Unified CRM & Gamification solution for iGaming

Smartico was born in 2019 as the first unified CRM automation and gamification platform, founded by four friends passionate about rethinking player engagement. From day one, we’ve aimed to simplify the iGaming operator's toolkit while creating meaningful and exciting experiences for players.

We believed the tools available were overly complicated, rigid, and expensive. So, we set out to create a solution that makes CRM and gamification easy to use, flexible to brand identity, and capable of engaging players at every stage of their journey.

At the heart of Smartico is a commitment to personalization and efficiency. By blending real-time automation, gamification, and actionable insights, we help operators optimize every interaction, whether it’s saving on bonus costs or crafting dynamic, player-focused campaigns. Every feature we develop is shaped by customer feedback, making Smartico uniquely tailored to the needs of the iGaming industry.

Since launching, Smartico has grown to a team of over 40 experts and partnered with hundreds of operators worldwide. Every client works with a dedicated Success Manager, ensuring exceptional support and collaboration. With new features released on monthly basis, Smartico is constantly evolving to meet the demands of a fast-paced industry.

Smartico isn’t just a platform - it’s your partner in growth, providing the tools, expertise, and support to help you succeed and keep your players engaged.

Bulgaria Bulgaria
Building 5B, g.k. Mladost 4, ul. "Business park Sofia" Floor 6, Sofia, Sofia 1715
$25 - $49/hr
50 - 249
2018

Service Focus

Focus of IT Services
  • iGaming Platform Providers - 100%
Focus of Artificial Intelligence
  • AI Agent Development - 100%

Industry Focus

  • Gaming - 50%
  • Gambling - 50%

Client Focus

50% Large Business
50% Medium Business

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