Ironside

Driven by data. Powered by people.

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About Ironside
Ironside was founded in 1999 as an enterprise data and analytics solution provider and system integrator. Our clients hire us to acquire, enrich and measure their data so they can make smarter, better decisions about their business. Regardless of your industry or specific bu...
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$100 - $149/hr
50 - 249
1999
United States
Ironside
Driven by data. Powered by people.
0.0 (0 Reviews)
Services

Business Intelligence, Predictive Analytics, Financial Performance Management, Information Mangement, Experience Design, Platform Hosted & Managed Services, Solution Architecture, Data Science, Data & Analytics Advisory, and Artificial Intelligence

Focus
Service Focus
Discussions
  • E-commerce
  • Website traffic
7 Answers
 Everyone wants to sell online but do they know what it takes to build a stunning online presence like top e-commerce giant Amazon? Certainly not! These powerful giants knew that providing products online that solve problems of customers is not enough. The platform should be backed with the highly-responsive interface, top-tier site performance, fast navigable store and outstanding customer support. A website is an integral part of an e-commerce business that turns prospects into customers, just with a few clicks. For that transition to happen and reap rewards of online business, a website should give a frictionless experience to its users and meet certain requirements. Responsive website designWhen you are designing a website – adopt an omnichannel approach. The site should provide a similar experience on mobile as well as tablets. Responsive designs enable a smooth transition from one device to another – so users can easily pick up where they left off irrespective of the device they are using. Allow them to be “anonymous” with “guest checkout” Asking customers to sign up/register while they are on the check-out page is unflattering. Understandably, a business does it to send offers, discounts, follow-ups and to ensure smooth communication but it can leave your visitors unmotivated – sometimes they even leave without purchasing the items in the cart. With guest checkout features in place, the conversion can be enhanced because truth be told- nobody likes to fill long forms with personal details.  Make your online store secureYou can install cameras around and hire guards to safeguard your brick and mortar stores, but when it’s an online store – security becomes a major concern. The hacks and online data breaches are on a surge so your website must support SSL to secure valuable data of your users. Social proofIt works like a “word of mouth” marketing for the products/services enlisted on your websites. You can write all the fancy adjectives about your products, but when it is backed by customers’ review and ratings – then the story leaves a  completely different impact. It works as a piece of evidence that your products were purchased and used by someone – it acts as a badge of credibility for your business. Payment options Gone are the days when people only made payments with a credit card, debit card and COD (cash-on-delivery), now they seek more payment options like PayPal, GooglePay, Amazon wallet, PhonePe, UPI and many more. This way, your website becomes convenient and flexible. All things consideredWith that, give your users a personalized experience to drive engagement. An ideal e-commerce website is designed for conversion and for building exceptional brand loyalty.
 Everyone wants to sell online but do they know what it takes to build a stunning online presence like top e-commerce giant Amazon? Certainly not! These powerful giants knew that providing products online that solve problems of customers is not enough. The platform should be backed with the highly-responsive interface, top-tier site performance, fast navigable store and outstanding customer support. A website is an integral part of an e-commerce business that turns prospects into customers, just with a few clicks. For that transition to happen and reap rewards of online business, a website should give a frictionless experience to its users and meet certain requirements. Responsive website designWhen you are designing a website – adopt an omnichannel approach. The site should provide a similar experience on mobile as well as tablets. Responsive designs enable a smooth transition from one device to another – so users can easily pick up where they left off irrespective of the device they are using. Allow them to be “anonymous” with “guest checkout” Asking customers to sign up/register while they are on the check-out page is unflattering. Understandably, a business does it to send offers, discounts, follow-ups and to ensure smooth communication but it can leave your visitors unmotivated – sometimes they even leave without purchasing the items in the cart. With guest checkout features in place, the conversion can be enhanced because truth be told- nobody likes to fill long forms with personal details.  Make your online store secureYou can install cameras around and hire guards to safeguard your brick and mortar stores, but when it’s an online store – security becomes a major concern. The hacks and online data breaches are on a surge so your website must support SSL to secure valuable data of your users. Social proofIt works like a “word of mouth” marketing for the products/services enlisted on your websites. You can write all the fancy adjectives about your products, but when it is backed by customers’ review and ratings – then the story leaves a  completely different impact. It works as a piece of evidence that your products were purchased and used by someone – it acts as a badge of credibility for your business. Payment options Gone are the days when people only made payments with a credit card, debit card and COD (cash-on-delivery), now they seek more payment options like PayPal, GooglePay, Amazon wallet, PhonePe, UPI and many more. This way, your website becomes convenient and flexible. All things consideredWith that, give your users a personalized experience to drive engagement. An ideal e-commerce website is designed for conversion and for building exceptional brand loyalty.


 

Everyone wants to sell online but do they know what it takes to build a stunning online presence like top e-commerce giant Amazon? Certainly not! 

These powerful giants knew that providing products online that solve problems of customers is not enough. The platform should be backed with the highly-responsive interface, top-tier site performance, fast navigable store and outstanding customer support. 

A website is an integral part of an e-commerce business that turns prospects into customers, just with a few clicks. For that transition to happen and reap rewards of online business, a website should give a frictionless experience to its users and meet certain requirements. 

Responsive website design

When you are designing a website – adopt an omnichannel approach. The site should provide a similar experience on mobile as well as tablets. Responsive designs enable a smooth transition from one device to another – so users can easily pick up where they left off irrespective of the device they are using. 

Allow them to be “anonymous” with “guest checkout” 

Asking customers to sign up/register while they are on the check-out page is unflattering. Understandably, a business does it to send offers, discounts, follow-ups and to ensure smooth communication but it can leave your visitors unmotivated – sometimes they even leave without purchasing the items in the cart. With guest checkout features in place, the conversion can be enhanced because truth be told- nobody likes to fill long forms with personal details.  

Make your online store secure

You can install cameras around and hire guards to safeguard your brick and mortar stores, but when it’s an online store – security becomes a major concern. The hacks and online data breaches are on a surge so your website must support SSL to secure valuable data of your users. 

Social proof

It works like a “word of mouth” marketing for the products/services enlisted on your websites. You can write all the fancy adjectives about your products, but when it is backed by customers’ review and ratings – then the story leaves a  completely different impact. It works as a piece of evidence that your products were purchased and used by someone – it acts as a badge of credibility for your business. 

Payment options 

Gone are the days when people only made payments with a credit card, debit card and COD (cash-on-delivery), now they seek more payment options like PayPal, GooglePay, Amazon wallet, PhonePe, UPI and many more. This way, your website becomes convenient and flexible. 

All things considered

With that, give your users a personalized experience to drive engagement. An ideal e-commerce website is designed for conversion and for building exceptional brand loyalty.

Contact information
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Ironside
10 Maguire Road, Bldg 4, Lexington, Massachusetts 02421
United States
781-860-8840
us
Ironside
659 Auburn Avenue, Suite 158, Atlanta, Georgia 30312
United States
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Ironside
1484 Woodland Road, Jenkintown, Philadelphia, Pennsylvania 19046
United States
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Ironside
5693 Strawberry Circle, Commerce, Michigan 48382
United States
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