Chris Hammer, Principal at Scenic Inc.
Posted on Dec 20, 2021
A really clear, objective approach for actionable marketing and sales recommendations
We wanted to understand how we could continue growing within a space with some very big competitors. We also wanted to understand how to potentially market a production services offering. The agency did a full digital marketing audit so we could understand competitors, how they were marketing themselves, and what was really effective/ineffective about what they were doing. They also helped us review our sales process to create a formal qualification process. In all, we had recommendations about our website, messaging, and sales operations that helped streamline our entire process.
What was the project name that you have worked with PlanBeyond?
Digital Marketing Audit & Sales Operations
What service was provided as part of the project?
Digital Marketing
Describe your project in brief
The agency performed competitive digital audits to help us understand website site maps, messaging, service offerings, and benefits. They also did an audit of our sales process to create clear lead qualification approaches for the team.
What is it about the company that you appreciate the most?
Gave us really clear, definite next steps that we could implement immediately
Offered a really logical approach that built confidence in the recommendations
Really strong at managing the project and communiating where we were in the process
What was it about the company that you didn't like which they should do better?
NA. They were able to dive into the project immediately with no issues.
Rating Breakdown
- Quality
- Schedule & Timing
- Communication
- Overall Rating
Project Detail
- $0 to $10000
- Completed
