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Social Media Management Software Solutions

Sprout Social’s social media management software & marketing solutions help you find, form and deepen real connections with the people who love your brand. Sprout Social’s all-in-one social media management solution empowers our customers to do more with their social media strategy. Better connect with audiences, streamline publishing workflows, collaborate in real-time and turn social data into meaningful insights—at scale.
Sprout Social
2010
United States
  • Marketing-advertising
1 Industry
  • English
1 Language
Industries
  • Marketing-advertising
Licensing & Deployment
  • Proprietary
  • Cloud Hosted
  • Web-based
  • iPhone/iPad
  • Android
  • Windows
  • Mac
Support
  • Email
  • Phone
  • 24x7 Support
Training
  • Webinar
Knowledge Base
  • Help Guides
  • Video
  • Blog
  • Webinars
  • Infographics
  • Case Studies
  • On-Site Training

Sprout Social Core Features

Focus of Social Media Marketing Feature
  • Boosting
  • Campaign Management
  • Collaboration
  • Content Curation
  • Engagement
  • Listening
  • Monitoring
  • Multi-Account Management
  • Publishing Management
  • Scheduling
  • Social Analytics
  • Team Management
Focus of Social Media Management Feature
  • Brand Tracking
  • Campaign Management
  • Collaboration
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Post Scheduling
  • Publishing Management
  • Reporting & Analytics
  • Social Media Monitoring
Focus of Reputation Management Feature
  • Analytics & Insights
  • Campaign Management
  • Content Management
  • Custom Dashboard
  • Multi-Channel
  • Response Management
  • Review Alerts
  • Review Generation
  • Review Marketing
  • Review Monitoring
  • Social Monitoring
  • Templates
Focus of Social Networking Feature
  • Activity/News Feed
  • Blogs
  • Media Library
  • Privacy Options
  • Social Media Management
  • User Management
Focus of Social Listening Tool Feature
  • Competitive Analysis
  • Crisis Management Tools
  • Influencer Identification
  • Real-time Monitoring
  • Sentiment Analysis
  • Social Media Analytics
  • Spam Filtering
  • Trend Analysis

Sprout Social Pricing

Pricing Type
  • Flat Rate
Preferred Currency
  • USD ($)
Free Version
  • No
Free Trial
  • 30 Days Trial
Payment Frequency
  • Monthly Payment
  • Annual Subscription
Vendor pricing page Get Free Trial
Plans & Packages
Standard
$89 Per Month

Sprout Social Reviews

12
Total Reviews
4.4/5
Overall Rating
0
Recent Reviews

What Users Say

Sprout Social is one of the best one-stop social network management
Garth Watrous
Garth Watrous , Chairman and Second Generation Owner at American Hat Makers
Sprout Social has been a great tool for us to manage all of our social media accounts in one place
Patricia Jones
Patricia Jones , Co-Founder at Neutypechic
Sprout Social is one of the most powerful social automation tools
Stephanie Venn-Watson
Stephanie Venn-Watson , Researcher at fatty15
Amazing Tool to Manage Social Platform
Jayant Singh
Jayant Singh
Integrated messaging across all platforms
Jeremy Owens
Jeremy Owens , CMO at Seriously Smoked

What Users Like The Most

  • Optimizes your social media channels
  • Analytics reports
  • Creating posts is easy with scheduling tools

What Users Like The Least

  • The standard plan is expensive
  • Managing multiple social profiles is limited

Sprout Social Reviews

4.4 12 Reviews
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Garth Watrous

Sprout Social is one of the best one-stop social network management

We American Hat Makers use Sprout Social. Our top pick was Sprout Social due to its usability, publishing features, and analytics across all major social media platforms. We chose Sprout Social because of its various scheduling tools, analytics, mobile apps, and paid promotion tools.

How frequently you use Sprout Social?

Daily

What do you like the most about Sprout Social?

Optimizes your social media channels

Analytics reports

Creating posts is easy with scheduling tools

Free 30-day trial

What do you like the least about Sprout Social?

The standard plan is expensive

Managing multiple social profiles is limited

Rating Breakdown

  • Ease of Use
  • Features
  • Customer Support
  • Overall Rating
Patricia Jones

Sprout Social has been a great tool for us to manage all of our social media accounts in one place

We Neutypechic use Sprout Social as our social media marketing software. We've been using it since we launched, and it's been a great tool for us to manage all of our social media accounts in one place. We use this software daily as per our requirements. The pros are that it's easy to use and intuitive, so even people who don't have much experience with social media marketing can use it effectively. It also integrates with other services we use, like Google Analytics and MailChimp, which makes the whole process easier and more effective. The cons are that it can be slow sometimes—the interface isn't always responsive—and we find that some of the features don't work as well as we'd like them to (like scheduled posts).

How frequently you use Sprout Social?

Daily

Rating Breakdown

  • Ease of Use
  • Features
  • Customer Support
  • Overall Rating
Stephanie Venn-Watson

Sprout Social is one of the most powerful social automation tools

We fatty15 use Sprout social. Automating our social media posts is one of the best decisions I’ve ever made for my business. It offers a robust set of features that helps us easily manage our social media presence. Sprout is part of our daily operations at our company, but we don't have to spend a ton of time there. We just set it and forget it so we can focus on other pressing tasks. Scheduling messages in advance on multiple platforms through a single dashboard saves a ton of time. Sprout also offers analytics and engagement capabilities, so you can develop an informed social media strategy. Because an active social media presence is no longer optional for brands, automating the tasks surrounding it is a smart, time-saving move for any business.

How frequently you use Sprout Social?

Daily

Rating Breakdown

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Jayant Singh

Amazing Tool to Manage Social Platform

I love it to use and manage social account over an year. It really helpful to schedule it with ease.

Rating Breakdown

  • Ease of Use
  • Features
  • Customer Support
  • Overall Rating
Jeremy Owens

Integrated messaging across all platforms

I’m the Chief Marketing Officer of our company(Seriously Smoked), and I’m in charge of handling all marketing operations, including social media. The best social media management software we tried is Sprout Social.  Here are the pro and cons of using Sprout Social: Pros Simple dashboard. Unlike other social media management software we’ve tried, Sprout Social has a straightforward dashboard that displays everything marketers needs within a single click. Scheduled content publishing feature. The scheduled content feature is heaven-sent for busy marketers who do not have to set their alarms to publish content on a specific time of the day on certain days. With this feature, marketers have more time to dedicate to other tasks and are free from worrying about missing a post. Integrated messaging across all platforms. One unique feature of Sprout Social is that it allows the seamless and secure tracking of messages across all social media channels of your business, regardless if it’s on Facebook, Twitter, Instagram, or other integrated websites.  Comprehensive and eye-pleasing analytics report. Sprout Social has an in-depth categorization of people engaged with your content. As such, you can use the same data when you launch your promotional campaigns on social media platforms.  Cons More expensive than competitors. Sprout Social is more costly than its competitors because of its better features and integration capabilities. However, I wish the company would have to lower costs in the future as a way of thanking loyal patrons. 

Rating Breakdown

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Werner Jorgensen

All-in-one social media management solution

At Heatxperts, we have spent decades manufacturing high-quality surface heating products and delivering a first-class service to our clients. Our expertise is Drum Heaters, IBC Container Heaters, and Industrial Heating Blankets for curing processes. My choice for social media management is: Sprout Social Sprout Social is an all-in-one social media management solution that empowers digital marketers to do more with their strategies. The software offers marketing, customer care, analytics, and data intelligence solutions for leading brands and agencies. It is an intuitive software designed with a friendly user interface simplifying social publishing and customer engagement.  PROS The software helps in better connecting with the audience, streamlines publishing workflows, collaboration in real-time, and turns social data into meaningful insights at scale. The best thing is I can schedule the content for the upcoming posts. The software enables me to monitor posts on Facebook, Instagram, Twitter, and LinkedIn. The visual reports are excellent and offer good graphics and optimal data tables.  CONS The software is a bit expensive for a company with many workers since it offers costly programs per user. If I want to have more functions, obviously the cost increases. Further, the software should have consistent interaction metrics for all social platforms to be ideal and covers all in a single report. I wish I don’t have to verify every time I work for Instagram through the software. The notes feature should be readable/deletable/editable and tied to an individual account and should not create a mess on the calendar when multiple users are using the notes. 

Rating Breakdown

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  • Features
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Michael Lowe

Sprout social is like a souped-up version of Hootsuite.

As a CEO of CarPassionate, here is my experience of using Sprout Social: Pro’s ·        It offers advice on who to follow, based on your tweets and niche, much more than say the regular twitter or FB suggestions. It also offers advice on unfollow, it has good form in identifying bot accounts. ·        You can tag account users in certain tasks and assign jobs to ensure everyone is on the same page and aware of their roles ·        It looks better than other software but it also matches the substance. It’s fancy and functional Con’s ·        The analysis function lacks the depth and precise data that other software has. ·        It doesn’t offer as many 3rd party integrations. Overall It is a great and simple enough system to use. With some more development along the lines, hopefully, it can address some of the weaker areas to come more in line with other software.

Rating Breakdown

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  • Features
  • Customer Support
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Aaditya Sharma

On sprout social, it is very easy to draft, store, and queue all your social posts.

Sprout Social is one of the most popular social media marketing tools that I have used for more than 2 years for my website Exblogging.com. It is very easy to organize data on this platform. You don't have to separately log in to each of the Instagram, facebook, twitter accounts to reply to your followers. Everything goes on one single website. Sprout social has a feature that helps you monitor hashtags and keywords. You can examine the share of the amount of those particular keywords your business has. Members of your company can create notes about various clients and their social media profiles based on your history and get in touch with them. What I like in Sprout Social: It is Time-consuming Fully-organized dashboard The Feeds segment helps recognize keyword-oriented content Discover the list of your followers, people with whom you have interacted, and those who have mentioned you in a tweet. Visual Analytics helps you know your audience much better. 30 days of a free trial What I don't like: Sprout Social limits user access to four social channels: Twitter, Facebook,  Google+ page, LinkedIn Lack of LinkedIn integration Higher cost, It's pricing starts from $100 per month.

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Nicholas Farmen

Reporting function is best and less costly also

I have used a variety of social media management software for my company - Spire Digital. By far, my favorite solution is Sprout Social. I love using the tool for it's reporting function. I also like Sprout Social, as it's less costly.

Rating Breakdown

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Jose M. Gomez

Define ROI and give comprehensive analytics reports

At Evinex we use Sprout Social to schedule our posts and check the performance. What we like about Sprout Social is that they define ROI and give us comprehensive analytics reports. For example, knowing which hashtag works is difficult without analytics tools. Sprout Social shows what the most used hashtags you used are and what the most engaged hashtags are. You can see the gap of your hashtag strategy and easily put it into practice. I find this feature very handy.

Rating Breakdown

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Aalap Shah

Overall good support

I highly recommend Sprout Social - a platform I've utilized for close to 5 years now. I've tried several different services across the board at 1o8 and Sprout consistently wins from an insight, reporting, scheduling, and listening perspective.  It's easy to learn, intuitive built, flexibility to add new channels, and good support overall. I wish there was a way to schedule directly and automatically for Instagram but understand that is not up to Sprout.

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Alexander Porter

Comfortable software

Managing multiple social media accounts is like herding kittens - it's a lot of fun, but get distracted for too long and it's chaos trying to get everything back together again. At Search It Local we've tried a range of social media management softwares with varying success. Ultimately we settled on Sprout Social with the intuitive usability and reporting features our key considerations. While no software comes without its challenges - and this should always be factored in by marketers or business owners looking for their own software. While scheduling and reporting should be expected of any tool you use, Sprout Social stands out due to its 'social listening' tool. Find out when and how people are talking about your brand in real-time. You can use this feedback to modify your content, respond to positive or negative buzz, and adjust to provide better customer service. If you're looking to drive engagement on social media, Sprout Social provides the tools to schedule, publish, track and report the content you need to stand out. Plus who doesn't love a fun green leaf logo!

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