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List of the Best Pay-Per-Click (PPC) Agencies

  • The Weinbach Group

    Orchestrating A Symphony Of Creativity Since 1987
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    The Weinbach Group utilizes a unique approach to meeting our client's objectives; we call it "integrated marketing."​ The firm began as a public relations firm, but over time, we realized that publicity – in isolation from other forms of marketing communications – limited the client in achie ... read more about The Weinbach Group

    < $25/hr
    10 - 49
    1987
    Miami, Florida
  • Zgraya Digital

    Wow-Websites, Smart Apps, Delicious Brands.
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    We create wow-websites, smart apps, and brands to fall in love with. What makes us different is our transparency.Even before we engage, you may get a gist for our pricing and approach by using the Configurator app on our website.Our commercial offer presentation already comes with a vision, structur ... read more about Zgraya Digital

    "Great design, great team"
    Stephanie Yeo
    $50 - $99/hr
    10 - 49
    Tallinn, Estonia
  • Pixlogix Infotech Pvt. Ltd

    An Award-Winning Web Design & Development Company
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    Pixlogix Infotech Pvt. Ltd. is a  based in Ahmedabad, India which helps clients to grow their businesses through the online platform by providing cost-effective web and mobile solutions in India. We started out from 2007 as a small team and today is known as reputed award-winning website design and ... read more about Pixlogix Infotech Pvt. Ltd

    "Great service and support"
    Helen Shiailis, Admin/Finance Controller at Argentum Group Pty Ltd
    < $25/hr
    10 - 49
    2007
    Ahmedabad, India
  • SEO Solutions

    Result Driven SEO Company from India
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    SEO services can take your online business to new heights. With SEO India Services you can enhance the ranking of your web portal and achieve online success. There are a number of offered by different companies. All of them are customized to meet the requirements of each individual client. One common factor that all th ... read more about SEO Solutions

    < $25/hr
    10 - 49
    2015
    Craigavon, United Kingdom
  • TechAhead

    Top Mobile App Design & Development Company USA
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    TechAhead is a global leader in Mobile Platforms that is trusted by Fortune 500 companies to Startups. Founded in 2009, we are a 150 people company having a decade long proven track record in engineering innovative, robust, and scalable apps at speed. From ideation to execution, our innovation-led strategy, design, ... read more about TechAhead

    "Amazing!"
    Sevak T, App Developer at Tattoo Planet inc
    $25 - $49/hr
    50 - 249
    2009
    Noida, India
  • Ethos Interactive

    Humanly Centered, Experience Led, Value Driven
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    thos KMS Group is the Middle East’s leading multi-disciplined agency known for pioneering digital transformation, data-driven marketing, best in class content production, along media, technology and business consulting expertise. We think big and we make big ideas come to life. We are crazy about the digital w ... read more about Ethos Interactive

    $50 - $99/hr
    50 - 249
    2005
    Riyadh, Saudi Arabia
  • Hanson Dodge

    A fully integrated, strategically driven agency
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    Hanson Dodge is a fully integrated, strategically driven agency — a mashup of designers, developers, writers, inventors, strategists, dreamers and analysts. We unleash the full power of our collective mind to inspire audiences and transform business. Our specialties are brand engagement, campaign development, tec ... read more about Hanson Dodge

    $100 - $149/hr
    50 - 249
    1981
    Milwaukee, Wisconsin
  • DigitalRank

    END TO END DIGITAL MARKETING AGENCY IN HYDERABAD
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    We are irrationally digital. With bunch of creative designers, experienced engineers and team of skillful SEO experts, we are creating wonderful websites and digital marketing solutions to let your business grow online. We help you in integrating marketing solutions by unleashing the market potential for your customers ... read more about DigitalRank

    < $25/hr
    2 - 9
    2015
    Hyderabad, India
  • Iceagon

    A complete digital marketing agency.
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    ICEAGON (pronounced like pentagon/hexagon) began back in 2011 providing the SME sector with web applications and software solutions. Understanding of the need of the hour for emerging brands and a vision to digitize the marketing gamut with innovative strategies and unique content, ICEAGON had now transformed i ... read more about Iceagon

    < $25/hr
    2 - 9
    Mumbai, India
  • Menus By Design

    You need to entice customers right away.
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    We are a digital service agency. We especially focus on hospitality, economic business branding. Helping restaurant owners to start their restaurants effectively and in a creative digital way. Our services include Custom Menu Design, Branding Design, Website Design, and Online Menus, Restaurant Chatbots, Social Media M ... read more about Menus By Design

    NA
    2 - 9
    2020
    South Salt Lake, Utah
  • Juvios

    Be where the world is at.
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    We’re chilled and a laidback agency who serves as the bridge that connects clients with customers to encourage positive actions & change lives through innovative ideas.

    $25 - $49/hr
    2 - 9
    202
    London, United Kingdom
  • FlyTech

    Filling pipeline with buyers through demand gen.
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    FlyTech is a full service demand generation partner for B2B organizations.   We generate demand by creating inbound campaigns that surround potential buyers with your offer and launching outbound messaging targeting in-market prospects. Then, we work with you to review pipeline and ensure you convert leads i ... read more about FlyTech

    NA
    2 - 9
    2021
    NYC, New York
  • DSEOM LTD

    Your Partner For Digital Marketing Solutions
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    We are a team of passionate and experienced professionals who are dedicated to helping businesses thrive in the online world. With our expertise and innovative strategies, we aim to drive results and exceed expectations. At our agency, we understand the ever-changing landscape of digital marketing and the importance ... read more about DSEOM LTD

    NA
    2 - 9
    2023
    London, United Kingdom
  • ascent

    consulting, technology, solutions
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    Helping businesses with technology transformations since 2009, through our hard work and commitment to making a real difference, ascent has grown in scale and diversity, yet our shared culture remains the same. For us, good isn’t good enough. We aim to be the best at all that we do— to help cli ... read more about ascent

    "Reliable team of experts"
    Govind Korekar
    $25 - $49/hr
    10 - 49
    2009
    Mumbai, India
  • Web Districts

    Here to make it easier for you.
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    Now is about change and disruption. It’s about the end of old certainties and the beginning of new opportunities. But if that’s now – what’s next? We believe what’s next is in the hands of people living in a digital world. Digital empowers people. They decide what they love, ... read more about Web Districts

    "I can not begin to express how satisfied i am"
    Mark Henson
    $50 - $99/hr
    10 - 49
    2018
    Los Angeles, California
  • Since 2011 Intrepid IT Services is providing Mobile application development service to its clients. With more than 9 years of experience, Intrepid is providing its services to a wide range of industry including Healthcare, Education, Sports and other industies. With a devoted Software development group such as In ... read more about Intrepid IT Services

    "Intrepid has good technical skills"
    Pradeep Henry
    $25 - $49/hr
    10 - 49
    2011
    Chennai, India
  • Cloudifyapps

    LET US PUT YOUR IDEA TO THE CLOUD
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    Cloudifyapps is the name of the leading full-stack IT services and digital marketing company that has been dedicated to helping your business grow by leveraging the power of avant-garde technology. From innovative startups to SMBs and leading enterprises, our clientele has benefited from an array of solutions that incl ... read more about Cloudifyapps

    "Professional."
    Suman Sarkar, CEO at Goleads.pro
    < $25/hr
    2 - 9
    2021
    Kolkata, India
  • KIT GLOBAL LLC

    Mobile development product, outsource
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    KIT Global - Comprehensive Information Technology Agency. We provide web and mobile product development services. We create projects for business, non-governmental organizations, educational and government institutions in Ukraine, Europe, USA. The agency aims at effective cooperation with each client. Therefore, we bui ... read more about KIT GLOBAL LLC

    "Outstanding work experience."
    Andrew Maksakov, Marrix Power at Marrix Power
    $25 - $49/hr
    10 - 49
    2014
    Sumy, Ukraine
  • ItsGuru

    Smart Technology For Enhanced Business Results
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    ItsGuru is a Houston, TX based consulting firm providing solutions to small and medium sized businesses. Services offered includes online marketing like SEO, PPC and Social Media Marketing, Software and web-based application development and IT Services.  

    "Excellent IT service provider, I highly recommend ITsGuru.... thank You"
    Jessica Smith, Manager at Docupile
    $50 - $99/hr
    10 - 49
    2006
    Sugar Land, Texas
  • BIGZIEL Technologies is a magnificent and trustworthy software development company that assures phenomenal digital transformation and comprehends Business Intelligence into your business. Having its headquarters in Chennai – India, BIGZIEL has accomplished its exceptional digital services for more than 4+ years. ... read more about Bigziel

    "Experience the professional ethics with Bigziel"
    Aine Candie
    NA
    10 - 49
    2015
    Chennai, India
  • SeaMonster Studios

    We're a friendly, full-service digital agency
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    Based in Seattle, WA, SeaMonster Studios is a lean and limber group of designers, developers, marketers, team players, technologists, and strategists. More than any of that, our clients call us partners. We approach each project with thoughtfulness and attention to detail. Our clients’ satisfaction is as importan ... read more about SeaMonster Studios

    $50 - $99/hr
    2 - 9
    2007
    Seattle, Washington
  • Corporal Online

    CT’s Leading Online Marketing Agency
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    Corporal Online specializes in Online Marketing & Advertising Services that cover all your needs. From Local SEO and PPC to Social Media and more, we've got you covered. Our expert team navigates the digital landscape with precision, ensuring your online presence thrives. We provide seamless navigation experien ... read more about Corporal Online

    $25 - $49/hr
    2 - 9
    Bridgeport, Connecticut
  • Tower Marketing s a full service digital marketing agency, located in Lancaster, PA, offering custom web design and development, SEO, social media marketing, content marketing, ecommerce and branding services. But we’re so much more than that. We are a small team of fiercely dedicated marketing professionals. ... read more about Tower Marketing

    NA
    10 - 49
    1997
    Lancaster, Pennsylvania
  • Web Designing House

    Web Design Company, Ecommerce Web Designing Agency
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    WDH is offering a complete web solution including, web hosting, web development, , Search Engine Optimization, and Social Media Optimization. We have started this company in 2012 by laying down the foundation of WDH. We consistently work on our skill set and work with high-level Integrity. Quality development is the ke ... read more about Web Designing House

    NA
    50 - 249
    2012
    Noida, India
  • Brand Provoke

    Branding | Design | Digital Strategy
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    Brand Provoke is an independent branding and digital services agency with 10+ years of experience in B2B and B2C brand management. We create winning branding solutions, using concepts that are strongly aligned to corporate vision and values. Curiosity, creativity and teamwork: it’s how we solve problems at Brand ... read more about Brand Provoke

    $50 - $99/hr
    10 - 49
    2011
    Delhi, India
  • Circul8

    The Original Creative Digital Agency
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    As pioneers in our field, we’re one of the longest standing and highly awarded independent digital agencies in the game. We think playful, act professional, and we’re motivated by the forces of good. We’re proud to offer our clients a full 360 service: from conceptual ideation and campaign planning ... read more about Circul8

    $50 - $99/hr
    10 - 49
    2006
    Sydney, Australia
  • Toto & Co.

    WE DEFINE DESTINATIONS
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    The extensive property advertising and marketing experience gained over the past 25 years has enabled Toto to deliver great successful results for clients. His unique depth of understanding of the industry has established him as one of Australia & Asia Pacific’s leading specialists in his field today. Toto pr ... read more about Toto & Co.

    $50 - $99/hr
    10 - 49
    1997
    Brisbane, Australia
  • Evolve is an established branding and marketing firm operation out of Yaletown in Vancouver, British Columbia. With 3 distinct divisions, the branding firm is able to cater to projects in many industries. Currently ranked first on Google, evolve specializes in the services Google doesn't provide. Such as smooth ... read more about Evolve Branding

    $25 - $49/hr
    10 - 49
    2012
    Vancouver, Canada
  • SOLL, creative agency

    CREATIVITY IS MAKING THE COMPLICATED SIMPLE
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    SOLL creative agency opened its first office in Moscow in 2014. SOLL team helps brands find their unique solutions in marketing. We develop strategy tools, brand names, visual identity, package design and creative promo concepts, to help businesses stand out. We keep close to our clients’ marketing teams after th ... read more about SOLL, creative agency

    $50 - $99/hr
    10 - 49
    2014
    Moscow, Russia
  • MagicByte Solutions is a which has been successfully rendering indispensable services to carry out designing, development and promotional activities for a wide spectrum of businesses. Here, we comprehend and visualize the expectations of our valuable clients to diagnose the pitfalls that hinder their business growth an ... read more about Magicbyte Solutions PTY LTD

    < $25/hr
    50 - 249
    2017
    Elk Grove, California
  • Creative Crows is India based fast growing organization which has emerged as a leading inventor, innovator and implementer of leading-edge technology. Creative Crows competency lies in development of distributed and enterprise-wide robust applications, customized web development courseware development and high quality ... read more about Creative Crows Technologies

    NA
    10 - 49
    Pune, India
  • Resolution Digital

    Expanding our client's online presence.
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    Resolution Digital are one of the top digital marketing agencies in Qatar. A subsidiary of the largest film production company in the country, Resolution Films, we are uniquely positioned to offer online marketing services to all of our clients that we produce video for. 

    $50 - $99/hr
    10 - 49
    Doha, Qatar
  • BeInMedia

    We speak Digital Media.
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    Established in 2008, our leading advertising agency focuses on helping to promote its many loyal clients and businesses. BeInMedia is one of the well-known agencies dealing with local and international businesses. We specialize in online advertising and social media marketing. Our goal is to provide our customers with ... read more about BeInMedia

    $25 - $49/hr
    2 - 9
    2008
    Hawalli, Kuwait
  • WCM Agency

    Turning great businesses into great brands.
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    At WCM Agency, we go beyond conventional roles; we are dedicated innovators committed to transforming success for our clients. As a specialized branding agency, our services emphasize meticulous branding solutions, encompassing Branding, Logo Design, and Social Media Branding. Guided by our foundational principle ... read more about WCM Agency

    < $25/hr
    2 - 9
    2012
    Manama, Bahrain
  • Red Energy

    A boutique agency with 20+ years of experience
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    We are a boutique agency with 20+ years of experience that assists non-profits, corporations and governmental entities. Red Energy is an award-winning international provider of events, news media interview training, crisis communication management, marketing and creative communication services. We offer an integrated a ... read more about Red Energy

    $50 - $99/hr
    10 - 49
    2008
    Colorado Springs, Colorado
  • Zizzo Group

    ENGAGEMENT MARKETING
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    At Zizzo Group, we believe that successful engagement marketing lives at the intersection of brand and reaction. It’s the tingly blend of emotion and technology. The fusion of passion and metrics. And the difference between storytelling and story re-telling. Now more than ever, your customers crave connection ... read more about Zizzo Group

    $50 - $99/hr
    10 - 49
    1995
    Milwaukee, Wisconsin
  • Digital Infotech

    Where Technology Meets Success
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    Digital Infotech is a leading Website Designing & developing, Graphic Designing, Digital Marketing & Blog Writing Company in Kolkata that provides innovative solutions to the clients in the Freelancing market. Digital Infotech excels in the arena of freelance website developer in Kolkata and successfully provid ... read more about Digital Infotech

    < $25/hr
    2 - 9
    2019
    Kolkata, India
  • UDI System

    Wordpress Development Company,SEO Services
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    Udisystem is one of the leading WordPress web development and SEO company having 8 years of experience. Our services include Wordpress development, SEO services, and Conversion rate optimization. We help our clients in setting up their identity online, promoting the product. We keep open communication channels with our ... read more about UDI System

    NA
    10 - 49
    2010
    Bengaluru, India
  • SLB Networks

    A full service digital marketing agency
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    SLB Networks, LLC is a full service digital marketing agency with a simple mantra… DIGITAL MARKETING SIMPLIFIED. We're a passionate team of digital marketing strategists, designers, and developers, that specialize in Website Design and Development, Search Engine Optimization (SEO), Search Engine Marketing (S ... read more about SLB Networks

    < $25/hr
    2 - 9
    2006
    Grand Rapids, Michigan
  • Parent Technology

    Grand Rapids Web Design Company
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    Our mission is simple: to meet and exceed your web development needs through a functional, stylish, fully tailored website designed with you and your customers in mind... all for a price that rivals the fees of other professional web designers.Most importantly, your website should help your business to succeed — ... read more about Parent Technology

    < $25/hr
    2 - 9
    2002
    Grand Rapids, Michigan
  • Reticle Web Marketing

    Affordable web hosting and web page design
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    Reticle Web Marketing is a premier consulting company focused on developing next generation web-based enterprise solutions. We strive to create and develop the most advanced solutions that will meet the rapidly emerging, industry specific needs of our clients and provide services in all aspects of internet technologies ... read more about Reticle Web Marketing

    < $25/hr
    2 - 9
    Dayton, Ohio
  • iBeam

    A web services company
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    iBeam is a web design, web development and marketing firm located in the Boston area. iBeam's creative, development, web-marketing and search engine optimization - SEO services - promote brands globally. iBeam's use of the best possible practices, good ideas, people and technology deliver powerful, creative phy ... read more about iBeam

    < $25/hr
    2 - 9
    1995
    Boston, Massachusetts
  • Boston Web Group

    WE DESIGN. WE CODE. WE CREATE.
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    We are recognized pioneers of Boston SEO, with proprietary methodology and creative outside-the-box techniques.  Our  service is one way we can help you pull ahead and separate from your competition with high-quality content – Video Content.  If you want SEO, but you need to&nbs ... read more about Boston Web Group

    < $25/hr
    2 - 9
    2001
    Boston, Massachusetts
  • Interactive Palette

    Small Business Web Design Services And More
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    Small Business Web Design Services And More If you are just looking for a simple website refresh or a much more complex project, we can help design and develop a professional and mobile-friendly website that grows with your business. Our business clients enjoy working with us because they know that their websites ar ... read more about Interactive Palette

    < $25/hr
    2 - 9
    2000
    Boston, Massachusetts
  • Boston Web Company

    Website Design, Maintenance, and Hosting
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    The Boston Web Company specializes in website design and is owned and operated by Roger Weiss. We started the Boston Web Company in 2001, and have created hundreds of web sites for sole proprietors, small and medium sized businesses, artists, designers, musicians, restaurants, and caterers. Your business deserves a ... read more about Boston Web Company

    < $25/hr
    2 - 9
    2001
    Boston, Massachusetts
  • Cold Spring

    Web design company
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    We conceive, design and build, then host and maintain beautiful, clean websites that inspire trust in your business. There are a lot of web designers out there who either aren't very good designers or don't know how to build standards-compliant websites. Or both. We're different. Cold Spring knows how to de ... read more about Cold Spring

    < $25/hr
    2 - 9
    1996
    Boston, Massachusetts
  • Lighthouse Web Design, Inc. is a Denver web design firm that creates professional, clean and creative websites for businesses and non-profit organizations. Since our inception in 2001, our websites have offered high standards in usability, design and architecture. It has always been our mission to deliver our clients f ... read more about Lighthouse Web Design

    $50 - $99/hr
    2 - 9
    2001
    Denver, Colorado
  • NexGen Marketing

    Inbound Marketing & Website Design Solutions
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    NexGen Marketing is a full service Inbound Marketing and Web Development firm based out of St. Paul, Minnesota. Our goal at NexGen Marketing is to give companies a distinct advantage over their competition. We specialize in developing comprehensive social media and inbound marketing campaigns that generate a high retur ... read more about NexGen Marketing

    < $25/hr
    10 - 49
    2010
    Minneapolis, Minnesota
  • Pen Publishing Interactive

    All Your Online Business Solutions in One Place™
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    Pen Publishing Interactive, Inc. is a trusted internet technology and integrated marketing partner for businesses across the USA. Founded in 1994 and headquartered in Wichita, Kansas, Pen Publishing Interactive, Inc. offers premium web hosting, domain portfolio management, enterprise level business software solutions, ... read more about Pen Publishing Interactive

    < $25/hr
    2 - 9
    1994
    Wichita, Kansas
  • Estratdigi

    ROI Driven Digital Marketing Agency Mumbai
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    We are Estratdigi, ROI Driven Digital Marketing Agency providing performance services and access to diverse media platforms. We help companies reach their audiences and generate revenue through a complete package of digital marketing solutions. We are young curious creative and Innovative thinkers, who work on digit ... read more about Estratdigi

    NA
    2 - 9
    2019
    Mumbai, India
  • Prograsys Business Solutions

    Accelerating The Transformation
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    Prograsys strives to bring digital transformation for every business out there. We Offer data & marketing services for small, medium and large enterprises with vast assortment of advanced solutions. We work in a customer-centric and cost-considerate approach in order to ensure that your business scale with agility ... read more about Prograsys Business Solutions

    < $25/hr
    10 - 49
    2007
    NYC, New York

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Frequently Asked Questions

What is a PPC Agency?

A PPC agency specializes in managing clients' online ad campaigns on platforms like Google Ads, Microsoft Advertising, and social media advertising. They target the right audience and implement strategies to ensure that the right ads are shown to the right audience at the right time.

They monitor and optimize campaigns to get the maximum out of the allocated budget by adjusting the ad copy, keywords, and bids. So, basically, they manage the complex online ad campaigns for you and generate more website traffic, leads, and conversions for your business.

How do PPC agencies work?

PPC agencies start with initial consultation and goal setting to meet your business goals. They will then come up with a PPC strategy that will determine the platforms to target, keywords to bid upon, and ad formats to use. PPC accounts will be set up, and attractive ad copies that will impress your target audience will be created.

PPC agencies also closely monitor ad performance by tracking key metrics like clicks, conversions, impressions, and Cost Per Click. They will analyze data and make adjustments to your PPC campaign. You will be informed about the performance via regular reports and ROI. PPC agencies maintain continuous communication with their clients and schedule regular meetings. They have different pricing models like retainer fees or percentage of your ad spend.

What are the different types of PPC campaigns and How do I choose for my business?

There are different types of PPC campaigns that are suitable for different goals. Search Network ads are text-based ads placed on search engine result pages. They are ideal for increasing website traffic, generating leads, and increasing sales. Display Network Ads are banner or image ads displayed on websites and are ideal for brand awareness, promotions, and retargeting. 

Social Media Ads like those on Facebook and Instagram are highly targeted based on user demographics and interests. Shopping ads are product-based ads with images, titles and prices displayed on shopping platforms or search result pages. These ads are ideal for eCommerce businesses to drive sales. Retargeting or remarketing ads are those which are meant for audiences who have purchased the product/service in the past or visited the webpage. To choose the right PPC campaign for your business, start with your goals and clearly define them. Next, research your target audience and study their online behavior. Take into consideration your budget and experiment a bit. Track the results and make adjustments to the PPC campaign.

What services does a PPC agency provide?

A PPC agency provides a wide range of services, which starts with Goal Setting and understanding. Campaign planning and platform selection services are also provided, along with a comprehensive campaign strategy. A keyword research service is also provided to identify relevant keywords. PPC company also provides ad creation and landing page optimization services.  

They will launch your campaigns and closely monitor them and make changes accordingly. Bid Management services are also provided which are based on competition and Cost-per-Click(CPC). They also provide additional services like conversion tracking setup, competitor Analysis and remarketing campaign management.

What platforms do PPC agencies work with?

PPC agencies make use of various platforms to execute campaigns for their clients. These platforms include Google Ads, which empowers PPC agencies to design text-based ads displayed on Search Engine Results Pages. Another platform for PPC agencies is Microsoft Advertising, which is used to target users searching on Bing. Meta ads platform is for advertising on Facebook and Instagram, which are highly targeted based on interests, demographics and online behavior.

LinkedIn Ads are a valuable B2B platform that facilitates targeting professionals based on industry and job profiles. Twitter Ads allow keyword targeting and campaign promotion via hashtags and trends. Other platforms utilized by PPC agencies include Pinterest, TikTok, Snapchat etc., depending on your target audience.

Why should I hire a PPC agency or company?

There are several reasons for hiring a PPC agency or company to manage your online advertising. They have experts who have knowledge of the latest technology and trends in PPC advertising. They will handle everything starting from keyword research, ad creation, campaign management and data analysis. Several PPC agencies also have expertise in specific industries. They can make use of this knowledge to customize campaigns for your target audience. 

A PPC agency will also provide detailed reports about the ad campaign performance, which will help you in evaluating what is working and what is not. PPC agencies are generally very good at budget management and ensure that you get the most out of your allotted funds.

How can I choose the right PPC agency?

The first thing you should do is to be clear about your PPC requirement before looking for the right PPC agency. Create a requirement document along with the targets you want to achieve. The next step would be to create a list of probable partners by researching and seeking expert recommendations. The other option is to depend on platforms like GoodFirms to get the initial list.

Once you have a list of competent PPC companies that can achieve your goals, you can get in touch with them for further discussions. You should ask them about their experience of working with firms in your domain. The skill set and experience of the PPC company employees who would be working on your requirement should also be ascertained. Payment terms & conditions should also be discussed before choosing the right PPC company.

How do PPC agencies charge for their services?

PPC agencies employ various pricing models for their services. One of the popular options is the percentage of ad spend, wherein the agency charges a set percentage of your total monthly ad spend on Google Ads, Bing Ads, or other similar platforms. This percentage ranges between 10% to 30% for most companies. Another model is a flat fee, in which the agency charges fixed monthly fees for their services.

Some companies charge an hourly rate. The total cost is calculated by multiplying the number of hours spent on your requirement with the hourly rate. A hybrid model is also sometimes used by PPC agencies, which might charge a flat fee for campaign management and a percentage of ad spend for regular optimization.

Can a PPC agency help with local advertising campaigns?

Yes, PPC agencies can help with local advertising campaigns. It is a very effective way for local businesses to target potential customers in their region. PPC agencies have the expertise to use the PPC platform’s features to target ideal audiences based on location. This ensures that people are seeing your ads in your area, maximizing your Return on Investment (ROI). 

PPC agencies can craft very engaging ads that are specifically meant for local audiences. Along with that, they optimize the ads based on campaign data ensuring that you get the most out of the budget. They know how to implement local extensions in your ads, which enable the display of business addresses, phone numbers, and even a map in the search results.