b10 is a UK-based Commercial Transformation Company helping ambitious organisations diagnose, rebuild and improve the systems that turn market opportunity into measurable commercial growth.
We work across strategy, websites, CRM, marketing, sales, automation, operations and customer growth, not as disconnected services, but as one connected commercial engine.
Our work is underpinned by two core b10 assets: the Commercial Transformation Index, or CTI, and the Autonomous Commercial Engine, or ACE.
The CTI helps organisations assess the strength of their commercial infrastructure across 10 commercial domains including website performance, CRM, sales process, marketing operations, automation, positioning, pricing, retention and operational readiness. It gives leaders a clearer view of what is working, what is leaking revenue, and what needs to change.
The ACE Framework is b10’s operating framework for designing, building and optimising connected commercial systems. It helps businesses move from fragmented tools, unclear processes and manual activity to structured workflows, cleaner data, better automation, stronger visibility and more consistent commercial execution.
b10 does not simply advise from the outside. We diagnose, design, build, connect, automate, operate and optimise. That means clients can get practical support across CRM implementation, website optimisation, workflow automation, marketing systems, sales operations, reporting, customer retention and managed commercial services.
We are solution-agnostic but partner-enabled, working with platforms including Microsoft, IBM, monday.com, HubSpot, Capsule CRM, WP Engine, Shopify, WooCommerce, Pipedrive, Close CRM and others. This allows us to recommend and implement technology based on the client’s commercial model, not vendor bias.
Our clients and experience span SaaS, consulting, eCommerce, manufacturing, education, financial services, professional services, startups, SMEs and public-sector environments.
b10 is built for organisations that have outgrown disconnected activity and need a more structured, measurable and scalable way to grow. Whether a business needs clearer positioning, stronger demand capture, better CRM discipline, improved sales conversion, automation, operational visibility or a complete commercial engine rebuild, we help turn commercial ambition into working systems.
