ANML

Name: ANML
Telephone: 669.444.0412
Price range: $150 - $199
Rating: 5.0

5.0 6 Reviews

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Result driven apps, websites, and brands for globally recognized companie

Founded in 2012, ANML(Animal) is an adaptive and forward-thinking studio dedicated to helping our clients grow and achieve measurable results. We partner with organizations of all sizes, from ambitious start-ups to globally recognized companies, to unlock their potential and drive meaningful impact.

United States

2570 N 1ST ST FL 2 #1036, San Jose, California 95131

669.444.0412

Why ANML?

Strategic partner with senior led team
High end custom websites, apps, brands
Understanding of full customer journey

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Service Focus

Focus of Web Design

Website - 15%
Landing Page - 5%
Corporate - 20%
Logo Design - 5%
User Experience - 15%
Digital Design - 10%
Graphic Design - 5%
Product Design - 20%
Motion Graphics Design - 5%

Industry Focus

Enterprise - 20%
Automotive - 10%
Business Services - 10%
Consumer Products - 10%
Financial & Payments - 10%
Startups - 10%
Food & Beverages - 10%
Gaming - 5%
Healthcare & Medical - 5%
Real Estate - 5%
Other Industries - 5%

Client Focus

50% Medium Business

25% Large Business

25% Small Business

Review Analytics of ANML

6
Total Reviews

5.0/5
Overall Rating

6
Recent Reviews

What Users Say

Led Ernie Ball’s website redesign, improving UX, discovery, and visual quality.

Alex Lacerda , Principal Product Designer | UX/UI Leader at Freelance & Consulting

Led major launches with ANML for a Fortune 100 client; their creative consistently elevated results

John Infantino , CEO at Brand Vessel, Inc.

Reliable partner for enterprise web + digital brand work, with strong UX and the ability to ship.

Victoria Elizondo , Marketing Communications Manager at Marvell

Fantastic full stack design firm with direct impact on company’s category leading status

Brian Witlin , CEO at Yummly

Working with ANML was exceptional—collaborative, responsive, and brought our vision to life.

Martha Niño , CEO & Founder at The Martha Niño Foundation

What Users Like The Most

What stood out most about ANML was their ability to combine strategic PLG thinking with highly practical, execution‑ready design.
They don’t just present ideas, they deliver work that’s sharp, relevant, and ready to perform. They move fast, stay aligned, and consistently raise the level of the project without adding unnecessary complexity.
They combine strong UX and visual craft with practical execution. Clear communication, fast turnaround, and they can support implementation so ideas actually ship.

What Users Like The Least

No major areas for improvements, great partner and would hire them again.
If anything, ANML sets a high bar that can push teams to move faster and be more decisive than they’re used to. It’s not a negative, but it does require being ready to keep pace with their level of execution.
Nothing major. Priorities shifted often, but ANML adapted quickly and kept the work moving.

Detailed Reviews of ANML

5.0 6 Reviews

Verified via email/call

Alex Lacerda, Principal Product Designer | UX/UI Leader at Freelance & Consulting

Posted 1 week ago

Led Ernie Ball’s website redesign, improving UX, discovery, and visual quality.

We partnered with ANML to enhance and modernize our digital experience while staying true to our brand’s identity. As a company with a long-standing presence in the music industry, it was important that any updates respected our heritage while improving usability and clarity.
ANML approached the project by building on our existing design system and evolving it in a thoughtful and cohesive way. They focused on improving UX, content structure, and overall presentation, making it easier for users to explore our products and engage with the brand.
Their team was collaborative, responsive, and detail-oriented throughout the engagement. They brought a strong balance of strategic thinking and design execution, helping us navigate decisions and refine the experience along the way.
The final result is a more polished, intuitive, and modern digital experience that still feels authentic to who we are. ANML was a reliable and thoughtful partner, and we would highly recommend them.

What was the project name that you have worked with ANML?

Ernie Ball website Redesign

What service was provided as part of the project?

Web Design

Describe your project in brief

Full website redesign for Ernie Ball, focused on modernizing the UX and visual design while preserving the brand’s legacy. Scope included navigation and IA improvements, enhanced product discovery, redesigned product pages, a string comparison tool, and a new artist section, delivered across responsive breakpoints with full design system support and engineering handoff.

What is it about the company that you appreciate the most?

Strong design quality with a clear point of view, backed by solid UX thinking. They improved product discovery and structure in meaningful ways, not just visually. The team was collaborative, responsive, and detail-oriented, and they balanced strategic guidance with hands-on execution well.

What was it about the company that you didn't like which they should do better?

Nothing significant to call out. Any minor alignment or iteration was part of a normal design process and handled well by the team.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$0 to $10000
Completed
Manufacturing

Verified via email/call

John Infantino, CEO at Brand Vessel, Inc.

Posted 1 week ago

Led major launches with ANML for a Fortune 100 client; their creative consistently elevated results

My overall experience working with ANML has been consistently high-level and results-driven. They show up with a clear point of view, move fast, and stay aligned without getting lost in unnecessary back-and-forth. Communication is sharp, timelines are respected, and when challenges come up, they solve them without drama. What I value most is that they don’t overcomplicate things, they focus on what actually works and execute at a level that reflects it. Across every project, they’ve been a reliable creative partner that makes the process smoother and the end result stronger.

What was the project name that you have worked with ANML?

Creative That Actually Moves the Needle

What service was provided as part of the project?

Web Development, Web Design

Describe your project in brief

We partnered with ANML on multiple client projects through Brand Vessel, including a major program launch for one of our Fortune 100 clients. Their team doesn’t just deliver good design, they bring clarity, direction, and a point of view that pushes the work forward.

What separates ANML is how they operate. They’re constantly adopting new tools and strategies to stay sharp and efficient, but they don’t hide behind them. The creativity is real, intentional, and built to perform, not just look good in a deck.

They understand how to take an idea and turn it into something that resonates in the real world. The kind of work that makes clients pay attention and makes partners look good. Straight up, they raise the bar.

What is it about the company that you appreciate the most?

They don’t just present ideas, they deliver work that’s sharp, relevant, and ready to perform. They move fast, stay aligned, and consistently raise the level of the project without adding unnecessary complexity.

What was it about the company that you didn't like which they should do better?

If anything, ANML sets a high bar that can push teams to move faster and be more decisive than they’re used to. It’s not a negative, but it does require being ready to keep pace with their level of execution.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$10001 to $50000
Completed
Advertising & Marketing

Victoria Elizondo, Marketing Communications Manager at Marvell

Posted 3 weeks ago

Reliable partner for enterprise web + digital brand work, with strong UX and the ability to ship.

We partnered with ANML on an ongoing design retainer supporting Marvell’s enterprise website and digital brand work. They delivered fast-turn web and campaign assets and also helped modernize the digital language and UX of key site areas. When needed, they supported front-end implementation so updates shipped smoothly. They also brought structure and best practices for consistent brand execution across digital touchpoints. Organized process, clear communication, and consistently high-quality work.

What was the project name that you have worked with ANML?

Marvell Enterprise Website + Design Retainer

What service was provided as part of the project?

Web Development, Web Design

Describe your project in brief

ANML supported Marvell on a retained engagement tied to our enterprise website and digital brand system. They handled ongoing web and campaign design needs, helped evolve the site’s digital language with a bold, modern look and feel, and could support front-end implementation when needed so work shipped cleanly. They also provided tools and best practices for consistent brand execution across digital touchpoints. Communication was clear, turnaround was fast, and design quality stayed high across both production requests and larger web/UX initiatives.

What is it about the company that you appreciate the most?

They combine strong UX and visual craft with practical execution. Clear communication, fast turnaround, and they can support implementation so ideas actually ship.

What was it about the company that you didn't like which they should do better?

Nothing major. Priorities shifted often, but ANML adapted quickly and kept the work moving.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$200000+
Completed
Information Technology

Brian Witlin, CEO at Yummly

Posted 1 month ago

Fantastic full stack design firm with direct impact on company’s category leading status

Working with ANML was one of the best decisions I made as CEO of Yummly. They are without question the premier creative and product design studio in the business.
Over a decade, ANML was our indispensable partner, guiding us from an early-stage app to an industry-defining platform acquired by Whirlpool. Together, we built the product experience end-to-end—from brand and UX to forward-thinking features like intelligent meal planning and smart kitchen integrations.
The results: tens of millions of users across iOS, Android, and Apple wearables, multiple Webby and W3 awards, and Editor’s Choice nods from both Apple and Google. Many design principles we pioneered together were even adopted into Apple and Google’s own design systems.
ANML didn't just execute; they elevated our vision. Their design intuition, technical mastery, and integrity are unmatched. I would trust them with any project and highly recommend them to anyone wanting to build something exceptional.

What was the project name that you have worked with ANML?

Yummly

What service was provided as part of the project?

Mobile App Development, Web Design, Digital Marketing

Describe your project in brief

Design, UX, Product, Vision

What is it about the company that you appreciate the most?

• Unmatched design intuition and technical mastery • Relentless commitment to quality and execution • Elevates the client's vision instead of just taking orders • Proven strategic partner from startup to acquisition • End-to-end product, brand, and UX expertise • Builds award-winning, cross-platform applications • Pioneers design systems adopted by Apple and Google • Deeply trustworthy with exceptional integrity

What was it about the company that you didn't like which they should do better?

None

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

Confidential
Completed
Startups

Martha Niño, CEO & Founder at The Martha Niño Foundation

Posted 1 month ago

Working with ANML was exceptional—collaborative, responsive, and brought our vision to life.

My overall experience working with ANML was exceptional from start to finish. They took the time to truly understand my vision, goals, and target audiences, and translated that into a website that feels both inspiring and highly functional. Their team was collaborative, communicative, and responsive throughout the process, making it easy to share feedback and see it thoughtfully implemented. They helped me understand how best to organize our content within the site so that it would flow and made key design decisions so that our site remained eye-catching yet also uncluttered. The end result exceeded my expectations—a polished, professional website that strengthens our credibility and supports our growth. We receive so many compliments on the beauty and user-friendliness of our site.

What was the project name that you have worked with ANML?

website design

What service was provided as part of the project?

Web Development, Web Design, Digital Marketing

Describe your project in brief

I hired ANML to design and develop a website for The Martha Niño Foundation, a nonprofit dedicated to inspiring and empowering students through storytelling, assemblies, and community engagement. At the time, we focused on two key audiences: Donors supporting our Book Fairy program and educators seeking books for their students. The goal was to create a visually compelling, user-friendly, mission-driven site that clearly communicates our purpose and impact.

ANML worked closely with me to translate our vision into an inspiring, accessible digital experience. The site serves as an informational hub, encourages donor engagement, highlights Martha’s story and credibility, and provides an easy way for schools to request books.

They designed a clean, modern, easy-to-navigate site that works seamlessly on mobile and was built to scale as we grow.

What is it about the company that you appreciate the most?

clear communications, strong strategic design, partnership-oriented, strong project management, timeliness of project completion, creation of a scalable site to support future updates

What was it about the company that you didn't like which they should do better?

No major areas for improvement, the engagement was well‑run and met our expectations.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$0 to $10000
Completed
Other Industries

Aldo Bermudez

Posted 1 month ago

Great partner and experience

ANML managed the project with clear structure, strong communication, and on‑time delivery across all milestones. They were highly responsive to feedback, adapted quickly as needs evolved, and made a complex PLG initiative feel efficient and well‑coordinated.

What was the project name that you have worked with ANML?

PLG Onboarding Flows

What service was provided as part of the project?

Web Design

Describe your project in brief

ANML partnered with Level Access on a focused discovery sprint to improve the UserWay digital experience. They helped us reduce friction in the current journey, clarify self-serve vs sales-assisted paths, and explore better routing to the right solution based on user intent.

Their process was structured and practical: stakeholder interviews, a heuristic review, competitive scan, lightweight personas, and conversion-focused information architecture and wireframes. The output was highly actionable, with clear documentation and testable concepts our internal team could execute and validate.

What is it about the company that you appreciate the most?

What stood out most about ANML was their ability to combine strategic PLG thinking with highly practical, execution‑ready design.

What was it about the company that you didn't like which they should do better?

No major areas for improvements, great partner and would hire them again.

Rating Breakdown

Quality
Schedule & Timing
Communication
Overall Rating

Project Detail

$10001 to $50000
Completed
Information Technology

Client Portfolio of ANML

Project Industry

Startups - 40.0%
Travel & Lifestyle - 20.0%
Consumer Products - 20.0%
Healthcare & Medical - 20.0%

Major Industry Focus

Startups

Project Cost

$10001 to $50000 - 40.0%
$100001 to $500000 - 40.0%
$50001 to $100000 - 20.0%

Common Project Cost

$10001 to $50000

Project Timeline

1 to 25 Weeks - 80.0%
51 to 100 Weeks - 20.0%

Project Timeline

1 to 25 Weeks

Clients: 17

Ford
CNN
Whirlpool
KitchenAid
ServiceNow
GTs Kombucha
NetApp
Survey Monkey
Logitech
Palo Alto Networks
Marvell
Bandai Namco
Brunswick
Zoom
Sitecore
Citrix
Autodesk

Portfolios: 5

Enfabrica Website

A future-forward digital presence

Enfabrica revolutionized the data center infrastructure by optimizing data movement and efficiency, driven by GenAI. Through their unique approach, they empower customers with faster performance, seamless scalability, and operational advantages.

ANML crafted Enfabricas website and campaign concepts to establish a bold, modern, hi-tech identity that reflects their innovative AI networking solutions. Through refined modern visuals and clear messaging, we crafted an experience that communicates their industry impact.

Services
Web design
Visual design
Marketing campaign

Web App

Brunswick Connected Boating Platform

Instilling peace of mind and confidence throughout the boat ownership journey

Brunswick, a world-class leader in the Marine industry, owns iconic brands such as Mercury Engines, Bay Liner, and Sea Ray. These brands house a variety of technology and onboard systems requiring multiple apps for planning, monitoring, and controlling your onboard systems. Boaters are frustrated, fumbling through these various touch-points, ultimately giving a poor reflection of the brand.

ANML was engaged to create an experience that eased the tensions of a frustrated boating community. WE created a flexible platform that supported a wide range of boating technologies, from non-connected boaters to the most advanced vessels. Boaters now have all their previous apps under one powerful control center reducing friction and supporting all aspects of their boating journey.

Services

Visioning
Strategy
In Field User Research
User Experience
Visual Design
Prototyping

Web App

RealScout Website and Rebrand

Clarifying a strong product story in a crowded category

RealScout enables high-performing real estate teams to turn their databases into consistent revenue. But the brand’s website and supporting materials no longer reflected the sophistication of its platform. The story felt fragmented across channels, and the visual identity made RealScout appear closer to a simple nurture tool than a data-driven intelligence system. ANML was engaged to build a modern homepage and foundation that clarified value and presented RealScout as a category leader.

Services
Strategy
Visual Design
User Experience
Branding

Web App

KitchenAid IOT App

Elevating the app experience to support a brand evolution.

KitchenAid is, and always has been, made for people who love to cook, and exists to make the kitchen a place of possibility. More than just their iconic stand mixer, they are a modern, global brand with a full offering of smart kitchen appliances.

ANML was brought in to help redesign KitchenAid's mobile app. After a deep brand immersion, we set off to design an experience that would develop an emotional connection with consumers; inciting their passion for cooking and inspiring creativity in the kitchen.

Services
UX
Strategy
Art Direction
App Design
Visual Design
Design Systems

Web App

OrthoFX Website and Brand Evolution

Evolving OrthoFXs image from clinical to compelling

OrthoFX is a pioneer in clear aligner technology, offering advanced treatment solutions designed for modern lifestyles. With a commitment to innovation and patient care, the company continues to push the boundaries of whats possible in orthodontic treatment.

ANML redesigned OrthoFXs website and evolved their visual language, giving them a bold new presence in the aligner industry. The goal was to create a persona-driven, intuitive, and scalable website that clearly distinguishes product lines, highlights OrthoFXs advantages over competitors, and establishes a sophisticated, premium design language that builds trust with consumers and doctors.

Web App