Friction Studio

We weren’t always Shopify experts, until we had to become one!

It all started while setting up our own store, struggling to find someone who could understand our vision for the brand and help us translate it into an impressive storefront.

Every time we began working with someone, the Friction between our goals and vision for the brand, and their understanding of the store set up, resulted in not just a website that did not represent our message, but one that also lacked the functionalities needed to turn visitors into customers. Let alone even creating a lasting impression on these visitors!

High bounce rates, Low conversion rates, and a storefront we were not happy with.