Convertal

Want to be visible to your customers?

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About Convertal
Convertal is a digital marketing agency offering a range of PPC, email marketing and digital marketing strategy services.
< $25/hr
2 - 9
2009
Estonia
Convertal
Want to be visible to your customers?
0.00/5 (0 Reviews)
Services

Digital marketing, SEO, AdWords campaigns, Social media, Email marketing, PPC

 

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Service Focus
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In the last year, e-commerce has become a staple in the retail landscape. Over 2 billion people indulged in online shopping in 2020, and e-commerce now amounts to almost 20% of global retail sales. To generate revenue from online channels, you need to develop and design an e-store. The new-age e-commerce website is just for a mere online presence, but it is your digital storefront. Regardless of how amazing your products and services are, if your website design is not streamlined for sales, then you will always lose your customers. As per research, 20% of visitors leave the website as soon as they encounter poor navigation and botched web design. As an e-commerce company, you should always focus on creating an exceptional and effortless shopping experience for your prospective customers. It should look professional, visually appealing and credible at the same time. Let’s walk you through some must-have design elements that can boost sales conversion on your e-store; Integrate a functional layoutCreate a visual hierarchy with a layout that enables your visitors to interact with your content without making your bounce rate go higher. It encompasses the most crucial elements of your business, such as your name, logo, CTA, what you offer and things that differentiate you from your competitors (USP). It is a balancing act, make sure all the components complement each other.Showcase your products on landing pagesCreate a rotating banner of your top-grade products and incorporate it on your landing page, it is a sure-shot way to grab visitors’ attention and increase sales. Add a search bar on every web pageIt is a vital part of user experience and website usability. Oftentimes, visitors abandon the cart and leave pages, as they have to go back to square one if they want to explore the store further. Add a search feature on every webpage to make the experience smoother. Add relevant CTA buttonsConduct heat map testing to find out the pages where visitors spend most of their time, display your CTAs (Call-to-action) buttons there. Make sure they are direct and crisp - use emotionally triggering words - “try before you buy”, “sign up for freestyle guide”, “Get today only”, “Only 4 left”. Such CTA cultivates a conversion path for your users by inducing actions from visitors.Faster checkout processThe complicated checkout process is one of the most prevalent reasons for higher cart abandonment rates. It happens when visitors are asked to fill long-forms and give lengthy data input to sign-up. Make it optimized by introducing a one-step checkout process with OTP / Google or social media sign-ups. Mobile-friendly websiteMore than 50% of the global web traffic comes from mobile. It is extremely essential to have a website that is mobile-centric, has a lot of white space, simple navigation, imagery and concise product description. To sum it upAlways chase simplicity in design. Assume that your website is going to be used by non-tech-savvy visitors, and anticipate their web experience. This will help you map out a layout that is friction-free and something that guides visitors to the bottom of the sales funnel.
In the last year, e-commerce has become a staple in the retail landscape. Over 2 billion people indulged in online shopping in 2020, and e-commerce now amounts to almost 20% of global retail sales. To generate revenue from online channels, you need to develop and design an e-store. The new-age e-commerce website is just for a mere online presence, but it is your digital storefront. Regardless of how amazing your products and services are, if your website design is not streamlined for sales, then you will always lose your customers. As per research, 20% of visitors leave the website as soon as they encounter poor navigation and botched web design. As an e-commerce company, you should always focus on creating an exceptional and effortless shopping experience for your prospective customers. It should look professional, visually appealing and credible at the same time. Let’s walk you through some must-have design elements that can boost sales conversion on your e-store; Integrate a functional layoutCreate a visual hierarchy with a layout that enables your visitors to interact with your content without making your bounce rate go higher. It encompasses the most crucial elements of your business, such as your name, logo, CTA, what you offer and things that differentiate you from your competitors (USP). It is a balancing act, make sure all the components complement each other.Showcase your products on landing pagesCreate a rotating banner of your top-grade products and incorporate it on your landing page, it is a sure-shot way to grab visitors’ attention and increase sales. Add a search bar on every web pageIt is a vital part of user experience and website usability. Oftentimes, visitors abandon the cart and leave pages, as they have to go back to square one if they want to explore the store further. Add a search feature on every webpage to make the experience smoother. Add relevant CTA buttonsConduct heat map testing to find out the pages where visitors spend most of their time, display your CTAs (Call-to-action) buttons there. Make sure they are direct and crisp - use emotionally triggering words - “try before you buy”, “sign up for freestyle guide”, “Get today only”, “Only 4 left”. Such CTA cultivates a conversion path for your users by inducing actions from visitors.Faster checkout processThe complicated checkout process is one of the most prevalent reasons for higher cart abandonment rates. It happens when visitors are asked to fill long-forms and give lengthy data input to sign-up. Make it optimized by introducing a one-step checkout process with OTP / Google or social media sign-ups. Mobile-friendly websiteMore than 50% of the global web traffic comes from mobile. It is extremely essential to have a website that is mobile-centric, has a lot of white space, simple navigation, imagery and concise product description. To sum it upAlways chase simplicity in design. Assume that your website is going to be used by non-tech-savvy visitors, and anticipate their web experience. This will help you map out a layout that is friction-free and something that guides visitors to the bottom of the sales funnel.

In the last year, e-commerce has become a staple in the retail landscape. Over 2 billion people indulged in online shopping in 2020, and e-commerce now amounts to almost 20% of global retail sales. To generate revenue from online channels, you need to develop and design an e-store. 

The new-age e-commerce website is just for a mere online presence, but it is your digital storefront. Regardless of how amazing your products and services are, if your website design is not streamlined for sales, then you will always lose your customers. As per research, 20% of visitors leave the website as soon as they encounter poor navigation and botched web design. 

As an e-commerce company, you should always focus on creating an exceptional and effortless shopping experience for your prospective customers. It should look professional, visually appealing and credible at the same time. Let’s walk you through some must-have design elements that can boost sales conversion on your e-store; 

Integrate a functional layout

Create a visual hierarchy with a layout that enables your visitors to interact with your content without making your bounce rate go higher. It encompasses the most crucial elements of your business, such as your name, logo, CTA, what you offer and things that differentiate you from your competitors (USP). It is a balancing act, make sure all the components complement each other.

Showcase your products on landing pages

Create a rotating banner of your top-grade products and incorporate it on your landing page, it is a sure-shot way to grab visitors’ attention and increase sales. 

Add a search bar on every web page

It is a vital part of user experience and website usability. Oftentimes, visitors abandon the cart and leave pages, as they have to go back to square one if they want to explore the store further. Add a search feature on every webpage to make the experience smoother. 

Add relevant CTA buttons

Conduct heat map testing to find out the pages where visitors spend most of their time, display your CTAs (Call-to-action) buttons there. Make sure they are direct and crisp - use emotionally triggering words - “try before you buy”, “sign up for freestyle guide”, “Get today only”, “Only 4 left”. Such CTA cultivates a conversion path for your users by inducing actions from visitors.

Faster checkout process

The complicated checkout process is one of the most prevalent reasons for higher cart abandonment rates. It happens when visitors are asked to fill long-forms and give lengthy data input to sign-up. Make it optimized by introducing a one-step checkout process with OTP / Google or social media sign-ups. 

Mobile-friendly website

More than 50% of the global web traffic comes from mobile. It is extremely essential to have a website that is mobile-centric, has a lot of white space, simple navigation, imagery and concise product description. 

To sum it up

Always chase simplicity in design. Assume that your website is going to be used by non-tech-savvy visitors, and anticipate their web experience. This will help you map out a layout that is friction-free and something that guides visitors to the bottom of the sales funnel.

Contact information
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Convertal
Narva mnt 5 , Tallinn, Harju 10117
Estonia
372 5818 3965
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Convertal
Narva mnt 3, Tartu, Tartu 51009
Estonia
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