www.packaging.art
Overview
Art of Packaging is a communication design atelier for branding and packaging.
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What is an atelier? — Professional design practice by a specialist who directs all studio projects.
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What does Art of Packaging specialize in? — Bespoke, original branding.
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Why focus on packaging? — It’s fun. Functional, tactile, expressive. Multiple good directions in every category. Branching systems, standout products. Physical before digital. Photographs well. Unique markets and regulations. Complex in interesting ways: structural forms, functional materials, printing techniques, finishing options. Constant form innovation. It’s an easy field but people are often surprised at the range of possibilities.
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What is involved in a commission?
An in-depth exploration of one or several creative concepts.
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This includes naming, branding, packaging, advertising, physical and digital communication, design systems and many more very interesting things. Specific design stages, approach, and deliverables are tailored to project.
How does a project unfold?
A series of progressively tailored conversations and concept visualizations.
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Presentation, conversation, weighted feedback, further visualization. Two to three rounds to establish an effective direction. Followed by finessing, branding applications, and production.
Do you help with production?
Production options, sourcing, and setup are an inherent and creative (shapes, molds, materials and finishing) part of the design process.
Does anyone ask about social media?
Select visuals, project photography.
How do I get started?
[email protected] — we'll answer any immediate questions about the project and potential directions. Start with a few details about your work and something that caught your attention?
What clients say
Every review is verified through Goodfirms before it's published.
What reviewers mention most
“One of a Kind Structural and Visual Packaging for Ice Cream”
Custom structural packaging design for food safe packaging is difficult to develop for a small business. Materials, sourcing, adhesives, market trends. Packaging Arts developed everything from branding to structural design, sourced materials and created a turk-key order/reorder setup.
Focus
How the team's effort is distributed across services.
The Positioning
The stack the team uses to move faster.
Where their work concentrates - by industry, budget, and timeline.
Where we are
Offices where Art of Packaging operates.
