On a quiet day in June, the boy cried long enough to buy his favorite milk, his father ignored him, while his mother sent the driver to bring him. After many minutes, he brought him milk but with a different flavor, so the sorrow increased. He sent his father to ask one of his employees to bring him to him; But he also failed, his mother asked him exactly what he wanted, and he answered her: Strawberry milk, I told you from the beginning, but you did not listen to me!
This situation took place at the sight of Uncle Asim, who would soon reflect on the scene, and wondered: What if the child weighs is the customer of the facility. The company's profit or loss was low due to lack of information and lack of attention to customer requirements and needs. What if the father and mother are the facility? Can we turn an uninterested customer into an interested person by studying his actual needs? Perhaps we could only create strategic solutions by clearly diagnosing the problem.
This series of ideas aroused Mr. Asim and he went to the search engines and searched for the merits of the idea; to find that there is a self-standing science related to market research. At that time, he saw that the time had come to serve establishments in the Kingdom of Saudi Arabia by activating market research with Saudi cadres who understood the Saudi market and understood its needs. He met with his comrades interested in research and community service, and the idea was to establish a digital research compan