Omega Digital
Building better brands.Omega Digital Overview
$50 - $99/hr
2 - 9
2017
Build a better brand with done-for-you digital marketing agency services in Ho Chi Minh City, Vietnam. Online advertising, SEO, social media marketing, and more. Learn more here: https://www.omegadigital.org/
Build a better brand with done-for-you digital marketing agency services in Ho Chi Minh City, Vietnam. Online advertising, SEO, social media marketing, and more. Learn more here: https://www.omegadigital.org/
Key Clients
- Alambé - Finest Vietnamese Coffee
- BiaCraft Artisan Ales
- Clorox Pool&Spa
- Cognita Schools Vietnam
- Heart of Darkness Craft Brewery
- Hoprizon Brewing Company
- True Value Hardware
- Valvoline Express Care
- Vespa Adventures.
Vietnam
Omega Digital
180 Trường Sa, Phường 1, Bình Thạnh, Ho Chi Minh City, Thanh Pho Ho Chi Minh 700000
+84919649609
Focus Area
Service Focus
- Digital Marketing
Client Focus
- Small Business(< $10M)
- Large Business(> $1B)
- Medium Business($10M - $1B)
Industries Focus
- Education
- Other Industries
- Travel & Lifestyle
Omega Digital Reviews
5.0
(4 Reviews)
Hoprizon Social Media Awareness - Project from Omega Digital
Khải Võ
Account Manager at Nielsen
posted on 7/10/21
Omega fully organized and led all social media activities for Hoprizon, we really counted on Omega and trusted the team in terms of their ideas, tactics and execution to improve our social media results.
There are different factors, especially from the market, that may have hindered the full results that we expected, but we are all aware of the 100% effort that Omega put into their work, with an aligned rationale and direction. Thus, we are happy with the results and their inputs.
Our brand has clearly increased its brand awareness in the market with a very consistent brand image, positioning and way of approach in terms of content. Our brand’s communication and language is now consistent in terms of brewing knowledge, quality, commitment and innovation. Omega’s humorous and engaging content or motivational quotes are also a key highlight of their work that we also appreciate.
There are different factors, especially from the market, that may have hindered the full results that we expected, but we are all aware of the 100% effort that Omega put into their work, with an aligned rationale and direction. Thus, we are happy with the results and their inputs.
Our brand has clearly increased its brand awareness in the market with a very consistent brand image, positioning and way of approach in terms of content. Our brand’s communication and language is now consistent in terms of brewing knowledge, quality, commitment and innovation. Omega’s humorous and engaging content or motivational quotes are also a key highlight of their work that we also appreciate.
What is it about the company that you appreciate the most?
Omega Digital is proactive - they move us to further engagement and input together. We love the consistent self-awareness and activeness of the team, and they are never late (without solid, valid reasons) in terms of delivery on their tasks. This makes us totally trust in their work so we can focus on other aspects of our business.
What was it about the company that you didn't like which they should do better?
no key improvement points, we are satisfied with the business
Project Details
Digital Marketing
$0 to $10000
Solid results!
Jim Jackson
Business Development Manager at Dispatching Solutions, inc.
posted on 28/11/19
We used Omega for all of our social media and the majority of our digital marketing efforts including website development, SEO and engagement plus all the usual marketing outreach including managing drip campaigns, media and content creation. the content creation is the hardest thing to get a 3rd party to be able to do successfully. Omega Digital was able to quickly get to the heart of our business and our differentiators and create fantastic content that informed current and potential customers. this alone was worth ten times the cost. as a result of the engagement with Omega, we eliminated two internal marketing positions and transitioned the work to Omega with dramatically improved results. Visibility of the results of our digital marketing efforts was easy to understand at all management levels, and the routine meetings with Omega allowed us to tune the message andmarketing budget as business conditions changed. Thanks so much Omega!
What is it about the company that you appreciate the most?
first time quality was awesome. content was excellent. communication was always timely.
Project Details
Digital Marketing
$0 to $10000
I enjoy working with OMEGA and happy with the results we generated together after the project
Phuc Tran Nguyen
Founder & GM at Hoprizon Brewing Company
posted on 19/11/21
Omega takes a vital role in strategizing our marketing plan, as well as putting things into perspective from planning to execution. In short, they are our marketing department, which provides us the space and time to focus on what we do best, make great beer!
Pros :
- They have vast and deep understanding in the field of Digital Marketing and Social Media
- They practice very effective workflow and always come with clear action points
- They are super interesting and friendly partners who we want to be friends with outside work
Cons :
- We are happy for now with our partnership with OMEGA
Project Details
Hoprizon Social Media and Digial Work
Digital Marketing
$0 to $10000
In progress
Omega takes a vital role in strategizing our marketing plan, as well as putting things into perspective from planning to execution. In short, they are our marketing department, which provides us the space and time to focus on what we do best, make great beer!
If we look back to the time when Hoprizon started out, I think we achieved huge results. Our fan page has skyrocketed in just about 2 months into our collaboration. Our posts are more organized and more oriented around brand-building . As the GM and founder of Hoprizon Brewing Company, I am extremely happy with Omega’s work over the course of our partnership.
There are a million little things that I love about working with Omega. However, to pick one, I would like to say that they take their time, I mean a LOT of their time, to really understand our needs and comprehend the problems that we have to come up with the right solutions. They don’t sugarcoat things and always strive to improve their results with new initiatives.
If we look back to the time when Hoprizon started out, I think we achieved huge results. Our fan page has skyrocketed in just about 2 months into our collaboration. Our posts are more organized and more oriented around brand-building . As the GM and founder of Hoprizon Brewing Company, I am extremely happy with Omega’s work over the course of our partnership.
There are a million little things that I love about working with Omega. However, to pick one, I would like to say that they take their time, I mean a LOT of their time, to really understand our needs and comprehend the problems that we have to come up with the right solutions. They don’t sugarcoat things and always strive to improve their results with new initiatives.
Marketing Director
Conor Dormer
Marketing & Communications Director at Vespa Adventures
posted on 19/12/19
Omega Digital was integral in helping us with our digital marketing campaigns. Highly recommended
Project Details
Digital Marketing
Omega Digital Executive Interview
Wes Jackson
CEO, Omega Digital
Kindly share your feedback on how GoodFirms has been doing so far in increasing your visibility among potential clients.
GoodFirms has been a solid source of referral traffic to our website and I recommend anyone looking to improve the visibility of their website to create a listing on GoodFirms. Their customer support team rocks too!
Please introduce your company and give a brief about your role within the company?
Omega Digital is a digital marketing agency in Ho Chi Minh City, Vietnam that provides lead generation services primarily for companies in the education sector. I am the founder of Omega Digital and currently serve as its CEO alongside my partner, Susan Li, who is COO. I am responsible for ensuring client performance while she is responsible for internal operations.
Mention the objectives or the parameters critical in determining the Digital Marketing Strategy for a client.
I’m reductionist and minimalist, so I like to keep things as simple as possible, and this shows in how we approach digital marketing strategy at Omega Digital. Targeting is one half of the entire equation when it comes to digital marketing strategy, with the remaining 50% consisting of content, promotion, and optimization.
How does your company differentiate itself from the competition?
The majority of our clients see an immediate improvement in their lead generation performance within only one month of being subscribed to our services. This is because we have integrated supply chain management principles into our services, which is why we say we provide “Triple-A Service”. The three A’s stand for agile, adaptable, and aligned. Agile - we react quickly to sudden changes in markets. Adaptable - we adapt over time as markets and strategies evolve. Aligned - we align the interests of all stakeholders so that we optimize clients’ digital marketing performance while they maximize their interests. Only digital marketing that is agile, adaptable, and aligned can provide you with a sustainable competitive advantage.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We focus on generating leads for brands in the education sector, whether it’s an international school, language center, or edtech company, we know how to find and engage their new customers. Around 80% of our clients are typically subscribed to our monthly productized services.
Please share some of the services that you offer for which clients approach you the most for?
Clients most often approach us for help with lead generation. We accomplish this for them through the use of Google Ads and custom-designed landing pages to maximize conversion-related performance while simultaneously building them a better brand.
What do you find to be some of the most key factors for running a successful agency in the field of Digital Marketing?
The leadership must all aim to be “T-shaped” digital marketers. A T-shaped digital marketer is one that has broad knowledge across a range of digital marketing disciplines while having in-depth knowledge in one or two specific areas. This allows the digital marketing agency to effectively “divide and conquer” when it comes to best serve clients. It also allows for more effective team performance, as everyone’s got each other’s backs if/when needed.
What are the key factors that you consider before deciding the cost of a project?
We like to keep things realistic at Omega Digital, and thus try to keep the scope of our projects practical. The scope of a project needs to be as specific as possible in order to determine its cost. Then there is the project’s deadline; if a client wants results within a tight timeframe, for example, it will cost extra. Lastly, and most importantly, there is the value that the project will bring to the client. For example, if your project can be tied directly to sales performance, it is easier to prove the value of the project. The higher the value, the higher the cost.
What kind of payment structure do you follow to bill your clients?
We have productized our services, and as such, charge a flat monthly rate for all of our clients. This creates transparency right from the start and allows us to manage clients’ expectations much more effectively compared to bespoke pricing that is unique to each client. It also saves us a lot of headaches when it comes to administrative work! However, not all of our clients use our productized services; so we do also perform custom projects for clients, which typically require a more traditional proposal process.
What is the price range (min and max) of the projects that you catered to in 2020?
Our projects in 2020 ranged from as low as $1,000 to $18,000.
Name a couple of activities that you think provide the best ROI in terms of benefit/impact when it comes to different areas of Digital Marketing.
There’s a reason why we focus on lead generation through Google Ads and landing pages at Omega Digital. It’s because these two activities combined provide the best ROI due to the fact that they generate qualified leads with a much higher lead-to-customer conversion rate than average (when executed properly).