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Ace Infoway, with over 24+ years of expertise in a wide range of IT Services, is an unstoppable force! We have global reach, with teams and resources in the USA, UK, Australia, and India. Over the years, we’ve emerged as a preferred “GO-TO” technology partner for our customers in their epic digital journey.
Harnessing our deep knowledge of technologies and markets, we craft mind-blowing web and software applications for INC 5000s, Publishers, Startups, Web Agencies, and SMEs. Ace's secret power lies in our vast domain expertise, lightning-fast learning curve, and super-efficient turnaround time. We don't just serve customers; we ignite a technological revolution!
Our esteemed services include:
- Custom Software Development
- Product Engineering
- Web Design and Development
- Mobile App Development
- eCommerce Development
- Digital Transformation Solutions
- MarTech Solution
- UX/UI Design Services
- Publishing Support & Services
Locations
United States
6303 Owensmouth Ave 10th Floor,
Woodland Hills,
California
91367
+1-718-618-4534
India
A/511 Safal Pegasus Nr. Prahladnagar Garden 100ft. Anand Nagar Road,
Ahmedabad,
Gujarat
380015
+91-79-40060912
Focus Areas
Service Focus
- Mobile App Development
- Web Development
- Software Development
- Web Designing (UI/UX)
- E-commerce Development
Client Focus
- Small Business
- Medium Business
- Large Business
Industry Focus
- Business Services
- Education
- Financial & Payments
Ace Infoway Executive Interview
Amit Mehta
CEO & Founder
Please introduce your company and give a brief about your role within the organization.
Ace Infoway is not your regular software services company if I may say so. We are partners from ideas to implementation for brands looking to constantly remain mainstream in their technological advancements, be it; Web, Mobile, Product Engineering, eCommerce, Machine Learning, and MarTech.
Digital/Tech Agencies & Webpreneurs are our primary clients wherein we offer unique solutions to unique problems. We are a strong team of 300+ techies and marketers built over 21 years of experience, and we’ve still managed to retain our start-up culture at the core of what we do.
I work as a CEO for this team, I will have to lay emphasis on the fact that I am not your regular ‘CEO of a Software firm’. My primary role is not to interfere with my team in their work. I trust to have built a team that is most capable of the roles they’re assigned, and my intervention should not have them doubt their capabilities. Moreover, I might also allow them to make a wrong decision rather than having no decision at all, and that has been our secret sauce to growth and success. My job is to ensure that this ideology percolates down to the last individual in our organizational structure.
In nutshell, I function as Chief Enabling Officer to empower my team to scale new heights professionally & personally.
Digital/Tech Agencies & Webpreneurs are our primary clients wherein we offer unique solutions to unique problems. We are a strong team of 300+ techies and marketers built over 21 years of experience, and we’ve still managed to retain our start-up culture at the core of what we do.
I work as a CEO for this team, I will have to lay emphasis on the fact that I am not your regular ‘CEO of a Software firm’. My primary role is not to interfere with my team in their work. I trust to have built a team that is most capable of the roles they’re assigned, and my intervention should not have them doubt their capabilities. Moreover, I might also allow them to make a wrong decision rather than having no decision at all, and that has been our secret sauce to growth and success. My job is to ensure that this ideology percolates down to the last individual in our organizational structure.
In nutshell, I function as Chief Enabling Officer to empower my team to scale new heights professionally & personally.
What is the story behind starting this company?
Our story dates back to 1997 when I sat my foot in Ace Group which was primarily a BPO company. As a business-novice but Internet-Geek, I took up an assignment of setting up a web/software development division which was named PLANETACE. It started with a team of 2 members offering a web design service.
Our first pitch was “We are from the Internet and we can create a webpage for your business”. Now as hilarious as it may sound but it worked then. Next, we sent mailers to US companies with some unconventional and off-beat sales pitches. Slowly and gradually, we learned the ropes and today we stand as a solutions partner to more than 100+ Agencies.
One important practice that we followed was to continuously keep ourselves in trend and investing in new initiatives. In the last few years, we have had a major shift towards our growth strategy and in place of traditional business growth strategies, we identify an opportunity and launch with a quick go-to-market strategy. We give 6 to 12 months of the incubation period to allow it to become an independent unit. So far, we have got our 3 most successful start-ups into eCommerce, AEC (Architectural, Engineering & Construction), and Digital Marketing space within the umbrella of our group.
Our first pitch was “We are from the Internet and we can create a webpage for your business”. Now as hilarious as it may sound but it worked then. Next, we sent mailers to US companies with some unconventional and off-beat sales pitches. Slowly and gradually, we learned the ropes and today we stand as a solutions partner to more than 100+ Agencies.
One important practice that we followed was to continuously keep ourselves in trend and investing in new initiatives. In the last few years, we have had a major shift towards our growth strategy and in place of traditional business growth strategies, we identify an opportunity and launch with a quick go-to-market strategy. We give 6 to 12 months of the incubation period to allow it to become an independent unit. So far, we have got our 3 most successful start-ups into eCommerce, AEC (Architectural, Engineering & Construction), and Digital Marketing space within the umbrella of our group.
What are your company’s business model–in house team or third party vendors/ outsourcing?
In terms of our business model - almost 70-80% of our structure is in-house talent, and the rest is to leverage expertise based on outsourcing. The reason being, it’s impossible, and often impractical to try and reach out on every front by yourself. Since we’re living in a time and age where collaborating is the only way forward, in order to be able to deliver optimally to our clients - we like to capitalize on the viewpoints and talent of outside sources, whenever we see the need for it.
We are also shifting our focus from primarily a “service company” to a “solutions partner”. We work with Tech/Digital agencies, Webpreneurs, and small to midsize businesses, offering them Apps, SaaS solutions & technology services in mainly four areas i.e., Web/Software development, E-commerce, Digital Marketing, and CAD/Architectural services.
We are also shifting our focus from primarily a “service company” to a “solutions partner”. We work with Tech/Digital agencies, Webpreneurs, and small to midsize businesses, offering them Apps, SaaS solutions & technology services in mainly four areas i.e., Web/Software development, E-commerce, Digital Marketing, and CAD/Architectural services.
How does your company differentiate itself from the competition?
Our people and Our culture – these two sets us apart from competition and the rest is what we are good at, naturally. We foster strong bonds with our people who then extend those bonds with our clients.
The most important page on our website is not the ‘About us’ page or the Services page, its “Life @Ace” page. We get this a lot from prospects and clients that “Yours seems to be a very Happy team” and that is what we consider as an achievement and what is distinct for our organization.
What’s in it for our clients?
Well, apart from this as I mentioned we are not just outsourcing partners but ideas to implementation partners. Our team goes the extra length to provide creative solutions to our clients by deep investigative analysis of requirements as well as planning smooth and timely deliveries. A happy workforce combined with an obsession for client success is the deeply ingrained values in our team. This culminates into happy clients who get the same degree of enthusiasm and ownership of work, as them, when they associate with us.
Well, apart from this as I mentioned we are not just outsourcing partners but ideas to implementation partners. Our team goes the extra length to provide creative solutions to our clients by deep investigative analysis of requirements as well as planning smooth and timely deliveries. A happy workforce combined with an obsession for client success is the deeply ingrained values in our team. This culminates into happy clients who get the same degree of enthusiasm and ownership of work, as them, when they associate with us.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
Our industry focus is Publishing, FinTech, Telecom, Promo Products, eCommerce, AEC, NGOs, Marketing & Advertising. Our overall client retention rate averages out to 93% if we consider all niches.
With some of our clients, we encountered complete ownership/management restructuring (at their end) not once but multiple times. Usually, such displacements have implications on 3rd party partners, however, our partnership remained rock solid throughout all those transitions. And this says a lot, personally to me, of how my team works hand in hand with our clients and builds long-term relationships.
With some of our clients, we encountered complete ownership/management restructuring (at their end) not once but multiple times. Usually, such displacements have implications on 3rd party partners, however, our partnership remained rock solid throughout all those transitions. And this says a lot, personally to me, of how my team works hand in hand with our clients and builds long-term relationships.
Please share some of the services that you offer for which clients approach you the most for?
Our services are divided into four main categories –
- Web/Mobile Software development & Product Engineering.
- E-commerce Design, Development & Maintenance.
- Architectural Drafting, 3D Modelling & Visualization, BIM services.
- 360° Digital Marketing (SEO, Social, Paid Ads, Email Marketing & Content).
What is your customer satisfaction rate according to you? What steps do you take to cater to your customer’s needs and requirements?
93% of retention rate with an average customer life cycle of 5 years.
We take a deep dive to understand the overall business of our clients which includes the services/solutions they provide, target market & audience, current processes which help us get to the root pain point/problem they are looking to solve. We make sure we offer the most optimal solution for our customers - in terms of technology, longevity, and cost and not just try to sell.
Our solutions provide the most value for money in given circumstances and also have the capacity to scale/evolve over time. We fully understand that technology and customer business needs to keep on evolving, so we make sure that our team is well versed and adapts the latest technology and optimal practices which can ultimately prove to bring maximum profitability to our customers.
And lastly, a team that is customer-committed rather than only customer-focused.
We take a deep dive to understand the overall business of our clients which includes the services/solutions they provide, target market & audience, current processes which help us get to the root pain point/problem they are looking to solve. We make sure we offer the most optimal solution for our customers - in terms of technology, longevity, and cost and not just try to sell.
Our solutions provide the most value for money in given circumstances and also have the capacity to scale/evolve over time. We fully understand that technology and customer business needs to keep on evolving, so we make sure that our team is well versed and adapts the latest technology and optimal practices which can ultimately prove to bring maximum profitability to our customers.
And lastly, a team that is customer-committed rather than only customer-focused.
What kind of support system do you offer to your clients for catering to their queries and issues?
We have deployed a robust in-house customer support system that is monitored 24x7 and guarantees a response time of 6 hours to our customers/partners.
The system is completely automated however closely tracked by project coordinators. Every issue or query is prioritized based on its importance and urgency and immediately assigned for a resolution. To avoid that nothing falls through the crack an escalation mechanism is in place which raises a flag if a query is not resolved/responded to within 24 hours.
We strongly believe that easy access to the team & constant communication is the key for client retention. For our client stakeholders, there is always one central point of contact available for all queries & communications. We follow a process to constantly keep our customers in the loop on the progress of our undertakings with them, and also if we see any impending roadblocks.
The system is completely automated however closely tracked by project coordinators. Every issue or query is prioritized based on its importance and urgency and immediately assigned for a resolution. To avoid that nothing falls through the crack an escalation mechanism is in place which raises a flag if a query is not resolved/responded to within 24 hours.
We strongly believe that easy access to the team & constant communication is the key for client retention. For our client stakeholders, there is always one central point of contact available for all queries & communications. We follow a process to constantly keep our customers in the loop on the progress of our undertakings with them, and also if we see any impending roadblocks.
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
Our payment structure is variable, based on each of our divisions:
- Web and software - We have three options for this division, which are either fixed cost, Time & Material based, and a Dedicated Hire model.
- E-commerce - We follow a Fixed Pay model for this division.
- Digital Marketing - For this division, we offer a Fixed Cost structure, which recurs on a monthly basis.
- CAD & Architectural Services: We have fixed cost or T&M models.
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
We have seen that most of the time relationships start with a pilot engagement or a small project, so we are flexible to start small and then help customers scale up fast. Typically, once the relationship is established, our budget preferences are as below:
- For our Web and Software division - $10,000 and upwards, with a yearly average $50K.
- For our E-commerce division - starting from $2000.
- For our Digital Marketing division - It starts at $299/mo, but we normally insist on signing a 1-year contract to provide some meaningful results.
What is the price range (min and max) of the projects that you catered to in 2020?
The minimum price range that we’ve catered to has started from $2000 and gone up to $100,000.
Where do you see your company in the next 10 years?
10 years in the field of technology is like a century or even a millennium with the speed it is changing and growing. One thing for sure is we will see ourselves younger in the next 10 years. Nurturing and developing talent will remain our foremost objective.
We envision continuing with our innovation mindset. That is something which will keep us current & relevant. And a lot of it depends on keeping our start-up culture intact.
Our aim is to amplify, accelerate and invest in new initiatives to triple up on our growth rates in the next 10 years. I see Ace Infoway becoming an authority in the global tech community by leveraging our learnings from all these years in distinct niches/technologies.
We envision continuing with our innovation mindset. That is something which will keep us current & relevant. And a lot of it depends on keeping our start-up culture intact.
Our aim is to amplify, accelerate and invest in new initiatives to triple up on our growth rates in the next 10 years. I see Ace Infoway becoming an authority in the global tech community by leveraging our learnings from all these years in distinct niches/technologies.
Ace Infoway Clients & Portfolios
Key Clients
- OSHO
- Thompson
- Rauxa
- Formerly Known As
- CBIS
- Living Now Magazine
- XKGlow
- Washington Representatives
- uKnow
- Votenet Solution
- eBallot
- Association Trends
- GW German World
- ATC Income Tax
Ace Infoway Reviews
6 Reviews
- All Services
- Web Designing (UI/UX)
- Mobile App Development
- Web Development
- Relevance
- Most Recent
- Rating: high to low
- Rating: low to high
Eric Weissmann, Director Product Planning at Videojet Technologies
Posted on Oct 11, 2022
Amazing Service, Fair Price, Excellent Solutions - A true partnership approach
Review Summary
The Ace team acts in true partnership, being fully aligned with the goal of the project. They act with integrity, an unbeatable work ethic, and a committment to quality.
What is it about the company that you appreciate the most?
partnership to achieve a high quality shared output that both teams are proud of
What was it about the company that you didn't like which they should do better?
sometimes project would take longer than expected, but they are good about communicating delays up front
Trey Connell, Chief Technology Officer at ePublishing
Posted on Mar 19, 2021
The Best Outsourcing Experience We've had in 20 Years
Review Summary
We created an RFP for a project we knew would be 2+ years in development. We vetted over 10 companies and selected Ace as our partner. 2 years later, we could not be more pleased with the results. The developers from Ace became true team members and displayed a level of commitment and quality that I had not seen before. Professional, friendly, skilled - the Ace team has been a pleasure to work with. We've even extended our relationship indefinitely. That's how much we appreciate what Ace brings to the table.
Jordan Bruschi
Posted on Mar 03, 2021
Very committed to work
Review Summary
I have been working with Ace Infoway for a couple of years and can assure their team are very committed to work, have great communication skills, and enough experience and expertise. I am very satisfied with their work and can highly recommend to other companies.
Ted Bigham
Posted on Mar 03, 2021
Excellent work and quick delivery
Review Summary
Ace Infoway has provided us with web development work on some of our projects. They excel at providing fast delivery of projects that clients enjoy at a reasonable rate. We enjoy working with their team and recommend them to others.
What is it about the company that you appreciate the most?
We enjoy the ease of working with them and their communication on the projects. If there are any issues they are quickly fixed.
What was it about the company that you didn't like which they should do better?
Sometimes it can be tough juggling many projects, on occasion an email might be missed for a new project inquiry. Using a system like basecamp for some projects might help but overall we do enjoy using email with them.
Bhakti Shukla
Posted on Dec 30, 2020
The go-to people!
Review Summary
They are true to their name: their work and support are of Ace Quality and they are truly my Go-To people for my website and digital marketing needs! They ensure to understand my needs and vision, and give me results that reflect exactly what I would be imagining (sometimes better!). In case of any problems, they are easy to contact and provide steadfast support to help troubleshoot immediately. These are the people whom you want by your side when you're growing (or trying to grow) your business.
What is it about the company that you appreciate the most?
Personal touch, kindness, proactive, think on your behalf - help you dot your i's and cross your t's, detail-oriented, quick response, understand my needs, competitively priced, good customer service.
What was it about the company that you didn't like which they should do better?
Nothing that I can think of.
Atmaneem AOM
Posted on Feb 02, 2021
Excellent work!
Review Summary
What is it about the company that you appreciate the most?
Quality of work and time management
What was it about the company that you didn't like which they should do better?
Don't see any area of improvement
Resources
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