Fortunatos

The Problem

Beauty niche promotion - equipment for SPAs and massage salons. Audience - the owners of the beauty business in the USA. The main requirements from the client: expanding multi-channel for the business, finding a new source of sales using Bing Ads sales and search campaigns.

KPI's:

• ROAS of at least 8 per channel
• CPO of no more than $170 (within a month)
• Increased total business revenue by 5% using the channel

The Results

$66,274 Revenue (+7% of total)

$105 Cost per Order (CPO)

9.3 ROAS

The Problem

Launch of a new project to sell NFT cards (a collaboration between the Discord community and Twitter Ads). As part of the marketing activities it was necessary to increase the total number of communities before the listing of NFT-cards for sale, target GEO: WorldWide (priority on crypto-tier).

KPI's:

• Marketing budget (within 2 weeks) of $2,000 with no warmed up accounts
• Attracting a potential lead (no quality score) at CPL < $1

The Results

1,434 Lead

$0.56 Cost per Lead

The Problem

Maternity, Nursing & Postpartum Clothin online store. GEO-US. The client's main requirement is to increase relevant traffic from organic search and revenue from organic search. KPI's:

• More than 200 product sales per month.
• Monthly revenue over $50,000
• Increase AOV

The Results

145k → 480k Traffic growth

$406k → $1,980k Revenue growth

$80 → $110 AOV growth

The Problem

Personal lawyer in Philadelphia. Our recent successful case for a local legal service provider in Philadelphia showcases the power of local SEO. By optimizing clients website and Google My Business listing, we were able to increase their online visibility and attract more clients to their practice. KPI's:

• Traffic
• Leads
• TOP3 in Google Maps

The Results

3,240% Increase in organic traffic in 24 months

150% Increase leads from website

TOP-1 Google Maps for primary keywords

The Problem

EdTech is an online resource that offers access to various design courses. The courses include graphics, web, multimedia, and more. The classes correspond to different difficulty levels to meet the needs of other users - from beginners to experienced professionals.

KPI`s:

• CPL no more than $ 50-60, ROMI no less than 100%
• Promotion with an average check (CPO) of at least $ 1,000

The Results

$407,337 Revenue

3,697 Lead

10.5% CR

The Problem

Project - Wooden goods online store: wooden world maps, wall paintings, etc. There were no limitations in the audience, and the geography of marketing activity was worldwide. Scaling with ROAS 4+. KPI's:

• Solving the issue with the problems of page trust during the launch of advertising activities
• ROAS 4+
• Testing new hypotheses that can subsequently increase the effectiveness of advertising activities

The Results

$84,948 Revenue

$38.4 Cost per Order

4.48 ROAS

SEO & SEM Services

Advertising, Facebook Pixel Setup & Optimization, Google Analytics, Google Ad Manager, Facebook Advertising, Application Improvement, Facebook Ads Manager, Google Ads

We have been working with a client for more than 2 years, during which time more than 350,000 dollars were spent on Google Ads. Basic goals: - CPL registration should not be higher than $10 - CPL per client with a deposit of no more than $60 - CPI not higher - 0,4 Problem-based: - The specifics of the project related to financial speculation - EU main traffic (road traffic)

Order Processing, Conversion Rate Optimization, Customer Engagement, eCommerce, Facebook Advertising, Facebook Ads Manager, Customer Acquisition Strategy

Basic goals:
- launching expensive products for promotion from scratch;
- increase the volume of launched activities, while maintaining a payback rate of at least 4.0 (ROAS).

What was done:
- Collected semantics for each cluster - about 1M keys
- Completely redesigned design + technical tasks to the designer and curation of this issue.
- Detailed technical tasks for programmers on the development of functionality and layout of pages
- Designed and implemented site structure
- Content plan. Developed a content plan for writing articles on the listings page and on the blog page
- Auto-generated meta tags throughout the site
- Content auto-generation on all mid-to-low listings pages
- A linking scheme for weight distribution has been developed.
- High-level internal optimization carried out
- Detailed elaboration of each article (keywords, LSI, FAQ, google suggest, also asked and etc.). Plan for writing each article.
- Content writing - a unique template and control scheme for writing quality content has been developed. About 100 unique articles per month were uploaded to the site.
- Micro-layout schema, Open Graph and specialized types faq page, articles
- Regularly optimize articles and listing pages
- Making corrections after the Google Bert algorithm. Traffic returned and strengthened after the fall 25.10

On-Page SEO, Open Graph, SEO Backlinking, Outreach Strategy, Content Marketing Strategy, SEO

What was done:
• Semantic core building. Clusters and separated for intents
• Developed and implemented a new structure
• Content marketing strategy
• Outreach campaign. Right now Ahrefs DR 70+
• We get truly strong backlinks from sites like IBM, Harvard, Microsoft and so many others
• PBN. In total, we've created 50 sites
• Localization. We created and translated pages for 10 languages(DE, FR, CH, JP, PT, IT, RU 中文(简体)日本語, 한국어). SEO language optimization(hreflang)
• Unique meta-tags and tags for all unique pages
• Resolved situation with pages and meta-tags duplicates
• Developed and implemented internal linking
• Markups. Schema, OpenGraph
• Autogen of longtail pages