Brand strategy and systems that drive growth

BS LLC is a research-led branding and growth partner for organizations navigating transition—new leadership, new markets, new offerings, or a turning point.

We start with clarity: positioning, messaging, naming, and identity systems that make it easy for teams to align and easy for customers to understand. Then we connect the brand to execution—web, SEO, campaigns, analytics, and CRM workflows—so the work performs after launch, not just in a deck.

Our engagements range from focused brand strategy sprints to full rebrands and integrated marketing systems. We work across manufacturing, hospitality, professional services, and mission-driven organizations, partnering with teams that value rigor, taste, and measurable traction.

Partner Programs

AWS Partner
Google Partner
Google Ads Certification
Shopify Partner
United States United States
1008 Race Street , Cincinnati, Ohio 45202
5134275526
$200 - $300/hr
2 - 9
2014

Service Focus

Focus of Implementation Services
  • CRM Consulting - 40%
  • Marketing Automation Consulting - 40%
  • Hubspot (CRM) - 20%
Focus of Digital Marketing
  • SEO Services - 20%
  • Content Marketing - 10%
  • Branding - 60%
  • Inbound Marketing - 10%
Focus of Web Design
  • Website - 50%
  • Landing Page - 15%
  • Usability - 10%
  • User Experience - 15%
  • Digital Design - 10%

Industry Focus

  • Manufacturing - 25%
  • Business Services - 15%
  • Consumer Products - 15%
  • Healthcare & Medical - 15%
  • Information Technology - 10%
  • Industrial - 10%
  • Food & Beverages - 10%

Client Focus

80% Medium Business
20% Small Business

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Client Portfolio of BS LLC

Project Industry

  • Food & Beverages - 20.0%
  • Manufacturing - 10.0%
  • Real Estate - 20.0%
  • Public Sector - 10.0%
  • Business Services - 10.0%
  • Art, Entertainment & Music - 20.0%
  • Industrial - 10.0%

Major Industry Focus

Food & Beverages

Project Cost

  • Not Disclosed - 100.0%

Common Project Cost

Not Disclosed

Project Timeline

  • 1 to 25 Weeks - 70.0%
  • 26 to 50 Weeks - 10.0%
  • 51 to 100 Weeks - 20.0%

Project Timeline

1 to 25 Weeks

Clients: 1

  • The Ritz-Carlton Warner Music Kroger United Way of Greater Cincinnati Cincinnati Observatory ArtWorks Cincinnati MORTAR Tequila Ocho Empower Manufacturing Franklin Brazing

Portfolios: 10

Dear Restaurant & Butchery - Naming, Branding, Website Design

Dear Restaurant & Butchery - Naming, Branding, Website Design

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Not Disclosed
85 weeks
Food & Beverages

Dear Restaurant & Butchery
Recently mentioned in Cincinnati Business Courier.

Services:

  • Brand Identity Design
  • Brand Strategy
  • Copywriting
  • Brand Naming
  • Brand Positioning
  • Graphic Design Services
  • Photography
  • Public Relations
  • Website Design Service


Goal:
Building and launching a restaurant is a tall order no matter how you shake it. How about adding in a butchery? And a private events program? And a delivery program? And a wine club? And a global pandemic that’s decimating the restaurant industry? Dear was an act of bravery and creativity the likes of which our firm has never known. We did everything. Strategy, identity, marketing, technology platforms, collateral, signage, and worked with bad-ass interior designer Michelle Pinales to bring the vision to life in the iconic Hyde Park Square space.

View our case study.

Empower Manufacturing - Naming, Branding, Strategy

Empower Manufacturing - Naming, Branding, Strategy

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Not Disclosed
52 weeks
Manufacturing

Empower Manufacturing

Services:

  • Brand Naming
  • Branding 
  • Brand Strategy
  • Business Strategy
  • Graphic Design
  • Spatial Planning
  • Marketing Strategy
  • SEO


Goal:
Rename and rebrand a 40-year-old precision manufacturing company that leverages the company’s quality reputation but pushes forward the innovative strategies and updated values of new ownership with the goal of attracting the best-skilled tradespeople in the region.

View our case study.

Grandin Properies - Website Design

Grandin Properies - Website Design

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Not Disclosed
26 weeks
Real Estate

Grandin Properties

Services:

  • Website Design Service


Goal:
Led by entrepreneur and corporate trailblazer, Peg Wyant, Grandin Properties has built a reputation in Cincinnati as a premier developer and manager of residential and commercial rental properties. Leveraging decades of positive brand equity, a distinctive eye for style and a portfolio of beautifully renovated historic properties, we refreshed Grandin’s brand and completely redesigned their website for a cohesive, beautiful and engaging user experience.

View our case study.

Historic West Fourth - Neighborhood Development, Marketing, Public Relations

Historic West Fourth - Neighborhood Development, Marketing, Public Relations

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Not Disclosed
12 weeks
Public Sector

Historic West Fourth 

Services

  • Brand Naming / Neighborhood Naming
  • Branding
  • Brand Strategy
  • Community Relations
  • Public Relations


Goal:
We designed and launched a brand identity for a stretch of historic buildings along West Fourth Street in downtown Cincinnati with the goal of turning what was an egress into a vibrant destination.

View our case study.

ArkMalibu - Brand Strategy, Business Strategy, Copywriting

ArkMalibu - Brand Strategy, Business Strategy, Copywriting

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Not Disclosed
9 weeks
Business Services

ArkMalibu | Mergers & Acquisition 

Services

  • Strategy
  • Copywriting
  • Branding
  • Website Design
  • Collateral Design


Goal:
As ArkMalibu grows from a Cincinnati boutique to a regional presence in M&A consulting with additional staff and leadership, they sought to refresh their primary messaging to better reflect their strategic position in the marketplace, communicate their true value proposition, and underscore their enduring point of difference.

View our case study.

Wodka Bar - Hospitality Branding

Wodka Bar - Hospitality Branding

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Not Disclosed
24 weeks
Art, Entertainment & Music

Wodka Bar Cincinnati 
Recently listed in "Best Bars in America" by Esquire Magazine

Services:

  • Brand Naming
  • Branding
  • Copywriting
  • Graphic Design
  • Photography
  • Print Production


Goal:
Create a strategy and visual identity for Wodka Bar, a place built on stories, memories, and love. With the conviviality and vibrancy of zakuska as our guiding light, we sought to create a brand with a taste of the old country.

View our case study.

KW Flooring - Corporate Brand Refresh

KW Flooring - Corporate Brand Refresh

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Not Disclosed
24 weeks
Industrial

KW Flooring

Services:

  • Brand Strategy
  • Branding
  • Business Strategy
  • Brand Identity Design
  • Photography
  • Market Research
  • Website Design Service
  • Marketing


Goal:
What happens when a 75-year-old flooring conglomerate with a dated look but top-notch strategies changes ownership? A corporate brand refresh positioning their B2B sales department for growth. KW’s brand inhabits the visual vocabulary of construction and design, while pushing into a clean and modern sensibility that timelessly
encapsulates the forward-thinking vision of the company’s new leadership.

View our case study.

Ripple Wine Bar - Hospitality Branding

Ripple Wine Bar - Hospitality Branding

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Not Disclosed
24 weeks
Art, Entertainment & Music

Ripple Wine Bar | Hospitality Branding

Services:

  • Brand Naming
  • Branding
  • Graphic Design
  • Interior Design Consultation
  • Photography
  • Collateral Production


Goal:
Create a brand identity for a Ripple Wine Bar in Covington, Kentucky that activates insights into the brand’s name, the owners’ style, and the customer’s need for a beautiful setting in which to experience and learn about wine.

View our case study.

Chavez Properties - Brand Strategy, Website Design

Chavez Properties - Brand Strategy, Website Design

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Not Disclosed
6 weeks
Real Estate

Chavez Properties

Services:

  • Brand Strategy
  • Branding
  • Brand Identity Design
  • Photography
  • Website Design Service


Goal:
Chavez Properties is a multi-generational family office with significant holdings in commercial real-estate and parking operations. BS designed a brand identity and website for CP that reflects a balance between the wisdom and experience of the generation that built the company with the future-focused vision of the generation that will carry the brand forward.

View our case study.

Goose & Elder - Branding, Strategy, Illustration

Goose & Elder - Branding, Strategy, Illustration

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Not Disclosed
12 weeks
Food & Beverages

Goose & Elder | Hospitality Branding

Services:
 

  • Brand Naming
  • Branding
  • Graphic Design
  • Illustration


Goal:
Popular Cincinnati chef and restaurateur, Jose Salazar reached out to us to build a brand for his third concept, an approachable neighborhood restaurant across the street from Cincinnati’s historic Findlay Market.

View our case study.