yuj

Tata Motors’ electric bus business partnered with yuj Designs to build a safer, smarter and sustainable connected mobility platform that optimizes large-scale e-bus operations across Indian cities. Managing over 2,600 e-buses, the client needed a unified EV fleet management experience that improved real-time visibility, reduced penalties, and elevated both driver and passenger safety. We designed a role-based, multilingual UX spanning drivers, duty dispatchers, incident managers and city administrators, turning fragmented tools into one intuitive control center.​

Our team crafted an intelligent EV fleet management interface with real-time bus tracking, live KPI dashboards, and AI-led smart charging plans tailored to state-of-charge and duty schedules. Drivers get clear duty details, geo-location based check-in, and simplified workflows that limit distractions on the road while increasing accountability and performance transparency. Duty dispatchers and operations teams gain live status of vehicles, energy, and routes, enabling proactive interventions and faster, data-driven decisions. Incident managers handle high-stakes situations through streamlined escalation flows and contextual alerts that accelerate response and recovery.​

The outcome is a scalable digital mobility solution that minimizes route deviations by 25–35%, speeds incident response by 30–40%, and improves fleet utilization through 20–30% better duty allocation and charging optimization. This case demonstrates our expertise in EV UX design, connected mobility platforms, smart city-ready transport systems, and enterprise B2B product strategy for large public transport operators. Ideal for mobility providers, OEMs and smart city programs, this experience proves how human-centered UX, real-time data, and AI-driven planning can transform urban electric bus operations into a safer, smarter, and truly sustainable mobility ecosystem.