 review)4.0
Customer support (1 review)4.0
Value for money (1 review)4.0
Integrations (1 review)4.0
Review Summary
Summarized from 17 verified reviews · Updated September 2026
Zapier is widely praised for connecting disparate apps and automating workflows without requiring coding knowledge, making it accessible to non-technical users and small teams. Reviewers consistently highlight the broad range of integrations and time-saving benefits across various business processes. Common drawbacks include a learning curve for some users, occasional bugs in zaps that can be frustrating to troubleshoot, setup complexity, and pricing concerns for those with numerous integrations or high task volumes.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of Zapier
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What reviewers mention most

Lorie Carson, Founder at RealPeopleFinderVerified Review
Posted on Jun 27, 2022

“It's easy to use and no coding experience is required”

Overall rating3.0
Ease of use5.0
Features & functionality4.0
Customer support4.0
Value for money4.0
Integrations4.0

Our company RealPeopleFinder has been using Zapier for 5 years now. We use Zapier scheduling software. We use this software daily across our entire company to automate our recurring tasks and any manual task that Zapier supports.

Zarar Ameen, CEO at CANZ MARKETINGVerified Review
Posted on Jan 10, 2020

“Zapier integrations have great potential to further up your automation game”

Overall rating4.0
Krzysztof Szukiec, CEO and Co-Founder at Stepwise.plVerified Review
Posted on Dec 27, 2019

“Lots of integrations”

Overall rating4.0
Kim Beck, Senior Account Manager at SpokenHereVerified Review
Posted on Nov 7, 2019

“Great tool and helps with overall efficiency”

Overall rating4.0

Pros: Love that it can be integrated with so many different things.

Cons: Initial use was a little cumbersome

Nicolas Costa Ossa, Director Customer Operations & Account Management at KoombeaVerified Review
Posted on Oct 31, 2019

“Great product!”

Overall rating5.0

Pros: Super easy to use. Step by step guidance. very powerful and reliable. great interfaces.

Cons: It can get a little expensive if you have too many integrations.

BENITRAGE LLCVerified Review
Posted on Sep 24, 2019

“Good software”

Overall rating4.0

Pros: Flexible

Cons: Could be easier to set up

Pablo Saura, Digital consultant at Xtrategy.digitalVerified Review
Posted on Sep 17, 2019

“Overall Experience: Very good”

Overall rating5.0

Pros: Awesome for automation

Cons: Hard to understand

Vlad Kytainyk, CTO at KitRUMVerified Review
Posted on Sep 5, 2019

“Disappointed by the service”

Overall rating2.0
Joshua Maddux, CEO at 95VisualVerified Review
Posted on Sep 4, 2019

“Best Workflow Software Tool”

Overall rating5.0
Regan McGregor, Head of Marketing at 4mation TechnologiesVerified Review
Posted on Dec 28, 2018

“Some many integrations and hope it gets cheaper soon”

Overall rating5.0

I've got a favorite relational database. I've got a favorite web form. I've got a favorite workflow system when I need input from others. Zapier has allowed me to tie all of those together without having to compromise so I can take advantage of the best features of all of them.

Capabilities

Zapier features

The full feature set, grouped by module.

Integration Software

  • Access Control
  • Compliance Management
  • Dashboard
  • Data Management
  • ETL
  • Multiple Data Sources
  • Security
  • Web Services

Workflow Management Software

  • Access Controls
  • Business Process Automation
  • Calendar Management
  • Compliance Tracking
  • Document Management
  • Notifications & Reminders
  • Reporting & Analytics
  • Task Management
  • Workflow Configuration

Marketing Automation Software

  • Analytics/ROI Tracking
  • Customizable CTAs
  • Email Marketing
  • Landing Pages
  • Lead Management
  • Search Marketing
  • Segmentation and Targeting
  • Social Marketing

AI Automation Tools

  • API & Webhook Support
  • Compliance & Audit Trails
  • Error Handling & Retry Mechanisms
  • Human-in-the-Loop Controls
  • Low-Code / No-Code Interface
  • Natural Language Processing
  • Pre-Built Automation Templates
  • Real-Time & Scheduled Execution
  • Security & Data Encryption
  • Third-Party Integrations
  • Workflow Automation Builder
  • Workflow Monitoring & Logs

Plans

Zapier pricing

Price Type
Month
Free Version
Yes
Payment Frequency
Monthly Payment, Annual Subscription
Preferred Currency
USD ($)
Free Trial
14 Days
Professional$29.99 / month
  • Multi-step Zaps
  • Unlimited Premium apps
  • Webhooks
  • Email and live chat support
  • AI fields
  • Conditional form logic
Team$103.50 / month
  • 25 users
  • Shared Zaps and folders
  • Shared app connections
  • SAML SSO
  • Premier Support

Media

Screenshots & video

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