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List of the Best Pay-Per-Click (PPC) Agencies

  • Huddled Tech

    Together we are Huddled.
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    We are a digital agency based in Greater Manchester. We mainly specialise in mobile app, website and software development but also provide digital marketing services such as SEO, PPC and social media management. We have worked with a wide range of industries including sports, music, retail, financial services, property ... read more about Huddled Tech

    $100 - $149/hr
    10 - 49
    Salford, United Kingdom
  • eCuras LLC

    Demystifying the Web
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    eCuras is an ecosystem of sites, tools, and services which are designed to maximize the web for companies and provide their users with the simplified experience that they’re looking for. We provide our clients with easy-to-use solutions, in a timely way, with the goal being a long, fruitful relationship f ... read more about eCuras LLC

    $50 - $99/hr
    10 - 49
    2012
    New Jersey, New Jersey
  • Dot Angle

    Web Development & Digital Marketing Company
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    Dot Angle is a group of Creative & Innovative individuals who specialise in Web design, Web Development Services, and Digital Marketing Services. Our inspiration and motivation is to produce creative, efficient and cost effective web solutions for our clients in a desired & apt manner.

    $25 - $49/hr
    10 - 49
    2013
    Mysore, India
  • Revolutionizing the world of technologies by offering excellent software development services. we started the small venture in 2015 with the name mitra infolabs and are happy to announce our new venture named Technogiq IT Solutions Pvt. Ltd. registered in 2019.  We are one-stop solution for any i ... read more about Technogiq IT Solutions Private Limited

    "A very good ratio in the quality of the services offered and the price treated"
    Ioan Chis, Project Manager at Loghin di Ioan Chis
    < $25/hr
    10 - 49
    2019
    Bhopal, India
  • Seen Technologies is a young company In Kenya ,  We Seen Technologies say we’re young because we’re peopled by young, energetic, curious and committed minds who are excited about solving complex business problems, ethically. Conceived with a vision to leave behind a legacy of transformed peoples as an ... read more about Seen Technologies

    "Review Seen Technologies for Developing my Website"
    Dev Twenties
    NA
    2 - 9
    2019
    Nairobi, Kenya
  • We strive to flip the game by turning brilliant ideas into a reality while providing exceptional assistance in Idx Integration and Mls for real estate pros and businesses. Our team comprises digital geeks who specialize in crafting custom Mls listings for Realtors.

    "Most reliable and affordable real estate web and app designers"
    Daniel Brown, Chief Technology Officer at The Website Designs at The Website Designs
    NA
    50 - 249
    2020
    Austin, Texas
  • PrimeView

    Get ready to stand out!
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    For decades now, PrimeView has been empowering businesses and helping them gain a foothold in digital platforms through creating award-winning web designs and employing effective e-solutions such as professional web hosting and development, social media marketing, SEO, and PPC advertising. PrimeView has been awarded as ... read more about PrimeView

    NA
    2 - 9
    1996
    Scottsdale, Arizona
  • Omixl Digital Agency

    Your Trusted Digital Partner
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    Enhance your online presence with Omixl Digital Agency. We deliver exceptional digital marketing services in Egypt to empower your business's growth.

    < $25/hr
    10 - 49
    2021
    Nasr City, Egypt
  • Leads

    We keep the leads coming, indefinitely.
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    Leads is a marketing agency, offering uniquely designed marketing services for B2B companies to generate high-quality leads and accelerate their growth. Our team of young talents, performs as an extended team of our clients with a sense of ownership to ensure successful achievement of OKRs and KPIs for our clients. Our ... read more about Leads

    NA
    10 - 49
    2022
    Dammam, Saudi Arabia
  • Pioneers in FinTech, MediaTech, Digital Media, EdTech & Enterprise Software Products with 11+ years of experience, serving 200+ clients across the globe. Started in 2009 as a boutique IT services agency, primarily focussed towards US & other western markets. Evolved as a major software technology & med ... read more about WebInfoMart

    "Proactive, quality delivery without the cost and time overheads of a typical service organization"
    Prashanth Susarla, Co-founder & CTO at Unilodgers
    $25 - $49/hr
    10 - 49
    2011
    Gurugram, India
  • Milo Creative

    App Design and Development in the Heart of London
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    We are app designers and developers in the heart of London. We take on board the full lifecycle of a product, be it from a small kernel of an idea, or from a well formed plan. We strategise, research, design, test, develop and lovingly support our apps in iOS, Android and the web.  Our aim is to make mobile produ ... read more about Milo Creative

    < $25/hr
    10 - 49
    2002
    London, United Kingdom
  • Trentium Solution Pvt Ltd

    Innovation Through Imagination
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    Trentium Solution stands out as a leading provider of tech solutions, having successfully delivered over 300 projects to satisfied clients across 25 countries. With a track record of profitability, we are currently engaged in 50+ long-term projects. Our philosophy, embedded in our brand name Trentium, revolves around i ... read more about Trentium Solution Pvt Ltd

    NA
    50 - 249
    2016
    Ahmedabad, India
  • We are Conception I Technology. The world's fastest-growing Mobile Application and Website development Company. Conception I provide support for projects from pre-concept to ongoing strategic promotion and evaluation. We pride ourselves on working with cutting-edge technologies. Our work includes Android, iPhone, P ... read more about Conceptioni Private Limited

    $25 - $49/hr
    10 - 49
    Ahmedabad, India
  • OMASTRAA TECHNOLOGIES

    Empowering Your Digital Destiny
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    Welcome to Omastraa Technologies, a leading IT firm dedicated to revolutionizing the way businesses operate in the digital era. With a strong focus on innovation and cutting-edge technology, we offer a wide range of products and services that empower our clients to thrive in a rapidly evolving digital landscape. At ... read more about OMASTRAA TECHNOLOGIES

    $25 - $49/hr
    10 - 49
    2023
    Jaipur, India
  • CardCoders

    #1 Shopify Development Company
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    CartCoders is one of the leading Shopify website development companies offering a one-stop solution for eCommerce website design, development, and SEO services. Setup and maintain your Shopify store at affordable rates. We are experts in Shopify SEO & Shopify Store Setup-we have everything you need-essentially, ... read more about CardCoders

    "Affordable Shopify Store Development at low cost for cloth website and customization"
    Jack Hilder
    $50 - $99/hr
    50 - 249
    2015
    Ahmedabad, India
  • 3ilogics

    Intelligent Informatics Innovation
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    3ilogics is a global provider in the mobile app and web app industry.  What makes us unique when compared with other top mobile app development and web development companies in India? Our Ability to handle a project completely - right from the app idea to developing a revolutionary mobile app solution. With ... read more about 3ilogics

    "Outstanding Service"
    Tony Stock, Director at Tiger Furniture
    < $25/hr
    50 - 249
    2007
    Newark, California
  • Probytes

    Converting Business With Time
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    Probytes is a web development company with nearly a decade long experience in the industry. We have created websites on many domains such as • E-commerce • Education • Retail • Gaming • Travel and tourism • MNCs • Insurance • Health  • Governm ... read more about Probytes

    "Website Development With Ease"
    Praveenkumar Mupparthy, Priority Relationship Manager at HDFC securities
    < $25/hr
    10 - 49
    2011
    Pune, India
  • Phelix Info Solution

    Top Rated Web and Mobile App Development Company
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    Phelix Info Solution is Leading Web and Mobile App Development Company in India highly skilled, creative and experienced web developers. We have specialization in Mobile Application Development, Web design, Custom development and Web promotion. More then 3500+ projects successfully Since 2010. Trust Us with o ... read more about Phelix Info Solution

    "Awesome company to work with"
    Hoang Lo, Co-Founder at Boost.link
    < $25/hr
    10 - 49
    2010
    Jaipur, India
  • At Notion Infosoft we do enough planning and hard work to make sure that when it comes to web designing, web development, online marketing, Chatbot development, IoT and application development we become your one stop destination for all your services. We strive to provide the most cost-effective and&n ... read more about NotionInfosoft

    "Innovaive"
    Malay Warankar, Assistant Manager at Gupshup
    < $25/hr
    2 - 9
    2019
    Ahmedabad, India
  • DDSN Interactive

    Information Technology & Services
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    DDSN Interactive is an Australian based, best of the breed digital agency. We take pride in creating customised digital solutions through creativity, innovation and strategic thinking by curating an easy to use integrated digital communication system.  We continue to thrive by developing new platforms, software ... read more about DDSN Interactive

    "DDSN Interactive and The Banking and Finance Oath"
    JODI OCALLAGHAN
    NA
    2 - 9
    1997
    Melbourne, Australia
  • Never Settle

    Helping You Build a Bigger Story
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    Never Settle is globally recognized as a leader in technology & marketing solutions for both web and mobile applications. We serve both enterprise and small businesses through impactful user experiences leveraging technology and marketing solutions to help you BUILD A BIGGER STORY that drives results for your busin ... read more about Never Settle

    "Never Settle delivered really fast, affordable, quality work for us!"
    Brian Gray, COO at Denver Institute for Faith & Work
    $100 - $149/hr
    10 - 49
    2012
    Lakewood, Colorado
  • DIGITA WORLDWIDE

    #1Digital Agency – Dubai
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    #1 Digital marketing and transformation agency provides top-notch solutions in many areas, including web design and mobile apps development, E-Commerce, digital marketing, digitization and automation.

    "SEO optimization services"
    Sam Zahir, Chief Executive Officer at SAMZ at Sam Agency
    NA
    2 - 9
    Dubai, UAE
  • Chart Local

    Digital Marketing Agency & Creative Studio
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    Chart Local is a digital marketing agency based in North Carolina. It has several brances spead across the US. We offer full set of digital services. We have catered to the needs of clients across the globe. We deliver results and ensure that our clients stay satisfied with our results.  

    $25 - $49/hr
    10 - 49
    2012
    Wilmington, North Carolina
  • Centerline Digital

    Provoking thoughts & meaningful connections
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    No two client engagements are the same. As a modern marketing laboratory, Centerline approaches challenges and opportunities with this mindset. We are always looking to apply the right mix of talent, time, process and action to each unique situation to deliver custom solutions that better connect brands with their audi ... read more about Centerline Digital

    $50 - $99/hr
    50 - 249
    1995
    Raleigh, North Carolina
  • We specialize in putting your product in front of the right audience in the right place at the right time. Whether you are a band, filmmaker, author or a business selling a product we have a solution that is right for you. We treat each customer as an individual and work closely with you to create a program from among ... read more about Specialized Digital Marketing

    $25 - $49/hr
    10 - 49
    2012
    Snyder County, Pennsylvania
  • Adxactly

    Success With Digital Marketing
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    Adxactly is powered by a team of Technology and Digital Marketing professionals, passionate about digital marketing. Adxactly team delivers results for it's clients may it be a start-up, small business, a local store or a big enterprise. We believe in creating great relationships with our clients and mak ... read more about Adxactly

    $100 - $149/hr
    2 - 9
    Chicago, Illinois
  • Web and Pro Infomedia Digital Marketing Company, Web Designing Lucknow Web and Pro Infomedia Providing Digital Marketing in Lucknow and Delhi NCR, Best Digital Marketing Company, Digital Marketing Agency in Lucknow. SEO Services(Search Engine Optimization), Google Adwords (PPC Services), Social Media Marketing, Webs ... read more about Web and Pro Infomedia

    < $25/hr
    2 - 9
    2011
    Lucknow, India
  • At Happy Dog, we’re changing lives with the Internet. It’s not just about building cool websites or web apps… though that’s kind of our thing. And it’s not just about digital marketing and expanding business for our customers… though we’re really good at that. It’s our ... read more about Happy Dog Web Productions

    $150 - $199/hr
    2 - 9
    2010
    White Bear Lake, Minnesota
  • Marching Ants

    Data Driven Digital Agency
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    Data drives us. We process the data to generate information that leads to the discovery of a more targeted audience. We then utilize that information to set up a tailored campaign that will entice the end consumers to make an impulsive buying decisions. Just ping us and our Ants will start crafting a campaign that will ... read more about Marching Ants

    $100 - $149/hr
    10 - 49
    2015
    Lalitpur, Nepal
  • Call Bharat LLP

    A Leading Digital Marketing Company
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    Call Bharat Digital marketing services company in Hyderabad –  India.  In the present IT age, individuals are getting open to acknowledging the internet as a piece of their life. Let us grab that audience for your business growth. 

    NA
    2 - 9
    2020
    Hyderabad, India
  • Digibaap

    Digital marketing agency Dubai and SEO Dubai
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    Digibaap takes pride in being one of the finest digital marketing agency Dubai taking care of the varied digital marketing Dubai needs of different businesses in the finest possible manner. With our qualified team of digital marketers, each of the business owners irrespective of their type and size of business can get ... read more about Digibaap

    NA
    10 - 49
    2015
    Dubai, UAE
  • MCI Agency

    Modern Communication Agency
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    Every Ad agency can create an Ad, but only few can create the story that disturb the whole industry. We are that one of the few. MCI Thailand is the Brand-first modern communication company working for local leading and multinational Fortune 500 brands in Asia Pacific.MCI Group is the Global multi-award winning communi ... read more about MCI Agency

    NA
    50 - 249
    2012
    Bangkok, Thailand
  • ST Srl

    Web Engineering Delivered
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    ST Srl is a web agency based in Vicenza that supports companies in the process of Digital Transformation. We are specialized in designing, realizing and communicating in the digital world. We are a young and dynamic company, specialized in the development of innovative IT solutions. Our experience has b ... read more about ST Srl

    NA
    10 - 49
    2011
    Vicenza, Italy
  • Snipe Cloud Web Services

    You Dream It, We Create It!
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    We are UK’s no.1 Web Hosting Provider. At Snipe Cloud we offer a comprehensive range of Hosting solutions, Cloud Infrastructures and services for deploying your Web Strategies. We want to offer cutting-edge technology at competitive prices, so that everyone can get started with their web projects. Snipe Cloud ... read more about Snipe Cloud Web Services

    NA
    2 - 9
    2018
    Nuneaton, United Kingdom
  • Typebar

    We shape brands + strategies that excite + engage
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    Expert in brand identity and development, public relations and marketing, web design and digital media, we make people think what you want them to think when they think about your brand Although we’re relatively new as a company – we’ve spent the last year perfecting the operations of a newborn age ... read more about Typebar

    $100 - $149/hr
    2 - 9
    2021
    London, United Kingdom
  • TBSInfotech

    TBSInfotech - Give Visions into Digital Reality
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    Welcome to TBSInfotech, your gateway to a digital transformation. As a leading digital marketing and web development agency in India, we specialize in bringing ideas to life on the digital canvas. With a commitment to excellence and innovation, we have been a driving force in empowering businesses for digital success. ... read more about TBSInfotech

    $25 - $49/hr
    50 - 249
    2012
    Noida, India
  • SEO SQUAD DIGITAL SOLUTIONS

    Your Premier Digital Marketing Solution
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    SEOSQUAD stands as a leading digital marketing agency, offering a comprehensive suite of services tailored to elevate your online presence. Our expertise encompasses a spectrum of digital solutions, including Search Engine Optimization (SEO), Social Media Marketing (SMM), Pay-per-click (PPC), Email Marketing, Content M ... read more about SEO SQUAD DIGITAL SOLUTIONS

    NA
    2 - 9
    2024
    Indore, India
  • Aarav Info Solutions is leading Web & Mobile apps development services provider in India. We Provide small business to enterprise level one-stop solutions for web-based app development services. 

    "An Excellent Team!"
    Mark Fahimi, Zoho Architect - Consultant - Zoho CRM Customization at https://BoostedCRM.com
    $100 - $149/hr
    50 - 249
    2009
    Ahmedabad, India
  • Devherds

    Custom Mobile App Development Company
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    Devherds is an IT Company which focuses on providing custom mobile application. If you are Looking for mobile app development service to develop iOS or Android based mobile application, we provide you the best solution that can grow your business. If you want to grow your business we are providing you the best sol ... read more about Devherds

    "Good Value for Money: Efficient NFC Business Solutions Collaboration. "
    Hugo Sauzedde, Runway Pilot School at Student Pilot
    NA
    10 - 49
    2021
    Mohali, India
  • Offshore IT Staffing

    Mobile Application Development Company
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    Your idea, our innovation. Right from the beginning to the finished product, OIS team works as resourcefully as probable. We deliver the exceptional web based applications that add value to businesses.We are your trusted partner. Customer satisfaction is our top priority. OIS team works around-the-clock to ensure best ... read more about Offshore IT Staffing

    "Software Development"
    Graham Serllsa
    NA
    50 - 249
    2007
    Ludhiana, India
  • Brickclay Is a Digital Solutions Provider That Empowers Businesses with Data-Driven Strategies and Innovative Solutions. Our Team of Experts Specializes in Digital Marketing, Web Design and Development, Big Data and Bi. We Work with Businesses of All Sizes and Industries to Deliver Customized, Comprehensive Solutions T ... read more about Brickclay -Full-Service Solution Provider

    $50 - $99/hr
    50 - 249
    2014
    Boston, Massachusetts
  • Logomentary

    EVERY BUSINESS HAS A VOICE, AND IT IS IMPORTANT
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    Logomentary is your one-stop logo design and branding solution. We are a team of talented graphic designers that specialize in logo, branding, illustration, and web design. We've got your back We offer all kinds of visual content - from logos, business cards, and posters to infographics, flyers and more! You& ... read more about Logomentary

    "I got my idea imprinted in form of a Logo and I am so happy about it. "
    Joshua Andrew, Coffee Shop Owner at Story Brew
    NA
    2 - 9
    2020
    Burbank, California
  • Netforce Infotech

    Awesome apps happen when trust meets innovation!
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    We at Netforce Infotech use cutting edge technology and employ exceptionally talented professionals to deliver high-quality results so that you can stand out from the crowd. By Strategic planning and judicial use of resources, we try to make our services affordable, so that everyone can take advantage of quality at poc ... read more about Netforce Infotech

    "Approachable and proactive."
    Delon Lin, Owner at ChengeDe Tech
    $25 - $49/hr
    50 - 249
    2014
    Noida, India
  • ToCyber Technologies

    Complete Web & Promotion Service Provider
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    We offer complete web and promotion services at affordable rates. We provide responsive web design and development, mobile app, e-commerce, search engine optimization, web hosting, and Digital Marketing Services. Our services will help you grow your business faster with our expert professionals.

    $50 - $99/hr
    10 - 49
    2013
    Coimbatore, India
  • Smartek Sistem

    Leading Solutions for Technology
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    Smartek Sistem is a creative and talented organization that expresses enthusiasm for technology with more than 5 years of experience, located in Indonesia. We help the industry optimize its business with effective and efficient technology solutions to transform and digitize their business processes. We used multip ... read more about Smartek Sistem

    $50 - $99/hr
    2 - 9
    2015
    Bandung, Indonesia
  • Marketing Mindz provides reliable marketing and technical services. We have served more than 500 clients and successfully delivered over 1,500 projects so far. We have been in the industry since 2012.   We help both small and big businesses to market their products and services online. With our h ... read more about Marketing Mindz

    < $25/hr
    10 - 49
    2012
    Coral Springs, Florida
  • Setelia

    Expertise Support For Mobile & Web
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    SETELIA gives you access to its competences and the services of its expert teams in order to provide you with specialized solutions. We offer you a  certification process,  technological consulting, outsourcing and mobile technologies so as to support your successful development. SETELIA’s top expert a ... read more about Setelia

    $25 - $49/hr
    50 - 249
    2005
    Paris, France
  • Rixivert Technologies

    Websites are not just local- they are global
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    RixiVert Technologies is a small web design company in Bellevue WA and Los Angeles CA that offers a variety of different web development services to satisfy a diverse collection of client needs. Years of experience enable us to quickly and efficiently develop websites that serve a number of different functions. We invi ... read more about Rixivert Technologies

    $25 - $49/hr
    10 - 49
    2002
    Seattle, Washington
  • Gervais Group

    Complete Web & Marketing Solutions
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    Since our founding in 2001 with a commitment to delivering full-service IT solutions to businesses of all sizes, the Gervais Group has focused on helping companies seize the opportunities that can maximize visibility, build brand recognition and increase sales. Our consulting and research-driven approach with each clie ... read more about Gervais Group

    $50 - $99/hr
    50 - 249
    2001
    Atlanta, Georgia
  • Advis

    Bringing Your Business To 21st Century
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     We are IT experts based in Craigieburn - Northern suburb of Melbourne, providing solutions as such maintaining computers, servers, setting up IT infrastructure for shops and offices. Our over 10 years experiences in IT has also involved in software development, mobile development, e-commerce as well as custom web ... read more about Advis

    $25 - $49/hr
    10 - 49
    2002
    Melbourne, Australia
  • WebGreen IT

    All-In-One Solutions
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    webgreenit is motivated by the belief that great experiences build great businesses. Let us show you how we can transform your website into a great experience, delivering better results for your business. We provide the highest quality and top performing solutions for your business or project needs. We pride ourselves ... read more about WebGreen IT

    $25 - $49/hr
    10 - 49
    2000
    Revere, Massachusetts

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Frequently Asked Questions

What is a PPC Agency?

A PPC agency specializes in managing clients' online ad campaigns on platforms like Google Ads, Microsoft Advertising, and social media advertising. They target the right audience and implement strategies to ensure that the right ads are shown to the right audience at the right time.

They monitor and optimize campaigns to get the maximum out of the allocated budget by adjusting the ad copy, keywords, and bids. So, basically, they manage the complex online ad campaigns for you and generate more website traffic, leads, and conversions for your business.

How do PPC agencies work?

PPC agencies start with initial consultation and goal setting to meet your business goals. They will then come up with a PPC strategy that will determine the platforms to target, keywords to bid upon, and ad formats to use. PPC accounts will be set up, and attractive ad copies that will impress your target audience will be created.

PPC agencies also closely monitor ad performance by tracking key metrics like clicks, conversions, impressions, and Cost Per Click. They will analyze data and make adjustments to your PPC campaign. You will be informed about the performance via regular reports and ROI. PPC agencies maintain continuous communication with their clients and schedule regular meetings. They have different pricing models like retainer fees or percentage of your ad spend.

What are the different types of PPC campaigns and How do I choose for my business?

There are different types of PPC campaigns that are suitable for different goals. Search Network ads are text-based ads placed on search engine result pages. They are ideal for increasing website traffic, generating leads, and increasing sales. Display Network Ads are banner or image ads displayed on websites and are ideal for brand awareness, promotions, and retargeting. 

Social Media Ads like those on Facebook and Instagram are highly targeted based on user demographics and interests. Shopping ads are product-based ads with images, titles and prices displayed on shopping platforms or search result pages. These ads are ideal for eCommerce businesses to drive sales. Retargeting or remarketing ads are those which are meant for audiences who have purchased the product/service in the past or visited the webpage. To choose the right PPC campaign for your business, start with your goals and clearly define them. Next, research your target audience and study their online behavior. Take into consideration your budget and experiment a bit. Track the results and make adjustments to the PPC campaign.

What services does a PPC agency provide?

A PPC agency provides a wide range of services, which starts with Goal Setting and understanding. Campaign planning and platform selection services are also provided, along with a comprehensive campaign strategy. A keyword research service is also provided to identify relevant keywords. PPC company also provides ad creation and landing page optimization services.  

They will launch your campaigns and closely monitor them and make changes accordingly. Bid Management services are also provided which are based on competition and Cost-per-Click(CPC). They also provide additional services like conversion tracking setup, competitor Analysis and remarketing campaign management.

What platforms do PPC agencies work with?

PPC agencies make use of various platforms to execute campaigns for their clients. These platforms include Google Ads, which empowers PPC agencies to design text-based ads displayed on Search Engine Results Pages. Another platform for PPC agencies is Microsoft Advertising, which is used to target users searching on Bing. Meta ads platform is for advertising on Facebook and Instagram, which are highly targeted based on interests, demographics and online behavior.

LinkedIn Ads are a valuable B2B platform that facilitates targeting professionals based on industry and job profiles. Twitter Ads allow keyword targeting and campaign promotion via hashtags and trends. Other platforms utilized by PPC agencies include Pinterest, TikTok, Snapchat etc., depending on your target audience.

Why should I hire a PPC agency or company?

There are several reasons for hiring a PPC agency or company to manage your online advertising. They have experts who have knowledge of the latest technology and trends in PPC advertising. They will handle everything starting from keyword research, ad creation, campaign management and data analysis. Several PPC agencies also have expertise in specific industries. They can make use of this knowledge to customize campaigns for your target audience. 

A PPC agency will also provide detailed reports about the ad campaign performance, which will help you in evaluating what is working and what is not. PPC agencies are generally very good at budget management and ensure that you get the most out of your allotted funds.

How can I choose the right PPC agency?

The first thing you should do is to be clear about your PPC requirement before looking for the right PPC agency. Create a requirement document along with the targets you want to achieve. The next step would be to create a list of probable partners by researching and seeking expert recommendations. The other option is to depend on platforms like GoodFirms to get the initial list.

Once you have a list of competent PPC companies that can achieve your goals, you can get in touch with them for further discussions. You should ask them about their experience of working with firms in your domain. The skill set and experience of the PPC company employees who would be working on your requirement should also be ascertained. Payment terms & conditions should also be discussed before choosing the right PPC company.

How do PPC agencies charge for their services?

PPC agencies employ various pricing models for their services. One of the popular options is the percentage of ad spend, wherein the agency charges a set percentage of your total monthly ad spend on Google Ads, Bing Ads, or other similar platforms. This percentage ranges between 10% to 30% for most companies. Another model is a flat fee, in which the agency charges fixed monthly fees for their services.

Some companies charge an hourly rate. The total cost is calculated by multiplying the number of hours spent on your requirement with the hourly rate. A hybrid model is also sometimes used by PPC agencies, which might charge a flat fee for campaign management and a percentage of ad spend for regular optimization.

Can a PPC agency help with local advertising campaigns?

Yes, PPC agencies can help with local advertising campaigns. It is a very effective way for local businesses to target potential customers in their region. PPC agencies have the expertise to use the PPC platform’s features to target ideal audiences based on location. This ensures that people are seeing your ads in your area, maximizing your Return on Investment (ROI). 

PPC agencies can craft very engaging ads that are specifically meant for local audiences. Along with that, they optimize the ads based on campaign data ensuring that you get the most out of the budget. They know how to implement local extensions in your ads, which enable the display of business addresses, phone numbers, and even a map in the search results.