Search Engine Optimization [SEO]: Natural or organic search results in improving volume and quality of visitors to a website from search engines.
Social Media Marketing [SMM]: Includes paid social media ads.
Social Media Optimization [SMO]: The use of social media networks to manage and grow an organization's message and online presence.
E-commerce Marketing: Buying and selling of products and services through an electronic media are called e-commerce. E-commerce marketing attracts potential customers and generates traffic to the site which leads to higher sales and revenues.
Web Design & Development: Businesses always try to acquire good designs for their websites, a good layout for a business website acts as an online advertising strategy.
Email Marketing: Email marketing is one of the best platforms to promote a product with low cost and it facilitates faster communication and more personalized.
Display advertising: Advertising on websites by using different formats, text, audio, video and images, here the purpose of advertising is to create product awareness to the site visitors.
Pay-per-click [PPC]: Pay-per-click is another model of digital marketing. This internet advertising model is used to direct to websites.
Content Marketing: Content marketing is a marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain audience and, ultimately, to drive profit.
Video Marketing: Online video advertising like YouTube videos plays an important role in creating memorable impact in the minds of customers.