In this phase we will try to gain as much pertinent information about the workings of your business, your target audience, geographic regions you cater to, and so forth. We also collect information about your existing accounts (if any) like webmaster, analytics and social media pages etc.
We determine what keywords are able to generate organic traffic for your website and what keywords are driving the traffic at present. This is an important phase of the program as the keywords act as the founding bricks of our SEO strategy.
On Page Analysis:
We audit the website as is, and discern the functional capabilities, effective use of various tools, and compliance as per the policies of various search engines.