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List of Best Search Engine Marketing Companies & Top SEM Agencies

  • Coalition Technologies

    The top ranking and rated SEO company globally.
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    Founded and headquartered in Los Angeles in 2009, Coalition Technologies is now the leading digital marketing agency throughout the United States.  The company is still run by its founding team, and deploys over 200 specialist team members to support a wide range of businesses and verticals. Whether you are a s ... read more about Coalition Technologies

    "World class SEO and web design agency based in Los Angeles, CA"
    Joel Gross , Chief Executive Officer at Coalition Technologies
    $50 - $99/hr
    50 - 249
    2009
    Los Angeles, California
  • Fresa Technologies

    Neutral IT Solution Provider for Freight Forwarder
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    Fresa Technologies is an independent, neutral and professional software company that provides IT and IT-enabled services with a focus on providing solutions only to Freight forwarding and shipping industries.Fresa Technologies also focus on developing cost-effective and efficient Freight Forwarding Software Applic ... read more about Fresa Technologies

    "Best online cloud freight software covers from booking to accounts with management reports"
    Hera Shipping, Director at Hera Shipping
    < $25/hr
    10 - 49
    2012
    Chennai, India
  • Eneblur Consulting is #1 Web Design, website Development, Mobile application development company in Hubli. We are providing complete 360 degree website design solution for your business needs.  We are leading digital marketing company in hubli, with our well experienced team we help you to make your website stand ... read more about Eneblur Consulting

    "Creative Web Design Company in Hubli"
    spoorti resort
    < $25/hr
    10 - 49
    2019
    Hubli, India
  • blue2purple is the first independent digital agency in Belgium, the first blueprint certified agency, the only agency that has obtained all Google certification as you can tell we like to be one step ahead in this fast moving digital world. blue2purple started in 2008 as a performance based digital agency and grew into ... read more about blue2purple

    < $25/hr
    10 - 49
    2008
    Brussels, Belgium
  • Fox Strategy is a team of experts in the field of search engine marketing. Positioning of websites is carried out in the following way: - EFFECTIVE - experience gained while working with the largest websites, paid off with the creation of proprietary, effective positioning methods, - SAFE - our methods are undetectable ... read more about Fox strategy

    < $25/hr
    10 - 49
    2015
    Wroclaw, Poland
  • PROGMATIQ

    We develop websites that stand a test of time
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    We help digital agencies build their brand online by building websites that make their competition irrelevant. If you're looking for WordPress development services or small business website design feel free to reach out to us. We can help you build your company/marketing website or a membe ... read more about PROGMATIQ

    "Website Development of my personal portfolio website"
    Alex Pechenev
    $50 - $99/hr
    2 - 9
    2018
    Rzeszow, Poland
  • Mantreza Technologies Private Limited

    Next Generation Mobile App & Digital Solutions
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    Mantreza Technologies is a leading Mobile App Development Company & Digital Marketing Agency. We are an ISO-certified company, we have successfully bagged 700+ projects, building lifetime relationships with over 100+ happy clients, for providing IT solutions to every industry sector out there. With the em ... read more about Mantreza Technologies Private Limited

    "Phenomenal performance"
    Ethan Hunt
    < $25/hr
    50 - 249
    2017
    Noida, India
  • Trilogy Solutions

    Website Design, Development, Management & Hosting
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    Every company has a story that makes it unique, and that story should be both compelling and inspiring. At Trilogy Solutions, our story sets us apart from others, as our experts have been on both sides of the table: in purchasing and marketing seeking design services, and in client service creating custom designs tailo ... read more about Trilogy Solutions

    "Excellent Consultant"
    Devin Asselstine
    $50 - $99/hr
    10 - 49
    2015
    British Columbia, Canada
  • 01Synergy

    From Ideas to Implementation
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    Founded in 2007 and renowned today, 01SYNERGY is building businesses with its unrivaled web development services. We are a one-stop solution for delivering web-based projects for all kinds of industrial verticals. We build smart, intuitive, and forward-thinking custom applications and cloud development solutions t ... read more about 01Synergy

    "Indispensable Services"
    Surya World, Marketing Manager at Surya World
    < $25/hr
    10 - 49
    2007
    Ludhiana, India
  • Commerce Pundit has its roots in Atlanta and three other branches located across the globe. Dedicated to providing customized Magento eCommerce solutions to its clients, the company houses a team of experts and has experience of around a decade.  With over 250 experienced IT professionals available at service, ... read more about Commerce Pundit

    "Excellent e-commerce partners"
    Nishant Shah, CEO/Managing Director at Sings International, Design Printbanner LLC, Caterpillar Signs Pvt. Ltd
    < $25/hr
    250 - 999
    2009
    Duluth, Georgia
  • Spark Eighteen is a 360-degree global digital agency providing expert solutions & services in Branding, Web/ Tech & Product Development, and Digital Marketing. Founded in 2012, Spark Eighteen is the brainchild of innovative minds who happen to see the digital world from a new age perspective. Based on our ethos ... read more about Spark Eighteen

    "Amazing Experience!"
    Deepak Solanki, Founder & CEO at Vélmenni
    NA
    10 - 49
    2012
    Delhi, India
  • GLOBALLY RECOGNIZED AND BEST BRAND ACHIEVERS AWARD WINNING COMPANY We believe design is not just what it looks and feels like; the design is how it works to generate a lead in the business and by considering so, our shrewd team of designer works closely with coders to configure fully responsive, SEO friendly and aes ... read more about Vinayak InfoSoft

    "Best SEO Service Provider"
    Boss Packaging Solutions
    NA
    50 - 249
    1999
    Ahmedabad, India
  • Firetoss is a leading digital agency comprised of the brightest minds in design, development, and marketing. Firetoss is a leader in Utah SEO, Las Vegas SEO, and Local SEO. We stay on the cutting edge of search algorithms and manage a portfolio of high profile clients while maintaining integrity, and digital dominance ... read more about Firetoss

    "Essential Marketing Partner"
    Martin Evans
    NA
    10 - 49
    2010
    Salt Lake City, Utah
  • We are a full-service, interactive digital marketing agency that specializes in comprehensive marketing design and execution. Our team is comprised of a diverse group of highly talented, multi-disciplined individuals that work together to create beginning-to-end solutions for our clients, including dynamic marketing an ... read more about Corporate Communications, Inc.

    "Rapid drama-free, on-budget site design and build "
    Dave Armon, Chief Marketing Officer at 3BL Media
    NA
    10 - 49
    1992
    Rochester, New York
  • Atechnocrat Web Solutions

    Website Designing and Digital Marketing Agency
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    Atechnocrat is a Complete Web Solution Service Provider. A Website Designing Company in India Formed by a bunch of entrepreneurs to make the business become digital in the technological era. Rates as Top Digital Marketing Agency in India. The services are extensive and have been served all around the Globe. With headqu ... read more about Atechnocrat Web Solutions

    "Best Digital Marketing Company In India."
    Digital Solution, SEO at Digital Solution
    $25 - $49/hr
    10 - 49
    2006
    Delhi, India
  • Gaffis Technologies Private Limited

    Professional Web Development & Marketing Firm
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    Gaffis Technologies Pvt. Ltd. is a result driven Website Development, App Development & Digital Marketing firm in India serving clients worldwide. Our emphasis on processes and commitment to delivering world- class cost-effective web solutions gives us a unique competitive advantage over other players in the market ... read more about Gaffis Technologies Private Limited

    "I am Blessed to Have Gaffis on My Team!"
    Peggy Pollice
    NA
    10 - 49
    2012
    Nagpur, India
  • Oonie Web Design

    Business' who want to generate leads online use us
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    As a leader in web design in Cape Town, South Africa. as well as digital marketing, SEO, web development, and e-commerce solutions, our focus remains on making your customer’s online experience seamless and results-oriented. Over the years, we have forged strong relationships with our clients. You may find a ... read more about Oonie Web Design

    "Best Web, SEO and Digital Marketing Agency in Cape Town, South Africa"
    Lindsay Campbell
    $25 - $49/hr
    2 - 9
    2007
    Cape Town, South Africa
  • A Full-Service Design, Development, and Digital Marketing agency, our Industry experts will help you get the right solutions, up-scaling your business with digital edge and transformation marketing strategies

    "the company and its people wer very suppotive and had great knowledge in terms of digital transformation."
    Adam Miller
    $25 - $49/hr
    10 - 49
    2020
    Hyderabad, India
  • At Digital Maestros, we help businesses create a unique brand presence that reflects your brand reputation, values, and authenticity. We are a full-service digital marketing company with a team of creative minds that expertly handle each client’s requirements through utmost precision and quality-assurance. We off ... read more about Digital Maestros

    "Fantastic and impressive work experience"
    Sat Kirtan Kaur Khalsa, Founder at Invest In Yoga
    $25 - $49/hr
    10 - 49
    2018
    Ahmedabad, India
  • We at Rosalind IT Services believe in building lasting relationships with all our clients providing our expert services in IT Consulting, Staffing, and Recruitment. Rosalind IT Services company established in 2019, is a top-notch IT consulting organization across the world, Our company provides IT solutions for digi ... read more about Rosalind IT Services Inc

    "Rosalind IT Services is the place for Clients excellence and Empowerment."
    Sandhya Esther Rani, Digital Marketing Executive at Rosalind IT Services
    $25 - $49/hr
    2 - 9
    2019
    NYC, New York
  • Xonest Technologies Private Limited (OPC)

    Full Service Website & Mobile App Solution Company
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    Xonest is the global IT Consulting company that stands for progress. With the successful domestic operations in Delhi & Gurgaon, we are progressing globaly to share our industry wide experience of over 8 Years. We at Xonest provides you the best web solutions. This includes everything from re-designing your we ... read more about Xonest Technologies Private Limited (OPC)

    "Xonest Excellence"
    Aunindra Raj Bachu, General Manager at HiLANDS FOODS
    $25 - $49/hr
    10 - 49
    2009
    Sirsa, India
  • If you are a start-up desiring a quick solution to your IT needs, INCI Tech offers to provide you that with extra enthusiasm and amazing ROIs. We are fast, economical, and efficient-exactly what SMEs and startup's need. There is no unnecessary formality or paperwork. We cut the jargon and dive straight to work. Cle ... read more about INCI Tech LLP

    "Want to go digital .... go to INCI Tech"
    Irfan Usmani, Owner at Black Words Publications
    $25 - $49/hr
    10 - 49
    2010
    Mumbai, India
  • Outline Media

    Branding and Advertising Agency
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    Every brand starts with an outline and has a unique story to tell, we help you design yours. Outline Media is one of the Top advertising and branding agency in Hyderabad. the topmost branding agency in Hyderabad offers Branding, Advertising services, Digital marketing, Social Media Marketing, Goo ... read more about Outline Media

    "Top Branding & Advertising agency in Hyderabad"
    Sai Deep, Digital Marketing Executive at Inmantech DGi
    NA
    10 - 49
    2018
    Hyderabad, India
  • Entirety Web Solutions

    Helping Businesses Grow, Digitally!
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    Entirety Web Solution as the name suggests is a 360 degree web solutions and digital marketing agency. The team at Entirety is hard working, target oriented and ROI focussed. Entirety goes above and beyond to let your business grow digitally with their digital marketing services.  

    "Result Driven and Prompt Working"
    Justing
    $25 - $49/hr
    2 - 9
    2019
    Jaipur, India
  • Spixel India

    Digital marketing, Web & Mobile App Solutions
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    Spixel is a global software development company delivering digital, web and mobile solutions at scale. We team up with Start-ups, SMEs & Enterprises to build and deliver user-centric products and solutions. We do it by infusing our technical expertise with design-thinking, enabling businesses to transform the way t ... read more about Spixel India

    "Their problem-solving skills and creativity shine through in every project"
    John, Digital Marketing Specialist at sankey tec at John tech
    < $25/hr
    10 - 49
    2020
    Patna, India
  • Matrix Bricks Infotech

    We build your business brick by brick!
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    Matrix Bricks is a centre, where superior technology meets creativity to optimize the performance of your business in the global market. Being one of the leading creative digital marketing companies in Mumbai, India, we offer the whole gamut of digital marketing services like Search Engine Optimization (SEO), ... read more about Matrix Bricks Infotech

    "Overall very good, knowledge of the subject matter, putting in good effort."
    Vipul Pandya, Managing Director at RAC IT Solutions Pvt. Ltd.,
    NA
    10 - 49
    2011
    Navi Mumbai, India
  • Trendz Agency

    Advertising Agency in Abu Dhabi
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    An advertising agency based in Abu Dhabi. We have creative content creators who can help your brand reach their maximum potentials through video and graphics. Our dynamic team of digital artists, designers, video producers, digital marketers, content writers and project managers resea ... read more about Trendz Agency

    "Enhancing Business Growth through Strategic Marketing and Advertising Campaign Optimization"
    Hatem Hadad, 🟣 Driving Traffic, Leads and Maximizing Bottom-Line Impact at evercommerce.com
    $100 - $149/hr
    2 - 9
    2020
    Abu Dhabi, UAE
  • AFX Web Studios

    The Modern Digital Solutions Provider
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    We create result-driven websites that boost organizational growth and supercharge traffic with top-notch digital IT solutions. Our commitment to innovation and excellence ensures you stay ahead in the digital landscape. AFX WEB STUDIOS is a full-service web design agency that offers a wide range of services to help ... read more about AFX Web Studios

    "Choosing AFX for our SEO needs was the best decision we made for our brand."
    Stephania Ani, Gym Trainer at LendingTree
    NA
    50 - 249
    2018
    Los Angeles, California
  • We are as transparent as a web can get. That’s CANDOR about us. And as effective in netting your goals. Consider us your finger on the pulse of your customers, the stethoscope on their hearts, and the periscope into their minds. Grip on to the workings of your audiences’ minds and play on it the tune of ... read more about Candor

    "Work with candor"
    Geetika Gupta
    $50 - $99/hr
    10 - 49
    2011
    Dubai, UAE
  • Navicosoft Pty Ltd

    Web Designer, Web Host & Digital Marketing Expert
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    Navicosoft is the paramount and cheap website hosting & website development company in Australia, providing subtle IT solutions to people, as well as small to medium-sized organizations & businesses.   We bring the strategy to serve you the things right. With a strong emphasis on customer care & ... read more about Navicosoft Pty Ltd

    "Navicosoft is pioneering web solutions with unparalleled SEO expertise"
    Aiden Levi, Sales and Marketing at Enizma Co
    $25 - $49/hr
    2 - 9
    2021
    Melbourne, Australia
  • 360 Meta Design

    Crafting Digital Experiences for Success
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    Your Trusted Creative Solutions Provider, We are a versatile team of innovative thinkers, skilled in design and development for various platforms. Whether you need a captivating website, a user-friendly mobile app, or a stunning visual identity, we've got you covered.

    "Powering My Bike Business into the Digital Age"
    Rachel White, Owner and CEO of Used Motorcycle Store at Used Motorcycle Store
    $50 - $99/hr
    10 - 49
    2015
    Nashville, Tennessee
  • At Grrrow.me we help businesses reach, nurture, and convert users through marketing strategies. We offer a wide range of services, including branding, design, advertising, content marketing, search engine optimization, app store optimization, and more. We use only data-driven and experiment-based tactics to ensure the ... read more about Grrrow me

    "A Reliable Partner for Success"
    Dmytro Bondarenko, Senior Content Manager at VPN Unlimited
    $50 - $99/hr
    10 - 49
    NYC, New York
  • SigmaSolve

    Digital Transformation Services Provider
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    Recognized as a front-runner in AI and Digital Transformation, Sigma Solve, Inc. has secured its place on the 2023 Inc 5000 America’s Fastest Growing Companies at No. 2021, up from No. 2077 in 2022. For more than 15 years, the company has solidified its position as a trailblazer utilizing emerging technologies. I ... read more about SigmaSolve

    "professional and competitive services"
    Danial ahchow
    $50 - $99/hr
    250 - 999
    2010
    Sunrise, Florida
  • Depasser Infotech

    WE DESIGN AND DEVELOP EXPERIENCES
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    Depasser Infotech delivers digital transformation and technology services from ideation to execution. We take an agile and collaborative approach to creating customized solutions across the digital chain. At the same time, our deep expertise in applications management helps optimize your Information Technology into a s ... read more about Depasser Infotech

    "Feedback for Depasser infotech"
    Dhaval Shah
    < $25/hr
    10 - 49
    2011
    Mumbai, India
  • Technovisors

    IT Consulting. Digital Marketing. Data Analytics
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    Technovisors is an IT Consulting and Digital Marketing Firm based in Ahmedabad, Gujarat, India. We enable our clients to grow and achieve their goals and objectives with the power of technology. We work with our esteemed clients and help them understand and implement the right IT solutions. We make sure that technol ... read more about Technovisors

    "The best digital marketing firm"
    Alpesh Borad
    $25 - $49/hr
    2 - 9
    2021
    Ahmedabad, India
  • ESP Inspire

    Website Design and Development Company California.
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    ESP Inspire is your one-stop-shop for all of your Website Design, Website Redesign, Website Development, E-Commerce, Website Maintenance, and Hosting services. To date, ESP has designed and developed more than 1000 websites. In addition, ESP Inspire also provides complete Internet marketing solutions including Search E ... read more about ESP Inspire

    "very good nice experiencing we learn lot from this site"
    TASK LMS
    $50 - $99/hr
    50 - 249
    2001
    Albany, California
  • Firstcam Creative Studios

    Africa's award-winning marketing agency
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    At Firstcam Creative Studios (FCS Agency), we are a leading advertising and marketing agency dedicated to helping businesses and brands establish their presence in the African market. With a full suite of services ranging from graphic design to complex web development, we offer comprehensive solutions that drive growth ... read more about Firstcam Creative Studios

    "Exceptional Brand Stategy"
    Tekena Briggs, Founder at Stat Alat LTD
    $150 - $199/hr
    10 - 49
    2010
    Port Harcourt, Nigeria
  • Digimonk Technologies

    Mobile & Web Application | Software Development
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    DigiMonk Technologies: Your Complete Digital Solution Provider DigiMonk Technologies is a leading provider of digital solutions that help businesses of all sizes leverage their brand and reach their target audience. With a team of experienced and skilled software developers, we can help you create a custom solution ... read more about Digimonk Technologies

    "Awesome experience with the DM Tech and team"
    Shanti Nezar, Founder at SNEZAR Fashion
    < $25/hr
    50 - 249
    2016
    Gwalior, India
  • Our only purpose is to generate synergies action and roi, Conecting Dots, PERFORMANCE & ROI Conecting Dots, BUSINESS INTELLIGENCE & ROI Conecting Dots, DEVELOPMENT & ROI Conecting Dots, DEVELOPMENT, BI, PERFORMANCE & ROI

    "Transparency and great results; complete satisfaction with Iridian services, they are always willing to work on your side and your needs."
    Federico Arciniegas, Founder and CEO at Makondo Pets. Pharmavet H&B Corp.
    NA
    50 - 249
    2011
    Austin, Texas
  • As your trusted partner ViaPocket is the in Kolkata, India. ViaPocket has always provided proven results to the businesses through Digital Marketing Services such as SEO, SMO, PPC and a lot more. Our Google certified professionals use customized solutions for your website ranking. We at ViaPocket always try our best t ... read more about ViaPocket

    "Amazing experience. Highly skilled proffessionals. Their best part they always respond on time."
    WeCr8tive Team
    NA
    2 - 9
    2011
    Shrirampur, India
  • Vancouver SEO Agency

    SEO | SEM | PPC | SMM | Web Design
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    Vancouver SEO Agency is a full-stack digital marketing company focused on data-driven results. We work hard at VSA to provide a quality service that does NOT bring along ridiculous overhead. Just so, we work together in a lean team of talented digital marketers who stay on the cutting edge. We are constantly impr ... read more about Vancouver SEO Agency

    "Full of amazing advice!"
    Jessika Elvin
    $25 - $49/hr
    2 - 9
    2015
    British Columbia, Canada
  • IosAndWeb Technologies believes in achieving goals and client satisfaction. We deliver inspiring & eye-catching websites and conduct profitable marketing campaigns that attract the audience and boost the client’s business. We provide Support & Maintenance even after the completion of the project.

    "Well satisfied with their professional services Thanks to Iosandweb team"
    Marty James
    $25 - $49/hr
    10 - 49
    Mohali, India
  • Astute Myndz Limited is a name synonymous with website, CMS, CRM, mobile applications and software development expertise. Additionally, our skill sets extend to E commerce solutions and support, digital marketing, web design, SEO, hosting, graphics and channeling website traffic and as such, we are a definitive full-se ... read more about Astute Myndz

    "Good Experience"
    sky carwash
    $25 - $49/hr
    50 - 249
    2019
    London, United Kingdom
  • Human imagination and creativity are limitless, but when it’s time to turn the ideas into reality, our team is ready to give shape these ideas. There are no narrow creative circles and territorial limitations for us. We shape & form all the baldest ideas which come to us from all the different parts of the wo ... read more about Sparsis Marketing Agency

    "Very responsible team"
    Anahit Khachatryan, Deputy Director of Marketing at Moscow Cinema LLC
    NA
    10 - 49
    2019
    Yerevan, Armenia
  • Technohus

    Digital Solutions For All Your Business Problems
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    Technohus is a team of passionate IT Experts who work closely with businesses and help them achieve their goals to stand out in the market. We believe that every brand is different and works within their own set of boundaries. Hence, there is a need for tailored services that can help them manage their day-to-day ma ... read more about Technohus

    "They are very reliable, excellent communication, and consistently provide quality results."
    Dylan DeSantis, Founder at SolarMetric.com
    $25 - $49/hr
    50 - 249
    2018
    Woodbridge, Virginia
  • Dow Group is leading the Digital Marketing and Web Design Company. Performing its valuable Web Design and Digital marketing services since 2002.  To guarantee that your design will not affect the performance of your online website, you should ask the help of a credible web design and development company like ... read more about Dow Group

    "Amazing team "
    Rym Chaouachi, Chief Executive Officer at Kidzokidzette
    NA
    10 - 49
    2002
    Dubai, UAE
  • eFeeders Tech

    Full Service Digital Marketing Agency
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    eFeeders Tech is one of the fastest growing digital marketing companies bringing their best to provide result-oriented services to clients. We are a team of 40+ experienced individuals from the field of SEO, Website Development, Appliccation development, content writing & marketing. We use the most relevant & e ... read more about eFeeders Tech

    "Highly Recommended Development & Marketing Company"
    Jon Harry, Company Owner at QuickDeals4U
    < $25/hr
    10 - 49
    2014
  • Pulling Power Media is a leading digital marketing & animation company. We eat, sleep and breathe creative content. We are a full-service multimedia company with a creative design & social media advertising agency from the beautiful city of Cape Town, South Africa. We work with clients from around the world and ... read more about Pulling Power Media

    "Excellent Service"
    Sherlic White, Founder at Opulent Dev
    $100 - $149/hr
    2 - 9
    2017
    Cape Town, South Africa
  • Arobit Business Solutions Pvt. Ltd

    Top ERP & CRM Softwere Development Company
    Visit website

    Arobit Business Solutions Pvt Ltd is a rapidly growing end-to-end I.T and Marketing Service provider which provides services catering to various government sectors and private SMEs including Startups. Their service basket covers an array of services ranging from Business Consultation, Prototyping, R&D - Strategy Pl ... read more about Arobit Business Solutions Pvt. Ltd

    "Tech experts"
    Sanjay Guha, Founder and CEO at Acquist Marketing & Information Solutions Private Limited
    $25 - $49/hr
    50 - 249
    2011
    Kolkata, India
  • Torch Designs

    Web Design & App Development Company in Florida
    Visit website

    Establishing your online business is an art, and it takes some finesse and creativity to make it a success. With that said, Torch Designs strives to build long-lasting relationships with our clients. We offer Digital Marketing, Website Design, Application Development, Graphic Design, Search Engine Optimization (SEO), P ... read more about Torch Designs

    "TorchDesigns is a fantastic, local company! "
    Milton De La Cruz, Licensed Real Estate Broker/Owner at Lakeland Homes & Realty, LLC
    NA
    2 - 9
    2008
    Lakeland, Florida
  • Designing Bulls

    Transforming Businesses Online
    Visit website

    We're an independent Development, Branding, and Website Designing Company in India. Client Satisfaction is the key to our success. Being the best Website Designing Company in India, we understand the intricacies of software development inside-out. That's why we can provide a wide r ... read more about Designing Bulls

    "Amazing experience"
    Gaurav Bhatt, Channel Marketing Manager at Indiyra
    < $25/hr
    10 - 49
    2014
    Udaipur, India

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Frequently Asked Questions

What is an SEM?

SEM refers to using paid advertising and organic search engine optimization (SEO) to improve a website’s visibility in search engine result pages. It is also referred to as paid search or pay-per-click. As consumers search and shop for products online more often, search engine marketing has become crucial to expanding a company’s market share.

In Search Engine Marketing, companies only pay for impressions that convert into visitors. Thus, it becomes an efficient way for companies to spend their marketing funds. Additionally, each visitor improves the website’s rankings in organic search. Such visitors are also more likely to purchase than those on social media. SEM is the fastest way to increase traffic; the results are almost immediate.

What does an SEM agency do?

An SEM agency provides a wide range of services, including paid advertising(PPC) and organic SEO, to increase your website traffic. They manage their client’s PPC campaigns across platforms like Microsoft Advertising, Google Ads, and Bing Ads. This includes keyword research, content writing, bid management, and campaign budgeting. SEM agencies also optimize landing pages for conversions.

They also set up conversion tracking to measure the effectiveness of PPC campaigns and use it to optimize campaigns to increase conversions. They also work on Search Engine Optimization(SEO), including On-page optimization, technical SEO, and content strategy. On-page optimization includes working on website content, tags, meta description, and keywords. SEM agencies also work on technical aspects of SEO, such as improving website loading speed, architecture, and mobile responsiveness.

What are the different types of SEM services that companies provide?

There are two main types of SEM services: paid SEM and organic SEM. In paid SEM, one directly pays the search engine to display ads. The most common type of paid SEM is pay-per-click (PPC) advertising. It involves bidding on keywords that potential customers might use to search for your products/services. The company pays only when someone clicks on the ad.

Organic SEM involves improving a website’s ranking in natural search results with Search Engine Optimization(SEO) practices. This involves optimizing a website’s content and technical structure to make it more relevant to search terms. Local SEO is another SEM service that ranks websites in local search results. Mobile SEO is about optimizing your website for mobile devices.

What are the benefits of working with an SEM agency?

There are a number of benefits of working with an SEM agency for your requirements. They have in-house specialists who know the latest trends and algorithms of popular search engines. As a result, they can craft effective strategies which are suitable for your niche and target audience. They can manage your SEM campaigns, which can be time-consuming and require keyword research, content creation, and performance monitoring.

They have specialized tools and software that provide deeper insights into campaign performance. SEM agencies dedicate their resources to ensure your campaign remains effective and competitive. All this is done with a data-driven approach and the use of analytics. Thus, you save a lot of time to focus on your core business area.

What should I look for when choosing an SEM agency?

You should look for some specific factors while choosing an SEM agency. First and foremost, look for agencies that have experience in your industry. They will be able to understand your target audience and the competitive landscape. Look for case studies or testimonials from companies already working with the SEM agency. Although it does not necessarily guarantee success, Certifications from Google or Bing ads give some credibility.

The other things you should look for include the data analytics they use, communication style, and transparency. You should be comfortable asking them questions and getting updates regarding your campaign. Finally, be clear about their pricing structure and the services included, not just the total cost.

What is the difference between SEM and search engine optimization (SEO)?

Search Engine Marketing(SEM) is a term that encompasses all the strategies to increase the visibility of websites in search engine results. SEM includes both organic SEO and paid advertising campaigns. So, SEM is about driving traffic to your website via any means search engines provide.

SEO or Search Engine Optimization are practices specifically meant to improve your website’s ranking in organic search results. You do not have to pay for where you are placed in Search Engine Result Pages(SERPs). It involves optimizing a website’s loading time, technical structure, content, and other aspects to make it more relevant to search terms. The results of SEO are much slower than those of SEM and take time.

When can I expect to see results from my SEM campaigns?

You can see results from SEM campaigns comparatively quickly, but for significant results, the time varies. You may get early signs within 1-2 weeks with initial impressions, clicks, and even conversions within the first few weeks. Within 1 to 3 months, you will get a clear picture of your campaign's effectiveness. This can be done by analyzing Click-through Rates(CTR), conversion rates, and ROI.

For complete results, you may have to wait for three months or even longer to see the full impact of your SEM campaign. If you are in a highly competitive industry, it will take even longer to see full results, as you will be competing for ad space with competitors. You can expect faster results if you have a larger budget than competitors.

What is the cost of SEM services?

For small and medium-sized businesses, the price ranges from $3,000 to $10,000 per month. Several factors have an impact on overall cost. More competitive industries will have higher costs due to keywords, which are more costly and sophisticated campaign strategies.

SEM agencies with a proven track record will charge more than inexperienced agencies. The amount a particular company is willing to spend on advertising will directly impact the cost. So, to be sure about the price, get a detailed cost structure that mentions the services offered and how they will measure success.

What are some questions I should ask potential SEM agencies?

You should start with their experience working with clients in your industry. Ask questions related to the manpower they have, their skill sets, and expertise. Enquire about the communication and transparency present during your collaboration with the SEM agency. You should also be crystal clear about the cost structure and how the payment will be made.

You should also ask questions about what will be included in the services and how they will measure success. Enquire about the tools and technologies they will use for your SEM requirement. Ask them about certifications or awards they have received from reputed organizations, which add to their credibility.