Up2China

Founded in 2015, Up2China helps international brands successfully enter, grow, and scale in China's digital economy.

We provide end-to-end China market entry services, combining strategy, localization, ecommerce operations, digital marketing, and technology to help global brands succeed across China's unique online ecosystem.

Our expertise covers cross-border ecommerce, Tmall, JD.com, Xiaohongshu (RED), Douyin, WeChat, Baidu SEO, marketplace operations, consumer insights, livestream commerce, and performance marketing. We work with brands across retail, beauty, consumer goods, food & beverage, healthcare, manufacturing, and B2B industries to build sustainable growth in the Chinese market.

With local execution and international business expertise, Up2China acts as an on-the-ground partner for companies expanding into China.