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List of the Best Web Design Companies & Designers

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Frequently Asked Questions

What are the benefits of responsive web design?

Responsive web design allows the website to adapt to the device's dimensions, targeting quick loading and a distortion-free interface. This offers the users freedom from manually resizing the site to view content. The top five benefits of responsive web design are below to understand in-depth.

  1. Target Mobile Audience: According to the reports by Statista on mobile device traffic, mobile devices account for over half of the total global web traffic generation. This compels web designers to design a site that can accommodate customers using assorted gadgets to access the site. When the type of devices does not constrain the site, business owners notice a boost in the number of mobile visitors and their session duration. 
  2. Faster Web Pages: In the fierce competition amongst service providers, to gain the attention of prospects, businesses must have a site that is quick to load and easy to navigate. In addition, the web designer must know how to incorporate additional plug-ins and third-party tools without affecting the performance and speed of the site. A slow and distorted website will have a higher bounce rate than one with a responsive design.
  3. Social Media Reach: A well-designed site can hold responsive social media buttons. This allows readers to easily share the site’s content across multiple social media platforms, expediting product exposure. This increases the brand’s credibility amongst prospects, leading to increased organic traffic and conversions. Moreover, social media plug-ins enhance user engagement and boost rankings on SERPs in the long run.
  4. Reduced Maintenance Cost: The site's cost doubles if a company develops two different sites for desktop and mobile users. However, having a responsive design reduces the time and resources to sustain the site. Moreover, handling a single site allows designers to detect and prevent potential threats or downtime. Besides, implementing SEO strategies is more cost-effective for a unique responsive website than devising multiple plans.
  5. Avoid Duplicacy: Even when the company uses a different URL for its mobile version, having two versions of the same website causes content duplication. This can harm the site’s search engine optimization prospects as the search engine bots won’t identify which content is relevant. This can further result in lower search ranks for both versions. Whereas having a responsive web design allows businesses to focus on generating engaging content for a single site, eliminating content replication.
What are the best practices for building responsive web design?
  1. Design for Different Devices: It is imperative to consider the wide variety of device sizes while offering an exceptional user experience. While designing a site, the website design company must focus on mobile users as they are the majority. However, the web designer should not pull back the attention of big screens. Consider integrating adaptive breakpoints and adding essential elements while moving to larger viewports to create a scalable design.
  2. Prioritize Content: The web designer must prioritize content layout for different screen sizes. For instance, consider a News Platform. For larger screens, it may display the editorial and author image, the article's title, a brief snippet, the author’s name, and the publication date. Whereas, for the mobile version, the design must include important segments such as the article's title, the author’s name, and the publication date.
  3. Quality vs. Speed: Web design agencies must maintain site quality and speed ratio while creating a responsive web design. The size of the images or downloadable documents will increase the file size of the pages. Web designing companies make an equilibrium between rich visuals and the page's overall performance. For example, replace the multi-image homepage carousels with 1 static image and optimize images using appropriate formats such as scalable vector graphics (SVG).
  4. Navigation: It is crucial to analyze their working on different devices while dealing with large, extensive menus. Moreover, a particular navigation route working flawlessly on one device may not work on another. Hence, web designers focus on creating transparent, user-friendly navigation. Consider a menu that can be accessed by hovering over the text. This works perfectly for desktops with a mouse but renders it useless for touchscreen devices. To achieve the fly-out effect in menus, a navigation drawer is used.
  5. Typography: The text must change with other layout aspects while designing a responsive site. The selected typeface must offer clarity irrespective of the viewport size. For instance, if you use a thin font, ensure the text is readable even at its smallest size, or you may substitute the font. Also, maintain an appropriate column and line height ratio to improve visibility. Finally, also analyze the text and its subsequent background color along with the color of links to promote an overall aesthetic look.

It is essential to test your site’s design on real devices to comprehend the actual look and feel of the site. Companies can also release the website's beta version to gain genuine users' constructive feedback regarding the UX and UI.

What are the most common website design services?

Web design companies offer several web designing services. Out of them, the most vital web design services are as follows:

  1. Graphic Design: Graphic design enhances the site's look while effectively communicating business ideas. Companies that incorporate aesthetically pleasing graphics demonstrate an image of consistency, credibility, and professionalism. Graphic designing also assists in highlighting the products and building the customer base. The different Graphic designing tools employed by top web designers are Adobe Illustrator, Adobe Photoshop, CorelDraw, etc. 
  2. User Experience: The primary benefit of incorporating exceptional UX design is that it helps get visitors hooked on the site. User is bound to return if they find the site easy to understand and navigate. Moreover, a good UX design reduces the need for extensive documentation, training, and support, reducing maintenance costs.
  3. Logo Design: A Logo is the primary identifier of a brand that helps register its identity in the consumer's subconscious. After analyzing the product and brand ideologies, the web designers focus on building a unique and innovative logo for their client’s site. The graphical representation of a brand makes it easier to establish a bond with the users and leverage this connection for remunerative purposes.
  4. Print Design: Print Design is a contemporary method of marketing. The website designers use simple visual mediums and the subtle art of subliminal messaging to create brand identification. Moreover, brand merchandising instills a positive impression of a brand using professional print designs. The print design also provides endless opportunities for brand promotion, such as brochure design, banners, flyers, invitations, etc.
  5. Product Design: Product Designing is part of a problem-solving process where the most complex and trivial questions are tended to be answered. A well-designed product tends to attract more clients owing to the high functionality of the product fused with the aesthetics maintained within the design, emanating a pleasing appearance. Throughout the designing process, the top web design companies focus on the durability and reliability of the product.
What factors affect website design costs?

Several parameters determine the cost of designing a site. The following are the most significant factors contributing to the website design cost.

  1. Features and Functionality: The site's core features and functionalities are crucial. The niche of the business impacts the design as well as the operational capabilities of the website. A site with basic function buttons, such as a home page, contact us page, etc., can be designed using the simplest graphic forms. A detailed site with social media plugins, photo galleries, feedback/query forms, etc., may require a more layered design to accommodate various parameters.
  2. UI/UX Design: Delivering an exceptional user experience (UX) and the user interface (UI) warrants the visitor's return to the site. The website must be aesthetically pleasing as well as practical to navigate. Website design companies pay attention to detail of the site design, such as using Sans font and selecting a color palette that correlates with the brand’s image. Web designers also consider people with color vision impairments to make the site accessible to many users.
  3. Responsive Design: Establishing a responsive web design can cost more than having a simple website. With a responsive layout, a site can perfectly fit different screen sizes. To ensure a site works equally across different viewports, the web designers perform multiple tests and determine any glitches or lags. They subsequently resolve such conflicts to deliver a smooth website. Initially, investing in responsive web design may seem expensive; however, in the long run, it will be beneficial.
  4. Content Management System: The CMS in the site's backend determines the web design cost. The content must be original, engaging, and niche-centric. Moreover, the content must be updated frequently to encourage new visitors and retain old patrons. Businesses may incorporate different forms of content, such as infographics, video content, etc.
  5. Navigation: Irrespective of the depth of the menus, the site navigation must be user-friendly and straightforward. Moreover, the data design of the site must be uncomplicated to present transparent navigation, allowing visitors to find the information quickly. However, the cost of web designing may increase as web design companies mark multiple routes and set up labels allotting links to simplify the website's navigation.
How Much Does a Website Design or Redesign Cost?

Below are the findings of GoodFirms’ web design research on the cost of designing a website:

  • The majority 35.1% of the participating companies charge between $1000 to $1500 per project. 
  • Whereas 24.3% of the web designing agencies quote around $2000 to $2500
  • 16.21% and 10.81% of the service providers provide web designing solutions for $3000 to $4000, respectively. 
  • Finally, 13.51% of the website design firms claim somewhere between $5000 to $6000 per project.
What are the benefits of using web design software?
  1. No Prior Knowledge Required: The primary benefit of web design tools is that anyone can design a professional-looking site without previous experience. Moreover, the designer does not require technical skills such as coding or graphic design skills to incorporate web design using web design software. Most web design tools offer a drag-and-drop interface to allow users to select the required elements. Moreover, since everything is pre-coded, the site creator can easily choose options determining the function of any element.
  2. Complete Control over Designing: When using web design tools, businesses can monitor and modify the website design as per requirement. The web designer can add or alter a particular element in a pre-existing template. The company has complete authority over the various aspects of designing, such as color schemes, typography, additional plug-ins, etc. Moreover, if required, they can independently change the look and action of these elements in the later stage. 
  3. Save Time and Money: Designing your website using web design software eliminates the back-and-forth communication with web designers. The company can create a web design to their liking immediately. Moreover, hiring a professional web design agency can be expensive, unlike acquiring web design software. Web design tools offer almost identical looks and responsiveness at a lower investment cost. However, hiring an expert web designing company for customized web design solutions is advisable.
  4. Access to Popular Features:  Remodeling a website using web design tools offers access to numerous vital design features that can enhance the site's look and feel. Most software offers features such as demo URLs, responsive breakpoints, multi-step animations, dynamic displays, etc. Design software also provides services like CMS, SEO, and other marketing solutions. The dynamic interface these website builders offer simplifies the task of shaping ideas into a well-functioning website.
How to hire the best web design company or designer?

It is significant to thoroughly examine each web designing firm to find the most suitable one. Consider the points below if you want to hire a web design company. 

  1. Portfolio: A website design company's portfolio provides insight into the design pattern and the project type executed by the top web designers. It is also an apt way to identify their strengths and vulnerabilities, enabling you to weigh their candidature. A portfolio further highlights the credibility of the web design agency in fulfilling their client's requirements and their expertise in designing sites for various industries.
  2. Client Reviews: Nowadays, most companies publish feedback and recommendations given to them by their clients. This allows other service seekers to analyze their candidature for their projects. Check out the testimonials and reviews offered to the shortlisted web design agency to research their reputation amongst clients and the web design firm's work methods and service quality. You must traverse third-party review and rating platforms like GoodFirms to obtain genuine customer evaluation.
  3. Budget: Traditionally, the expense of an entire web design project borders on the features and functionality integrated into the site. However, factors such as responsive web design, User Interface, and User Experience, as well as incorporating other systems such as CMS and SEO, play a vital role in determining the project's final cost. 
  4. Latest Trends: Web designers must comprehend current design trends and be capable of implementing the same within the site. Creating an intuitive design does not just appeal to the visitors but also allows them to move from one location to another flawlessly, ensuring conversion. Moreover, incorporating the latest design trends offer businesses a competitive edge over their opponents.

Businesses must check out review platforms like GoodFirms while searching for the best web design company. GoodFirms have ranked companies after analyzing all listed companies on client reviews, market penetration, experience in the industry, web UI & UX, and web creativity.

Our ‘Research’ section holds the list of top companies. If you think your web design company deserves a spot on this list, share the details about the firm with us!