Surf

We have 200+ in-house experts, including web and mobile developers, designers, QA, DevOps engineers, PMs, and business and system analysts. Our clients get at their disposal stable development teams with relevant experience based on the future project tech stack and industry-specific tasks.

Our first difference lies in the strong engineering culture based on the profound technical background of our experts, high motivation, and engagement. Surf is a family of like-minded people. This allows us to take up the most challenging and pioneering projects to bring them to success. We are the first to introduce technologies announced at WWDC conferences and Google I/O, and as Google Certified Agency was one of the first three companies to gain early access to Google technologies.

A good example of early technology adoption by Surf is Flutter, a cross-platform development framework. Having started developing with Flutter as early as it appeared, we have built a strong Flutter team. They created the first Flutter-powered bank in Europe, a custom YouTube-like video streaming platform, and other solutions. Surf actively contributes to the Flutter community development: our SurfGear open-source repository shares a set of libraries and tools to enhance Flutter development, and our Elementary library offers a new approach to Flutter apps architecture.

The next competitive advantage is our rich cross-industry experience and the polished processes and practices that we bring to every new project. We know from practical experience, how to create a brand new UX on the industry scale, how to grow a startup to a market leader, how to create a custom digital ERP system that can be easily scaled for 600+ company branches or affiliates, or how to make app users buy three times more often.

Our focus industries are fintech (b2c apps for global banks, fast-growing crypto trading platforms, investment solutions), e-commerce (pharmacy, bookstores, pet shops, fashion, B2B hardware stores), and food tech (food delivery, custom RMS, corporate apps for employees, loyalty programs). The average client lifetime is about three years. We offer the full product development cycle, never give up projects halfway through, and take care of SLA support or seamless transfer to an in-house team including clear-written and complete documentation, processes, and new team onboarding, if required. Some of our clients come back with their new projects. The ratio of the repetitive clients is 1:5.

I would highlight our pre-development services including the design sprint, creating the customer journey map, and system analysis, as they allow us to lay the foundation for future product success and synchronize all project stakeholders in the general vision and details.

The web and mobile app development services are most wanted by our new clients. 
The QA services are much in demand, especially for large-scale projects where reliability, availability, and security are of vital importance such as finance apps or corporate apps. Test automation is an often-requested service provided by our QA team.

I would say 5 of 5. What makes me so sure? 1 of 3 of our clients comes from referrals. 
From the very start of our communication with a potential client, we dive into the client’s business and start contributing suggestions. This may refer to reducing development costs (for example, Futter allows saving up to 40%), industry-specific UX solutions that can boost conversion rates, or proven DevOps practices that can speed up releases. Our analysts collect all business requirements to form the project specification as a guide for the whole team. In the course of the project, we provide our clients with a stable team and PM as the main point of contact. We communicate the project progress and prospects on a regular basis, provide the client with access to all project-related resources, and document all approaches and updates. In short, we care for maximum transparency and comfort for the client. After release, we can either continue with the product support and further development (including handing users’ feedback and star ratings in the stores), or transfer it to the client’s team.

In the course of the project, any clients’ queries and issues are solved by the project manager. PM is involved throughout the whole project lifecycle, makes sure that every project task is complete within time and budget, and addresses any additional or emergency issues. When the project is complete, we can offer our clients a Service Level Agreement implying app support and monitoring 7 days a week within working hours with timely analysis, monthly reports, and optimization proposals.

To bill our client we follow the time & material model.

As for our expectations from potential projects, there are two aspects we consider. We do not take on projects that relate to the distribution of alcohol or tobacco products,  microcredit, gambling, or do not match our moral and ethical principles.

In 2021, our projects ranged from $100K (min) to $820K (max).

Our goal for the next 10 years is to keep growing while still retaining our people-first and bureaucracy-free corporate culture. We strive to build even better products and keep increasing our cultural diversity by opening new offices around the globe. Our early growth is 65% at the moment and it feels like a comfortable pace for us.