Market Research Companies in New Zealand

Researched by:Goodfirms Research TeamUpdated:September 5, 2026

Goodfirms has reviewed 24 Market Research Companies in New Zealand as of September 2026. The top-ranked firm is Reid Research Services (0.0 stars, 0 verified reviews, < $25/hr, Auckland). Across the category, the median hourly rate is $25, median client rating is 4.6, and 6% of firms employ 50+ members. Explore the vetted Market Research Companies in New Zealand below, compare their strengths, and connect with the provider best suited to your requirements.

Are you searching for the best Market Research agency in New Zealand? Businesses need detailed market data and industry analysis to make educated decisions. Hence, any business must hire the most proficient market research companies in New Zealand that use top-notch research methodologies that present reliable information on products, demographics, trends, industries, etc. To help you identify the industry specialists, Goodfirms has prepared a detailed list of marketing research firms in New Zealand with proven records. Find information based on their quality, reliability, and ability to assist your selection process and help find the top market research companies in New Zealand for your business.

24Verified firms
$25/hrMedian hourly rate
4.6 ★Median rating
6%Have 50+ members

Goodfirms has verified 24 Market Research Companies in New Zealand - part of 5,600+ Market Research Companies, each passing Goodfirms' 4-step verification process (background check, client interviews, portfolio audit, ongoing quality review). Listings marked "Sponsored" are agencies that pay for premium placement - sponsorship does not affect star ratings or review content.

Top 10 at Glance

Compare the highest-ranked firms first side by side.

Rank
Company
Rating
Reviews
Hourly Rate
Team Size
Founded
Headquarters
Action

Best Market Research Agency in New Zealand | List of Marketing Research Firms New Zealand

Find a Market Research Company Near you
Find a Market Research Company Near you
Service
Hourly Rate
Employees
ReviewsAll Companies
Industry
Client Type
  • The quality of fieldwork depends, to a large extent, on the investment made in staff training. Therefore staff training is emphasised at all levels and is considered an ongoing task to maintain highest quality standards. Many senior field staff have worked with Ngaire Reid for a long time and were selected for their professionalism and ... read Reid Research Services reviews & insights

    < $25/hr
    2 - 9
    Auckland, New Zealand
  • WE PROVIDE TRUSTED RESEARCH RESULTS AND ADVICE TO SOME OF THE COUNTRY’S MOST INFLUENTIAL LEADERS AND ORGANISATIONS We help our clients understand the public, their customers, and their stakeholders, and use those findings to develop effective, evidence-based strategies

    < $25/hr
    2 - 9
    Auckland, New Zealand
  • Phoenix Research is a long standing member of the Research Association (previously AMRO, Association of Market Research Organisations) which includes all the major market research companies in New Zealand. Professional staff are members of the Research Association, or Aotearoa New Zealand Evaluation Association, which ensure professional standards through their Codes of Ethics.

    < $25/hr
    2 - 9
    Auckland, New Zealand
  • I have been in the telemarketing and telesales industry since 1986 (UK and NZ). After moving to NZ in 2002 I continued to apply my skills in this field for several different companies before I finally decided to take the plunge and open Phone Logic in July 2003. Since its birth Phone Logic has grown ... read Phone Logic reviews & insights

    < $25/hr
    2 - 9
    1996
    Auckland, New Zealand
  • Perceptive is the leading technology-based insights agency. Trusted by Australasia's most loved brands, our award-winning team of researchers, data scientists, analysts, and strategists use the latest technologies to unlock profitable new insights for our clients.

    < $25/hr
    10 - 49
    2004
    Auckland, New Zealand
  • Professional Sales is a unique New Zealand Company, leading the industry in the provision of sales and marketing solutions. Professional Sales Ltd. was started in 2014 and our headquarter is based in Auckland New Zealand. We are nationally recognised sales and marketing firm which offer innovative and effective solutions to take your business to new ... read Professional Sales reviews & insights

    < $25/hr
    50 - 249
    2014
    Auckland, New Zealand
  • Using AI Tools

    • ChatGPTChatGPT

    Click Fusion is a New Zealand-owned digital marketing agency helping local tradies like plumbers, builders, electricians, and contractors grow their business through high-performing Google Ads campaigns. We focus on delivering real results with fair pricing - no lock-in contracts, no hidden fees. ✅ Low Management Fee ✅ More of Your Budget Goes to Actual Advertising ... read Click Fusion Limited reviews & insights

    $50 - $99/hr
    2 - 9
    2025
    Auckland, New Zealand

    Why Click Fusion Limited?

    • Proven Result & 10Yyears Experience
    • 5 star Rating on Google
    • Google Partner Agency
  • A leading data and analytics consultancy and product developer, Datamine works collaboratively with businesses to implement smart, data-driven commercial strategies using techniques from applied statistical modelling to data science. With over 20 years’ experience, Datamine delivers proven repeatable success across all industries.

    $150 - $199/hr
    50 - 249
    1995
    Auckland, New Zealand
  • Ambitious Aotearoa is a digitally led, full service creative agency based in Wellington. We offer services ranging from visual identity design, website development and creative ideation through to media strategy, planning and buying services. The agency primarily services SME clients based in New Zealand offering a big agency level of expertise in a boutique agency ... read Ambitious Aotearoa reviews & insights

    $150 - $199/hr
    2 - 9
    2011
    Wellington, New Zealand
  • A catalyst for digital transformation, seamlessly blending business, technology, and design. Our global footprint spans the Middle East, Europe, Australia, and New Zealand, where we specialize in crafting impactful experiences for government and private enterprises. With a focus on driving key performance indicators, elevate your business with Odla — where every solution meets excellence.

    $50 - $99/hr
    50 - 249
    2019
    Auckland, New Zealand
  • Using AI Tools

    • ChatGPTChatGPT
    • ClaudeClaude

    We are a digitally-led creative team based in Auckland, NZ, specializing in crafting brands, campaigns, and digital platforms to support the growth and success of our clients. Our comprehensive services encompass web design, web development, e-commerce solutions, branding, digital marketing, and SEO services.

    < $25/hr
    2 - 9
    2017
    Auckland, New Zealand

    Why No Brainer Creative?

    • Works efficiently
    • Proven results
    • Great team
  • PPC Hero is a New Zealand–based digital marketing agency helping businesses grow through smart, performance-driven strategies. As a trusted PPC agency NZ, we create targeted ad campaigns that generate quality leads and maximise return on investment. Our team also specialises in Google Ads Auckland management, ensuring every campaign is optimised for measurable results. Beyond paid ... read PPC Hero reviews & insights

    < $25/hr
    2 - 9
    2019
    Manurewa, New Zealand

    Why PPC Hero?

    • ROI-Focused PPC Campaigns
    • Transparent Reporting & Strategy
    • Custom Strategies for Every Client
  • Edition was built on a desire to support ambitious founders, leaders, and teams in creating a better tomorrow using technology. Our mission is to empower brilliant ideas that have the potential to make a tangible difference in the world. We believe that our legacy will be defined by the positive difference we help bring to ... read Edition reviews & insights

    $25 - $49/hr
    10 - 49
    2020
    Auckland, New Zealand
  • Expert Online is a digital agency in Manukau, Auckland. We create smart strategies, build websites that stand out, run campaigns that reach real people, and craft content that builds trust. After years of working with startups and established brands, we know how to grow online.

    $100 - $149/hr
    2 - 9
    2021
    Auckland, New Zealand
  • At DigitalxMarketing, we deliver results to help your business grow. By using research tools and data we take a holistic approach to how that can be done. The solution for your business should be tailored to your business model and the products and services that you sell. Growing your business is dependent on implementing the ... read DigitalxMarketing reviews & insights

    NA
    2 - 9
    2020
    Wellington, New Zealand
  • We know how to create holistic strategies that work, we don’t trade in hyperbole, we test and measure. We love logic, understand human nature and combine both with cutting-edge tech. Are your goals something like this: More and better sales leads More people buying your service or product More people knowing, trusting and sharing your ... read Rocketshp reviews & insights

    $100 - $149/hr
    10 - 49
    2014
    Auckland, New Zealand
  • Using AI Tools

    • ClaudeClaude
    • ChatGPTChatGPT
    • GeminiGemini

    Kyttn is a diagnostic-first marketing consultancy for growth-stage businesses in New Zealand and Australia. Founded by Jake Siddall, a Creative Director with 20+ years at some of the world's best advertising agencies, winning international awards in creativity, design, art direction, and effectiveness. Most businesses don't have a marketing problem. They have a sequencing problem. They ... read Kyttn reviews & insights

    $100 - $149/hr
    2 - 9
    2025
    Auckland, New Zealand

    Why Kyttn?

    • Diagnostic first. We find the gap before we build.
    • Over 20 years of award-winning creative thinking.
    • Agency-grade creative without the overhead.
  • The seeds for Moustache Republic were sown by founder Tony Hou in 2009. Already a highly talented developer, Tony was looking for a new challenge; that challenge was the world of ecommerce. The more he learned, the more he loved it. Tony built his own online shops, learning about digital marketing, how to convert browsers ... read Moustache Republic reviews & insights

    NA
    10 - 49
    2013
    Auckland, New Zealand
  • Entropic Digital is a digital marketing agency that offers website development, marketing, and multimedia content services, allowing you to concentrate on what matters most: aiding your clients to lead happier and healthier lives. While we are passionate about supporting businesses that share our values, we specialise in assisting those in the health and wellbeing industry. ... read Entropic Digital reviews & insights

    $25 - $49/hr
    2 - 9
    2024
    Auckland, New Zealand
  • PRIZM Group is a team of 250+ employees across 5 global offices including Hong Kong, China, New Zealand, Canada and Singapore. We have built a substantial track record of delivering effective solutions to excel in the digital world. We are the specialist in Digital and Social Media Marketing Strategy Planning, Online and Mobile Payment Technology, ... read Prizm Group reviews & insights

    NA
    10 - 49
    2012
    Auckland, New Zealand
  • Our team includes company owners, directors, and skilled professionals — leaders in their field who understand, first-hand, the realities of being in business today. We have stacked our deck with experts from across the entire business spectrum including leaders in Business Strategy, Brand & Marketing, People & Culture, and Finance & Payroll. Together we work ... read Strategy Collective reviews & insights

    NA
    10 - 49
    New Plymouth, New Zealand
  • Based in St Heliers, Auckland, at AV Consulting, we work with clients across New Zealand to develop their marketing strategy, enhance their online presence, and manage online advertising campaigns. With us, you appear in front of the right traffic!

    $100 - $149/hr
    2 - 9
    2019
    Auckland, New Zealand
  • At Lucid Media, we’re a premier digital marketing agency in New Zealand, specializing in SEO Auckland and comprehensive online strategies. Our mission is to elevate your business through tailored digital marketing solutions that drive results. With a dedicated team of experts, we offer innovative SEO strategies, cutting-edge web design, and effective digital marketing services to ... read Lucid Media reviews & insights

    $25 - $49/hr
    2 - 9
    2019
    Auckland, New Zealand
  • We are 100% NZ-owned & operated firm based in AKL aiming to provide the most reliable & affordable web-design, digital marketing, mobile apps and software services. We have been helping local businesses and around the world for past 5 years. We are a team of highly-skilled and friendly professionals. Feel free to call us any ... read AffordIT Limited reviews & insights

    NA
    10 - 49
    0
    Mt. Roskill, New Zealand

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Where the firms are.

Bubble size shows how many firms each country has; colour shows its average hourly rate. Tap any country for its firm count, average rate, rating, and Value Score.

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All states ranked by Value Score.

Every state in scope, ranked by Value Score.

StateFirmsAvg RateAvg RatingValue ScoreAction
NZAuckland118$72/hr575View firms
NZOtago1$25/hr-69View firms
NZCanterbury12$110/hr562View firms
NZSouthland2$106/hr560View firms
NZWaikato4$31/hr2.345View firms
NZNelson3$96/hr-44View firms
NZWellington5$113/hr-38View firms
NZTaranaki1--8View firms
NZHawke's Bay1--8View firms
NZManawatu-Wanganui1--8View firms
NZAuckland
118 firms$72/hr5
Value Score75 / 100
NZOtago
1 firms$25/hr
Value Score69 / 100
NZCanterbury
12 firms$110/hr5
Value Score62 / 100
NZSouthland
2 firms$106/hr5
Value Score60 / 100
NZWaikato
4 firms$31/hr2.3
Value Score45 / 100
NZNelson
3 firms$96/hr
Value Score44 / 100
NZWellington
5 firms$113/hr
Value Score38 / 100
NZTaranaki
1 firms
Value Score8 / 100
NZHawke's Bay
1 firms
Value Score8 / 100
NZManawatu-Wanganui
1 firms
Value Score8 / 100

Match by work-hour overlap with your team.

Cost matters - but so does being able to actually talk to your developer during your workday. Here are the best destinations for each major hub.

If you're in US (PT/ET)Recommended

Look for nearshore LATAM partners - same-day collaboration, similar time zones, and 50-60% cost savings vs domestic.

MXMexico~7h overlap
ARArgentina~6h overlap
BRBrazil~5h overlap
CACanada~8h overlap
If you're in Europe (CET/GMT)Recommended

Eastern Europe is your sweet spot - 1-2h time zone shift, EU GDPR alignment, and 40-50% lower rates than Western Europe.

PLPoland~8h overlap
UAUkraine~7h overlap
RORomania~7h overlap
ZASouth Africa~8h overlap

How firms are placed on the matrix

Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.

Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.

Read the full methodology
Algorithm at a glance
1
X-axis (Core Competencies): Service Focus Ratio + Portfolio Depth + Quality + Experience
2
Y-axis (360-Performance): Client Reviews + Market Presence + Goodfirms Score
3
Missing signals are excluded from a firm's score, not substituted with defaults - weights redistribute across remaining inputs
4
Recency decay over the last 18 months keeps stale reviews from dominating
5
Eligibility floor: ≥ 1 published review in this category scope

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States with the best Value Score for digital marketing hiring.

Ranked by a composite score blending firm count (supply), average rating (quality), and median hourly rate (cost). Affordability is weighted highest (50%), so this list surfaces actually affordable destinations rather than just-big markets.

Budget leader
Auckland · $0-24/hr

26 firms in this tier - more than any other state, averaging 5.0 ★. Top picks: Techcloud Development Solutions Pvt Limited, Libby & Ben, Augusto.

Mid-tier leader
Auckland · $50-99/hr

10 firms in this tier - more than any other state. Top picks: Kiwi Website Design, Hello Web Limited, Squid Group.

Top tier leader
Auckland · $150+/hr

10 firms in this tier - more than any other state. Top picks: Datamine Limited, Weka Online, Marketing Minds.

Loading heatmap…
Cell intensity (firm density):
Low
High
Best Value marks the densest, highest-rated, most-affordable cell per row

How the heatmap is built

Every cell in the grid above is the count of firms in (place × hourly-rate tier). Firms are placed by their published hourly rate; those without a disclosed rate are not plotted.

Top company names per cell are surfaced by Value Score - a weighted blend of affordability (50%) + rating (35%) + review volume (15%).

The "Best" ribbon marks the cell in each row where firm density, ratings, and affordability line up best - the densest, highest-quality combination.

Read the full methodology
Value Score · per firm
ValueScore = 0.50 × Affordability
+ 0.35 × Rating
+ 0.15 × Review Volume
// All sub-scores normalized 0-100
// Affordability = (1 - rate/$200) × 100
// Rating = (rating - 3) / 2 × 100
// Volume = log10(reviews+1)/log10(200) × 100

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